---
description: Review of Insightly Marketing Software: system overview, features, price and cost information. Get free demos and compare to similar programs.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/software_advice/og_logo-55146305bbe7b450bea05c18e9be9c9a.png
title: Insightly Marketing | Reviews, Pricing & Demos - SoftwareAdvice GB
---

Breadcrumb: [Home](/) > [Marketing Automation Software](/directory/1686/automation/software) > [Insightly Marketing](/software/372025/insightly-marketing)

# Insightly Marketing

Canonical: https://www.softwareadvice.co.uk/software/372025/insightly-marketing

> Insightly Marketing is marketing automation made simple. It is built for B2B and B2C companies that need a unified view of the customer across sales and marketing to grow pipeline, optimize retention, and report on marketing return on investment. 


It is built on the same platform as Insightly CRM, so customer data flows freely between the two systems in real time, giving you and your teams access to actionable insights faster than ever and aligns sales and marketing efforts with a unified view of the customer. It has a beautiful, easy-to-use interface for creating customer journeys, email templates, customer newsletters and shareable dashboards. Build engaging campaigns and grow sales pipeline through engaging customer journeys and intelligent audience segment and targeting.  Optimize and grow through A/B and multivariate testing. Drive customer retention through nurture campaigns, and measure marketing impact through visibility to key metrics through the entire marketing and sales funnel.
> 
> Verdict: Rated **5.0/5** by 2 users. Top-rated for **Likelihood to recommend**.

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## Quick Stats & Ratings

| Metric | Rating | Detail |
| **Overall** | **5.0/5** | 2 Reviews |
| Ease of Use | 4.5/5 | Based on overall reviews |
| Customer Support | 4.5/5 | Based on overall reviews |
| Value for Money | 4.5/5 | Based on overall reviews |
| Features | 4.5/5 | Based on overall reviews |
| Recommendation percentage | 100% | (10/10 Likelihood to recommend) |

## About the vendor

- **Company**: Insightly
- **Location**: San Francisco, US
- **Founded**: 2010

## Commercial Context

- **Starting Price**: US$99.00
- **Pricing model**: Per Feature
- **Pricing Details**: Insightly Marketing is available across three pricing plans, outlined below. 

Plus: $99/month (billed annually)
Professional: $499/month (billed annually)
Enterprise: $999/month (billed annually)
- **Target Audience**: Self Employed, 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+
- **Deployment & Platforms**: Cloud, SaaS, Web-based
- **Supported Languages**: English
- **Available Countries**: Australia, Canada, New Zealand, United Kingdom, United States

## Features

- A/B Testing
- API
- Activity Dashboard
- CRM
- Campaign Analytics
- Campaign Management
- Campaign Segmentation
- Customer Segmentation
- Customisable CTAs
- Customisable Templates
- Customizable Fields
- Drag & Drop
- Drip Campaigns
- Dynamic Content
- Email Marketing
- Email Templates
- Event Triggered Actions
- Forms Management
- Landing Pages/Web Forms
- Lead Capture

## Integrations (5 total)

- Google Calendar
- Google Contacts
- Google Docs
- Microsoft 365
- Zoom Workplace

## Support Options

- Email/Help Desk
- FAQs/Forum
- Knowledge Base
- Phone Support

## Category

- [Marketing Automation Software](https://www.softwareadvice.co.uk/directory/1686/automation/software)

## Related Categories

- [Marketing Automation Software](https://www.softwareadvice.co.uk/directory/1686/automation/software)
- [CRM Software](https://www.softwareadvice.co.uk/directory/4153/crm/software)
- [Marketing Software](https://www.softwareadvice.co.uk/directory/4630/marketing/software)
- [Campaign Management Software](https://www.softwareadvice.co.uk/directory/2878/campaign-management/software)
- [Email Marketing Software](https://www.softwareadvice.co.uk/directory/4697/email-marketing/software)

## Alternatives

1. [Brevo](https://www.softwareadvice.co.uk/software/18887/brevo) — 4.6/5 (3411 reviews)
2. [Google Ads](https://www.softwareadvice.co.uk/software/135892/google-ads) — 4.4/5 (1006 reviews)
3. [Mailchimp](https://www.softwareadvice.co.uk/software/111921/mailchimp) — 4.5/5 (17572 reviews)
4. [MailerLite](https://www.softwareadvice.co.uk/software/100595/mailerlite) — 4.7/5 (2256 reviews)
5. [ActiveCampaign](https://www.softwareadvice.co.uk/software/5398/activecampaign) — 4.6/5 (2561 reviews)

## Reviews

### "Why would you look else where" — 5.0/5

> **Matthew** | *19 September 2024* | Education Management | Recommendation rating: 10.0/10
> 
> **Pros**: We like the integration with the CRM. It is easy to use and you can create great looking marketing emails. You can view the emails you have sent by looking in the contact to see who has opened the email.

You also get to view the success of each email with open rates, click rates and the number of people unsubscribing.
> 
> **Cons**: Sometimes the emails do not always make it into the primary inbox and the open rates are a bit inflated due to firewalls.
> 
> We love Insightly Marketing as it seamlessly fits in with the CRM and the stats and reports are so important to monitor the success of each campaign.

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### "A Smooth Marketing Solution For Business" — 5.0/5

> **Ephantus** | *8 April 2024* | Management Consulting | Recommendation rating: 9.0/10
> 
> **Pros**: When it comes to marketing and lead management, this product has it all. It is effective ad affordable
> 
> **Cons**: No issues with Insightly Marketing. It has always served.

## Links

- [View on SoftwareAdvice](https://www.softwareadvice.co.uk/software/372025/insightly-marketing)

## This page is available in the following languages

| Locale | URL |
| en | <https://www.softwareadvice.com/product/372025-Insightly-Marketing/> |
| en-AU | <https://www.softwareadvice.com.au/software/372025/insightly-marketing> |
| en-GB | <https://www.softwareadvice.co.uk/software/372025/insightly-marketing> |
| en-IE | <https://www.softwareadvice.ie/software/372025/insightly-marketing> |
| en-NZ | <https://www.softwareadvice.co.nz/software/372025/insightly-marketing> |

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