--- description: Review of Mediaocean Software: system overview, features, price and cost information. Get free demos and compare to similar programs. image: https://gdm-localsites-assets-gfprod.imgix.net/images/software_advice/og_logo-55146305bbe7b450bea05c18e9be9c9a.png title: Mediaocean | Reviews, Pricing & Demos - SoftwareAdvice GB --- Breadcrumb: [Home](/) > [Campaign Management Software](/directory/2878/campaign-management/software) > [Mediaocean](/software/485983/Lumina) # Mediaocean Canonical: https://www.softwareadvice.co.uk/software/485983/Lumina Page: 1 / 2\ Next: [Next page](https://www.softwareadvice.co.uk/software/485983/Lumina?page=2) > Mediaocean is a platform for managing omnichannel advertising campaigns. It provides a comprehensive solution for marketers to coordinate their advertising efforts across multiple channels and formats, such as digital, social, and connected TV. The platform enables users to streamline their advertising operations, improve efficiency, and gain better control over their media investments. Mediaocean offers a suite of tools for large-scale, omnichannel advertising planning, buying, and financial management. These include modules for buyer workflow, media finance, and estimates and costs. The platform also provides access to a network of third-party ad tech providers, allowing users to leverage best-in-class capabilities for their advertising needs. Powered by artificial intelligence and machine learning, Mediaocean aims to drive the future of the advertising ecosystem. The platform's advanced analytics and optimization capabilities help advertisers continually improve the performance of their campaigns and effectively reach and engage their target audiences across all touchpoints. > > Verdict: Rated **4.5/5** by 14 users. Top-rated for **Likelihood to recommend**. ----- ## Quick Stats & Ratings | Metric | Rating | Detail | | **Overall** | **4.5/5** | 14 Reviews | | Ease of Use | 4.1/5 | Based on overall reviews | | Customer Support | 4.2/5 | Based on overall reviews | | Value for Money | 3.8/5 | Based on overall reviews | | Features | 4.2/5 | Based on overall reviews | | Recommendation percentage | 80% | (8/10 Likelihood to recommend) | ## About the vendor - **Company**: Mediaocean ## Commercial Context - **Pricing model**: Per Feature - **Target Audience**: 11–50 - **Deployment & Platforms**: Cloud, SaaS, Web-based - **Supported Languages**: English - **Available Countries**: United States ## Features - Accounting - Activity Dashboard - Campaign Analytics - Campaign Management - Data Visualisation - Engagement Tracking - Multi-Campaign - Personalisation - Real-Time Analytics - Reporting/Analytics - Social Media Monitoring ## Support Options - FAQs/Forum - Knowledge Base ## Category - [Campaign Management Software](https://www.softwareadvice.co.uk/directory/2878/campaign-management/software) ## Related Categories - [Campaign Management Software](https://www.softwareadvice.co.uk/directory/2878/campaign-management/software) - [Social Media Management Tools](https://www.softwareadvice.co.uk/directory/1666/social-media/software) - [Display Advertising Software](https://www.softwareadvice.co.uk/directory/4656/display-advertising/software) - [Financial Management Software](https://www.softwareadvice.co.uk/directory/3401/financial-management-system/software) ## Alternatives 1. 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[ClickUp](https://www.softwareadvice.co.uk/software/123064/clickup) — 4.6/5 (4561 reviews) ## Reviews ### "My experience was short decisive" — 4.0/5 > **Asdrúbal Javier** | *15 August 2021* | Design | Recommendation rating: 9.0/10 > > **Pros**: Some time ago I worked with a digital marketing company that used Mediaocean, the results were positive, I remember that when they hired it there were doubts about whether it would work to move the company forward since it came with some organizational problems, mediaoceans helped our communication to be Much more in line with what we had been wanting to convey, my company was dedicated to online marketing, I really liked its ease of use, its support team well adjusted to the needs, they really take the time for their clients. > > **Cons**: Having to log in for the different platforms is one of the problems that this platform carries the most, in general, while I used it it was very effective, I will consider incorporating it again once I can. > > In context, while I used it in the company where I worked, it worked very well, we saw results in a very short time with respect to our advertising formulas and it helped a lot to organize the workflow, I recommend it to those who can use it, it is super viable. ----- ### "Fantastic Platform for Running Cross-Channel Ads" — 5.0/5 > **Ryan Paul** | *21 October 2023* | Retail | Recommendation rating: 9.0/10 > > **Pros**: I love how you can set up and monitor campaigns across several mediums without having to go outside the product. Usually with ads, you have to set up and manage the exact same campaign in a dozen separate ad platforms, but with Mediaocean, we've been able to very easily set up display and video ads across AOL and other channels all from one place > > **Cons**: I think the search ad functionalities can be expanded a bit more. Search is a big part of our conversion strategy but the targeting and planning features for these are very very limited right now > > I couldn't be happier with Mediaocean for managing our ads. It's not the only ad platform we use, but it's probably the most hassle-free among them. It's easy to set up and push creatives across different campaigns, it's easy to monitor and integrate performance, and it consistently produces reasonable CPMs and CPVs. All in all, great platform if your business is looking to utilize display and video a lot ----- ### "Dissapointed" — 3.0/5 > **Tarell** | *21 May 2022* | Outsourcing/Offshoring | Recommendation rating: 5.0/10 > > **Pros**: Mediocean was great before being bought out by Vista. I loved how they incorporate media data, management and finance in one software > > **Cons**: MediaOcean Is said to be one for the best I the business. To be honest am dissapointed with how little exposure is received from advertising using this platform. > > My overall experience was ok. little dissapointed at the end. ----- ### "My media planner" — 5.0/5 > **Claudia** | *30 October 2020* | Entertainment | Recommendation rating: 10.0/10 > > **Pros**: Lumina is a great platform that lets you design an end to end marketing plan. It support a lot of system that are already integrated in the platform. It was easy to learn to use it. > > **Cons**: Im not seeing any con for Lumina, the only thing I can say is that is not very popular, so there's not a lot of information online about errors and tricks for the platform. > > I use Lumina for design my marketing plan for a whole year in advance. Is amazing how the system works. ----- ### "You don't need a lot of time" — 5.0/5 > **Andrés** | *30 November 2020* | Packaging & Containers | Recommendation rating: 10.0/10 > > **Pros**: Lumina is a fast platform that lets me focus on planning and not on how to use it. It's fast, simple and works everywhere I go. > > **Cons**: Nothing bad to sat about Lumina right now. > > I use Lumina to quickly resolve marketing planning ideas. Since Im not a marketing manager, I use only a bit of my time on doing this and this software helps me to end really fast. ----- Page: 1 / 2\ Next: [Next page](https://www.softwareadvice.co.uk/software/485983/Lumina?page=2) ## Links - [View on SoftwareAdvice](https://www.softwareadvice.co.uk/software/485983/Lumina) ## This page is available in the following languages | Locale | URL | | en | | | en-AU | | | en-GB | | | en-IE | | | en-NZ | | ----- ## Structured Data