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description: Review of Annum Software: system overview, features, price and cost information. Get free demos and compare to similar programs.
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title: Annum | Reviews, Pricing & Demos - SoftwareAdvice GB
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Breadcrumb: [Home](/) > [Marketing Planning Software](/directory/4631/marketing-planning/software) > [Annum](/software/351485/annum)

# Annum

Canonical: https://www.softwareadvice.co.uk/software/351485/annum

> Annum brings all initiatives, campaigns, channels, and tactics—both online and offline—into a holistic and filterable calendar view, empowering marketers to:&#10;&#10;- Identify opportunities and gaps&#10;- Develop stronger integrated plans&#10;- Craft cohesive and compelling omnichannel customer experiences&#10;- Drive increased revenue&#10;&#10;Annum's omnichannel marketing planning software breaks down organizational silos by:&#10;&#10;- Replacing disjointed spreadsheet operations with a dynamic unified plan&#10;- Automatically aggregating tactics from project management apps into an executive view, ensuring transparency and accountability while keeping teams using their preferred tools&#10;&#10;Annum's patented design:&#10;- Keeps strategy prominent by highlighting key initiatives in all calendar views&#10;- Prevents disjointed marketing activities with tags that connect tactics to strategy&#10;- Supports strategic cross-channel decisions with views that can be filtered by campaign, objective, target audience segment, and more&#10;- Makes the best timing for activations clear by highlighting holidays and seasonal insights&#10;- Facilitates collaboration with external agency partners by replacing their spreadsheets with assigned integrated planning channels&#10;- Helps teams learn, adapt, and optimize by serving as a historical marketing plan of record&#10;- Promotes budget-conscious decisions with tactic-level budget management&#10;- Eliminates the need for customized timelines for executive briefings with clean C-suite ready views&#10;- Provides business unit visibility through a parent-child connected calendar structure for enterprises&#10;&#10;Annum was purposely designed for integrated planning, and requires no formatting or template sourcing, so teams can start planning right away.&#10;&#10;Visit our site to learn more, view a demo video, and review case studies \&gt; \&gt; https://www.annumplanning.com/
> 
> Verdict: Rated **4.8/5** by 4 users. Top-rated for **Likelihood to recommend**.

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## Quick Stats & Ratings

| Metric | Rating | Detail |
| **Overall** | **4.8/5** | 4 Reviews |
| Ease of Use | 4.8/5 | Based on overall reviews |
| Customer Support | 5.0/5 | Based on overall reviews |
| Value for Money | 5.0/5 | Based on overall reviews |
| Features | 4.3/5 | Based on overall reviews |
| Recommendation percentage | 100% | (10/10 Likelihood to recommend) |

## About the vendor

- **Company**: Annum

## Commercial Context

- **Pricing model**: Flat Rate (Free Trial)
- **Pricing Details**: FOR SMALL AND MID SIZED BUSINESSES \&gt;\&gt; Pricing is per Plan with unlimited seats to foster collaboration. Each business or brand is set up on their own unique Plan.&#10;&#10;FOR ENTERPRISE \&gt;\&gt; With our Lead and Nested Plan structure enterprise organizations can set up connected marketing calendars in a parent-child relationship. Pricing based on plan structure and concierge service needs.
- **Target Audience**: 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+
- **Deployment & Platforms**: Cloud, SaaS, Web-based
- **Supported Languages**: English
- **Available Countries**: United States

## Features

- API
- Access Controls/Permissions
- Activity Dashboard
- Budgeting/Forecasting
- Calendar Management
- Campaign Management
- Campaign Planning
- Collaboration Tools
- Drag & Drop
- Gantt/Timeline View
- Marketing Calendar
- Media Planning
- Multi-Channel Marketing
- Planning Tools
- Presentation Tools
- Project Management
- Real-Time Updates
- Roadmapping
- Role-Based Permissions
- Tagging

## Integrations (19 total)

- Adobe Campaign
- Airtable
- Asana
- Basecamp
- Buffer
- ClickUp
- Constant Contact
- Eventbrite
- Google Sheets
- Hootsuite
- Kapost
- Mailchimp
- Marketo Engage
- Notion
- Semrush

... and 4 more integrations

## Support Options

- Email/Help Desk
- FAQs/Forum
- Knowledge Base
- Phone Support

## Category

- [Marketing Planning Software](https://www.softwareadvice.co.uk/directory/4631/marketing-planning/software)

## Alternatives

1. [Asana](https://www.softwareadvice.co.uk/software/5576/asana) — 4.5/5 (13547 reviews)
2. [MarketPlan.io](https://www.softwareadvice.co.uk/software/286051/marketplan-io) — 4.1/5 (54 reviews)
3. [Trello](https://www.softwareadvice.co.uk/software/430585/trello) — 4.5/5 (23488 reviews)
4. [Teamwork.com](https://www.softwareadvice.co.uk/software/17252/teamwork-pm) — 4.5/5 (934 reviews)
5. [ClickUp](https://www.softwareadvice.co.uk/software/123064/clickup) — 4.6/5 (4561 reviews)

## Reviews

### "Finally a multi-channel calendar view for marketers\!" — 5.0/5

> **Ashley** | *15 January 2024* | Staffing & Recruiting | Recommendation rating: 10.0/10
> 
> **Pros**: Annum has been a backbone of our content and campaign strategy at a B2B organization. We've had the opportunity to onboard multiple teams and have several users that are in this tool every day adding activities and strategic plans. It serves as a tool for those doing tactical work as well as for our c-suite executives to see what is going on with our channels. There isn't another tool on the market that tops it and does what you need. We like how it's pre-built for marketers (with channels, campaigns, tactics), easy to use, color coordinated, and customizable. The several views help our multiple stakeholders get the exact view they are looking for and help them understand our campaigns and objectives. It's been essential to our marketing success\!
> 
> **Cons**: There really isn't anything that we don't like about it. The team at Annum has been amazing to quickly answer any question we have, train our large team, and also take into account any feedback we've provided to make the experience even better. We're seeing new features come out fast and they've been great additions to the experience.

-----

### "Amazing Tool for Managing & Scheduling Content" — 5.0/5

> **Lesa** | *14 December 2023* | Commercial Real Estate | Recommendation rating: 10.0/10
> 
> **Pros**: Annum has helped our team manage our content workflow and increased our efficiency\! We primarily use the tool for channel planning and I particularly appreciate the features that allow the team to sort and adjust the view. I cannot recommend Annum enough - and bonus, the smart team behind this tool provides top notch customer support with impressively short response times.
> 
> **Cons**: The are a couple of features that would greatly help with our content planning - namely a 'parking lot' option for ideation - but it sounds like this is coming soon and we are thrilled.

-----

### "A great tool for transparency and alignment" — 4.0/5

> **Amanda** | *29 August 2024* | Marketing & Advertising | Recommendation rating: 9.0/10
> 
> **Pros**: Annum provided the backbone to our newly-created marketing infrastructure, giving us a single source of truth for our efforts and ensuring we were being intentional about our channel usage and giving the correct weight to our editorial pillars. It also aided in creating alignment and transparency in our organization .
> 
> **Cons**: We are a small organization without access to some of the other tools - such as project management software - that would have made Annum even more useful to us. We are still using spreadsheets to manage content development\! Feels like Annum can be much more powerful for larger organizations.

-----

### "Great tool for marketing integration and content planning" — 5.0/5

> **Mariana** | *24 October 2023* | Hospital & Health Care | Recommendation rating: 9.0/10
> 
> **Pros**: Annum allows various teams in Marketing, digital, communications, internal relations and social to quickly see what everyone is working on, how things can be leveraged across channels and platforms, and what goals are being met by each element of the integrated Marketing plan.
> 
> **Cons**: Still getting the teams to fully explore what others are doing - not just their part on it. It is not an Annum issue, but culturally it is hard to break silos

## Links

- [View on SoftwareAdvice](https://www.softwareadvice.co.uk/software/351485/annum)

## This page is available in the following languages

| Locale | URL |
| en | <https://www.softwareadvice.com/marketing-planning/annum-profile/> |
| en-AU | <https://www.softwareadvice.com.au/software/351485/annum> |
| en-GB | <https://www.softwareadvice.co.uk/software/351485/annum> |
| en-IE | <https://www.softwareadvice.ie/software/351485/annum> |
| en-NZ | <https://www.softwareadvice.co.nz/software/351485/annum> |

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