--- description: Review of White Label Loyalty Software: system overview, features, price and cost information. Get free demos and compare to similar programs. image: https://gdm-localsites-assets-gfprod.imgix.net/images/software_advice/og_logo-55146305bbe7b450bea05c18e9be9c9a.png title: White Label Loyalty | Reviews, Pricing & Demos - SoftwareAdvice GB --- Breadcrumb: [Home](/) > [Customer Loyalty Software](/directory/4383/customer-loyalty/software) > [White Label Loyalty](/software/323722/white-label-loyalty-platform) # White Label Loyalty Canonical: https://www.softwareadvice.co.uk/software/323722/white-label-loyalty-platform Page: 1 / 2\ Next: [Next page](https://www.softwareadvice.co.uk/software/323722/white-label-loyalty-platform?page=2) > White Label Loyalty is a customer loyalty platform that helps you better understand your customer and deliver an engaging reward experience. Get the data you need to build deeper relationships with customers that drive long-term growth and retention – at scale. API-first The platform was built as API-first to allow for seamless integration with other key marketing and business systems, i.e. CRM, ERP, ePOS and more. Additionally, White Label Loyalty’s modular approach means that each solution is customised to the business’ needs and is completely scalable. The unique event-based Loyalty Engine can encourage and reward any customer action. Fully customisable Our admin Loyalty Console gives you complete control and insight into your customers’ behaviour. The loyalty engine allows you to use multiple features — such as the user-friendly interface for managing the loyalty program. Create a loyalty program that grows with you and your customers’ preferences. Unlock first party data You can collect and activate first-party data that drives engagement and growth. Get closer to your end customers, by creating personalised push notifications campaigns, and geo-targeted messages. Moreover, the AI module can predict customer churn and suggest targeted rewards and campaigns. White Label Loyalty solution is available as both an end-to-end loyalty solution and as a standalone integrated loyalty engine, fully GDPR compliant. Customizable out-of-the-box customer interface (mobile app, web app, or SDK) lets businesses get up and running faster without costly development. As a modular platform, we offer a range of solutions suited for different use cases, including: B2B and B2C ready We have everything you need to launch a loyalty program under one roof. We cater for both B2B and B2C loyalty, and are experts in providing end-to-end loyalty solutions fast yet effectively. We are there every step of the way, from initial setup of your program, to choosing the right data capture option, to branding our white labelled customer interface for you, and providing a range of ready-to-go rewards. Member Rewards solution Our Member Rewards solution is perfect for industries that struggle with retention and differentiation. By providing tangible value, you can turn necessary expenses into an opportunity to earn something back. Our Member Rewards solution is designed to help you simply provide value-adding rewards to your customers without complicated tech set up. You can choose the right incentives for your customers from our Rewards Marketplace — engage your existing members and give them a reason to stay. Instant Cashback solution With our loyalty platform, you can offer your customers free cashback on their online shopping. This adds a new revenue stream to your business, as well as an increase in customer retention. It gives your customers a reason not to switch to a competitor. It’s simple, all your customers need to do is activate the cashback solution in their browser or mobile device, and their cashback will be automatically applied. Brand Activation Campaign solution Running data-driven campaigns helps you get invaluable 1st party customer data and grow customer understanding. The more you know about your customers, the better you can cater to their needs. With us, you get an all-in-one solution under one roof, making it 10x easier to manage your campaign. > > Verdict: Rated **4.8/5** by 16 users. Top-rated for **Likelihood to recommend**. ----- ## Quick Stats & Ratings | Metric | Rating | Detail | | **Overall** | **4.8/5** | 16 Reviews | | Ease of Use | 4.6/5 | Based on overall reviews | | Customer Support | 4.6/5 | Based on overall reviews | | Value for Money | 4.2/5 | Based on overall reviews | | Features | 4.4/5 | Based on overall reviews | | Recommendation percentage | 90% | (9/10 Likelihood to recommend) | ## About the vendor - **Company**: White Label Loyalty ## Commercial Context - **Starting Price**: £1,999.00 - **Pricing model**: Per Feature (Free Trial) - **Pricing Details**: Please contact White Label Loyalty directly for pricing details. - **Target Audience**: 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+ - **Deployment & Platforms**: Cloud, SaaS, Web-based, Android (Mobile), iPhone (Mobile), iPad (Mobile) - **Supported Languages**: English - **Available Countries**: Algeria, Australia, Austria, Bahrain, Belgium, Canada, Czechia, Denmark, Egypt, Finland, France, Germany, Guernsey, Iceland, Ireland, Isle of Man, Israel, Italy, Jersey, Jordan and 16 more ## Features - API - Access Controls/Permissions - Activity Dashboard - Activity Tracking - Affiliate Management - Alerts/Notifications - CRM - Campaign Analytics - Campaign Management - Campaign Planning - Campaign Segmentation - Churn Management - Client Portal - Communication Management - Contact Management - Content Creation - Content Management - Customer Accounts - Customer Activity Tracking - Customer Database ## Integrations (150 total) - AWeber - Accelo - ActiveCampaign - Adobe Commerce - Airtable - Algolia - Apollo - Asana - Ashby - Attio - Awin - Azure DevOps - Azure DevOps Server - BambooHR - Basecamp ... and 135 more integrations ## Support Options - Email/Help Desk - Knowledge Base - Phone Support - Chat ## Category - [Customer Loyalty Software](https://www.softwareadvice.co.uk/directory/4383/customer-loyalty/software) ## Related Categories - [Customer Loyalty Software](https://www.softwareadvice.co.uk/directory/4383/customer-loyalty/software) - [Referral Software](https://www.softwareadvice.co.uk/directory/4568/referral-management/software) - [Customer Advocacy Software](https://www.softwareadvice.co.uk/directory/4271/customer-advocacy/software) - [Customer Engagement Software](https://www.softwareadvice.co.uk/directory/508/customer-engagement/software) ## Alternatives 1. 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From being available on short notice, understanding their api, onboarding brands, utilizing their system to onboard customize offers, or assisting in strategies for ensuring users uuid in our system can also be recognized in their system, the WLL team was prepared to handle all of our use cases with extreme efficiency.We are building a company that gamify users actions with Rewards and WLL team is the team we have identified to partner with us on our journey. We highly recommend WLL and are honored to be working with such a professional team\! > > **Cons**: There is not a sandbox list of brands that we can use during testing, to test the gift card or voucher code url. This is an easy fix that I'm sure they will improve now that we have added this feedback. ----- ### "Great software and nice people\!" — 5.0/5 > **Ally** | *11 June 2025* | Marketing & Advertising | Recommendation rating: 8.0/10 > > **Pros**: Great service, easy Ui, lots of great features that work for us. WLL was easy to integrate into our system. > > **Cons**: Sometimes hard to update individual users and no batch ui call for rewards for a single user. Those updates would be clutch\! > > Overall very positive. I’m glad we chose them as our vendor. Our meetings have always been productive and friendly\! ----- ### "A Robust Loyalty Platform with Advanced Customization" — 5.0/5 > **Radha** | *27 April 2026* | Legal Services | Recommendation rating: 10.0/10 > > **Pros**: What I liked most about White Label Loyalty was its high level of customization and flexibility. The platform allows businesses to design loyalty programs that align closely with their brand and customer strategy rather than forcing a one‑size‑fits‑all approach. I especially appreciated the ability to tailor rewards, rules, and customer journeys, as well as its integrations with existing systems. It felt like a scalable solution that supports more sophisticated and personalized loyalty initiatives. > > **Cons**: What I liked least about White Label Loyalty was the complexity and initial setup effort. Because the platform is highly customizable, it requires more time, planning, and technical involvement to configure properly compared to plug‑and‑play loyalty solutions. The learning curve can be steep for new users, and ongoing changes or updates may require support or development resources. As a result, it may feel less accessible for smaller teams or businesses without dedicated technical support. > > Overall, my experience with White Label Loyalty was positive and robust, particularly for businesses seeking a highly customizable and scalable loyalty solution. The platform stands out for its flexibility, allowing organizations to design sophisticated, brand‑aligned loyalty programs with tailored rewards, rules, and customer journeys. It felt well suited for companies with more complex loyalty strategies or long‑term growth plans. That said, the depth of customization comes with a steeper learning curve. Initial setup and ongoing adjustments require thoughtful planning and, in some cases, technical support, which may be challenging for smaller teams or those looking for a more plug‑and‑play solution. Despite this, once properly implemented, White Label Loyalty proves to be a powerful and effective platform for delivering personalized and strategic loyalty experiences. ----- ### "White Label Review" — 4.0/5 > **Chris** | *15 September 2025* | Insurance | Recommendation rating: 7.0/10 > > **Pros**: What I liked most about White Label Loyalty as a company is their support response time and Runa integration. > > **Cons**: What we like least about White Label Loyalty is the Live/Test mode and that you cannot assign a role to an admin user for just one of them. > > My overall experience with White Label Loyalty has been good. We've been using it for 3 years and haven't had any major issues. ----- ### "Great platform with nice people" — 5.0/5 > **Shaun** | *13 December 2024* | Utilities | Recommendation rating: 8.0/10 > > **Pros**: the ability to have a bespoke app with access to an online portal that i can implement changes at any time > > **Cons**: some of the reports information is a little restrictive, i would like to be able to pull more core data > > Overall its been a positive experience, there's been a few learning curves and workarounds but in a nutshell i would say the app has worked very well and done what we intended to do. ----- Page: 1 / 2\ Next: [Next page](https://www.softwareadvice.co.uk/software/323722/white-label-loyalty-platform?page=2) ## Links - [View on SoftwareAdvice](https://www.softwareadvice.co.uk/software/323722/white-label-loyalty-platform) ## This page is available in the following languages | Locale | URL | | de | | | en | | | en-AU | | | en-GB | | | en-IE | | | en-NZ | | | fr | | ----- ## Structured Data