--- description: Review of Advantage Software: system overview, features, price and cost information. Get free demos and compare to similar programs. image: https://gdm-localsites-assets-gfprod.imgix.net/images/software_advice/og_logo-55146305bbe7b450bea05c18e9be9c9a.png title: Advantage | Reviews, Pricing & Demos - SoftwareAdvice GB --- Breadcrumb: [Home](/) > [Online Project Management Software](/directory/436/web-based/software) > [Advantage](/software/85139/advantage) # Advantage Canonical: https://www.softwareadvice.co.uk/software/85139/advantage Page: 1 / 3\ Next: [Next page](https://www.softwareadvice.co.uk/software/85139/advantage?page=2) > Advantage provides an all-in-one purpose-built software platform for managing advertising agencies, creative teams, public relations firms, and marketing firms of all sizes. Over 850 agencies and creative teams use Advantage for Accounting \& Financial Management, Project Management, and Media Planning, Buying, and Management. Advantage’s 100% US-based team of agency and creative-team veterans provides unlimited live support 12 hours a day, 5 days a week. Implementation, support, and customization services are provided by experienced Advantage personnel who work closely with clients to understand: why they do things the way they currently do them, and what they would like to accomplish as an organization. Once this baseline understanding has been established, Advantage industry veterans leverage the powerful centralization, automation, and reporting capabilities of the Advantage platform to assist in achievement of these goals. Advantage has been helping advertising agencies and creative teams maximize productivity, efficiency and profitability for over 40 years. > > Verdict: Rated **4.2/5** by 38 users. Top-rated for **Likelihood to recommend**. ----- ## Quick Stats & Ratings | Metric | Rating | Detail | | **Overall** | **4.2/5** | 38 Reviews | | Ease of Use | 3.6/5 | Based on overall reviews | | Customer Support | 4.3/5 | Based on overall reviews | | Value for Money | 4.2/5 | Based on overall reviews | | Features | 4.1/5 | Based on overall reviews | | Recommendation percentage | 80% | (8/10 Likelihood to recommend) | ## About the vendor - **Company**: Advantage Software Company - **Location**: Mooresville, US - **Founded**: 1978 ## Commercial Context - **Starting Price**: US$498.00 - **Pricing Details**: Contact Advantage Software for pricing details. - **Target Audience**: 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+ - **Deployment & Platforms**: Cloud, SaaS, Web-based, Mac (Desktop), Windows (Desktop), Linux (Desktop), Windows (On-Premise), Linux (On-Premise), Android (Mobile), iPhone (Mobile), iPad (Mobile) - **Supported Languages**: English - **Available Countries**: Australia, Canada, Mexico, United Kingdom, United States ## Features - Access Controls/Permissions - Activity Dashboard - Billing & Invoicing - Calendar Management - Campaign Management - Client Management - Collaboration Tools - Commenting/Notes - Customisable Branding - Customisable Reports - Customisable Templates - Document Management - Drag & Drop - File Sharing - Forecasting - Prioritisation - Progress Tracking - Project Management - Project Planning - Project Templates ## Integrations (5 total) - Avalara - Comscore - Google Calendar - Kanban Tool - Microsoft Outlook ## Support Options - Email/Help Desk - FAQs/Forum - Knowledge Base - Phone Support - Chat ## Category - [Online Project Management Software](https://www.softwareadvice.co.uk/directory/436/web-based/software) ## Related Categories - [Online Project Management Software](https://www.softwareadvice.co.uk/directory/436/web-based/software) - [Marketing Project Management Software](https://www.softwareadvice.co.uk/directory/1815/marketing/software) - [Small Business Project Management Software](https://www.softwareadvice.co.uk/directory/3618/small-business/software) - [Advertising Agency Software](https://www.softwareadvice.co.uk/directory/4498/advertising-agency/software) - [Display Advertising Software](https://www.softwareadvice.co.uk/directory/4656/display-advertising/software) ## Alternatives 1. [Wrike](https://www.softwareadvice.co.uk/software/3777/wrike-pm) — 4.4/5 (2932 reviews) 2. [Smartsheet](https://www.softwareadvice.co.uk/software/157390/smartsheet) — 4.5/5 (3491 reviews) 3. [Ravetree](https://www.softwareadvice.co.uk/software/169618/ravetree) — 4.5/5 (27 reviews) 4. [ClickUp](https://www.softwareadvice.co.uk/software/123064/clickup) — 4.6/5 (4572 reviews) 5. [Accelo](https://www.softwareadvice.co.uk/software/59422/accelo) — 4.5/5 (174 reviews) ## Reviews ### "Project Manager; Responsible for company-wide task entering." — 3.0/5 > **Verified Reviewer** | *24 April 2018* > > **Pros**: Time entering is convenient, checking workload and calendars is convenient. Good reference -- nice to be able to say "check advantage for everything" but that goes for a lot of CRMs. > > **Cons**: There are no resources for Advantage online, so good luck learning how to use it. Customer service gave us next to no context on what we needed to find out, and it is excruciating to enter tasks if you do not have a template set up. ----- ### "Advantage believes in upgrading and improving the software\!" — 5.0/5 > **Michelle** | *16 October 2020* | Broadcast Media | Recommendation rating: 10.0/10 > > **Pros**: Advantage believes in upgrading and improving the software. Others in the space have not provided significant upgrades to their buying software and it shows. Advantage has a running list of improvements and asked for client input to ensure their products are user friendly\! Their customer service is above the rest. The feature that has the most impact for our agency is the ability to filter in Broadcast Worksheet. The filtering options saves my agency time and money because I can filter by day-part, CPM and build my broadcast plans so much faster. I love that it calculates the reach and frequency for you even if you are buying a market where you do not subscribe to Nielsen or Comscore. This has been extremely useful in assisting the agency in getting new business\! The reporting available is also a great resource\! > > **Cons**: Again, Advantage has a great customer service team so they have been able to find me a workaround for what I was trying to accomplish. > > Advantage has been great to work with and continues to take customer feedback to make the product better. I highly recommend this software all agencies. ----- ### "Outdated and not optimized for Mac" — 2.0/5 > **Rachel** | *21 February 2020* | Marketing & Advertising | Recommendation rating: 4.0/10 > > **Pros**: The financial part, like putting in PO's and invoices was easy to edit and go back to. > > **Cons**: Things just seemed overly complicated and the software wasn't optimized for Mac users so it was sometimes difficult to use. > > From a financial and timesheet perspective, Advantage is fine, but from a project management software system it was pretty rough ----- ### "Software" — 4.0/5 > **Sarah** | *27 March 2020* | Marketing & Advertising | Recommendation rating: 8.0/10 > > **Pros**: For the most part, this software is better than any I've used before. I'm not the most tech-oriented so it is relatively easy to use and intuitive. This software is very robust and we don't use it to its full capacity but would like to use more of its capability. Advantage has the best customer service people and availability that I've experienced in numerous software systems. > > **Cons**: Finding and running reports can be cumbersome as there are two sources for reports. I believe Advantage is phasing out one of them to be able to just use one. There are small things on certain reports that I would like to see but Advantage always seems open to hearing suggestions. Also, there are so many reports and ways/options, as well as custom reports, it's somewhat overwhelming. > > Depending on your comfort with new systems, it takes a while to feel comfortable getting around and using the software. When I first started using, I didn't have much instruction from the person using prior to me but luckily Advantage has really knowledgeable customer service people. I definitely didn't hesitate to call them but could have utilized other methods that are available for learning. ----- ### "Advantage is a great product" — 5.0/5 > **Judith** | *9 July 2020* | Marketing & Advertising | Recommendation rating: 9.0/10 > > **Pros**: We have our project management, media planning and buying and accounting all in one package. The company is very proactive in keeping up with technology and the market. > > **Cons**: That our server is on the eastern seaboard of the USA, and we are in NZ so there are timing issues with being able to contact support. > > Because our project management and media buying are linked to our accounting our financial reporting is far more accurate. ----- Page: 1 / 3\ Next: [Next page](https://www.softwareadvice.co.uk/software/85139/advantage?page=2) ## Links - [View on SoftwareAdvice](https://www.softwareadvice.co.uk/software/85139/advantage) ## This page is available in the following languages | Locale | URL | | de | | | en | | | en-AU | | | en-GB | | | en-IE | | | en-NZ | | | fr | | ----- ## Structured Data