About Geotab

Geotab is a web-based fleet management solution that is transforming the transportation and logistics industries. From initial asset procurement to organizing end-of-life, Geotab delivers the management features that fleet operators need to improve safety, reduce costs and achieve corporate sustainability goals. Geotab’s open platform and Marketplace (marketplace.geotab.com), offers hundreds of integrated third-party solution options that allow both small and large businesses to automate fleet operations by integrating vehicle data with their other data assets for enhanced telematics and operational intelligence. As an IoT hub, Geotab's in-vehicle device provides additional functionality through IOX Add-Ons. Processing billions of data points a day, Geotab leverages data analytics and machine learning to help customers improve productivity and sustainability, optimize fleets through the reduction of fuel consumption, enhance driver safety and achieve strong compliance to regulatory changes. It offers video telematics and asset tracking features, allowing organizations to build an integrated fleet management system. Geotab provides tools and insights to enhance safety, sustainability and profitability across fleets.
Geotab Software - Geotab trends and analytics
Geotab Software - Geotab map view
Geotab Software - Geotab driver safety scorecard
Geotab Software - Geotab track metrics
Geotab video
Geotab Software - Geotab trends and analytics - thumbnail
Geotab Software - Geotab map view - thumbnail
Geotab Software - Geotab driver safety scorecard - thumbnail
Geotab Software - Geotab track metrics - thumbnail

Geotab pricing

Geotab does not have a free version but does offer a free trial.

Starting Price:
Not provided by vendor
Free Version:
No
Free trial:
Yes

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Browse Geotab Reviews

89 of 89 reviews
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Scott
Scott
  • Industry: Transportation/Trucking/Railroad
  • Company size: 11–50 Employees
  • Used Daily for 2+ years
  • Review Source
Value for Money
5
Functionality
5
Ease of Use
4
Customer Support
4

5
Reviewed on 19/05/2023

A Perspective from 20 Years in Heavy Truck

We approach Geotab from a different perspective than many. We have been doing professional services training, implementing, and supporting Transportation Management Systems for 20 years. We have worked with all the major competitors in that time, including Qualcomm/OmniTracs, PeopleNet/Trimble, KeepTrucking/Motive, Samsara, Platform Science, Orbcomm, and others.Geotab is a unique product. We have found it is able to solve business challenges we never through possible, like fully real-time updates and alerts within seconds of a driver situation in the field or being able to re-analyze and report data in arrears months or years after the fact, like building a zone around a section of a terminal parking lot and seeing which drivers *ever* entered that space.While we still provide integration for all the major players, we have been able to create more custom solutions and solve more business challenges with Geotab than any other Telematics system to date, and we look forward to ever-increasing capabilities and features from their team.

Pros

Geotab captures and aggregates real-world data like no other system we've ever seen. You can watch a truck pulling out of the parking lot in real-time or look back a year ago at exactly how a driver backed into a dock over multiple attempts. You can reconstruct what happened in an accident second-by-second, or re-evaluate all the times your drivers entered or exited a specific location over the entire history of your database on the fly.They also believe the data is *yours*, to keep and use as you see fit, and give full access to their system through a completely open API. The user interface is full-featured and simple, but beyond that, it can be modified, added to, and changed endlessly, allowing you to improve the visibility and access to information you find valuable. It is a system that is uniquely unlike any other we've used in Trucking, a true paradigm shift in the technology of Trucking, and transformative for every customer we've worked with.

Cons

Their greatest strength is also their kryptonite. The features are so forward looking and Geotab is continually releasing new ones... it can be difficult to keep legacy systems up to speed with them. "Traditional" players (Qualcomm/OmniTracs, PeopleNet/Trimble) defined how data would be fed to back-end systems over 20 years ago, and most Transportation Management Systems still use those patterns today.The quality and volume of Geotab data is in a whole new league. Finding a middle ground to emulate the "Traditional" data feeds while also updating those TMS platforms to use the data available through Geotab is an ongoing challenge, but well worth the effort.

Zulma
  • Industry: Financial Services
  • Company size: 5,001–10,000 Employees
  • Used Weekly for 1+ year
  • Review Source
Value for Money
4
Functionality
4
Ease of Use
4
Customer Support
4

4
Reviewed on 14/11/2024

Automating Fleet Cost Management Infrastructure

The cooperation with Geotab has greatly changed the whole idea of fleet management at the company. By means of an easily navigable dashboard, the platform encompasses all the necessary information about vehicle activity, drivers, and fuel rates.

Pros

Meanwhile, engine data and environmental monitoring enable you to find out what might be wrong with the vehicle before it requires a major repair. Sophisticated data analysis of fuel consumption integrated with driving behavior, route planning, and control of idle time to give tangible recommendations on minimizing fuel use on the vehicles in the fleet.

Cons

If there are many vehicles in the area, for example, in the center of large cities, the map interface may sometimes freeze. Small growth in content customization for automated report frames. Some of the features that are included in the desktop version are, however, missing in the mobile app.

nicolas
  • Industry: Transportation/Trucking/Railroad
  • Company size: 2–10 Employees
  • Used Daily for 2+ years
  • Review Source
Value for Money
4
Functionality
2
Ease of Use
5
Customer Support
2

3
Reviewed on 27/09/2024

review of product

its been ok, but product needs to be more robust, has have more options

Pros

easy to use, app for drivers is very simple, and drivers don't have to repeat inputs daily

Cons

no integration, no app for carrier, delayed on tracking, not open customer service on weekends

Alternatives Considered

Teletrac Navman DIRECTOR

Reasons for Choosing Geotab

telectrac was more expensive and tracking wasnt good

Switched From

Teletrac Navman DIRECTOR

Reasons for Switching to Geotab

Teletrac was too expensive, no tracking, has to have a tablet, and need to purchase hardware
Rick
  • Industry: Nonprofit Organization Management
  • Company size: 51–200 Employees
  • Used Daily for 1-5 months
  • Review Source
Value for Money
2
Functionality
2
Ease of Use
3
Customer Support
1

3
Reviewed on 15/12/2024

Former user

Not a great experience at all. Decided to switch to an all in one provider.

Pros

The software was the most positive part of the system

Cons

Hard to dig for data, geotabs did not always work, customer service was poor, not technical in install support.

Alternatives Considered

Samsara

Reasons for Switching to Geotab

I did not choose them, i actually left Geotab in favor of Samsara
Joel
  • Industry: Construction
  • Company size: 51–200 Employees
  • Used Daily for 2+ years
  • Review Source
Value for Money
5
Functionality
5
Ease of Use
5
Customer Support
5

4
Reviewed on 30/07/2024

Geotab is a leader in the Telematics Industry

Pros

Geotab covers all the needs for fleet management and tracking.
Customer support is fast and reliable.
I like the 3rd party intergration feature

Cons

There is nothing to dislike about Geotab.

Kyle
  • Industry: Machinery
  • Company size: 11–50 Employees
  • Used Daily for 2+ years
  • Review Source
Value for Money
1
Functionality
2
Ease of Use
5
Customer Support
1

2
Reviewed on 08/01/2025

Not the best

Pros

Easy to install and set up, did not take long at all.

Cons

Not very accurate, constantly having trouble with the devices, either they stop working completely or wont move on the map

Kristin
  • Industry: Transportation/Trucking/Railroad
  • Company size: 201–500 Employees
  • Used Daily for 6-12 months
  • Review Source
Value for Money
5
Functionality
5
Ease of Use
5
Customer Support
5

5
Reviewed on 03/09/2024

Good app to use for what my company needs

It an overall good experience with some small issues here and there.

Pros

Easy to use and keep tabs on assets. No glitching at all.

Cons

i don't like searching addresses or seeing how far away a tech is from their destination. It is hidden and hard to use.

Joy
  • Industry: Professional Training & Coaching
  • Company size: Self Employed
  • Used Daily for 2+ years
  • Review Source
Value for Money
5
Functionality
4
Ease of Use
4
Customer Support
4

5
Reviewed on 12/09/2023

Solid Telematics Software Solution

I've been working with Geotab products for over 8 years and have seen enough successful rollouts to know that it can be tailored to meet the needs of most fleets quite well with the proper guidance. The level of customization possible with Geotab's reports, integrations, and SDK make it a solid product overall.

Pros

Geotab can be customized to meet a lot of different customers' needs. My favorite part of the solution is probably the custom reporting that can be done via Excel reports to tailor the presentation of aggregated data so that it is more readable and actionable when going to various groups within organization.

Cons

Geotab seems to be trending updates toward burying common functionality under more layers of options, which has made the software a bit less intuitive. I also find it difficult to find things quickly in their system ever since they removed the colors from the navigation bar and removed other visual clues that made the UX much more pleasant (I have given this three years to try to adjust and make sure this isn't a "learners curve" issue, and I believe it is still a real issue as I still have difficulty with it after all this time).

Paul
  • Industry: Construction
  • Company size: 51–200 Employees
  • Used Daily for 1-5 months
  • Review Source
Value for Money
2
Functionality
2
Ease of Use
1
Customer Support
1

2
Reviewed on 19/07/2024

Ongoing Problems with Geotab

Pros

Telematics are great. The data analytics are outstanding asset to have.

Cons

Constatnt issues with cameras going on/off line, not recording, taking a lot of time to load, flipping vehicles/cameras, unable to reach cameras, poor customer service.

Salma
  • Industry: Telecommunications
  • Company size: 2–10 Employees
  • Used Monthly for 1+ year
  • Review Source
Value for Money
5
Functionality
5
Ease of Use
5
Customer Support
5

5
Reviewed on 29/05/2024

Useful GEOTAG

Pros

What I like most about Geotab is its comprehensive and user-friendly fleet management platform. The real-time data analytics, customizable reporting, and robust integration capabilities make it an invaluable tool for optimizing fleet operations and improving overall efficiency.

Cons

What I like least about Geotab is the occasional complexity of navigating some of its advanced features. While the platform is powerful, the learning curve for new users can be steep, and it sometimes requires more time to fully understand and utilize all its functionalities.

Dan
  • Industry: Transportation/Trucking/Railroad
  • Company size: 51–200 Employees
  • Used Daily for 2+ years
  • Review Source
Value for Money
0
Functionality
5
Ease of Use
5
Customer Support
0

5
Reviewed on 07/02/2023

Inexpensive Way For All Your Needs

The whole Geotab Experience has been great, Great people and great support for success

Pros

Easy to use, even for the non technical individuals

Cons

Very difficult to know if a device is faulty right away.

Matthew
  • Industry: Environmental Services
  • Company size: 201–500 Employees
  • Used Daily for 1+ year
  • Review Source
Value for Money
5
Functionality
5
Ease of Use
4
Customer Support
5

5
Reviewed on 07/02/2023

Great software

Pros

The accuracy of the software is great and reliable.

Cons

Sometimes the software is cumbersome to use

Trent
  • Industry: Computer Software
  • Company size: 51–200 Employees
  • Used Weekly for 2+ years
  • Review Source
Value for Money
4
Functionality
5
Ease of Use
4
Customer Support
4

4
Reviewed on 07/02/2023

Great software

Pros

Easy to use and integrate with and develop workflows

Cons

There really isn't anything I dislike about the software

Yasir
  • Industry: Transportation/Trucking/Railroad
  • Company size: 51–200 Employees
  • Used Daily for 2+ years
  • Review Source
Value for Money
4
Functionality
5
Ease of Use
5
Customer Support
5

4
Reviewed on 11/05/2023

Geotab Review

Pros

Very Easy to use and help available if needed.

Cons

Geotab Drive app slows down a lot , Not sure if its the internet

Gary
  • Industry: Utilities
  • Company size: 11–50 Employees
  • Used Daily for 6-12 months
  • Review Source
Value for Money
5
Functionality
4
Ease of Use
4
Customer Support
0

4
Reviewed on 11/05/2023

Geo Tab Review

Pros

Geo Tab does a great job with tracking and giving our company a pathway to success when operating a fleet of vehicles.

Cons

Map features and better icons. The customer service is great once you get two tier two level. The 1st tier level needs improved.

Erin
  • Industry: Transportation/Trucking/Railroad
  • Company size: 11–50 Employees
  • Used Daily for 2+ years
  • Review Source
Value for Money
5
Functionality
5
Ease of Use
3
Customer Support
4

5
Reviewed on 17/01/2023

A Fan from the Beginning

I have been utilizing geotab since 2014, I have always had great things to say and excited to see what new and improved items they have in store for the product.

Pros

I love the ability to see where our equipment is real time. Someone broke into our yard and I was able to provide real time helpful "when did it happen" information to the police thanks to the "show trip option".

Cons

There are still some aspects of the software I don't like. Drivers if they get busy and forget to log in right away the driver prior is automatically thrown into ON DUTY. This creates log issues which are not fixed instantly due to it being a "cloud" based. I also do wish they would make the "show trip" option more easy to read for drivers with multiple stops.

Response from Geotab

Erin, thank you so much for leaving such a positive review! We are thrilled to hear that you had a great experience with our product/service. We are listening to user reviews and will continue to make improvements.

Replied 20/01/2023
Alyssa
  • Industry: Utilities
  • Company size: 10,000+ Employees
  • Used Daily for 2+ years
  • Review Source
Value for Money
5
Functionality
5
Ease of Use
4
Customer Support
4

5
Reviewed on 07/02/2023

Geotab

Pros

Pros about using geotab is that it is very user friendly. It is very easy to onboard customers. The map function is great! I love using the bulk upload tool.

Cons

Sometimes getting an answer to your problem takes longer then I would like from the help desk.

Response from Geotab

Alyssa, thank you for taking the time to share your experience. We appreciate hearing how we make a difference in your business and the areas we can improve.

Replied 08/02/2023
Manny
  • Industry: Construction
  • Company size: 51–200 Employees
  • Used Daily for 2+ years
  • Review Source
Value for Money
5
Functionality
5
Ease of Use
5
Customer Support
5

5
Reviewed on 28/06/2022

Great Support

Pros

I absolutely love the support we get from our local representatives like [SENSITIVE CONTENT] , [SENSITIVE CONTENT] . Any issue that arises is always resolved in a matter of hours or days. Thank you for your hard work.

Cons

False vehicle idle reports. Example, vehicle shows that it idled for a minute at 3 am on a Saturday. I get an email and immediately think the truck is getting stolen.

Alternatives Considered

Verizon Connect
Angelyn
  • Industry: Utilities
  • Company size: 5,001–10,000 Employees
  • Used Daily for 2+ years
  • Review Source
Value for Money
5
Functionality
5
Ease of Use
5
Customer Support
5

5
Reviewed on 07/02/2023

Geotab

Pros

Our customers find the Geotab platform easy to use and the standardized right out of the box reporting functions easy to understand.

Cons

We would like to see more options available whe. It comes to asset trackers.

Response from Geotab

Angelyn, thank you so much for taking the time to share your positive experience. We're thrilled to hear that our product and solutions are meeting your expectations. Your feedback is important to us and helps us make improvements.

Replied 08/02/2023
Julio
  • Industry: Hospital & Health Care
  • Company size: 51–200 Employees
  • Used Daily for 2+ years
  • Review Source
Value for Money
5
Functionality
5
Ease of Use
5
Customer Support
5

5
Reviewed on 15/07/2022

Alpha Medical

Pros

Geotracking is by far the most important for our company. Unfortunately not everyone is trustworthy so this helps us maintain a top notch crew buy trimming the fat

Cons

At first its alot to take in. Not really a con but that the only thing that i could say 'least'about

Cristina
  • Industry: Transportation/Trucking/Railroad
  • Company size: 10,000+ Employees
  • Used Daily for 2+ years
  • Review Source
Value for Money
5
Functionality
5
Ease of Use
5
Customer Support
5

5
Reviewed on 07/02/2023

Geotab Connect 2023

It’s been great

Pros

Asset management, customizable, , customer service, updates

Cons

Live tracking can be quicker than 90 - 2 mins

Response from Geotab

Cristina, thank you so much for taking the time to share your positive experience. We're thrilled to hear that our product and solutions are meeting your expectations. Your feedback is important to us and helps us make improvements.

Replied 10/05/2023
Jennifer
  • Industry: Transportation/Trucking/Railroad
  • Company size: 10,000+ Employees
  • Used Daily for 1+ year
  • Review Source
Value for Money
5
Functionality
5
Ease of Use
5
Customer Support
5

5
Reviewed on 06/02/2023

Connected with Geotab

Pros

The platform is Easy to use and very driver friendly

Cons

There is nothing that you can’t like about this product.

Response from Geotab

Jennifer, thank you so much for leaving such a positive review! We are thrilled to hear that you had a great experience with our product/service. We are listening to user reviews and will continue to make improvements.

Replied 08/02/2023
Tom
  • Industry: Transportation/Trucking/Railroad
  • Company size: 10,000+ Employees
  • Used Daily for 2+ years
  • Review Source
Value for Money
5
Functionality
5
Ease of Use
5
Customer Support
5

5
Reviewed on 06/02/2023

Geotab

Fantastic

Pros

Easy to use both for admin and drivers. Reporting is great

Cons

Not really to add here the product is great and when we have thoughts geotab is very open to those ideas

Response from Geotab

Tom, thank you for your review! We focus on improving our products and solutions and your feedback is important to our success.

Replied 08/02/2023
david
  • Industry: Computer Networking
  • Company size: 11–50 Employees
  • Used Daily for 2+ years
  • Review Source
Value for Money
5
Functionality
5
Ease of Use
5
Customer Support
5

5
Reviewed on 07/02/2023

Fantastic Product

Pros

ease of use and connectivity with api external

Cons

the web interface could do with a spruce up

Response from Geotab

David, that's great to hear. We're excited that Geotab is easy to use. We strive to provide the best products and solutions possible, and reviews like this let us know we're on the right track. Thank you.

Replied 08/02/2023
Verified Reviewer
  • Industry: Consumer Services
  • Company size: 201–500 Employees
  • Used Daily for 1+ year
  • Review Source
Value for Money
0
Functionality
5
Ease of Use
5
Customer Support
2

4
Reviewed on 22/03/2019

Cool Functions. Bad Customer Support.

Pros

The software is explanatory and we are able to monitor everything we want to in regards to drivers and vehicles. We can set up alerts and notifications, about things that happen, to keep us on track with our safety goals.

Cons

We have been trying to get our accounts merged into a single master account for over a year. No matter how often we reach out or try to move forward we still don't see progress.

89 reviews

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