---
description: Review of goTom Software: system overview, features, price and cost information. Get free demos and compare to similar programs.
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title: goTom | Reviews, Pricing & Demos - SoftwareAdvice GB
---

Breadcrumb: [Home](/) > [Business Intelligence Platform](/directory/4336/bi/software) > [goTom](/software/474988/goTom)

# goTom

Canonical: https://www.softwareadvice.co.uk/software/474988/goTom

> goTom is an ad sales management solution that helps businesses unify every aspect of selling digital advertising campaigns. It is designed for publishers and media companies looking to streamline their complex ad sales processes and focus more on customer development.

goTom's CRM functionality enables teams to centralize client data, tasks, and activities in a unified platform, allowing users to monitor their turnover through interactive dashboards. At the core is a powerful order management tool that allows users to manage products and rate cards, empowering them to plan campaigns with ease.

goTom also features advanced AdOps automation capabilities. It lets stakeholders integrate the system with ad servers and SSPs to conduct forecasts, add line items, and generate reports with a click. This automation of manual tasks improves workflow efficiency, helping publishers and media companies stay ahead.
> 
> Verdict: Rated **4.0/5** by 1 users. Top-rated for **Likelihood to recommend**.

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## Quick Stats & Ratings

| Metric | Rating | Detail |
| **Overall** | **4.0/5** | 1 Reviews |
| Ease of Use | 4.0/5 | Based on overall reviews |
| Customer Support |  | Based on overall reviews |
| Value for Money |  | Based on overall reviews |
| Features | 3.0/5 | Based on overall reviews |
| Recommendation percentage | 80% | (8/10 Likelihood to recommend) |

## About the vendor

- **Company**: goTom

## Commercial Context

- **Pricing model**: Per User (Free Trial)
- **Pricing Details**: Contact goTom for pricing details
- **Target Audience**: 2–10, 11–50, 51–200, 201–500, 501–1,000
- **Deployment & Platforms**: Cloud, SaaS, Web-based
- **Supported Languages**: English, French, German, Italian

## Features

- API
- Ad Unit Creation
- Advertising Management
- Bulk Send
- Campaign Management
- Client Management
- Dashboard
- Dashboard Creation
- Data Synchronisation
- Data Visualisation
- Forecasting
- Invoice Creation
- Invoice Processing
- Lead Generation
- Lead Management
- Lead Qualification
- Marketing Automation
- Online Invoicing
- Order Processing
- Purchase Order Management

## Category

- [Business Intelligence Platform](https://www.softwareadvice.co.uk/directory/4336/bi/software)

## Related Categories

- [Business Intelligence Platform](https://www.softwareadvice.co.uk/directory/4336/bi/software)
- [Billing and Invoicing Software](https://www.softwareadvice.co.uk/directory/263/billing-invoicing-software/software)
- [Order Management Software](https://www.softwareadvice.co.uk/directory/1730/order-management-system/software)
- [CRM Software](https://www.softwareadvice.co.uk/directory/4153/crm/software)
- [Ad Server Software](https://www.softwareadvice.co.uk/directory/4716/ad-server/software)

## Alternatives

1. [NetSuite](https://www.softwareadvice.co.uk/software/25483/netsuite-wholesale-distribution-edition) — 4.2/5 (2041 reviews)
2. [Genius](https://www.softwareadvice.co.uk/software/435569/Genius) — 4.5/5 (186 reviews)
3. [Order.co](https://www.softwareadvice.co.uk/software/261230/order) — 4.5/5 (172 reviews)
4. [Odoo](https://www.softwareadvice.co.uk/software/77019/odoo-pos) — 4.2/5 (1306 reviews)
5. [Cin7 Core](https://www.softwareadvice.co.uk/software/103631/dear-systems) — 4.3/5 (734 reviews)

## Reviews

### "GoTom Review" — 4.0/5

> **Maja** | *2 December 2024* | Marketing & Advertising | Recommendation rating: 8.0/10
> 
> **Pros**: It's very streamlined and easy to navigate. I also like that you can easily duplicate and edit flights without having to create a new one from scratch every time.
> 
> **Cons**: What I don't like so much is that it's sometimes a little hard to apply the filters and targetings, and it isn't ompitmised for booking Blocket yet with a few products and categories missing.
> 
> Easy to navigate, a little bit tricky in the details at some points, but I like the overview you get of the booking, and it makes working with multiple flights a lot easier.

## Links

- [View on SoftwareAdvice](https://www.softwareadvice.co.uk/software/474988/goTom)

## This page is available in the following languages

| Locale | URL |
| en | <https://www.softwareadvice.com/product/474988-goTom/> |
| en-AU | <https://www.softwareadvice.com.au/software/474988/goTom> |
| en-GB | <https://www.softwareadvice.co.uk/software/474988/goTom> |
| en-IE | <https://www.softwareadvice.ie/software/474988/goTom> |
| en-NZ | <https://www.softwareadvice.co.nz/software/474988/goTom> |

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