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description: Review of Shopify Software: system overview, features, price and cost information. Get free demos and compare to similar programs.
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title: Shopify | Reviews, Pricing & Demos - SoftwareAdvice GB
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# Shopify

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> Shopify is a web-based e-commerce platform that offers a mobile POS (mPOS) system. The mPOS enables users to manage their business and complete transactions in-store as well as at markets, pop-ups, and trade shows. The e-commerce platform enables retailers to sell online and reach their customers through mobile and social media channels.&#10;&#10;Shopify’s mPOS features inventory management capabilities that can sync with e-commerce store so users can see their actual inventory for both assets. It also features store management capabilities, such as reporting and analytics, staff management, order histories, and customer management.&#10;&#10;The e-commerce software facilitates setting up an online shop through Shopify’s website builder and blogging platform. Payment is managed through its shopping cart feature, which is backed by 70 payment gateways.&#10;&#10;Shopify provides search engine optimization (SEO), email marketing, social media integration and a discount code as a part of its marketing module. The stock count can be tracked in real-time, and products can be de-listed when inventory runs out.&#10;&#10;Shopify's analytics module can be integrated with Google Analytics to track sales, visits, and referrals.
> 
> Verdict: Rated **4.5/5** by 6690 users. Top-rated for **Likelihood to recommend**.

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## Quick Stats & Ratings

| Metric | Rating | Detail |
| **Overall** | **4.5/5** | 6690 Reviews |
| Ease of Use | 4.5/5 | Based on overall reviews |
| Customer Support | 4.4/5 | Based on overall reviews |
| Value for Money | 4.3/5 | Based on overall reviews |
| Features | 4.4/5 | Based on overall reviews |
| Recommendation percentage | 80% | (8/10 Likelihood to recommend) |

## About the vendor

- **Company**: Shopify
- **Location**: Ottawa, ON, Canada
- **Founded**: 2004

## Commercial Context

- **Starting Price**: US$29.00
- **Pricing model**: Flat Rate (Free Trial)
- **Pricing Details**: BASIC SHOPIFY: $39 per month&#10;Online rate: 2.9% + 30¢&#10;In person rate: 2.6% + 10¢&#10;&#10; SHOPIFY: $105 per month&#10;Online rate: 2.7% + 30¢&#10;In person rate: 2.5% + 10¢&#10;&#10;ADVANCED SHOPIFY: $399 per month&#10;Online rate: 2.5% + 30¢&#10;In person rate: 2.4% + 10¢
- **Target Audience**: Self Employed, 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+
- **Deployment & Platforms**: Cloud, SaaS, Web-based, Android (Mobile), iPhone (Mobile), iPad (Mobile)
- **Supported Languages**: Brazilian Portuguese, Chinese, Czech, Danish, Dutch, English, European Portuguese, Finnish, French, German, Italian, Japanese, Korean, Norwegian, Polish, Portuguese, Spanish, Swedish, Thai, Traditional Chinese, Turkish, Vietnamese
- **Available Countries**: Australia, Brazil, Canada, China, Czechia, Denmark, Finland, France, Germany, India, Italy, Mexico, Netherlands, North Korea, Norway, Poland, Portugal, South Korea, Spain, Sweden and 5 more

## Features

- API
- Activity Dashboard
- CRM
- Catalog Management
- Content Management
- Customer Accounts
- Customer Database
- Customer Management
- Customisable Branding
- Customisable Reports
- Customisable Templates
- Data Import/Export
- Data Security
- Data Synchronisation
- Discount Management
- Electronic Payments
- Electronic Signature
- Email Marketing
- Email Templates
- For Retail

## Integrations (24 total)

- Birdeye
- Brevo
- Constant Contact
- Cyfe
- Extensiv Order Management
- Google Ads
- Google Analytics 360
- Instagram
- Kissmetrics
- Klaviyo
- Mad Mimi
- Mailchimp
- Meta for Business
- Oberlo
- PayPal

... and 9 more integrations

## Support Options

- Email/Help Desk
- FAQs/Forum
- Knowledge Base
- Phone Support
- 24/7 (Live rep)
- Chat

## Category

- [Payment Processing Software](https://www.softwareadvice.co.uk/directory/4526/online-payment/software)

## Related Categories

- [Payment Processing Software](https://www.softwareadvice.co.uk/directory/4526/online-payment/software)
- [Sporting Goods POS Software](https://www.softwareadvice.co.uk/directory/109/sporting-goods-store-software/software)
- [Wireless / Cellular POS Software](https://www.softwareadvice.co.uk/directory/35/cellular-wireless-pos-software/software)
- [Mobile POS Systems](https://www.softwareadvice.co.uk/directory/1400/mpos/software)
- [Bookstore Software](https://www.softwareadvice.co.uk/directory/72/bookstore-software/software)

## Alternatives

1. [WooCommerce](https://www.softwareadvice.co.uk/software/163450/woocommerce) — 4.5/5 (1042 reviews)
2. [Wix](https://www.softwareadvice.co.uk/software/159592/wix) — 4.4/5 (10676 reviews)
3. [Squarespace](https://www.softwareadvice.co.uk/software/157453/squarespace) — 4.5/5 (3398 reviews)
4. [Odoo](https://www.softwareadvice.co.uk/software/77019/odoo-pos) — 4.2/5 (1307 reviews)
5. [PrestaShop](https://www.softwareadvice.co.uk/software/108024/prestashop) — 4.3/5 (332 reviews)

## Reviews

### "Easy to use store builder with a few pricey add‑ons" — 4.0/5

> **Harshul** | *15 April 2026* | Information Technology & Services | Recommendation rating: 8.0/10
> 
> **Pros**: What I like most about Shopify is how easy it is to set up a store even if you’re not super technical. I tried it for a small side project and honestly the whole setup took less time than I expected. &#10;The themes look clean and professional, and editing them is simple. Payments are smooth too, customers don’t get stuck or confused.&#10; I also like the app store because I can add features without doing coding. The dashboard is clear and I can track orders, traffic and sales without digging around.
> 
> **Cons**: Some apps get expensive fast, and a few features that should be basic are locked behind paid apps. Customizing themes beyond the simple stuff can get tricky unless you know Liquid or CSS. The reporting is okay but not great unless you pay for higher plans. &#10;Also sometimes the store feels a bit slow when too many apps are installed. Customer support is helpful but wait times can be long during busy hours. Not huge issues but they add up when you’re trying to run things smoothly.
> 
> Overall my experience with Shopify has been really good. I used it for a small online store and it made the whole process simple, from adding products to handling payments. It’s beginner‑friendly but still powerful enough when you want to grow. &#10;There are small annoyances like app costs and limited free customization, but nothing that stopped me from running the store. For anyone who wants to start selling online without dealing with complicated setups, Shopify works well and feels reliable.

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### "Shopify Review" — 4.0/5

> **Dean** | *27 March 2026* | Building Materials | Recommendation rating: 8.0/10
> 
> **Pros**: Very good user experience, well thought out platform. Super easy to create and more importantly manage an eCommerce site.
> 
> **Cons**: Main issue is the lack of control over checkout and customer accounts. I know you can get a bit more with plus but the price jump is crazy.

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### "Easy to use" — 4.0/5

> **Ashley** | *13 October 2024* | Luxury Goods & Jewelry | Recommendation rating: 7.0/10
> 
> **Pros**: Easy to set up web based shop, not a graphic designer and I could.
> 
> **Cons**: Monthly fee was higher than I wanted it to be.
> 
> Like, would use again for e-commerce. Trusted website.

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### "The best Ecommerce Platform hands down." — 5.0/5

> **Verified Reviewer** | *6 February 2026* | Food & Beverages | Recommendation rating: 10.0/10
> 
> **Pros**: one stop shop for hosting an ecommerce store.  Everything packaged into one price, with varying levels of support available from Shopify.  Instead of having hosting somewhere, POS somewhere else and website on a different platform - this allows us complete peace of mind.
> 
> **Cons**: Would be nice if there was a service level between my plan and the shopify plus plan.  We definitely have identified features within the Shopify Plus plan that we would like to use but the total price tag doesnt make sense for us.
> 
> We have used magento ,volusion and cube cart.  After switching to shopify I can say confidently that it is the best platform to build a site on. Building a website and combining all the apps and functionality can be very daunting.  On shopify - everything is right in front of you, and presented in a way that is very much like the apple app store.  You can really do everything yourself with little training or help.

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### "New Partner" — 5.0/5

> **Kavin** | *3 April 2026* | Sports | Recommendation rating: 10.0/10
> 
> **Pros**: Recently implemented Shopify for our D2C sales integrated with Netsuite and 6 3PLs. Very easy to use.
> 
> **Cons**: One of the cons established on starting the build for B2B is the absence of parent child relationships. Having this ability would be a game changer.

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## Links

- [View on SoftwareAdvice](https://www.softwareadvice.co.uk/software/390630/shopify)

## This page is available in the following languages

| Locale | URL |
| en | <https://www.softwareadvice.com/retail/shopify-profile/> |
| en-AU | <https://www.softwareadvice.com.au/software/390630/shopify> |
| en-GB | <https://www.softwareadvice.co.uk/software/390630/shopify> |
| en-IE | <https://www.softwareadvice.ie/software/390630/shopify> |
| en-NZ | <https://www.softwareadvice.co.nz/software/390630/shopify> |
| fr | <https://www.softwareadvice.fr/software/390630/shopify> |

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