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description: Review of Brandfolder Software: system overview, features, price and cost information. Get free demos and compare to similar programs.
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title: Brandfolder | Reviews, Pricing & Demos - SoftwareAdvice GB
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# Brandfolder

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> Brandfolder is a cloud-based asset management solution that provides various processes to organize, store and retrieve media assets and manage digital rights and permissions. The solution can be customized for businesses in industries such as sports, retail, technology, breweries and more.&#10;&#10;Brandfolder features a centralized storage location which helps users to manage and update their media assets including logos, videos, audio, press releases and more. It auto-tags images, converts image copy to text, thumbnails videos and supports in-document search which help users to search for specific assets.&#10;&#10;Users can also share and distribute assets with their colleagues by providing them access via embedded APIs on a website, single shared links, collections and groups or a saved search. Additionally, Brandfolder features a reporting engine that allows users to generate custom reports, spot trends and make business decisions. Support is offered via phone and email.
> 
> Verdict: Rated **4.7/5** by 446 users. Top-rated for **Likelihood to recommend**.

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## Quick Stats & Ratings

| Metric | Rating | Detail |
| **Overall** | **4.7/5** | 446 Reviews |
| Ease of Use | 4.5/5 | Based on overall reviews |
| Customer Support | 4.7/5 | Based on overall reviews |
| Value for Money | 4.5/5 | Based on overall reviews |
| Features | 4.5/5 | Based on overall reviews |
| Recommendation percentage | 90% | (9/10 Likelihood to recommend) |

## About the vendor

- **Company**: Smartsheet
- **Location**: Denver, US
- **Founded**: 2012

## Commercial Context

- **Pricing model**: Other
- **Target Audience**: Self Employed, 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+
- **Deployment & Platforms**: Cloud, SaaS, Web-based
- **Supported Languages**: English
- **Available Countries**: Australia, Canada, United States

## Features

- API
- Access Controls/Permissions
- Activity Tracking
- Alerts/Notifications
- Analytics
- Archiving & Retention
- Artwork Management
- Asset Categorisation
- Asset Library
- Asset Lifecycle Management
- Asset Sharing
- Brand Guidelines
- Brand Management
- CMS Integration
- Change Management
- Collaboration Tools
- Commenting/Notes
- Content Library
- Content Management
- Content Publishing Options

## Integrations (41 total)

- Adobe Illustrator
- Adobe InDesign
- Adobe Photoshop
- Adobe Workfront
- Box
- CI HUB Connector
- Canva
- Ciloo
- Contentful
- Contentstack
- Dropbox Business
- Drupal
- Figma
- Gmail
- Google Analytics 360

... and 26 more integrations

## Support Options

- Email/Help Desk
- FAQs/Forum
- Knowledge Base
- Phone Support
- 24/7 (Live rep)
- Chat

## Category

- [Document Management Software](https://www.softwareadvice.co.uk/directory/722/document-management/software)

## Related Categories

- [Document Management Software](https://www.softwareadvice.co.uk/directory/722/document-management/software)
- [Digital Asset Management Software](https://www.softwareadvice.co.uk/directory/1634/digital-asset-management/software)
- [Brand Management Software](https://www.softwareadvice.co.uk/directory/1871/brand-management/software)
- [Marketing Software](https://www.softwareadvice.co.uk/directory/4630/marketing/software)
- [Content Management Systems](https://www.softwareadvice.co.uk/directory/4543/cms/software)

## Alternatives

1. [Google Workspace](https://www.softwareadvice.co.uk/software/344998/google-workspace) — 4.7/5 (17492 reviews)
2. [OneDrive](https://www.softwareadvice.co.uk/software/23542/onedrive) — 4.5/5 (12636 reviews)
3. [Square 9](https://www.softwareadvice.co.uk/software/240523/square-9) — 4.5/5 (141 reviews)
4. [Kontainer](https://www.softwareadvice.co.uk/software/102530/kontainer) — 4.6/5 (285 reviews)
5. [Revver](https://www.softwareadvice.co.uk/software/18244/revver) — 4.4/5 (908 reviews)

## Reviews

### "Single source and easy way to managing all digital assets" — 5.0/5

> **Ali** | *25 February 2021* | Information Technology & Services | Recommendation rating: 9.0/10
> 
> **Pros**: The ability to search for images and select similar photo works very smartly and excellent. Also, file sharing is useful for our team with the possibility of creating an access level, and the ability to use files in all tools, platforms, and software works great for us, this is superb integration capability when you are at real project understanding how it’s useful in reality.
> 
> **Cons**: The structure of folders and tags can be more intelligent than a method with artificial intelligence and logic, and currently does not match the other features of a cloud-based platform, and may require a more modern design. There are many ideas for managing smart tags and smart folders that I am sure the Brandfolder development team will achieve in the future.
> 
> All content and files related to our brand are in one place available to our team and business partners, and with intelligent image and file search systems, let's imagine you have Google Images in control of your files. The ability to share files and determine the level of access is very useful, and it is possible to use the files in all applications and Softwares that we use daily, both offline and online. Superb Cloud-based Digital Asset Management platform with great integration without the learning need, because it’s super easy to use.

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### "An amazing and feature rich DAM solution" — 5.0/5

> **Verified Reviewer** | *16 September 2024* | Nonprofit Organization Management | Recommendation rating: 10.0/10
> 
> **Pros**: I love the design and function of Brandfolder as a DAM. It makes it so easy to find assets through search, filtering, or even visually. The way that we can easily upload, sort, find, and share our assets makes our work faster and more efficient.
> 
> **Cons**: I wish there were options for smaller companies and orgs. Alot of places need a great DAM solution but there are not options for small scale DAM options with less features and a lower price.
> 
> We switched our DAM solution that felt very out of date, slow, and the design was basically a file manager in the cloud. No one was using it because it was so hard to use. Now we have thousands of assets in Brandfolder. We use the templating tool so much and we use share assets daily.

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### "Brandfolder Data Asset Management" — 5.0/5

> **Christopher** | *29 August 2019* | Telecommunications | Recommendation rating: 10.0/10
> 
> **Pros**: I really enjoy the visual nature of Brandfolder. It is easy to navigate and review files that are in system. I really like the group tagging and pin tagging features. I can pin tag selected items for a campaign, pin tag it at the top of the page and viewers can select the tag and view all of the items without having to plug in search terms. The new feature of being able to crop images and export to a specific pixel dimension is a game changer for us. It allows users to self serve without having to back to a designer to edit.
> 
> **Cons**: Brandfolder has a great insights tool that allows you to see what the most popular items that being downloaded.  To get a deeper view of my data, I currently need to have my rep send me an excel sheet. I would like to be able to self serve that data from the insights are on Brandfolder.
> 
> I have been involved in Brandfolder since we started using it at my company. We have a large number of assets including logos, images, collateral, tradeshow displays, videos, etc that we need to share with our global marketing team, sales team, other employees as well as our business partners, distributors, etc.  Brandfolder has been a game changer for us for this reason. The templating feature allows users to self serve by filling in information and exporting pdfs. This is a great feature when it comes to business cards, customizing call to actions on Ads, etc.

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### "Great Team Tool" — 5.0/5

> **Verified Reviewer** | *26 January 2026* | Food Production | Recommendation rating: 10.0/10
> 
> **Pros**: I like the it is very secure and along with the team we can manage numerous documents and manage the company's assets
> 
> **Cons**: The learning curve was a bit of a challenge but once you get the hang of it is quite a delight to use
> 
> Overall I enjoy using this tool as it holds everyone who interacts with the file accountable for any changes

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### "Not your grandfather's file cabinet baby" — 4.0/5

> **Scott** | *9 October 2022* | Arts & Crafts | Recommendation rating: 9.0/10
> 
> **Pros**: I believe that the expanse of the in depth detail pertaining to all digital assets is invaluable.  The ease of reference and marketing possiblity far surpasses anything we could have hoped for in beneficial, all around cloud based digital asset management.
> 
> **Cons**: I feel perhaps there could be a little bit more pizzazz or fireworks, and I mean by that is the extravagant marketing approach, I mean why not when the software is completely capable.  I don't want this to come across as a negative aspect, per say, more of just a humble recommendation.
> 
> Brandfolder has taken our business to new heights and continues to be an ever beneficial and integral part of our day-to-day operations.  The rewards reaped from Brandfolder speak for themselves in multitudes and deserves our highest regard, and recommendation.

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## Links

- [View on SoftwareAdvice](https://www.softwareadvice.co.uk/software/98300/brandfolder)

## This page is available in the following languages

| Locale | URL |
| de | <https://www.softwareadvice.de/software/98300/brandfolder> |
| en | <https://www.softwareadvice.com/digital-rights-management/brandfolder-profile/> |
| en-AU | <https://www.softwareadvice.com.au/software/98300/brandfolder> |
| en-GB | <https://www.softwareadvice.co.uk/software/98300/brandfolder> |
| en-IE | <https://www.softwareadvice.ie/software/98300/brandfolder> |
| en-NZ | <https://www.softwareadvice.co.nz/software/98300/brandfolder> |

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