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description: Review of Swydo Software: system overview, features, price and cost information. Get free demos and compare to similar programs.
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title: Swydo | Reviews, Pricing & Demos - SoftwareAdvice GB
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# Swydo

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> Swydo is a cloud-based marketing analytics platform designed to help businesses view, manage and monitor marketing campaigns via a unified portal. The platform enables marketers to generate custom reports and share them with clients on a daily, weekly or monthly basis.&#10;&#10;Swydo allows users to design personalized emails with custom logos and signatures, schedule client emails and track delivery of reports. The application automatically monitors marketing and advertisement campaigns and notifies administrators about various issues like PageSpeed drops, increased costs, reduced click-through rate (CTR) and more. Additionally, marketing teams can define a date range, KPIs, layout, fonts and colours across reports.&#10;&#10;Swydo supports integration with various third-party applications such as Google Ads, Facebook Ads, Pingdom, Google Analytics, and more (34+). It is available on monthly subscriptions and support is extended via email, FAQ, and other online measures.
> 
> Verdict: Rated **4.5/5** by 93 users. Top-rated for **Likelihood to recommend**.

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## Quick Stats & Ratings

| Metric | Rating | Detail |
| **Overall** | **4.5/5** | 93 Reviews |
| Ease of Use | 4.6/5 | Based on overall reviews |
| Customer Support | 4.4/5 | Based on overall reviews |
| Value for Money | 4.3/5 | Based on overall reviews |
| Features | 4.3/5 | Based on overall reviews |
| Recommendation percentage | 80% | (8/10 Likelihood to recommend) |

## About the vendor

- **Company**: Swydo
- **Founded**: 2011

## Commercial Context

- **Starting Price**: US$69.00
- **Pricing model**: Other (Free Trial)
- **Pricing Details**: 14-day free trial, no credit card required.&#10;&#10;Swydo’s monthly base fee starts at $69 and offers unlimited users, clients and dashboards, plus access to all Swydo features.
- **Target Audience**: Self Employed, 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+
- **Deployment & Platforms**: Cloud, SaaS, Web-based
- **Supported Languages**: Dutch, English, French, German, Italian, Spanish
- **Available Countries**: Australia, Austria, Belgium, Brazil, Canada, Denmark, France, Germany, Indonesia, Ireland, Malaysia, Mexico, Netherlands, New Zealand, Norway, Poland, Singapore, South Africa, Spain, Sweden and 2 more

## Features

- API
- Access Controls/Permissions
- Ad hoc Reporting
- Alerts/Notifications
- Campaign Analytics
- Campaign Planning
- Campaign Tracking
- Channel Management
- Conversion Tracking
- Customisable Branding
- Customisable Dashboard
- Customisable Reports
- Customisable Templates
- Customizable Fields
- Dashboard
- Dashboard Creation
- Data Aggregation
- Data Connectors
- Data Import/Export
- Data Management

## Integrations (17 total)

- ActiveCampaign
- AdRoll
- Enhanced Reporting for Google My Business
- Google Ads
- Google Analytics 360
- Google Sheets
- HubSpot Marketing Hub
- Instagram
- LinkedIn for Business
- Mailchimp
- Meta for Business
- Pingdom
- Pinterest
- Semrush
- TikTok

... and 2 more integrations

## Support Options

- Email/Help Desk
- Knowledge Base
- Phone Support
- Chat

## Category

- [Dashboard Software](https://www.softwareadvice.co.uk/directory/440/dashboard/software)

## Related Categories

- [Dashboard Software](https://www.softwareadvice.co.uk/directory/440/dashboard/software)
- [Business Intelligence Platform](https://www.softwareadvice.co.uk/directory/4336/bi/software)
- [Data Visualisation Tools](https://www.softwareadvice.co.uk/directory/400/data-visualization/software)
- [Campaign Management Software](https://www.softwareadvice.co.uk/directory/2878/campaign-management/software)
- [Marketing Analytics Software](https://www.softwareadvice.co.uk/directory/1702/analytics-tools/software)

## Alternatives

1. [Google Analytics 360](https://www.softwareadvice.co.uk/software/137155/google-analytics) — 4.7/5 (8089 reviews)
2. [Microsoft Power BI](https://www.softwareadvice.co.uk/software/23530/microsoft-power-bi) — 4.6/5 (1870 reviews)
3. [Dataslayer](https://www.softwareadvice.co.uk/software/201145/dataslayer) — 4.7/5 (88 reviews)
4. [Tableau](https://www.softwareadvice.co.uk/software/1940/tableau) — 4.6/5 (2348 reviews)
5. [Better Reports](https://www.softwareadvice.co.uk/software/216772/better-reports) — 4.9/5 (167 reviews)

## Reviews

### "My Go-To Reporting Solution That Clients Love" — 5.0/5

> **George** | *19 January 2024* | Marketing & Advertising | Recommendation rating: 10.0/10
> 
> **Pros**: The ease of use rivals anything on the market. Most people will use a point \&amp; click interface that is far simpler than Looker Studio or other involved solutions. The data connectors work every time, cost only a few dollars per month, and there's enough customization to address 80% of my needs. When I have questions or suggestions, the service team is one of the best I work with. They're really good.
> 
> **Cons**: There are a couple of minor features they can't replicate, but they're truly minor. One example: Facebook Ads allow for multiple filters of the same type (e.g., two campaign name filters). Swydo hasn't matched that or a couple of others yet, but that's a minor issue that only comes up every few months.
> 
> I love the company, but am fickle enough to invest in multiple solutions if they make my life easier, and I can't find any in its class that Swydo doesn't equal or better. I would absolutely run a second solution  alongside Swydo, but I don't because no one else is close. Instead, I'll get the data myself and do the analysis if that's what is required. &#10;&#10;I can't imagine leaving Swydo for any reason.

-----

### "Makes Reporting so much easier" — 5.0/5

> **Chris** | *11 January 2024* | Marketing & Advertising | Recommendation rating: 10.0/10
> 
> **Pros**: I use Swydo to report on Ad Platform activity (Meta, TikTok and Google) and it's awesome. It allows me to get a report up and running really quickly without having to spend time every week adjusting timeframes. &#10;&#10;All my client dashboards just need a bit of commentary every week saving me hours of time.
> 
> **Cons**: I've not been able to merge different data sources in graphs. Not a big deal for me personally but would be useful to have in future.&#10;&#10;Segmenting conversion actions on Google Ads is a bit of a pain, but the team is always super helpful when exploring these issues and I'm sure they'll be able to bring in a fix soon.
> 
> Great tool, accessible, easy to set up, customer service is great and helps visualise performance on ad platforms. What more can you want?

-----

### "Almost non existent customer support" — 1.0/5

> **Jonni** | *1 November 2021* | Marketing & Advertising | Recommendation rating: 0.0/10
> 
> **Pros**: The software is nice whilst it works. The widgets that are coded well and display correct information are useful.
> 
> **Cons**: The customer support is awful and when things stop working, this can mean months waiting for updates on problems you have highlighted. There were various times that data was not displaying accurately in certain widgets and when speaking to customer support, they would log a case but nothing would ever change. This meant that we were waiting for 6 months+ for a small change to the KPI dashboard to mean that KPIs displayed were accurate. I had to chase and chase this, never being updated and with CS always blaming Google API updates. Overall, the level of customer service just did not reflect the increased pricing and we made the decision to leave.

-----

### "Strong Reporting/Dashboard Platform" — 4.0/5

> **Peter** | *7 November 2022* | Marketing & Advertising | Recommendation rating: 9.0/10
> 
> **Pros**: Really pleased so far with the platform and learning more each day about how to better use it and make it even more powerful
> 
> **Cons**: Would be good to be able to customise the look and feel more with formatting, fonts, etc.,
> 
> To improve the efficiency and effectiveness of our reporting, so far so good\!

-----

### "Great Reporting App, Easy to use Visually pleasing reports" — 5.0/5

> **Verified Reviewer** | *30 January 2024* | Marketing & Advertising | Recommendation rating: 10.0/10
> 
> **Pros**: Great Customer Support, Smooth UI. Easy to connect to multiple data sources.
> 
> **Cons**: Budget Pacing Abilities. With Swydo you can't track your budgets as I would want to
> 
> Great Tool, frictionless onboarding. The swydo team is very reactive.

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## Links

- [View on SoftwareAdvice](https://www.softwareadvice.co.uk/software/323126/swydo)

## This page is available in the following languages

| Locale | URL |
| de | <https://www.softwareadvice.de/software/323126/swydo> |
| en | <https://www.softwareadvice.com/marketing/swydo-profile/> |
| en-AU | <https://www.softwareadvice.com.au/software/323126/swydo> |
| en-GB | <https://www.softwareadvice.co.uk/software/323126/swydo> |
| en-IE | <https://www.softwareadvice.ie/software/323126/swydo> |
| en-NZ | <https://www.softwareadvice.co.nz/software/323126/swydo> |

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