--- description: Review of Strata CRM Software: system overview, features, price and cost information. Get free demos and compare to similar programs. image: https://gdm-localsites-assets-gfprod.imgix.net/images/software_advice/og_logo-55146305bbe7b450bea05c18e9be9c9a.png title: Strata CRM | Reviews, Pricing & Demos - SoftwareAdvice GB --- Breadcrumb: [Home](/) > [CRM Software](/directory/4153/crm/software) > [Strata CRM](/software/561262/Strata-CRM) # Strata CRM Canonical: https://www.softwareadvice.co.uk/software/561262/Strata-CRM > Running an auto service business means juggling booking calls, chasing deposits, remembering follow-ups, and keeping track of every vehicle and customer, often across a phone, a paper calendar, and a handful of apps that do not talk to each other. Strata brings all of it into one place, so you can spend less time on admin and more time on the work. Strata is a complete operating system for automotive service businesses, from single-owner detailers and repair shops to multi-technician teams and mobile operators. It covers the entire customer journey: a customer finds your branded booking page, books online, pays a deposit, gets automatic reminders, approves a quote, receives their invoice, and hears from you again at exactly the right time, all without you piecing it together by hand. What makes Strata different is Autopilot, an automation layer that watches for revenue you are leaving on the table and proposes the exact action to recover it, whether that is following up on an unbooked lead, nudging an overdue invoice, winning back a lapsed customer, or asking a happy client for a review. You approve or edit each suggestion before anything is sent, and Strata then shows you the bookings and payments those actions actually earned, so you can see your return rather than guess at it. You also get real, shop-ready tools: multi-option quotes that let a customer pick good, better, or best and pay on approval; deposits and card-on-file through your own Stripe account; recurring memberships billed automatically; two-way business texting with missed-call auto-text so no lead slips away; and a native iPhone app for running the day from anywhere. Getting started is simple. Every plan includes a 30-day free trial with no credit card, guided setup and activation to get your workspace live, and CSV import so you can bring your existing customers, invoices, and appointments over from whatever you use today. There are no setup fees, no contracts, and your price is locked in for the life of your account, so the rate you start on is the rate you keep. Strata is built for owners who want one system that runs the whole shop, keeps their customer data safe, and quietly grows revenue in the background. > > Verdict: Rated \*\*\*\* by 0 users. Top-rated for **Overall Quality**. ----- ## About the vendor - **Company**: Strata CRM ## Commercial Context - **Starting Price**: US$89.00 - **Pricing model**: Flat Rate (Free Trial) - **Pricing Details**: Strata is priced as a straightforward monthly subscription with three plans built on one simple idea: every plan gives you the whole product. Unlike CRMs that lock booking, payments, or automation behind their top tier, Strata includes the full platform on every plan, from online booking, deposits, and two-way business texting to the Autopilot revenue-recovery engine, multi-option quotes, invoicing, full customer and vehicle CRM, reporting dashboards, and the native iPhone app. The plans differ only by how many clients you store, how many team members log in, and whether Strata provisions a dedicated business phone number for you. Every plan includes a 30-day free trial with no credit card required, no setup or onboarding fees, and no contract. You can cancel anytime, and the rate you sign up at is locked in for the life of your account, so future price increases never affect you. Strata Focus: $39/month Best for solo operators, owner-operators, and single-location shops moving off spreadsheets and disconnected tools. - The complete product, in full: booking, deposits, texting, Autopilot automation, quotes, invoices, CRM, dashboards, and the iPhone app - One login - Up to 2,000 clients Everything a one-person or owner-run shop needs to book jobs, take deposits, invoice, and automate follow-up, with nothing important held back. Strata Flow: $89/month Best for growing shops with a team, where more than one person needs access and the owner needs control over who can do what. Everything in Focus, plus: - Unlimited team logins, with no per-seat charges - Role-based permissions across owner, admin, manager, service advisor, and technician - Job assignment across staff - Up to 20,000 clients Add your whole crew without paying per seat, keep sensitive financial and customer data scoped to the right roles, and assign work to specific technicians. Strata Reach: $179/month Best for high-volume and multi-technician operations that want a dedicated, compliant business texting number and unlimited client capacity. Everything in Flow, plus: - A provisioned local phone number matched to your area code - Carrier 10DLC registration handled for you, the compliance step business texting requires, done without the paperwork - Unlimited clients Your messages send as registered business texting from a number that is yours, with reply routing and delivery tracking built in. Included in every plan Public booking pages, deposits and payments, two-way business texting with missed-call auto-text and opt-out compliance, the Autopilot automation engine (follow-ups, win-backs, overdue nudges, and review requests) with revenue attribution, multi-option quotes with customer-facing approval, invoicing, recurring memberships, full customer and vehicle CRM, reporting dashboards, and the native iPhone app. Integrations with Stripe, QuickBooks Online, Google Calendar, and outbound webhooks (Zapier, Make, n8n) are available on every plan. Payments, fees, and billing Deposits and card payments are processed through your own Stripe account, so payouts and processing run at standard Stripe rates, and Strata adds no per-transaction fee. On the Reach plan, Twilio carrier fees for your provisioned number are billed separately at standard carrier rates. There are no setup fees and no long-term contracts. Billing is month to month, and you can cancel anytime. There is no free version, but every plan starts with a 30-day free trial with no card required. How to choose Start with Focus if you run the shop yourself. Move to Flow when you add staff and need logins and permissions. Choose Reach when texting volume grows and you want a dedicated, carrier-registered number plus unlimited clients. Because your rate locks in for life, upgrading later never resets the price on what you already have. - **Target Audience**: 11–50 - **Deployment & Platforms**: Cloud, SaaS, Web-based, Mac (Desktop), Windows (Desktop), Linux (Desktop), Chromebook (Desktop), iPhone (Mobile) - **Supported Languages**: English - **Available Countries**: United States ## Features - AI Copilot - API - Activity Dashboard - Alerts/Notifications - Calendar Management - Contact Management - Data Import/Export - Data Security - Drag & Drop - Email Management - Email Marketing - Email Templates - Interaction Tracking - Lead Capture - Lead Generation - Lead Management - Lead Qualification - Marketing Automation - Mobile Access - Multi-Channel Communication ## Integrations (6 total) - Claude - Google Calendar - QuickBooks Online - Stripe - Twilio - Zapier ## Support Options - Email/Help Desk - Phone Support - Chat ## Category - [CRM Software](https://www.softwareadvice.co.uk/directory/4153/crm/software) ## Links - [View on SoftwareAdvice](https://www.softwareadvice.co.uk/software/561262/Strata-CRM) ## This page is available in the following languages | Locale | URL | | en | | | en-AU | | | en-GB | | | en-IE | | | en-NZ | | ----- ## Structured Data