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description: Review of Boulevard Software: system overview, features, price and cost information. Get free demos and compare to similar programs.
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title: Boulevard | Reviews, Pricing & Demos - SoftwareAdvice GB
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# Boulevard

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> Boulevard provides the only client experience platform purpose-built for appointment-based, self-care businesses. The easy-to-use platform empowers business owners and professionals alike to deliver personable, enjoyable experiences to their clients through online appointment scheduling, messaging, marketing, and payments that are simple, elegant, and reliable. Built to relieve stress, not create it, Boulevard delivers everything you need to optimize your schedule, maximize revenue, and improve client retention. Visit joinblvd.com now to learn more and request a demo.
> 
> Verdict: Rated **4.6/5** by 364 users. Top-rated for **Likelihood to recommend**.

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## Quick Stats & Ratings

| Metric | Rating | Detail |
| **Overall** | **4.6/5** | 364 Reviews |
| Ease of Use | 4.6/5 | Based on overall reviews |
| Customer Support | 4.7/5 | Based on overall reviews |
| Value for Money | 4.5/5 | Based on overall reviews |
| Features | 4.4/5 | Based on overall reviews |
| Recommendation percentage | 90% | (9/10 Likelihood to recommend) |

## About the vendor

- **Company**: Boulevard Labs
- **Founded**: 2016

## Commercial Context

- **Starting Price**: US$158.00
- **Pricing model**: Other
- **Pricing Details**: Boulevard offers tailored software solutions for self-care businesses with four different pricing plans designed to meet varying operational needs. The plans—Essentials, Premier, Prestige, and Enterprise—are structured to accommodate &#10;small teams, growing businesses, sophisticated operations, and enterprises with bespoke requirements. Visit joinblvd.com/pricing to find the right plan for your business.
- **Target Audience**: Self Employed, 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+
- **Deployment & Platforms**: Cloud, SaaS, Web-based, Android (Mobile), iPhone (Mobile), iPad (Mobile)
- **Supported Languages**: English
- **Available Countries**: United States

## Features

- API
- Access Controls/Permissions
- Activity Dashboard
- Alerts/Notifications
- Appointment Management
- Appointment Scheduling
- Automated Scheduling
- Availability Management
- Barcode/Ticket Scanning
- Before & After Pictures
- Billing & Invoicing
- Booking Management
- Booth Rental Management
- Calendar Management
- Calendar Sync
- Class Scheduling
- Client Database
- Client Management
- Client Portal
- Client Profiles

## Integrations (6 total)

- Google Calendar
- Mailchimp
- NetSuite
- Okta
- Vish
- Zapier

## Support Options

- Email/Help Desk
- FAQs/Forum
- 24/7 (Live rep)
- Chat

## Category

- [Massage Therapy Software](https://www.softwareadvice.co.uk/directory/4552/massage-therapy/software)

## Related Categories

- [Massage Therapy Software](https://www.softwareadvice.co.uk/directory/4552/massage-therapy/software)
- [Scheduling Software](https://www.softwareadvice.co.uk/directory/4738/scheduling/software)
- [Spa Software](https://www.softwareadvice.co.uk/directory/2596/spa/software)
- [POS Systems](https://www.softwareadvice.co.uk/directory/210/web-based-point-of-sale-software/software)
- [Salon Software](https://www.softwareadvice.co.uk/directory/4710/salon/software)

## Alternatives

1. [Calendly](https://www.softwareadvice.co.uk/software/73632/calendly) — 4.7/5 (4070 reviews)
2. [AestheticsPro](https://www.softwareadvice.co.uk/software/73167/aesthetics-pro) — 4.4/5 (612 reviews)
3. [Google Calendar](https://www.softwareadvice.co.uk/software/171751/google-calendar) — 4.8/5 (3963 reviews)
4. [Goldie](https://www.softwareadvice.co.uk/software/404201/goldie) — 4.8/5 (1125 reviews)
5. [Vagaro](https://www.softwareadvice.co.uk/software/88220/vagaro) — 4.7/5 (3472 reviews)

## Reviews

### "My Favorite Spa Software\!" — 5.0/5

> **Elizabeth** | *5 August 2025* | Consumer Services | Recommendation rating: 10.0/10
> 
> **Pros**: What I like most about Boulevard is how thoughtfully it's built for both the business and the client experience—it’s reliable, easy to use, and incredibly supportive. The appointment management tools are the best I’ve seen in the industry, and the customer support team is always quick to help through the convenient messaging feature. Even when there are occasional bugs, the Boulevard team is fast to respond and transparent about fixes, which builds a lot of trust.
> 
> **Cons**: Limited integrations (i.e. not synced with classpass) but they are always growing and adding new features and integrations monthly.
> 
> Boulevard has been an absolute game-changer for our business. As someone who’s used multiple platforms in the beauty and wellness space, I can confidently say this is the best I’ve experienced—especially when it comes to appointment management. It’s intuitive, reliable, and built to support both staff and client needs seamlessly.&#10;&#10;Customer support deserves its own shoutout: they are incredibly responsive, friendly, and helpful. The in-app messaging feature makes it easy to get quick answers without having to jump through hoops.&#10;&#10;Payment processing is also a major win. The built-in 3% tax offset feature is a blessing—it takes the guesswork out of covering processing fees and helps protect our bottom line without any awkwardness.&#10;&#10;No software is perfect, but what really sets Boulevard apart is how quickly they address bugs and system issues. Their team is proactive, transparent, and communicative when improvements or fixes are underway.&#10;&#10;We’re truly happy with Boulevard and would recommend it to any service-based business looking for a smarter way to operate.

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### "Salon Life. Simplified" — 5.0/5

> **Marianne** | *2 August 2025* | Health, Wellness & Fitness | Recommendation rating: 10.0/10
> 
> **Pros**: What I like most about Boulevard is how user friendly it is. Everything from booking to checkout feels intuitive and streamlined both for our team and our clients. It’s taken the stress out of managing the day to day and lets us focus more on what we love most Hair\!
> 
> **Cons**: The only thing I like least is that some timing conflicts in the schedule can be tricky to resolve. It’s not always obvious how to adjust overlapping appointments double bookings without a bit of trial and error.
> 
> Overall, my experience with Boulevard has been really positive. It’s made running the salon smoother and more efficient, and I love how easy it is for both staff and clients to use. While there are a few quirks ( most likely a user error) with scheduling, the benefits far outweigh the drawbacks. It’s a solid platform that continues to improve, and I’d definitely recommend it.

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### "Boulevard" — 5.0/5

> **alaina** | *31 August 2021* | Cosmetics | Recommendation rating: 9.0/10
> 
> **Pros**: I love how easy it is to navigate; each button is very straightforward, so someone who doesnt use the software frequently can easily figure out how to work it. The customer support team is also great and quick\!
> 
> **Cons**: I would like them to make a few updates more regularly. Ive noticed you cant delete clients, or products. This can be frustrating in certain scenarios, but generally doesn't interrupt using the software\! Just would be nice to be able to clean up our inventory/ clientele

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### "A Modern Med Spa Tool" — 5.0/5

> **Ashley** | *20 December 2025* | Health, Wellness & Fitness | Recommendation rating: 9.0/10
> 
> **Pros**: Boulevard shines beyond other services because of its sleek design and modern menu that makes finding most things a breeze
> 
> **Cons**: The biggest struggles are reporting - it’s too difficult to find kpis and is time consuming to switch between locations etc. - and the lack of added features like advanced marketing options or AI integration… other issues are so minimal not even worth mentioning
> 
> Easy and breezy, Boulevard has been a great tool for modernizing our business. I like the help chat feature and love that they often update and make changes throughout the year

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### "Boulevard User Support" — 5.0/5

> **Johna** | *10 November 2025* | Medical Practice | Recommendation rating: 10.0/10
> 
> **Pros**: It is a very easy system to use and the chat is helpful as well. I really liked the academy trainings and the links to trainings included also.
> 
> **Cons**: There is no easy option to quickly check a price for a guest. It seems like a multi step process to look at pricing.
> 
> Great experience so far\! I’ve worked with boulevard for 2 different practices and both were pretty seamless. The support staff is great and the communication turn around time is efficient.

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## Links

- [View on SoftwareAdvice](https://www.softwareadvice.co.uk/software/449906/Boulevard)

## This page is available in the following languages

| Locale | URL |
| en | <https://www.softwareadvice.com/retail/boulevard-profile/> |
| en-AU | <https://www.softwareadvice.com.au/software/449906/Boulevard> |
| en-GB | <https://www.softwareadvice.co.uk/software/449906/Boulevard> |
| en-IE | <https://www.softwareadvice.ie/software/449906/Boulevard> |
| en-NZ | <https://www.softwareadvice.co.nz/software/449906/Boulevard> |
| fr | <https://www.softwareadvice.fr/software/449906/Boulevard> |

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