---
description: Review of SAP Customer Data Platform Software: system overview, features, price and cost information. Get free demos and compare to similar programs.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/software_advice/og_logo-55146305bbe7b450bea05c18e9be9c9a.png
title: SAP Customer Data Platform | Reviews, Pricing & Demos - SoftwareAdvice GB
---

Breadcrumb: [Home](/) > [Customer Data Platforms (CDP)](/directory/4718/customer-data-platform/software) > [SAP Customer Data Platform](/software/415566/sap-customer-data-platform)

# SAP Customer Data Platform

Canonical: https://www.softwareadvice.co.uk/software/415566/sap-customer-data-platform

> SAP Customer Data Platform (CDP) enables businesses to gather, manage, and analyze customer data for the entire enterprise. Users can create custom dashboards based on KPIs including sales volume or retention rates and analyze customer feedback through surveys or social media channels.

Organizations can gain insights into customer data in real-time to track behaviors and preferences and deliver personalized interactions via web, mobile, social media, and other communication channels. SAP Customer Data Platform helps connect customer data from various sources such as point-of-sale systems and eCommerce sites.
> 
> Verdict: Rated \*\*\*\* by 0 users. Top-rated for **Overall Quality**.

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## About the vendor

- **Company**: SAP
- **Founded**: 1999

## Commercial Context

- **Pricing Details**: Contact SAP for pricing details.
- **Target Audience**: Self Employed, 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+
- **Deployment & Platforms**: Cloud, SaaS, Web-based
- **Supported Languages**: English
- **Available Countries**: Germany, India, United States

## Features

- Customer Segmentation
- Personalisation

## Category

- [Customer Data Platforms (CDP)](https://www.softwareadvice.co.uk/directory/4718/customer-data-platform/software)

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3. [Meiro](https://www.softwareadvice.co.uk/software/305764/meiro) — 4.9/5 (22 reviews)
4. [Klaviyo](https://www.softwareadvice.co.uk/software/63589/klaviyo) — 4.6/5 (524 reviews)
5. [SALESmanago Marketing Automation](https://www.softwareadvice.co.uk/software/22054/salesmanago) — 4.5/5 (246 reviews)

## Links

- [View on SoftwareAdvice](https://www.softwareadvice.co.uk/software/415566/sap-customer-data-platform)

## This page is available in the following languages

| Locale | URL |
| en | <https://www.softwareadvice.com/customer-data-platform/sap-customer-data-platform-profile/> |
| en-AU | <https://www.softwareadvice.com.au/software/415566/sap-customer-data-platform> |
| en-GB | <https://www.softwareadvice.co.uk/software/415566/sap-customer-data-platform> |
| en-IE | <https://www.softwareadvice.ie/software/415566/sap-customer-data-platform> |
| en-NZ | <https://www.softwareadvice.co.nz/software/415566/sap-customer-data-platform> |

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