--- description: Review of Quantcast Software: system overview, features, price and cost information. Get free demos and compare to similar programs. image: https://gdm-localsites-assets-gfprod.imgix.net/images/software_advice/og_logo-55146305bbe7b450bea05c18e9be9c9a.png title: Quantcast | Reviews, Pricing & Demos - SoftwareAdvice GB --- Breadcrumb: [Home](/) > [Campaign Management Software](/directory/2878/campaign-management/software) > [Quantcast](/software/465265/Quantcast) # Quantcast Canonical: https://www.softwareadvice.co.uk/software/465265/Quantcast Page: 1 / 2\ Next: [Next page](https://www.softwareadvice.co.uk/software/465265/Quantcast?page=2) > The Quantcast Platform is a digital advertising solution that simplifies the process of connecting brands to their target audiences. The platform uses advanced artificial intelligence to optimize advertising performance. By analyzing audience behavior, the platform can predict patterns, analyze metrics, and control the outcomes of advertising campaigns. The platform's key features include its ability to provide a strategic edge amid changes in the digital marketing space. It enables cookieless advertising campaigns with strong results and optimized targeting. Quantcast has access to real-time data from over 100 million destinations, which the platform leverages to connect brands with their ideal customers. The Quantcast Platform is designed to push beyond what's humanly possible, freeing up brands to think bigger and create captivating campaigns. By simplifying the complexities of digital advertising, the platform empowers marketers to focus on achieving their growth objectives. > > Verdict: Rated **4.2/5** by 22 users. Top-rated for **Likelihood to recommend**. ----- ## Quick Stats & Ratings | Metric | Rating | Detail | | **Overall** | **4.2/5** | 22 Reviews | | Ease of Use | 4.2/5 | Based on overall reviews | | Customer Support | 3.9/5 | Based on overall reviews | | Value for Money | 4.4/5 | Based on overall reviews | | Features | 4.2/5 | Based on overall reviews | | Recommendation percentage | 80% | (8/10 Likelihood to recommend) | ## About the vendor - **Company**: Quantcast - **Founded**: 2006 ## Commercial Context - **Pricing model**: (Free version available) (Free Trial) - **Pricing Details**: Quantcast Measure is provided for free, for everyone; and with premium features available for our Enterprise customers. Quantcast Advertise is provided on a quote-per-customer basis. - **Target Audience**: Self Employed, 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+ - **Deployment & Platforms**: Cloud, SaaS, Web-based - **Supported Languages**: English, French, German, Italian, Swedish - **Available Countries**: Australia, Canada, Germany, United Kingdom, United States ## Features - API - Activity Dashboard - Alerts/Notifications - Campaign Management - Consent Management - Content Management - Customer Segmentation - Customisable Branding - Metadata Management - Multi-Channel Marketing - Reporting & Statistics - Visual Analytics ## Support Options - Email/Help Desk - Chat ## Category - [Campaign Management Software](https://www.softwareadvice.co.uk/directory/2878/campaign-management/software) ## Related Categories - [Campaign Management Software](https://www.softwareadvice.co.uk/directory/2878/campaign-management/software) - [Marketing Analytics Software](https://www.softwareadvice.co.uk/directory/1702/analytics-tools/software) - [Social Media Analytics Tools](https://www.softwareadvice.co.uk/directory/3525/social-media-analytics-tools/software) - [Marketing Planning Software](https://www.softwareadvice.co.uk/directory/4631/marketing-planning/software) - [Data Mining Tools](https://www.softwareadvice.co.uk/directory/402/data-mining/software) ## Alternatives 1. [Taboola](https://www.softwareadvice.co.uk/software/78135/taboola) — 4.5/5 (68 reviews) 2. [Adalysis](https://www.softwareadvice.co.uk/software/324926/adalysis) — 4.6/5 (117 reviews) 3. [Asana](https://www.softwareadvice.co.uk/software/5576/asana) — 4.5/5 (13547 reviews) 4. [Semrush](https://www.softwareadvice.co.uk/software/355847/semrush) — 4.6/5 (2316 reviews) 5. [Google Marketing Platform](https://www.softwareadvice.co.uk/software/367319/google-marketing-platform) — 4.5/5 (25 reviews) ## Reviews ### "Baseline Audience Insights Needed For Any Web Site" — 5.0/5 > **Michelle** | *24 April 2019* | Marketing & Advertising | Recommendation rating: 10.0/10 > > **Pros**: I like the fact that the tracking and analysis of Quantcast is free. Make no mistake, they use the information gathered from your web site for their own purposes as well, but that's what makes the analysis of your audience so much more effective. Combining Quantcast behavioral data with a good understanding of technographic profiles can give you a strikingly clear picture of your web site audience. > > **Cons**: In order to take full advantage of its capability, you can't just rely on the standard copy and past code snippeet - you need to customize your code. Sometimes, it's hard to find the information you need to customize the code for Quantcast and when you do find it, it can be hard to interpret the instructions if you aren't HTML literate. > > I've been recommending and installing Quantcast for my clients and customers for over a decade. The fact that this tool has remained in effect that long gives this tool a massive wealth of data upon which to base the characterizations of your site visitors. If you're new to site visitor behavioral study, you should learn to use Quantcast. ----- ### "Great Advertising Platform that Drives Results" — 5.0/5 > **James** | *1 October 2025* | Marketing & Advertising | Recommendation rating: 10.0/10 > > **Pros**: Great advertising platform that drives actionable results through strong data analysis, ease of use AI, and a great customer support team > > **Cons**: Quantcast is a great platform, some of the weaker features are around measurement beyond conversion solutions, such as looking at brand impact ----- ### "Quancast Review" — 2.0/5 > **Verified Reviewer** | *27 March 2019* | Marketing & Advertising | Recommendation rating: 4.0/10 > > **Pros**: The customer service is great, our Account Manager is super friendly, responsive, and a great person overall. > > **Cons**: The platform itself and the capabilities are not great. We've tested quantcast a few times and results are always really low compared to other programmatic vendors. ----- ### "Quantcast Is An Incredible Programmatic Display & Retargeting Partner" — 5.0/5 > **Verified Reviewer** | *9 May 2018* | Entertainment | Recommendation rating: 10.0/10 > > **Pros**: We love that Quantcast has a depth of knowledge in the direct response space, can easily and quickly set up our campaigns, and always responds to our concerns. > > **Cons**: My only concern about Quantcast is its increasing cost. Increasing costs reduce the opportunities we have to work with Quantcast. > > We realize the benefits of strong performance direct response campaigns from a wide variety of clients. ----- ### "Quantcast is essential for a good marketing campaign" — 4.0/5 > **Sarah E.** | *16 September 2019* | Defense & Space | Recommendation rating: 9.0/10 > > **Pros**: Quantcast creates detailed reports on the figures of our marketing campaigns. These can be exported in different formats, and in this way create advertising that acts in real time on the profiles of the chosen audience. Quantcast also serves to create content diagrams about the performance of those campaigns. We recommend it for the facilities it offers when managing marketing plans. Thanks to quantcast our advertising is much better programmed. Its use is highly recommended to apply professional retargeting strategies in a short time, and to create easily accessible reports on these strategies. > > **Cons**: The platform limits the work too much when it comes to sharing information about the advertising campaigns to other members of the work team, since the reports can not be sent directly. First they must be exported, in order to be sent or uploaded to the cloud from an external platform. Neither creates projects to work with campaigns, nor tasks within them. > > Quantcast offers the user a complete mastery of marketing processes, ranging from data collection (in the case of market studies) to the execution of marketing campaigns via email. With quantcast you can make quite detailed follow-ups of the return on investment, the profiles of each client, and much more. The negotiation that was carried out with quantcast was a resounding success for both parties, we are satisfied with your comfortable process. I do not know how they presented mishaps during the agreements of the saying. The platform has shown to have a quite correct and functional deployment. It is very adaptable for any type of cellular devices as well as for laptop. Quantcast He has shown us a quality in his incomparable service. The functions that quantcast allows us are excellent for the development and correct management of our company. It has fascinated us. ----- Page: 1 / 2\ Next: [Next page](https://www.softwareadvice.co.uk/software/465265/Quantcast?page=2) ## Links - [View on SoftwareAdvice](https://www.softwareadvice.co.uk/software/465265/Quantcast) ## This page is available in the following languages | Locale | URL | | en | | | en-AU | | | en-GB | | | en-IE | | | en-NZ | | ----- ## Structured Data