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description: Review of smartocto Software: system overview, features, price and cost information. Get free demos and compare to similar programs.
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title: smartocto | Reviews, Pricing & Demos - SoftwareAdvice GB
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Breadcrumb: [Home](/) > [Competitive Intelligence Software](/directory/4206/competitive-intelligence/software) > [smartocto](/software/269424/smartocto)

# smartocto

Canonical: https://www.softwareadvice.co.uk/software/269424/smartocto

> Smartocto creates smart editorial analytics: analytical tools for newsrooms and content creators, to track and analyse the performance of the content they publish online. Our main goal is to make data actionable, because content creators are not data analysts. They need data that's easy to interpret and attractive to look at.

Analysing content performance consists of two things: keeping an eye on what's happening now, and learning from what happened yesterday. That's why we've been offering both real-time insights and historical reporting tools since 2020, when the current Smartocto was born from a merger of SmartOcto, a real-time insights tool, and Content Insights, a tool for detailed historical insights. Whether it's changing audiences, business and revenue models or content strategies, this tool was designed to support all aspects of online publishing actively. 

Key features and functionality of your product
The combination of real-time performance insights and historical evaluation reports makes predictive analysis possible, and offers publishers the ultimate toolbox for content publication and optimisation. The features are all designed to support the process from story commissioning up to post-publication optimisation. Stories are followed from start to finish, no matter what platform they're published on.

Our features include:
- Customisable Bigscreen dashboard for real-time insights 
- A/B testing possibilities for both story headlines and intros 
- Smart notifications that offer suggestions for improvement and give reminders 
- Insights for timing and publication strategies on different channels 
- Comprehensive reports that evaluate performance on many different levels (story, topic, author and more). 

The value of Smartocto
Smartocto makes data actionable, attractive and easy to understand for storytellers, publishers and content creators. This editorial analytics system was designed especially for the media industry and the challenges they face when it comes to reader loyalty, new business and revenue models, publishing on multiple channels and platforms, and digital transformation. We help these companies to adopt data-informed workflows, with:
- Real-time insights and dashboards
- Historical reports and specialised compound metrics
- Notifications that tell you when to take action
- Machine learning that predicts the best way out for every story
> 
> Verdict: Rated \*\*\*\* by 0 users. Top-rated for **Overall Quality**.

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## About the vendor

- **Company**: smartocto

## Commercial Context

- **Pricing model**: Per Feature
- **Pricing Details**: Every client is unique. We create a custom package of products and services, catered to your wishes. For more information about the price, please contact us. We'd be happy to tell you all about it.
- **Target Audience**: 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+
- **Deployment & Platforms**: Cloud, SaaS, Web-based, Mac (Desktop), Windows (Desktop), Linux (Desktop), Windows (On-Premise), Linux (On-Premise)
- **Supported Languages**: Dutch, English, French, German, Serbian, Serbian, Spanish
- **Available Countries**: Afghanistan, Albania, Algeria, American Samoa, Andorra, Angola, Anguilla, Antigua & Barbuda, Argentina, Armenia, Aruba, Australia, Austria, Azerbaijan, Bahamas, Bahrain, Bangladesh, Barbados, Belarus, Belgium and 208 more

## Features

- API
- Activity Dashboard
- Ad hoc Analysis
- Ad hoc Reporting
- Alerts/Notifications
- Campaign Analytics
- Charting
- Competitive Analysis
- Customisable Reports
- Customisable Templates
- Dashboard
- Dashboard Creation
- Data Connectors
- Data Visualisation
- Engagement Tracking
- Forecasting
- Mobile Alerts
- Monitoring
- Multiple Data Sources
- Performance Metrics

## Integrations (4 total)

- CData Drivers
- Elastic Stack
- PHPRunner
- PostgreSQL

## Support Options

- Email/Help Desk
- FAQs/Forum
- Knowledge Base
- Phone Support
- 24/7 (Live rep)
- Chat

## Category

- [Competitive Intelligence Software](https://www.softwareadvice.co.uk/directory/4206/competitive-intelligence/software)

## Related Categories

- [Competitive Intelligence Software](https://www.softwareadvice.co.uk/directory/4206/competitive-intelligence/software)
- [Data Analysis Software](https://www.softwareadvice.co.uk/directory/535/data-analysis/software)

## Alternatives

1. [Microsoft Power BI](https://www.softwareadvice.co.uk/software/23530/microsoft-power-bi) — 4.6/5 (1870 reviews)
2. [Google Analytics 360](https://www.softwareadvice.co.uk/software/137155/google-analytics) — 4.7/5 (8089 reviews)
3. [wetracked.io](https://www.softwareadvice.co.uk/software/527124/wetracked-io) — 5.0/5 (193 reviews)
4. [Tableau](https://www.softwareadvice.co.uk/software/1940/tableau) — 4.6/5 (2348 reviews)
5. [Hermix](https://www.softwareadvice.co.uk/software/410956/hermix) — 4.7/5 (99 reviews)

## Links

- [View on SoftwareAdvice](https://www.softwareadvice.co.uk/software/269424/smartocto)

## This page is available in the following languages

| Locale | URL |
| en | <https://www.softwareadvice.com/competitive-intelligence/smartocto-profile/> |
| en-AU | <https://www.softwareadvice.com.au/software/269424/smartocto> |
| en-GB | <https://www.softwareadvice.co.uk/software/269424/smartocto> |
| en-IE | <https://www.softwareadvice.ie/software/269424/smartocto> |
| en-NZ | <https://www.softwareadvice.co.nz/software/269424/smartocto> |

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