---
description: Review of Metricool Software: system overview, features, price and cost information. Get free demos and compare to similar programs.
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title: Metricool | Reviews, Pricing & Demos - SoftwareAdvice GB
---

Breadcrumb: [Home](/) > [Social Media Monitoring Software](/directory/4221/social-media-monitoring/software) > [Metricool](/software/349613/metricool)

# Metricool

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> Metricool is a powerful all-in-one social media, analytics and ads reporting tool for brands. You can schedule posts, find influencers to collaborate with, discover content to repost, set up ad campaigns and analyze your results in one unified dashboard: from PC or mobile device. Scale your social media strategy fast.
> 
> Verdict: Rated **4.4/5** by 97 users. Top-rated for **Likelihood to recommend**.

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## Quick Stats & Ratings

| Metric | Rating | Detail |
| **Overall** | **4.4/5** | 97 Reviews |
| Ease of Use | 4.5/5 | Based on overall reviews |
| Customer Support | 4.0/5 | Based on overall reviews |
| Value for Money | 4.2/5 | Based on overall reviews |
| Features | 4.3/5 | Based on overall reviews |
| Recommendation percentage | 80% | (8/10 Likelihood to recommend) |

## About the vendor

- **Company**: Metricool
- **Founded**: 2015

## Commercial Context

- **Starting Price**: US$12.00
- **Pricing model**: Other (Free version available)
- **Pricing Details**: One-brand account free for life.&#10;PRO Plan: from $12/month (annual payment)&#10;TEAM Plan: from $35/month (annual payment)
- **Target Audience**: Self Employed, 2–10, 11–50, 51–200
- **Deployment & Platforms**: Cloud, SaaS, Web-based, Android (Mobile), iPhone (Mobile), iPad (Mobile)
- **Supported Languages**: Catalan, English, French, Spanish
- **Available Countries**: Afghanistan, Albania, Algeria, American Samoa, Andorra, Angola, Anguilla, Antigua & Barbuda, Argentina, Armenia, Aruba, Australia, Austria, Azerbaijan, Bahamas, Bahrain, Bangladesh, Barbados, Belarus, Belgium and 208 more

## Features

- Activity Dashboard
- Automated Scheduling
- Benchmarking
- Calendar Management
- Campaign Analytics
- Campaign Planning
- Campaign Scheduling
- Commenting/Notes
- Competitor Monitoring
- Content Management
- Customer Engagement
- Customisable Branding
- Customisable Reports
- Dashboard
- Data Visualisation
- Engagement Tracking
- Image Library
- Influencer Tracking
- Monitoring
- Multi-Account Management

## Integrations (1 total)

- Instagram

## Support Options

- Chat

## Category

- [Social Media Monitoring Software](https://www.softwareadvice.co.uk/directory/4221/social-media-monitoring/software)

## Related Categories

- [Social Media Monitoring Software](https://www.softwareadvice.co.uk/directory/4221/social-media-monitoring/software)
- [Social Media Management Tools](https://www.softwareadvice.co.uk/directory/1666/social-media/software)
- [Social Media Marketing Tools](https://www.softwareadvice.co.uk/directory/3905/social-media-marketing/software)
- [Social Media Analytics Tools](https://www.softwareadvice.co.uk/directory/3525/social-media-analytics-tools/software)

## Alternatives

1. [Vista Social](https://www.softwareadvice.co.uk/software/334099/vista-social) — 4.9/5 (890 reviews)
2. [Publer](https://www.softwareadvice.co.uk/software/70129/publer) — 4.8/5 (900 reviews)
3. [Instagram](https://www.softwareadvice.co.uk/software/115029/instagram) — 4.7/5 (5144 reviews)
4. [Hootsuite](https://www.softwareadvice.co.uk/software/137620/hootsuite) — 4.4/5 (3795 reviews)
5. [Zoho Social](https://www.softwareadvice.co.uk/software/392457/zoho-social) — 4.7/5 (3388 reviews)

## Reviews

### "Measuring your performance in an analytical way" — 5.0/5

> **Sebastián** | *13 August 2021* | Hospitality | Recommendation rating: 9.0/10
> 
> **Pros**: What I like the most about the platform is the breakdown it provides, giving you not only general but also specific data on each date and each post, facilitating the analysis through filters that allow you to focus on the relevant points to have a more efficient report
> 
> **Cons**: What I like the least is the date limit that it imposes on you, not allowing you to see beyond three months ago. It also has some data errors on the metrics so sometimes you have to check manually.
> 
> In general I have had good experience although I would like them to optimize the data transfer to have fewer errors and not have to verify manually.

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### "Very usefull tool with the best prices" — 4.0/5

> **Fernando** | *15 December 2023* | Real Estate | Recommendation rating: 9.0/10
> 
> **Pros**: It's the cheapest social media tool and I don't miss anything on it: support team answers in a few minutes, it's very easy to post on social media with it and I'm able to manage multiple accounts
> 
> **Cons**: If I want to post something manually, the app doesn't work well because I don't receive notifications (Android)
> 
> Good because it doesn't have failures, except the mentioned

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### "Disappointing tool \!" — 1.0/5

> **Fathi** | *1 April 2021* | Real Estate | Recommendation rating: 2.0/10
> 
> **Pros**: Metricool is intituive and simple to use. and pricing is okay.
> 
> **Cons**: unfortunetaly, metricool does'nt hold its promise. Only standard post are supported. caroussel, stories, reel or any video format are not supported at this point. this is a deal breaker. plus customer support doesn't reimburse if you are not happy with the product. deal breaker too.

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### "The TOP tool for your social media" — 5.0/5

> **Enrique** | *1 March 2023* | Marketing & Advertising | Recommendation rating: 8.0/10
> 
> **Pros**: Automated reporting and scheduling of social media content is a huge time saver. You can concentrate all your work on a single platform.
> 
> **Cons**: The cost may be high but it is good value for money. Data Studio connectors fail on some metrics.
> 
> The overall experience is remarkably positive. I recommend using the tool to work on the interface itself. However, it is not highly recommended for reporting with other external tools.

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### "Very good software for the money" — 5.0/5

> **Julie** | *12 July 2022* | Computer Software | Recommendation rating: 10.0/10
> 
> **Pros**: Easy to use, easy to setup, easy to understand, flawless \!
> 
> **Cons**: I can't find any cons. It is a great platform to manage social media accounts.
> 
> I think it is the best platform ever to manage the social media accounts. All in one place and very easy to use. I am very very satisfied.

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## Links

- [View on SoftwareAdvice](https://www.softwareadvice.co.uk/software/349613/metricool)

## This page is available in the following languages

| Locale | URL |
| en | <https://www.softwareadvice.com/marketing/metricool-profile/> |
| en-AU | <https://www.softwareadvice.com.au/software/349613/metricool> |
| en-GB | <https://www.softwareadvice.co.uk/software/349613/metricool> |
| en-IE | <https://www.softwareadvice.ie/software/349613/metricool> |
| en-NZ | <https://www.softwareadvice.co.nz/software/349613/metricool> |

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