About Zoho CRM

Zoho CRM is a cloud-based business management platform that caters to businesses of all sizes. It offers sales and marketing automation tools with helpdesk, analytics and customer support functions. Zoho CRM helps users respond to customers across channels in real-time. Zia, Zoho CRM's AI-powered sales assistant, can predict an appropriate time to contact customers. It scans emails for emergencies and can display relevant statistics or documents when performing searches. Uers can integrate with G Suite, WordPress, MailChimp, Evernote, Unbounce and other third-party systems. Zoho CRM's software development kits provide tools to build custom functions to add to the CRM. Zoho CRM is available on monthly or annual subscriptions and support is extended via phone, email, documentation and other online measures.
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Zoho CRM pricing

Zoho CRM does not have a free version but does offer a free trial. Zoho CRM paid version starts at £10.00/month.

Starting Price:
£10.00/month See pricing details
Free Version:
No
Free trial:
Yes

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Browse Zoho CRM Reviews

6,938 of 6,938 reviews
Sort by:
Greg
Greg
  • Industry: Education Management
  • Company size: 11–50 Employees
  • Used Daily for 6-12 months
  • Review Source
Value for Money
5
Functionality
5
Ease of Use
4
Customer Support
4

4
Reviewed on 05/02/2025

Affordable, robust, dynamic, and capable with a few bugs

Zoho CRM has been great! It covers our needs as a company and has been a vast improvement from how we did things before. There are oddities and things that are a bit frustrating to work through, but overall, it has been a great purchase.

Pros

Zoho is affordable, robust, and dynamic. It offers a host of features and function, covering all the basics and providing a lot more of customization and options beyond

Cons

The way the Zoho CRM is written and formatted can be confusing. The logic behind the system can be quite backwards at time.

Verified Reviewer
  • Industry: Renewables & Environment
  • Company size: 11–50 Employees
  • Used Daily for 2+ years
  • Review Source
Value for Money
4
Functionality
5
Ease of Use
5
Customer Support
4

4
Reviewed on 12/02/2025

Great business tool that is simple to navigate

Great adapable CRM with integration into almost all other platforms allowing simple reporting and control. The sandbox for testing was also great and meant we could constantly evolve the program to suit our business.

Pros

It is fairly simple to make quick changes or add amend fields to suit your business requirements

Cons

Some of the templates or layouts are not great making the page longer than it needs to be. This may be down to my lack of skills but i couldnt find a simple solution.

Remco
  • Industry: Management Consulting
  • Company size: 11–50 Employees
  • Used Daily for 6-12 months
  • Review Source
Value for Money
4
Functionality
4
Ease of Use
3
Customer Support
2

3
Reviewed on 11/03/2025

Zoho CRM: Not the best but also not the worst

Zoho CRM is good as a CRM system, only when you really want to max out the possiblities, you need developers to make sure you can reach what you want on automated processes.

Pros

The possibility of customizing it if you have developers in place.

Cons

Zoho Deluge makes you quite limited if you dont have much coding experience. Workflows are also not working the way I am used to with Salesforce or HubSpot

Himaanshu
Himaanshu
  • Industry: Computer Software
  • Company size: 201–500 Employees
  • Used Daily for 6-12 months
  • Review Source
Value for Money
4
Functionality
4
Ease of Use
5
Customer Support
3

5
Reviewed on 28/12/2024

Great CRM, it provides all-in-one solutions

Overall, my experience is excellent just needs little improved else it solves most of my business tasks.

Pros

I really the sales and marketing automation it enhances the efficiency.

Cons

The customer support services need to be little improved and sometimes I notice slight lags.

Prasad
  • Industry: Information Technology & Services
  • Company size: 2–10 Employees
  • Used Daily for 6-12 months
  • Review Source
Value for Money
4
Functionality
5
Ease of Use
5
Customer Support
3

5
Reviewed on 09/03/2025

Affordable and best CRM for startups

Zoho CRM is the best and most affordable CRM with the required customization. We can customize our CRM as we want.

Pros

Zoho CRM is a more user-friendly and affordable CRM. Zoho provides many more free features which are helpful to startup organization.

Cons

Zoho's Customer support is limited while integrating third-party apps with CRM

Megan
  • Industry: Information Technology & Services
  • Company size: 11–50 Employees
  • Used Daily for 2+ years
  • Review Source
Value for Money
3
Functionality
2
Ease of Use
1
Customer Support
1

3
Reviewed on 14/03/2025

Great if you want to build completely from scratch

I came from HubSpot so maybe I have been spoilt but I’ve found the transition to Zoho difficult and cumbersome - it doesn’t have the built in basic functionality that HubSpot has and I’ve felt many hours have been wasted on the platform trying to make it do the things HubSpot did out of the box

Pros

It’s highly configurable if you know code or have developers

Cons

It’s clunky to use and oddly set up, with multiple sections within the CRM separating things like leads and contacts so it can make full lifecycle reporting difficult

Madalena
  • Industry: Banking
  • Company size: 5,001–10,000 Employees
  • Used Daily for 2+ years
  • Review Source
Value for Money
0
Functionality
5
Ease of Use
5
Customer Support
0

5
Reviewed on 05/02/2025

Zoho CRM easy to use and works fine

Pros

Zoho CRM is easy to use and collects every feature I expect from a CRM.

Cons

Zoho CRM can be extended with more features in communication side.

Ishant
  • Industry: Mechanical or Industrial Engineering
  • Company size: 51–200 Employees
  • Used Daily for 6-12 months
  • Review Source
Value for Money
5
Functionality
5
Ease of Use
5
Customer Support
5

4
Reviewed on 19/02/2025

Connects seamlessly with Zoho CRM.

Connects with third party apps seamlessly with Zoho CRM .

Pros

Zoho connets easly with third party apps. In Zoho we track sales and customer interactions.

Cons

Slow customer support. Limited Features in Lower Price . Some Features only available in high price.

Anil
  • Industry: Marketing & Advertising
  • Company size: 11–50 Employees
  • Used Daily for 1-5 months
  • Review Source
Value for Money
4
Functionality
5
Ease of Use
4
Customer Support
4

4
Reviewed on 01/03/2025

Zoho CRM is user friendly Software

Overall experience is very good. Zoho CRM platform offers easy to use interface Which helps me to keep track of client interactions very easily also I can manage leads very simple way.

Pros

I like most about Zoho CRM is the automation. I can easily automate my some tasks such as follow up emails and reminders which saves my time.

Cons

Due to large amount features available, learning or understanding time is too much for new users.

Jon Ridge
  • Industry: Civil Engineering
  • Company size: 51–200 Employees
  • Used Daily for Free Trial
  • Review Source
Value for Money
5
Functionality
5
Ease of Use
3
Customer Support
3

5
Reviewed on 03/02/2025

Zoho CRM Trial for Initial testing

Very complicated first few tries but smooth once set up is done.

Pros

Very customizable and modules are complete for all needs.

Cons

A bit complex especially when first setting up.

Michael
  • Industry: Insurance
  • Company size: 2–10 Employees
  • Used Daily for 1-5 months
  • Review Source
Value for Money
5
Functionality
5
Ease of Use
5
Customer Support
5

5
Reviewed on 08/10/2024

Zoho CRM is the way to Go.

There were a few kinks that needed to be worked out but overall the support to work them out was great and timely. I personally wouldn't work with any other at this point.

Pros

First, it's ease of use and the ability to customize it to your needs and what you sell. The integration of other products is really great too. It's responsive and keeps all your info for a client in one place. The automated features is wonderful too.

Cons

Least is the set up. It does take time, trial and error, and a few kinks along the way. However, that being said, support was always there to fix and responsive, and with a program this sophisticated it is expected to have some issues. Overall, any issues were minor.

Alternatives Considered

JustCall and Kixie PowerCall

Reasons for Choosing Zoho CRM

I couldn't customize, had way too many bugs, didn't power dial the way I wanted, didn't track and put contacts and leads in a very manageable way. Lacked ability to import info easily if at all. Glitchy.

Switched From

Symmetry

Reasons for Switching to Zoho CRM

Total cost vs features, ease of use, and customization ability.
Pereira
  • Industry: Information Technology & Services
  • Company size: 51–200 Employees
  • Used Daily for 2+ years
  • Review Source
Value for Money
5
Functionality
5
Ease of Use
5
Customer Support
5

5
Reviewed on 02/09/2024

Looking for endless possibilities to elevate your business? Let me hook you up with Zoho CRM

We are grateful to have shifted from mundane spreadsheets into Zoho CRM. It has propelled our sales operations and enabled us to interact and connect with our customers without any hitches

Pros

It is the dream of every business to have a tool or rather software that streamlines and optimizes daily operations. Zoho CRM is our go to tool. At an unbeatable price and with no hidden charges we get to enjoy its intuitive UI and sturdy features. During implementation and deployment of Zoho CRM I realized that the migration of our customer,sales and business data from our then solution to Zoho CRM happened soo effortless and with just a few clicks we were done. Even while an of our teams is working remotely, Zoho CRM ensures that there are no challenges of accessing customer information. It ensures boundless access to customer data at any time from their mobile devices and that way it keeps them on the go to continue with business proceeds and close those deals. Zoho CRM brings the two main business processes into a single place ie customers and sales management which has enabled us to optimize these operations meaningfully. Zoho CRM is adorned with reliable and highly advanced security features which protect our data from unauthorized access. Encryptions and audit logs have been very invaluable and convenient

Cons

Zoho CRM delivers impeccable customization possibilities, ease of use, excellent battalion of customer support and a reliable and functional feature range.

Ben
  • Industry: Marketing & Advertising
  • Company size: 2–10 Employees
  • Used Weekly for 2+ years
  • Review Source
Value for Money
4
Functionality
5
Ease of Use
5
Customer Support
5

5
Reviewed on 24/10/2024

Great balence between easy to use and customizable

Zoho CRM has been a great tool for managing my customer relationships. It’s packed with features, but it’s still pretty easy to navigate once you get the hang of it. Setting up workflows and tracking leads has helped me stay on top of things and keep my sales pipeline organized. It’s not the simplest CRM out there, but the learning curve is worth it because of all the customization options and integrations. Overall, it’s a solid platform that’s helped me streamline my business processes.

Pros

One of the best things about Zoho CRM is how customizable it is. I can tailor it to fit my exact needs, whether it's creating custom fields, layouts, or automating workflows.

Cons

The support is not always great, sometimes it can take a while to get back a response that is worth while.

Alternatives Considered

Salesforce Sales Cloud and HubSpot CRM

Reasons for Switching to Zoho CRM

Cheaper and filled our needs. Salesforce tends to be complicated.
Verified Reviewer
  • Industry: Hospital & Health Care
  • Company size: Self Employed
  • Used Daily for Free Trial
  • Review Source
Value for Money
5
Functionality
5
Ease of Use
5
Customer Support
5

5
Reviewed on 10/01/2025

I just started using it but overall a good experience.

It has been positive and seems less expensive than other similar CRM options on the market.

Pros

Still learning but it seems to have what is needed for my startup! I am working to look at the Professional version. So far I have started with the free version. It also has a lot of potential as my business grows.

Cons

Unsure at this time. I am still very new but if you break it down piece by piece it is not difficult to use.

Alternatives Considered

Salesforce Starter, Mailchimp and HubSpot CRM

Reasons for Switching to Zoho CRM

I liked the all in one features and having everything connected.
Michael
  • Industry: Telecommunications
  • Company size: 11–50 Employees
  • Used Daily for 2+ years
  • Review Source
Value for Money
4
Functionality
4
Ease of Use
4
Customer Support
4

4
Reviewed on 13/05/2024

Zoho CRM allows for customization and effective lead handling.

For the most part, Zoho CRM is a functional program that will allow a company to set up a system that works, without breaking the bank.

Pros

Zhoh CRM is fairly easy to use and set-up. As with any CRM there will be areas where you wish it could do more, but overall it does what it needs to do to be a decent CRM.

Cons

There are not as many places that you can customize the areas you would like. It makes it a little frustrating at times. Also, there are functions that have been asked for for years from the community that still have not been implemented.

Alternatives Considered

Salesforce Platform

Reasons for Choosing Zoho CRM

Cost and function. Zoho allowed for many of the same features at a cheaper pricepoint.

Switched From

Salesforce Platform

Reasons for Switching to Zoho CRM

Cost and function. Zoho offers an inexpensive alternative to Salesforce. While it might not have all the bells and whistles, it does most of what you need to do.
Jordyn
  • Industry: Education Management
  • Company size: 11–50 Employees
  • Used Daily for 2+ years
  • Review Source
Value for Money
5
Functionality
5
Ease of Use
4
Customer Support
4

5
Reviewed on 28/02/2024

Zoho Fits Our Business Needs

Overall Zoho CRM has been a game changer for our small business. We would not be able to get the same level of functionality out of many other platforms at this price range. Our industry needs can be specific, and most of the time it's difficult to find systems that can provide what we need at the base level configuration, so editing is usually always required. For us, Zoho's editing capabilities are what really sell the system since we can pretty much make it fit our requirements.

Pros

Zoho CRM makes it easy to manage basically an entire database for our business. The editing features are extensive, allowing you to tailor-make just about anything to fit your needs. We've altered most of the pre-set sections to fit our industry-specific programs which has massively increased the effectiveness of our business.

Cons

Because it offers so much flexibility there is a fairly large learning curve to setting it up how you'd like it to be, and some aspects can get a little finicky. For example, it takes a lot of tweaking to get the visuals and functionality correct on specialized views if you've done a lot of editing.

Fernando
  • Industry: Hospitality
  • Company size: Self Employed
  • Used Daily for 2+ years
  • Review Source
Value for Money
5
Functionality
4
Ease of Use
4
Customer Support
3

5
Reviewed on 17/12/2024

ZOHO CRM has been a game-changer for our business!

ZOHO CRM has significantly boosted our efficiency, organization, and revenue growth. Highly recommend it for businesses looking to scale!

Pros

The platform is user-friendly, highly customizable, and has streamlined our sales and customer management processes. The real-time analytics and reporting tools give us clear insights into performance.

Cons

Hard to use the reporting feature for what we need.

Alternatives Considered

Hootsuite and HubSpot CRM

Reasons for Switching to Zoho CRM

Better Value and met our needs for our company.
Arpit
Arpit
  • Industry: Staffing & Recruiting
  • Company size: 51–200 Employees
  • Used Daily for 6-12 months
  • Review Source
Value for Money
4
Functionality
4
Ease of Use
3
Customer Support
5

4
Reviewed on 27/10/2024

Versatile CRM with extensive Features and customised Options

My overall experience with Zoho CRM has been positive, Once we got past the initial learning process, Zoho CRM became a crucial tool for our team. The platform’s integration with other Zoho applications and third-party tools has helps a lot.

Pros

What I liked most about Zoho CRM is its customization and flexibility. The platform allows you to customize modules, workflows, and dashboards to place with specific business needs which makes it highly adaptable.

Cons

With so many customization options, it took time to fully understand how to set the platform for our needs, when I newly start working in Zoho CRM, I found it a bit difficulty to use without proper training or resources.

Louise
  • Industry: Hospitality
  • Company size: 51–200 Employees
  • Used Daily for 2+ years
  • Review Source
Value for Money
5
Functionality
5
Ease of Use
5
Customer Support
5

5
Reviewed on 26/09/2024

Zoho CRM is an intuitive and handy tool for maintaining excellent customer relationships.

As crucial as they are, maintaining healthy customers relationships wasn't always easy for us up until we employed Zoho CRM to assist us. It has helped us to have a free space to interact with our customers which has seen us build very healthy relationships with them. More to just communicating, Zoho CRM allows us to manage our customers information with ease.

Pros

The automation workflows in Zoho CRM which are making our daily routine tasks less efforts and time demanding and more precise. The contact management that help us keep our customer information well organized. The customer communication features which allows us to interact freely with our customers at any time. Zoho CRM reporting and analytics features which are keeping us on the lookout for the ways to improve our customer relationships.

Cons

We have not had any major drawbacks from Zoho CRM.

Joao
  • Industry: Health, Wellness & Fitness
  • Company size: 1,001–5,000 Employees
  • Used Daily for 2+ years
  • Review Source
Value for Money
5
Functionality
5
Ease of Use
5
Customer Support
4

5
Reviewed on 06/09/2024

Why struggle with clients relationships and you can use Zoho CRM.

Our overall experience with Zoho CRM has been exactly as we had hoped for. It has kept its promise of ensuring we have the best experience managing our clients. Zoho CRM has helped us build up resilient and long lasting relationships with our clients by properly managing all their data and interactions.

Pros

Using Zoho CRM has always been easy for us and it was equally easy to customize it to fit what we were looking for. The instant chatting and online meeting communication functions in Zoho CRM which offers us a quick way to interact with our clients. It makes it easy to analyze our clients engagements which help us come up with ways to strengthen our relationships.

Cons

No cons experienced from Zoho CRM. Our usage experience has been very smooth.

Shubhrant
Shubhrant
  • Industry: Information Technology & Services
  • Company size: 51–200 Employees
  • Used Daily for 1+ year
  • Review Source
Value for Money
5
Functionality
4
Ease of Use
5
Customer Support
5

5
Reviewed on 17/02/2024

A Guide for Streamlining Customer Service Operations.Increasing Revenue and Improving Customer...

Its really great software to use, oho CRM's outstanding connectivity features make it even more beneficial by enabling users to connect to a wide range of third-party programs and services with automation.

Pros

Zoho CRM is a dependable and user-friendly customer relationship management solution with many great features. One of its primary benefits is its layout, which is easy to use and encourages customers to get started right away. Due to the platform's high degree of adaptability, businesses may quickly connect CRM with particular requirements and procedures. Zoho CRM's outstanding connectivity features make it even more beneficial by enabling users to connect to a wide range of third-party programs and services. Automation functions streamline repetitive operations and workflows, increasing the efficiency and consistency of organizational procedures.

Cons

While Zoho CRM's wide range of customization options make it very adaptable, they can also add to its complexity and overwhelm customers who need a simpler solution. Although Zoho CRM has the ability to integrate with many third-party programs, some customers have reported difficulties doing so, which can occasionally cause compatibility problems. Furthermore, even if the automation tools are strong, individuals lacking advanced technical knowledge may find it difficult to develop complicated automation workflows since it may demand a deeper grasp of the system.

Tanveer
  • Industry: Education Management
  • Company size: 51–200 Employees
  • Used Daily for 1+ year
  • Review Source
Value for Money
5
Functionality
4
Ease of Use
5
Customer Support
5

5
Reviewed on 01/06/2024

Mastering Customer Relationships

As a business owner, I've had the pleasure of utilizing Zoho CRM to manage our customer relationships, and I'm thrilled to share my positive experience with this powerful platform. From the outset, Zoho CRM impressed me with its intuitive interface and user-friendly design. Navigating through the various features and modules was a breeze, even for someone like me who isn't particularly tech-savvy. The platform's sleek and modern aesthetics made it a pleasure to work with on a daily basis.

Pros

Zoho CRM offers robust automation tools that help users automate repetitive tasks, such as lead assignments, email follow-ups, and data entry. This automation improves efficiency and productivity.

Cons

Switching to Zoho CRM from another CRM system may pose challenges related to data migration and compatibility issues, particularly for businesses with large or complex datasets.

Amit
  • Industry: Staffing & Recruiting
  • Company size: 201–500 Employees
  • Used Daily for 6-12 months
  • Review Source
Value for Money
3
Functionality
3
Ease of Use
4
Customer Support
4

4
Reviewed on 06/06/2024

Why Zoho CRM is a Game-Changer - For Effective recruitment

It is a very powerful tool that enhances recruitment efficiency and effectiveness. It is useful to focus on building relationships with candidates.

Pros

It simplifies repetitive tasks, enhance candidate tracking, and improve communication, allowing me to focus more on building relationships and making quality hires.

Cons

I found it challenging to adapt certain features to fit the specific requirements of different roles and industries I was hiring for.

Verified Reviewer
  • Industry: Executive Office
  • Company size: 2–10 Employees
  • Used Daily for 6-12 months
  • Review Source
Value for Money
3
Functionality
4
Ease of Use
4
Customer Support
3

4
Reviewed on 10/12/2024

My Experience

Overall, the experience with Zoho CRM is generally positive, characterized by its robust features and user-friendly interface.

Pros

One of the most appreciated aspects of Zoho CRM is its customization capabilities. This feature allows businesses to tailor the software to meet their specific needs, ensuring it aligns perfectly with their workflows and objectives

Cons

Many users report that Zoho CRM's customer support can be slow and unresponsive, making it frustrating to resolve critical issues or seek assistance. This lack of timely support can hinder productivity, especially when urgent problems arise.

Tyler
  • Industry: Professional Training & Coaching
  • Company size: 11–50 Employees
  • Used Daily for 2+ years
  • Review Source
Value for Money
4
Functionality
5
Ease of Use
4
Customer Support
5

5
Reviewed on 04/04/2024

Zoho CRM Admin for over a decade!

Pros

What help us choose Zoho CRM over other platforms is the customization. This allowed us to put together a custom tailored user experience. As our company has grown we have been able to take advantage of the integration with other platforms. Zoho CRM workflows i.e. automations are heaven sent! We have been able to automate so many of our emails, field updates, quotes and sales orders etc. To keep things simple this CRM is flexible, scalable and has a ton of options.

Cons

Because you have so much flexibility the learning curve can be a bit overwhelming at first. We are on a ZohoOne Enterprise edition and the ZohoOne team has help me countless times with Flows and integrations. When searching for a phone number it can be picky, for example if I have a phone number 888-888-8888 i have to include the hyphen. I can't just search the phone number 8888888888.

6,938 reviews

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