--- description: Review of Riddle Software: system overview, features, price and cost information. Get free demos and compare to similar programs. image: https://gdm-localsites-assets-gfprod.imgix.net/images/software_advice/og_logo-55146305bbe7b450bea05c18e9be9c9a.png title: Riddle | Reviews, Pricing & Demos - SoftwareAdvice GB --- Breadcrumb: [Home](/) > [Marketing Automation Software](/directory/1686/automation/software) > [Riddle](/software/234727/riddle) # Riddle Canonical: https://www.softwareadvice.co.uk/software/234727/riddle Page: 1 / 3\ Next: [Next page](https://www.softwareadvice.co.uk/software/234727/riddle?page=2) > Riddle is an online platform for creating interactive content such as quizzes, surveys, personality tests, prediction games, and leaderboards. Our customers create content on our platform and then embed it on their website.   The goal? Increased engagement, lead generation, segmentation, and content monetization - all 100% GDPR compliant. What functions does Riddle offer? Riddle solves the following problems for its customers:  - More user engagement and higher time on site - Multiplication of available ad slots and easy creation of branded \& sponsored content - Collecting zero-party data - Generation of qualitative leads - Create competitions and prize draws both online and live during events - Understanding user behavior and preferences Our features include - unlimited - no limit on views, starts and leads.  - Create quizzes, surveys, polls, personality tests, and leaderboards.  - Embedding of content on the web and in apps is possible. > > Verdict: Rated **4.8/5** by 47 users. Top-rated for **Likelihood to recommend**. ----- ## Quick Stats & Ratings | Metric | Rating | Detail | | **Overall** | **4.8/5** | 47 Reviews | | Ease of Use | 4.7/5 | Based on overall reviews | | Customer Support | 5.0/5 | Based on overall reviews | | Value for Money | 4.9/5 | Based on overall reviews | | Features | 4.5/5 | Based on overall reviews | | Recommendation percentage | 90% | (9/10 Likelihood to recommend) | ## About the vendor - **Company**: Riddle - **Location**: Saarbrücken, Germany - **Founded**: 2014 ## Commercial Context - **Starting Price**: US$59.00 - **Pricing model**: Flat Rate (Free Trial) - **Pricing Details**: Quiz creation with no limits - enjoy unlimited quizzes, views, and leads. At Riddle, we don't believe in long-term contracts (unless you choose our annual plan to lock in a 26-33% discount - depending on the plan). We want to be a subscriber only if you feel Riddle is helping your business. Unlike other quiz makers, your quizzes will always remain live, so there are no ugly gaps in your site. - **Target Audience**: Self Employed, 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+ - **Deployment & Platforms**: Cloud, SaaS, Web-based - **Supported Languages**: English, German - **Available Countries**: Afghanistan, Albania, Algeria, American Samoa, Andorra, Angola, Anguilla, Antigua & Barbuda, Argentina, Armenia, Aruba, Australia, Austria, Azerbaijan, Bahamas, Bahrain, Bangladesh, Barbados, Belarus, Belgium and 205 more ## Features - API - Activity Dashboard - CRM - Campaign Analytics - Conversion Tracking - Customisable Branding - Customisable CTAs - Customisable Forms - Data Import/Export - Drag & Drop - Drip Campaigns - Dynamic Content - Email Marketing - Engagement Tracking - Event Triggered Actions - Landing Pages/Web Forms - Lead Capture - Lead Generation - Lead Management - Lead Qualification ## Integrations (6 total) - AWeber - ActiveCampaign - Brevo - Google Sheets - Mailchimp - Zapier ## Support Options - Email/Help Desk - FAQs/Forum - Knowledge Base - Phone Support - Chat ## Category - [Marketing Automation Software](https://www.softwareadvice.co.uk/directory/1686/automation/software) ## Alternatives 1. [Systeme.io](https://www.softwareadvice.co.uk/software/334889/systemeio) — 4.8/5 (2126 reviews) 2. [ActiveCampaign](https://www.softwareadvice.co.uk/software/5398/activecampaign) — 4.6/5 (2561 reviews) 3. [Brevo](https://www.softwareadvice.co.uk/software/18887/brevo) — 4.6/5 (3414 reviews) 4. [MailerLite](https://www.softwareadvice.co.uk/software/100595/mailerlite) — 4.7/5 (2257 reviews) 5. [ContactPigeon](https://www.softwareadvice.co.uk/software/449834/ContactPigeon) — 5.0/5 (283 reviews) ## Reviews ### "Excellent tool for generating quality engagement" — 4.0/5 > **Ian** | *24 May 2021* | Marketing & Advertising | Recommendation rating: 8.0/10 > > **Pros**: The product is easy to use, offers a lot of different opportunities, and the helpdesk is fantastic, so quick at responding\! Helps me to put great ideas to my customers and increases their engagement. > > **Cons**: There are a few features that seem obvious but are missing, but when you speak to the help desk, they are often already aware of these and implementing them to their next version. ----- ### "Excellent platform and customer service" — 5.0/5 > **Angus** | *7 November 2024* | Sports | Recommendation rating: 10.0/10 > > **Pros**: Riddle is an easy to use platform that has helped us create impactful fan engagement content across our channels. The customer service is second to none - the team are always on hand to lend their support and reply quickly. > > **Cons**: No cons - we've only had a positive experience. > > Our experience with Riddle has been very positive - we've been subscribers for a few years now and have seen the platform continue to develop and improve. It's simple to use and easy to create different types of content that is engaging for our audiences. We'd definitely recommend Riddle to anyone looking to add interactive content to their digital platforms. ----- ### "Riddle makes quizzes easy" — 5.0/5 > **Andre** | *6 November 2024* | Media Production | Recommendation rating: 10.0/10 > > **Pros**: Easy to use, quick support to resolve issues and support with user requests. > > **Cons**: The ability to prepopulate 3rd party data in riddles pre populated quickly. > > Very good software tool for creating quizzes and capturing user data. ----- ### "Blown away by the support" — 5.0/5 > **Terri** | *9 May 2021* | Publishing | Recommendation rating: 10.0/10 > > **Pros**: The support team that comes with it. I describe my experience below. > > **Cons**: No negatives that I have noticed. Like any software, it takes time to become familiar with where everything is and how to customize the templates. > > This first paragraph is back story: I am the digital media manager (and one-person team) for a small niche print magazine. I have been heading up a transition to a new web theme, which was necessary for technical reasons but turned out to be quite the process. It has been on my to-do list for a while to transfer one of best-performing pieces of digital content—a quiz—from an ancient plug-in to a new platform, but other tasks kept taking priority. However, when we officially switched on the new website, I could not put off this task any longer—and our marketing team needed it fixed pronto for a Monday sales pitch. It was the middle of Saturday night when I finished moving the quiz to Riddle, published it, and realized that I had a huge space between my introduction and the “Start Quiz” button, which I could not explain. I used the Riddle chat feature, expecting to hear back maybe in a few days. But I heard back immediately from \[SENSITIVE CONTENT HIDDEN\] (who was in the middle of his morning Sunday cycle on the other side of the Atlantic\!) who told me he would look at it as soon as he returned to his laptop. In the morning, I woke up to a personalized training video, where \[SENSITIVE CONTENT HIDDEN\] not only helped me with the original issue, but also showed me other improvements he suggested and how to make those changes on the Riddle platform. I really cannot get over this level of support. It is so rare. Above and beyond is an understatement. ----- ### "A MUST FOR ANY MARKETING AGENCY" — 5.0/5 > **Leo** | *28 November 2019* | Marketing & Advertising | Recommendation rating: 10.0/10 > > **Pros**: Outstanding one of a kind support Beautiful design and customizations Smooth and seamless quiz making Advanced quiz features no other quiz maker had Improved our lead generation more than any other ad campaign to date > > **Cons**: I wish there was a quiz maker university or more online training to become a quiz master (relied heavily on support to figure out how to do things which was a waste of riddle's time). > > Absolutely loved my experience with the Riddle Quiz Maker. Outstanding support like nothing I’ve ever seen before. I’m a marketing agency owner that runs campaigns for a variety of clients across MANY industries and the love and support I got from the team at Riddle saved me and my client HOURS and HOURS of work. We spent hours researching different quiz makers to both the simple and complex tasks we wanted and would never switch to another provider. The customization, beautiful design, flexibility and formatting across multiple devices is far superior to anything else we’ve seen. Also, out of all the campaigns we’ve done, we’ve had the highest lead get and conversions using this system. It’s a no-brainer. 10 out of 10 I recommend these guys. Looking forward to creating more quizzes for more clients in the near future, thanks again guys\! ----- Page: 1 / 3\ Next: [Next page](https://www.softwareadvice.co.uk/software/234727/riddle?page=2) ## Links - [View on SoftwareAdvice](https://www.softwareadvice.co.uk/software/234727/riddle) ## This page is available in the following languages | Locale | URL | | en | | | en-AU | | | en-GB | | | en-IE | | | en-NZ | | ----- ## Structured Data