---
description: Review of Microsoft Clarity Software: system overview, features, price and cost information. Get free demos and compare to similar programs.
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title: Microsoft Clarity | Reviews, Pricing & Demos - SoftwareAdvice GB
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# Microsoft Clarity

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> Microsoft Clarity is a tool that captures how visitors interact with websites. It is free, easy to use, and can be set up quickly.&#10;&#10;The tool provides heatmaps that highlight the page areas that drive the most visitor engagement.&#10;&#10;Microsoft Clarity can be used to find out what website elements are working, learn what needs to be fixed, and test new ideas or upgrades.
> 
> Verdict: Rated **4.8/5** by 56 users. Top-rated for **Likelihood to recommend**.

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## Quick Stats & Ratings

| Metric | Rating | Detail |
| **Overall** | **4.8/5** | 56 Reviews |
| Ease of Use | 4.7/5 | Based on overall reviews |
| Customer Support | 4.6/5 | Based on overall reviews |
| Value for Money | 4.9/5 | Based on overall reviews |
| Features | 4.6/5 | Based on overall reviews |
| Recommendation percentage | 90% | (9/10 Likelihood to recommend) |

## About the vendor

- **Company**: Microsoft
- **Location**: Redmond, US
- **Founded**: 1975

## Commercial Context

- **Starting Price**: US$0.00
- **Pricing model**:  (Free version available)
- **Pricing Details**: Free tool.&#10;&#10;Enjoy all the features of Clarity at absolutely zero cost. You'll never run into traffic limits or be forced to upgrade to a paid version.
- **Target Audience**: Self Employed, 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+
- **Deployment & Platforms**: Cloud, SaaS, Web-based
- **Supported Languages**: Chinese, Dutch, English, French, Italian, Japanese, Korean, Portuguese, Russian, Traditional Chinese, Turkish
- **Available Countries**: Afghanistan, Albania, Algeria, American Samoa, Andorra, Angola, Anguilla, Antigua & Barbuda, Argentina, Armenia, Aruba, Australia, Austria, Azerbaijan, Bahamas, Bahrain, Bangladesh, Barbados, Belarus, Belgium and 208 more

## Features

- A/B Testing
- API
- Activity Dashboard
- Activity Tracking
- Annotations
- Audience Targeting
- Behavior Analytics
- Behaviour Tracking
- Behavioural Analytics
- Campaign Analytics
- Campaign Management
- Campaign Tracking
- Cohort Analysis
- Conversion Rate Optimisation
- Conversion Tracking
- Customer Activity Tracking
- Customer Experience Management
- Customer Journey Mapping
- Customer Segmentation
- Customisable Reports

## Integrations (14 total)

- Bubble
- ClickFunnels
- Elevar
- Gatsby
- Google Analytics 360
- Joomla
- Shopify
- Shopify Plus
- Squarespace
- Unbounce
- Weebly
- Wix
- WooCommerce
- WordPress

## Support Options

- Email/Help Desk
- FAQs/Forum
- Knowledge Base

## Category

- [Customer Satisfaction Software](https://www.softwareadvice.co.uk/directory/4627/customer-satisfaction/software)

## Related Categories

- [Customer Satisfaction Software](https://www.softwareadvice.co.uk/directory/4627/customer-satisfaction/software)
- [UX Tools](https://www.softwareadvice.co.uk/directory/4258/ux/software)
- [Website Optimisation Tools](https://www.softwareadvice.co.uk/directory/4680/website-optimization/software)
- [Heatmap Software](https://www.softwareadvice.co.uk/directory/4234/heatmap/software)
- [Qualitative Data Analysis Software](https://www.softwareadvice.co.uk/directory/4695/qualitative-data-analysis/software)

## Alternatives

1. [Lucky Orange](https://www.softwareadvice.co.uk/software/324513/lucky-orange) — 4.7/5 (260 reviews)
2. [Hotjar](https://www.softwareadvice.co.uk/software/136486/hotjar) — 4.6/5 (539 reviews)
3. [Tableau](https://www.softwareadvice.co.uk/software/1940/tableau) — 4.6/5 (2348 reviews)
4. [Mouseflow](https://www.softwareadvice.co.uk/software/189193/mouseflow) — 4.7/5 (122 reviews)
5. [Zoho PageSense](https://www.softwareadvice.co.uk/software/434317/zoho-pagesense) — 4.5/5 (17 reviews)

## Reviews

### "Great piece of SaaS to save my aSS." — 5.0/5

> **Simon** | *10 July 2024* | Food & Beverages | Recommendation rating: 10.0/10
> 
> **Pros**: It's ease of use, i love how i can just get to recordings and know exactly or switfly what is causing bugs in peoples journeys.
> 
> **Cons**: It's hard to get started on it, i find as a non-technical person that it's hard to get used to it, learning curve about what kind of things you can do is not the most seamless.

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### "Awesome, especially for being free\!" — 5.0/5

> **Verified Reviewer** | *23 June 2024* | Marketing & Advertising | Recommendation rating: 9.0/10
> 
> **Pros**: It's awesome, especially when you consider it's free (I know, they want to collect as much data as possible).
> 
> **Cons**: That I cannot provide screenshots manually. When analyzing our webpages, some screenshots Clarity provides show popups and other elements I can't hide.
> 
> It's amazing. Easy to work with and gives our businesses tremendous value\!

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### "Best to map the customer journey" — 4.0/5

> **manorama** | *29 November 2023* | Logistics & Supply Chain | Recommendation rating: 8.0/10
> 
> **Pros**: Great Platform to understand user behavior&#10;Provides understanding in the the UX/ UI of a website &#10;Ease of use&#10;Heatmaps
> 
> **Cons**: Understanding the platform takes a bit time
> 
> A very good and satisfying experience of using the platform.

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### "Clarity's filters make it simple to exclude bounces and non-engaged visitors" — 5.0/5

> **Md. Tanvir Bin** | *7 November 2023* | Education Management | Recommendation rating: 10.0/10
> 
> **Pros**: In accordance with our filters. The scroll heatmap indicates to me the distance that visitors must travel down the website before departing.&#10;Increase the timeframe with a simple modification, but doing so for every report is tedious.&#10;This allowed me to examine how people were use the website and pinpoint specific problems they were having. Finding out how strong my website is helpful.  &#10;Website owners can see the visual interactions of people with their site by using heat maps and click maps, which are provided by Microsoft Clarity. For website owners trying to enhance user experience and increase conversions, Microsoft Clarity is an effective tool because of these capabilities.
> 
> **Cons**: Not really noteworthy; it's a fantastic tool with a few basic features, but its main value lies in how effectively it records sessions.
> 
> I can observe dead clicks, location, operating system, and other details by going further into each recording.&#10;I  can define how strongly Clarity should mask text to prevent it from being sent to their server if I am  worried about them recording private information.

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### "This is a great improvement to the UX testing toolkit." — 5.0/5

> **Atour** | *4 November 2022* | Research | Recommendation rating: 10.0/10
> 
> **Pros**: I have several alternatives from Clarity to add the tracking code to our website, including manual installation or installation through external systems like Google Tag Manager.It's really free to download and utilize Microsoft Clarity\! Using our Microsoft, Google, or Facebook account, I must first log in to Microsoft Clarity before I can proceed. The tracking code may then be added to our website and I can start a new project from there. I should have data populating in our Clarity account two hours later\!
> 
> **Cons**: While Microsoft does offer some useful online instructions to get Clarity up and running, when we first began the setup process, the documentation lacked comprehensive instructions for using Google Analytic.Using a shared login can cause login ambiguity.
> 
> Clarity is not only simple to set up, but it also works with Google Analytics.

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## Links

- [View on SoftwareAdvice](https://www.softwareadvice.co.uk/software/402208/microsoft-clarity)

## This page is available in the following languages

| Locale | URL |
| en | <https://www.softwareadvice.com/qualitative-data-analysis/microsoft-clarity-profile/> |
| en-AU | <https://www.softwareadvice.com.au/software/402208/microsoft-clarity> |
| en-GB | <https://www.softwareadvice.co.uk/software/402208/microsoft-clarity> |
| en-IE | <https://www.softwareadvice.ie/software/402208/microsoft-clarity> |
| en-NZ | <https://www.softwareadvice.co.nz/software/402208/microsoft-clarity> |

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