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description: Review of charles Software: system overview, features, price and cost information. Get free demos and compare to similar programs.
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title: charles | Reviews, Pricing & Demos - SoftwareAdvice GB
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# charles

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> The Ask \&amp; Order service allows businesses to answer client queries via WhatsApp and help potential customers with their concerns directly on the product detail page or in their retargeting ads. Charles assists marketing teams in solving doubts and guiding clients towards purchasing decisions. &#10;&#10;It lets them provide adequate information to customers, helping them complete the process and promoting in-chat conversions. The software enables entities to increase the customer lifetime value (CLV) and impact the Net Promoter Score (NPS) through streamlined client support.&#10;&#10;Charles lets businesses immediately answer their clients directly through chat templates and automation. They can also reach out to their customers to facilitate reorders, after-sales services, and reviews after each purchase. It integrates Messenger APIs with e-commerce backends to bring company product catalogs \&amp; checkouts into conversational layouts and platforms.
> 
> Verdict: Rated **4.4/5** by 21 users. Top-rated for **Likelihood to recommend**.

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## Quick Stats & Ratings

| Metric | Rating | Detail |
| **Overall** | **4.4/5** | 21 Reviews |
| Ease of Use | 4.3/5 | Based on overall reviews |
| Customer Support | 4.7/5 | Based on overall reviews |
| Value for Money | 4.3/5 | Based on overall reviews |
| Features | 4.2/5 | Based on overall reviews |
| Recommendation percentage | 90% | (9/10 Likelihood to recommend) |

## About the vendor

- **Company**: Charles

## Commercial Context

- **Starting Price**: €349.00
- **Pricing model**: Usage Based
- **Pricing Details**: Please contact Charles for pricing details.
- **Target Audience**: 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+
- **Deployment & Platforms**: Cloud, SaaS, Web-based
- **Supported Languages**: English, German, Italian
- **Available Countries**: Albania, Andorra, Austria, Belarus, Belgium, Bosnia & Herzegovina, Bulgaria, Croatia, Cyprus, Czechia, Denmark, Estonia, Faroe Islands, Finland, France, Germany, Gibraltar, Greece, Greenland, Guernsey and 32 more

## Features

- @mentions
- A/B Testing
- API
- Activity Dashboard
- Activity Tracking
- Agent Interface
- Alerts/Escalation
- Alerts/Notifications
- Audience Targeting
- Automated Responses
- Autoresponders
- Batch Communications
- CRM
- Campaign Analytics
- Campaign Management
- Campaign Planning
- Campaign Scheduling
- Campaign Segmentation
- Canned Responses
- Chat Transcript

## Integrations (11 total)

- Emarsys
- Google Analytics 360
- Gorgias
- Klaviyo
- Messenger
- Meta for Business
- Shopify
- Shopware
- Slack
- Typeform
- WooCommerce

## Support Options

- Email/Help Desk
- FAQs/Forum
- Knowledge Base
- Phone Support
- Chat

## Category

- [Direct Mail Automation Software](https://www.softwareadvice.co.uk/directory/4762/direct-mail-automation-software/software)

## Related Categories

- [Direct Mail Automation Software](https://www.softwareadvice.co.uk/directory/4762/direct-mail-automation-software/software)
- [Customer Engagement Software](https://www.softwareadvice.co.uk/directory/508/customer-engagement/software)
- [CRM Software](https://www.softwareadvice.co.uk/directory/4153/crm/software)
- [Customer Support Software](https://www.softwareadvice.co.uk/directory/4658/customer-support/software)
- [Customer Communications Management Software](https://www.softwareadvice.co.uk/directory/4742/customer-communications-mngt/software)

## Alternatives

1. [HubSpot CRM](https://www.softwareadvice.co.uk/software/1854/hubspot) — 4.5/5 (4451 reviews)
2. [Salesforce Sales Cloud](https://www.softwareadvice.co.uk/software/2764/salesforce-sales-cloud) — 4.4/5 (18768 reviews)
3. [Zoho CRM](https://www.softwareadvice.co.uk/software/392464/zoho-crm) — 4.3/5 (6964 reviews)
4. [Kylas Sales CRM](https://www.softwareadvice.co.uk/software/216694/kylas) — 4.8/5 (573 reviews)
5. [Bigin by Zoho CRM](https://www.softwareadvice.co.uk/software/392397/bigin-by-zoho-crm) — 4.7/5 (724 reviews)

## Reviews

### "Empowering Marketing and Customer Engagement with Hello Charles" — 5.0/5

> **Domenico** | *15 November 2023* | Textiles | Recommendation rating: 10.0/10
> 
> **Pros**: What I liked most about Hello Charles is its remarkable capability to manage marketing campaigns on WhatsApp. This feature has been a game-changer for us. The ability to interact with our customers in real-time has not only streamlined our communication but also significantly boosted our conversion rates. The platform's intuitive design and efficiency in handling customer queries have greatly enhanced the quality of our customer dialogues, fostering a stronger connection with our brand.
> 
> **Cons**: As of now, I am thoroughly satisfied with Hello Charles and its offerings. It has seamlessly integrated into our workflow, and we haven't encountered any major issues. However, as with any software, there is always room for enhancements. I look forward to seeing future updates that might bring even more innovative features or improved user experience.

-----

### "Efficient, proactive and customer-oriented" — 5.0/5

> **Marina** | *4 November 2024* | Retail | Recommendation rating: 9.0/10
> 
> **Pros**: It is very user-friendly and intuitively designed. You will receive immediate help if questions or problems arise and possible developments tailored to your individual journey will be presented.
> 
> **Cons**: At the beginning there were technical difficulties with sending messages to all contacts, but these were immediately noticed and resolved by Charles.
> 
> Our collaboration with the service provider Charles for WhatsApp has proven to be very positive. Right from the start of the collaboration, we were supported at all times and Charles was proactive in the implementation. This continues in day-to-day use, where we have always had very good experiences. Individual requests, such as connecting to other systems, were also implemented without any problems and efficiently. Charles actively and intensively exchanged ideas with other service providers to guarantee us the best and fastest possible solution. In addition, we continue to be proactively presented with ideas and further developments that are perfectly tailored to our business model and our goals.

-----

### "Charles is recommended" — 3.0/5

> **Kristin** | *8 August 2023* | Textiles | Recommendation rating: 7.0/10
> 
> **Pros**: Customers appreciate contact via WhatsApp
> 
> **Cons**: Technical problems and failures again and again
> 
> Overall recommendable. Friendly staff.

-----

### "Great tool, great support" — 4.0/5

> **Louisa** | *8 April 2024* | Consumer Goods | Recommendation rating: 8.0/10
> 
> **Pros**: Compared to other tools, Charles offers the ability to seamlessly connect WhatsApp marketing with email marketing via Klaviyo. This effortless integration allows us to pursue an effective multi-channel marketing strategy for both retention and acquisition. The ease of use of the tool makes it particularly intuitive to use, and ideal for planning campaigns and aligning them with business objectives. In addition, the team is very committed from the onboarding phase to success management and is always available to provide support and maximize the success of our marketing activities.
> 
> **Cons**: While still being a relatively new tool, charles is on the pricier side and still needs some development in analytics for campaigns, customer insights and flows.

-----

### "Using Charles to convert website visitors to customers" — 4.0/5

> **Peter** | *19 July 2023* | Textiles | Recommendation rating: 8.0/10
> 
> **Pros**: The ability to automate flows makes Charles a very strong tool\! Another great use-case, that has been overlooked by many users, is the power to convert website visitors to customers. With a sign-in rate of over 10% it's much higher than in email (2%).
> 
> **Cons**: In some cases, Charles may have some minor bugs. Also, analytics might need some extra effort and aren't done as easy as in email tools.
> 
> Overall, it's all about using Charles in the right way for your business. This could mean sending out newsletter only during sale events or doing it weekly. It all depends on your average order value and your community.

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## Links

- [View on SoftwareAdvice](https://www.softwareadvice.co.uk/software/404833/charles)

## This page is available in the following languages

| Locale | URL |
| de | <https://www.softwareadvice.de/software/404833/charles> |
| en | <https://www.softwareadvice.com/mobile-marketing/charles-profile/> |
| en-AU | <https://www.softwareadvice.com.au/software/404833/charles> |
| en-GB | <https://www.softwareadvice.co.uk/software/404833/charles> |
| en-IE | <https://www.softwareadvice.ie/software/404833/charles> |
| en-NZ | <https://www.softwareadvice.co.nz/software/404833/charles> |

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