About Omnia Dynamic Pricing

Used by 100+ renowned retailers & brands, Dynamic Pricing by Omnia is a cloud-based pricing automation solution, which assists small to large businesses with controlling pricing at every level in an organization. Omnia's Dynamic Pricing solution allows businesses to automate pricing strategies and set flexible pricing rules to account for the pricing elasticity of every product in inventory. Key features include competitor pricing analysis, revenue tracking, process automation, product management, and user-friendly portal. The application comes with an algorithm tool, which helps users compare product market value with competitors, examine stock demands, and set up pricing rules at the category or commodity level. Additionally, its elasticity feature allows users to monitor previous price records and current sales volume to apply new recommendations. Dynamic Pricing enables businesses to use different pricing methods to calculate average rate / gross margin as well as implement limits on pricing. With end-to-end automation, businesses can update pricing up to three times a day without the need for assistance from IT.
Omnia Dynamic Pricing Software - Dynamic Pricing price override screenshot
Omnia Dynamic Pricing Software - Dynamic Pricing import mapping screenshot
Omnia Dynamic Pricing Software - Dynamic Pricing elasticity method screenshot
Omnia Dynamic Pricing Software - Dynamic Pricing price override screenshot - thumbnail
Omnia Dynamic Pricing Software - Dynamic Pricing import mapping screenshot - thumbnail
Omnia Dynamic Pricing Software - Dynamic Pricing elasticity method screenshot - thumbnail

Omnia Dynamic Pricing pricing

Omnia Dynamic Pricing does not have a free version but does offer a free trial.

Starting Price:
Not provided by vendor
Free Version:
No
Free trial:
Yes

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Omnia Dynamic Pricing Reviews for UK Users

Feature rating

Value for Money
4.5
Functionality
4.3
Ease of Use
4.5
Customer Support
4.8
5 reviews of 13 View all reviews
Shawn
  • Industry: Retail
  • Company size: Self Employed
  • Used Daily for 6-12 months
  • Review Source
Value for Money
0
Features
5
Ease of Use
5
Customer Support
0

5
Reviewed on 17/11/2019

Works fantastic

I use DynamicPricing for my products prices. It helps me get the most profit from sales by comparing with competitors pricing.

Pros

I like that it automates your pricing to help you make the most money based on competitors pricing. You can even price based on location. It’s very easy to use.

Cons

The only thing is that it’s kind of expensive.

Malva
  • Industry: Hospital & Health Care
  • Company size: 10,000+ Employees
  • Used Daily for 6-12 months
  • Review Source
Value for Money
5
Features
4
Ease of Use
5
Customer Support
5

5
Reviewed on 17/12/2019

A leapfrog forward through dynamic pricing!

Always the latest market dynamic reflected in the prices, through a fully automated process without human intervention across all markets.

Pros

- The flexibility of the tool: every pricing strategy is possible or made possible
- Reliability of scraping information.
- Transparency through the market trends and show me why functionality, to understand which pricing strategy is applied.

Cons

- Working in multiple portals is not that straightforward. Therefore standardization across portals (for multiple markets) is not in place yet.
- Analytics on assortment level needs to be done outside of Omnia.

An
  • Industry: Health, Wellness & Fitness
  • Company size: 10,000+ Employees
  • Used Daily for 1+ year
  • Review Source
Value for Money
4
Features
4
Ease of Use
4
Customer Support
4

4
Reviewed on 27/05/2020

Great solution for dynamic pricing

Flexible to build business rules.

Pros

Great benchmark data, easy to adapt to new markets,

Cons

Not all benchmarks were in place and took some time to add.

Joris
  • Industry: Retail
  • Company size: 501-1,000 Employees
  • Used Daily for 2+ years
  • Review Source
Value for Money
4
Features
5
Ease of Use
5
Customer Support
5

4
Reviewed on 02/01/2020

Value for money and easy to use

Dynamic pricing is a necessary aspect in your online commerce strategy especially in a competitive and seasonal market with large volume SKU catalogues.

Pros

- User interface simplicity
- Integration with all major Dutch comparison websites
- Does exactly what it needs to do
- Great and fast support

Cons

- No A/B testing possibilities available to proof value of dynamic pricing
- Pricing of software when having significant volume of SKU's

Paul
  • Industry: Retail
  • Company size: 51-200 Employees
  • Used Daily for 6-12 months
  • Review Source
Value for Money
0
Features
3
Ease of Use
4
Customer Support
0

4
Reviewed on 27/07/2020

Dynamic Pricing Review

Positive

Pros

The software has a lot of options to insert (competitive) pricing data and to maintain different pricing strategies. Moreover, google page impressions can be linked in an automated way to pricing strategy.

Cons

As a dashboarding tool, the software provides little summary on (for example) price indices and other paterns.

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