About Outbrain

Outbrain Amplify is a content discovery platform designed to connect marketers, publishers and consumers around the globe. It works by drawing data-driven connections between interests and actions. This native advertising platform allows users to create ad campaigns and use a set of complex algorithms to organically personalize content in order to be featured on premium media sites. Content such as videos, articles and infographics from different industries are accepted, including technology, fashion, business, politics, literature, science and more. Outbrain Amplify has a user-friendly interface that provides real-time updates and reporting. It has a detailed activity dashboard from where users can track, manage and optimize campaigns through real-time data and analytics. It uses advanced tools that allow businesses of all sizes to share content with highly targeted audiences and achieve business goals, including driving quality traffic, reaching new audiences and increasing sales leads and conversions.
Outbrain Software - Login page
Outbrain Software - Individual content details
Outbrain Software - Choosing colors
Outbrain Software - Login page - thumbnail
Outbrain Software - Individual content details - thumbnail
Outbrain Software - Choosing colors - thumbnail

Outbrain pricing

Outbrain has a free version. Outbrain paid version starts at US$20.00/one-time.

Starting Price:
US$20.00/one-time
Free Version:
Yes
Free trial:
N/A

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Outbrain Reviews for UK Users

Feature rating

Value for Money
4
Functionality
4
Ease of Use
4.5
Customer Support
4.5
5 reviews of 23 View all reviews
Hannah G.
  • Industry: Computer Software
  • Used Daily for 1+ year
  • Review Source
Value for Money
5
Features
5
Ease of Use
5
Customer Support
5

5
Reviewed on 28/07/2018

Helps with page views

Pros

Easy to utilize user interface that enables actual time updates and reporting. Complete exposure into outcomes that enables my group to make modifications that will right away affect the project performance.The platform is really user-friendly.

Cons

You cannot make edits to existing projects once they are live, you need to recreate them if you wish to alter any aspects.

Abdul haseeb K.
  • Industry: Online Media
  • Company size: 11-50 Employees
  • Used Daily for 6-12 months
  • Review Source
Value for Money
5
Features
5
Ease of Use
5
Customer Support
5

5
Reviewed on 28/03/2019

Want to reach a wider audience?

I use Outbrain - Amplify to reach audience worldwide to promote my products. It has been a real helping hand to scale. I see a lot of good publishers on the network (in most of the countries) who got tons of traffic everyday. You can create campaigns in multiple countries and paying in only one currency which helps to ease reporting! Also, if you are looking to retarget users, I believe Outbrain got a fair hold here!

I work with other native advertising tools & I would say the UX design is much simpler and easier then what I see elsewhere.

Last but not least, customer support is top-notch! Quick, Sharp & Supportive!

Pros

- Fast & easy campaign set-up,
- Very specific GEO targeting,
- Excellent tracking,
- Audience reach at a fair price,
- Quick & reliable reporting.

Cons

- No ads preview once the campaign is live,
- Cannot target Chinese market,

Abraham A.
  • Industry: Internet
  • Company size: 2-10 Employees
  • Used Monthly for 1-5 months
  • Review Source
Value for Money
1
Features
3
Ease of Use
2
Customer Support
3

3
Reviewed on 12/05/2021

Native ads Advertisers pay attention

Frustrated to the core and banned

Pros

Easy to sign up to this that's all I can say

Cons

I left outbrain out of frustration. The native ads platform made my life a nightmare. You can't get most things approved on there

Verified Reviewer
  • Industry: Insurance
  • Company size: Self Employed
  • Used Daily for 2+ years
  • Review Source
Value for Money
5
Features
3
Ease of Use
5
Customer Support
5

3
Reviewed on 25/02/2021

Access to great media, but targeting and exclusions are limited

A good experience but could be better when spending alot of money each month.

Pros

We like that we are able to target new audiences on new medias and get a good ROI when running Ads witho outbrain.

Cons

We wasted alot of clicks and impressions on low quality websites as we are limited to how many we can actually exclude.

This actually caused us to cancel alot of campaigns with Outbrain.

Rotem S.
  • Industry: Computer Software
  • Company size: 51-200 Employees
  • Used Daily for 1+ year
  • Review Source
Value for Money
5
Features
5
Ease of Use
5
Customer Support
5

5
Reviewed on 11/06/2018

An amazing way to reach new customers!

wat to reach new users

Pros

It's a great way to reach the best audience at the right time. Outbrain bring us the best ROI we ever seen from other PPC platforms.

Cons

It has friendly UI, and great ways to reach various target audiences. The only cons its that you need some short period of training on the system.

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