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About SendGrid
Twilio SendGrid is a cloud-based email marketing tool that assists marketers and developers with campaign management and audience engagement. Its key features include A/B testing, mailing list management, predefined templates, image library and reporting.
The application comes with an editing tool, which enables users to create responsive email templates and add fields. The campaign management feature lets marketing teams segment contacts based on engagement metrics and customer data. Further, the system includes domain authentication, compliance and ISP outreach to optimize email delivery.
Twilio SendGrid comes with web and SMTP API’s, and connects with cloud-based email service providers. It is offered on a monthly subscription and support is provided via phone and email.
SendGrid pricing
SendGrid has a free version and offers a free trial. SendGrid paid version starts at US$60.00/month.
Starting Price:
US$60.00/month
See pricing details
Free Version:
Yes
Free trial:
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SendGrid Reviews for UK Users
Feature rating
5 reviews of 742
View all reviews
Dylan
- Industry: Computer Software
- Company size: 11–50 Employees
- Used Daily for 6-12 months
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Review Source
5
Reviewed on 18/12/2023
Pretty solid product with a good reputation, but can be pricey
My overall experience with SendGrid has been positive. I appreciate its reliability, detailed analytics, and user-friendly interface. My only concerns are with pricing scalability and occasional customer support challenges, but the platform consistently delivers effective and impactful email campaigns.
Pros
SendGrids high deliverability rates, solid tracking metrics and easy to use interface make it a very attractive offering in a competitive space.
Cons
The pricing structure mean that scalability can be a concern, there are some sudden jumps in pricing. The step from 200k to 250k emails a month takes you from $89.95/mo to $249/mo which is a suddenly 3x cost increase, with similar 2x increases at the next intervals. Having unit-based pricing would be less stressful than suddenly crossing a threshold.
Reasons for Choosing SendGrid
SendGrids developer tools made it far easier to integrate with than Mailchimp, for what we needed to do.Switched From
MailchimpReasons for Switching to SendGrid
The developer offering was much simpler, and the starting pricing was fairly attractive if a little bit of a honeypot to get you on their ladder.
Verified Reviewer
- Industry: Information Technology & Services
- Company size: 11–50 Employees
- Used Daily for 1+ year
-
Review Source
5
Reviewed on 13/04/2024
Unique Way to Build a Custom Campaign manager in Record Time
We've liked it thus far, we're working on rebranding and on the email side we're ready thanks to SendGrid.
Pros
We like how there are code snippets, thorough documentation, and multiple-domain support (Something we lacked before)
Cons
I'm fond of support that makes you wait for a solution when an issue arises, but errors and documentation is thorough enough it rarely happens.
Alternatives Considered
MailchimpReasons for Switching to SendGrid
We cannot disclose our previous provider, so we did switch but can't say. We chose SendGrid over Mailchimp because it's more for developers and custom solutions. MailChimp is more customer-end-user friendly.
Verified Reviewer
- Industry: Information Technology & Services
- Company size: 11–50 Employees
- Used Daily for 1-5 months
-
Review Source
5
Reviewed on 04/01/2025
A Powerful Email Sending Platform.
My experience with sendgrid is very much satisfied. It provides a lot email customization.
Pros
1- SendGrid provides customizable email templates.
2- SendGrid offers robust API support, which makes it easy for developers to integrate email sending into applications.
3- SendGrid has 24/7 customer support, including chat, email, and phone support for premium users.
Cons
1- Sometimes customer support response times can be slower.
Tyler
- Industry: Translation & Localization
- Company size: 2–10 Employees
- Used Daily for 1+ year
-
Review Source
1
Reviewed on 30/12/2024
WE'VE LOST COMPLETE TRUST IN SENDGRID
Horrible email sender! We've used SendGrid for nearly 3 years now, and out of nowhere, this weekend they suspended our services claiming our account was exhibiting suspicious behavior. We use SendGrid to support email sending for our online software application. This unexpected and unwarranted outage impacted our clients and operations. We immediately reached out to customer support for assistance and received the most unhelpful and incompetent support, repeatedly being told that the Compliance Team would review our case. In the meantime, we now have to explain to our customers that we are experiencing an outage that we have no control over and no estimation on the resolution. It's incredible that a vendor would suspend services without a single warning email. We have lost complete trust in SendGrid and are now opting to switch to a different email sender.
Pros
Nothing at all.
Cons
Customer support; proactive communication; troubleshooting; reliability
Lauren
- Industry: Consumer Services
- Company size: 2–10 Employees
- Used Daily for 2+ years
-
Review Source
4
Reviewed on 25/11/2024
Automated Emails With Ease
It's quick, fast and efficient and gets the job done. Very straight forward and easy to incorporate into any business with an online presence.
Pros
The ease of use and integration for automated emails
Cons
Not as much versatility in templates as I would like
