--- description: Review of Wati Software: system overview, features, price and cost information. Get free demos and compare to similar programs. image: https://gdm-localsites-assets-gfprod.imgix.net/images/software_advice/og_logo-55146305bbe7b450bea05c18e9be9c9a.png title: Wati | Reviews, Pricing & Demos - SoftwareAdvice GB --- Breadcrumb: [Home](/) > [Customer Engagement Software](/directory/508/customer-engagement/software) > [Wati](/software/430256/wati) # Wati Canonical: https://www.softwareadvice.co.uk/software/430256/wati Page: 1 / 9\ Next: [Next page](https://www.softwareadvice.co.uk/software/430256/wati?page=2) > Wati is an agentic customer engagement platform that transforms conversations into revenue across marketing, sales, and support. By uniting AI agents and human teams across WhatsApp, Instagram, RCS, voice, and web chat, Wati unlocks growth via meaningful interactions while the Wati AI Copilot supercharges your team's productivity. Trusted by over 16,000 customers across 190+ countries, Wati simplifies complex operations and business conversations with a unified inbox, no-code automation, and our intelligent AI layer, Astra. Proudly backed by Tiger Global, Sequoia Capital, DST Global, and Shopify, and recognised as a Premium Partner of Meta and Google. Wati, the Agentic Customer Engagement Platform for Revenue Growth. © Wati 2026. Clare.ai Limited. GDPR Compliant. ISO/IEC 27001 Certified. > > Verdict: Rated **4.6/5** by 204 users. Top-rated for **Likelihood to recommend**. ----- ## Quick Stats & Ratings | Metric | Rating | Detail | | **Overall** | **4.6/5** | 204 Reviews | | Ease of Use | 4.6/5 | Based on overall reviews | | Customer Support | 4.2/5 | Based on overall reviews | | Value for Money | 4.3/5 | Based on overall reviews | | Features | 4.5/5 | Based on overall reviews | | Recommendation percentage | 90% | (9/10 Likelihood to recommend) | ## About the vendor - **Company**: WATI.io - **Founded**: 2015 ## Commercial Context - **Starting Price**: US$59.00 - **Pricing model**: Flat Rate (Free Trial) - **Pricing Details**: Additional Users @ $39/user/month for Pro plan Additional Users @ $89/user/month for Business plan - **Target Audience**: 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+ - **Deployment & Platforms**: Cloud, SaaS, Web-based, Mac (Desktop), Windows (Desktop), Linux (Desktop), Chromebook (Desktop), Android (Mobile), iPhone (Mobile), iPad (Mobile) - **Supported Languages**: Arabic, Brazilian Portuguese, Chinese, English, European Portuguese, Hindi, Portuguese, Spanish, Traditional Chinese - **Available Countries**: Afghanistan, Albania, Algeria, American Samoa, Andorra, Angola, Anguilla, Antigua & Barbuda, Argentina, Armenia, Aruba, Australia, Austria, Azerbaijan, Bahamas, Bahrain, Bangladesh, Barbados, Belarus, Belgium and 208 more ## Features - AI Copilot - AI/Machine Learning - API - Activity Dashboard - Automated Responses - Autoresponders - CRM - Chat Transcript - Chat/Messaging - Chatbot - Code-free Development - Communication Management - Contact Management - Customer Communication - Customer Database - Customer Engagement - Customer Experience Management - Customer Service Analytics - Customer Support - Dashboard ## Integrations (10 total) - Google Sheets - HubSpot Content Hub - Klaviyo - Pabbly Connect - Shopify - WhatsApp - WooCommerce - Zapier - Zoho CRM Plus - Zoho Flow ## Support Options - Email/Help Desk - FAQs/Forum - Knowledge Base - Phone Support - 24/7 (Live rep) - Chat ## Category - [Customer Engagement Software](https://www.softwareadvice.co.uk/directory/508/customer-engagement/software) ## Related Categories - [Customer Engagement Software](https://www.softwareadvice.co.uk/directory/508/customer-engagement/software) - [SMS Marketing Software](https://www.softwareadvice.co.uk/directory/4532/sms-marketing/software) - [Chatbot Software](https://www.softwareadvice.co.uk/directory/3923/chatbot/software) - [Customer Communications Management Software](https://www.softwareadvice.co.uk/directory/4742/customer-communications-mngt/software) - [Conversational Marketing Software](https://www.softwareadvice.co.uk/directory/4671/conversational-marketing/software) ## Alternatives 1. 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But with constant improvement and fixes, I guess this will get better. > > It has been great so far, looking forward to more features. Would highly recommend to new businesses. ----- ### "Wati is Good WhatsApp Business API platform" — 4.0/5 > **Akshay** | *23 February 2025* | Information Technology & Services | Recommendation rating: 8.0/10 > > **Pros**: I like most about WATI is there chatbot features which helps to provide automatic replay to customers. > > **Cons**: I don't like there customer care support executive response since they do not provide proper or on time response. > > I have very good overall experience with wati because of they have some good features such as chatbot, bulk messaging. ----- ### "Don't sign up to WATI before reading\!" — 1.0/5 > **Anonymous User** | *11 November 2025* | Internet | Recommendation rating: 0.0/10 > > **Pros**: this product was easy to set up. The team’s guidance, insight, and deep experience with Meta made the process seamless, and they were always ready to help resolve any issues that came up, unless you want to cancel then it becomes extremely difficult. > > **Cons**: What I liked least about this product was how difficult it was to cancel my account. The process is confusing and filled with unnecessary friction — support becomes unresponsive once you request cancellation, and the chatbot and documentation use dark patterns that make it hard to find the actual cancellation form. > > Without a verified Meta account, the subscription was unusable, yet there was no straightforward way to end it through the dashboard. Overall, the experience felt deliberately obstructive and very disappointing. ----- ### "Wati Review" — 5.0/5 > **Vinod** | *7 November 2024* | Marketing & Advertising | Recommendation rating: 10.0/10 > > **Pros**: Wati helps us reach our audience very easily, and we also use it for customer support. The mobile app makes it easy to chat with our users, and the detailed analytics provided by Wati are very useful. The chatbot feature is also excellent. Overall, it has been a good experience. > > **Cons**: I feel that customer support could be faster, but it is helpful. The mobile app can sometimes be glitchy, and the Wati dashboard often becomes laggy, especially when exploring analytics and broadcast history. The pricing is high compared to other alternatives. In short, Wati should work on these areas. > > We've been using Wati for over a year now, and it's been nothing short of amazing. ----- ### "3 years of wati" — 4.0/5 > **Aditya** | *9 October 2024* | E-Learning | Recommendation rating: 9.0/10 > > **Pros**: Its Simple and solid as a tech. Support has some gaps which I had addressed and they improved on it, so it really feels they are listening to us. They are focusing on giving more knowledge of their new values they provide such as knowbot and some new technicalities of Chatbots. Broadcasts are very reliable. Chat Support is Good. Almost perfect starter for a small scale company to keep track of customer on whatsapp. > > **Cons**: If there is downtime there can be a Warning added. Few some additions are required, Which are hopefully in pipeline. > > I've been using WATI for 3 years now, and overall, I'm really happy with it. It's simple, solid, and reliable. One suggestion would be to add a warning if there's ever downtime, but apart from that, the service has been great from a technical standpoint. I did notice some gaps in support, but I brought them up, and they were quick to improve, which makes me feel like they're really listening to their users. They're also putting more effort into teaching users about the new features they're offering, like Knowbot and some of the more technical aspects of Chatbots. I find their broadcasts very reliable, and their chat support is pretty good, too. There are a few more features I think could be added, and I hope those are in the works. Overall, it's an almost perfect solution for small businesses looking to manage their customers on WhatsApp. ----- Page: 1 / 9\ Next: [Next page](https://www.softwareadvice.co.uk/software/430256/wati?page=2) ## Links - [View on SoftwareAdvice](https://www.softwareadvice.co.uk/software/430256/wati) ## This page is available in the following languages | Locale | URL | | en | | | en-AU | | | en-GB | | | en-IE | | | en-NZ | | ----- ## Structured Data