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description: Review of ActivePipe Software: system overview, features, price and cost information. Get free demos and compare to similar programs.
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title: ActivePipe | Reviews, Pricing & Demos - SoftwareAdvice GB
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# ActivePipe

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> Automated email marketing that nurtures and converts more leads — helping real estate agents win more listings and serve more of their community — welcome to ActivePipe, now a part of MoxiWorks.&#10;&#10;An agent's sphere of influence is the foundation of their success in real estate. If at any given point in time, 3 to 6% of that sphere is considering selling their home — those are can't-miss opportunities. That's business an agent has already won and shouldn't lose to a competitor.&#10;&#10;Unfortunately, such is the case in an industry where many consumers found value in their agent — but agent's don't have time or tools to stay in touch with clients post-sale.&#10;&#10;Enter ActivePipe - an automated email marketing platform that specializes in personalized content, using behavior models to track and adjust for changes in your recipient's behavior. When ActivePipe notices a change, we offer up that potential lead and recommended guidance to agents on the next step to take. Find leads in your own database faster and never miss a listing.&#10;&#10;ActivePipe comes loaded with templated journeys for many different homeownership paths: buyer, seller, first-time homeowner, downsizing or upsizing, vacation, investors, and more. Additionally, the drag-and-drop builder makes it stress-free and simple to create unique messages or campaigns. Easily add in dynamic content like the most recent articles from your favorite blogs or RSS feed, embed videos, or share dynamic property listings that automatically adjust based on data we have about the recipient. &#10;&#10;Agents need a service, an assistant, not just another tool in the toolbox in order to stay connected with their sphere and build a strong business. &#10;&#10;ActivePipe is an automated email marketing service that agents can trust. Our average open rates are 26% and our click-thru-rate is double the global email marketing average.
> 
> Verdict: Rated **3.9/5** by 9 users. Top-rated for **Likelihood to recommend**.

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## Quick Stats & Ratings

| Metric | Rating | Detail |
| **Overall** | **3.9/5** | 9 Reviews |
| Ease of Use | 4.2/5 | Based on overall reviews |
| Customer Support | 3.9/5 | Based on overall reviews |
| Value for Money | 3.9/5 | Based on overall reviews |
| Features | 3.9/5 | Based on overall reviews |
| Recommendation percentage | 70% | (7/10 Likelihood to recommend) |

## About the vendor

- **Company**: MoxiWorks
- **Founded**: 2012

## Commercial Context

- **Pricing model**: Usage Based
- **Target Audience**: 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+
- **Deployment & Platforms**: Cloud, SaaS, Web-based
- **Supported Languages**: English
- **Available Countries**: Australia, Canada, United States

## Features

- API
- Activity Dashboard
- Alerts/Notifications
- Autoresponders
- Batch Processing
- CRM
- Campaign Management
- Campaign Scheduling
- Client/Property Matching
- Contact Database
- Contact Management
- Customer Segmentation
- Customer Surveys
- Customizable Fields
- Data Import/Export
- Drip Campaigns
- Dynamic Content
- Email Campaign Management
- Email Marketing
- Event Triggered Actions

## Integrations (17 total)

- BoomTown
- Cloze
- Contactually
- Expert Agent
- Follow Up Boss
- Google Workspace
- HubSpot CRM
- IXACT Contact
- LionDesk
- Lofty
- MoxiEngage
- Pipedrive
- PropertyMe
- Propertybase Salesforce Edition
- Reliance Network

... and 2 more integrations

## Support Options

- Email/Help Desk
- FAQs/Forum
- Knowledge Base
- Chat

## Category

- [Real Estate CRM Software](https://www.softwareadvice.co.uk/directory/338/real-estate-crm/software)

## Related Categories

- [Real Estate CRM Software](https://www.softwareadvice.co.uk/directory/338/real-estate-crm/software)
- [Predictive Lead Scoring Software](https://www.softwareadvice.co.uk/directory/3393/lead-scoring/software)
- [Lead Management Software](https://www.softwareadvice.co.uk/directory/1682/lead-management/software)
- [Email Marketing Software](https://www.softwareadvice.co.uk/directory/4697/email-marketing/software)
- [Contact Management Software](https://www.softwareadvice.co.uk/directory/434/contact-management/software)

## Alternatives

1. [HubSpot CRM](https://www.softwareadvice.co.uk/software/1854/hubspot) — 4.5/5 (4451 reviews)
2. [Kylas Sales CRM](https://www.softwareadvice.co.uk/software/216694/kylas) — 4.8/5 (573 reviews)
3. [Salesforce Sales Cloud](https://www.softwareadvice.co.uk/software/2764/salesforce-sales-cloud) — 4.4/5 (18768 reviews)
4. [Meritto](https://www.softwareadvice.co.uk/software/340562/comprehensive-admission-suite) — 4.6/5 (616 reviews)
5. [Bigin by Zoho CRM](https://www.softwareadvice.co.uk/software/392397/bigin-by-zoho-crm) — 4.7/5 (724 reviews)

## Reviews

### "An amazing product I could not be without" — 5.0/5

> **Roslyn** | *30 September 2023* | Real Estate | Recommendation rating: 10.0/10
> 
> **Pros**: The fact that every text you send is from your phone, you have a record, and not cost to send ...The ability to see who has opened the link you send and how many times they view... I do a lot of Auctions, the process of following up the contacts and keeping them updated is so important ACTIVEPIPE is my go to for this\!Every agent should be using this\!
> 
> **Cons**: Not much at all... I love this product - Its functions are easy and do the job you need it to do easily
> 
> I have used for years, and love its ease of use, how quick the app is, should you ever have an issue the help desk is back to you instantly, of all the real estate products I use their contact team is EXCEPTIONAL, I wish others would take notice of their outstanding customer service.

-----

### "Easy drag & drop templates" — 5.0/5

> **Verified Reviewer** | *15 October 2020* | Real Estate | Recommendation rating: 9.0/10
> 
> **Pros**: This is the best email marketing system I have used for real estate. Drag and drop functionality makes building templates very easy. The built in property feed and market insights are a popular feature with our agents and help them easily and quickly promote listings.
> 
> **Cons**: We use a CRM called Close, and when we first used active pipe, there were some issues with the two platforms syncing with eachother. We've also had trouble with people unsubscribing from an agent, but not from the company, and these people tend to get annoyed they are still receiving emails (even though they unsubscribed).
> 
> Great product\! Easy to use as an admin, and not overly complicated to teach brokers how to use on their own.

-----

### "Activepipe for special projects" — 3.0/5

> **brett** | *13 July 2021* | Real Estate | Recommendation rating: 7.0/10
> 
> **Pros**: What i like most about this application is the ability to design and implement a specific email campaign for a project- with all the branding and flexibility that a project would need
> 
> **Cons**: the software has a great system for design adn implemeting your email campagins, BUT it requires some training to make it work, - i was lucky -  had training from Ebany (who works with their team) she was amazing and kept me on track and learning and implementing the systems they have
> 
> excellent - great tool if you use it as it's designed.

-----

### "Active Pipe for CRM" — 4.0/5

> **Jess** | *25 September 2024* | Real Estate | Recommendation rating: 8.0/10
> 
> **Pros**: Direct and to the point - This works very well as a CRM
> 
> **Cons**: I do wish there were better search functionalities.

-----

### "ActivePipe Use for the Ray White Group" — 5.0/5

> **Daniel** | *15 July 2021* | Real Estate | Recommendation rating: 10.0/10
> 
> **Pros**: Easy to use, self sufficient but you also get out what you put in. Great database nurturing software.
> 
> **Cons**: One to one email capabilities, but their customer success and development team are incredibly responsive. Working with them to create new things is always a good experience.
> 
> Fantastic. Highly recommend.

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## Links

- [View on SoftwareAdvice](https://www.softwareadvice.co.uk/software/224299/activepipe)

## This page is available in the following languages

| Locale | URL |
| en | <https://www.softwareadvice.com/email-marketing/activepipe-profile/> |
| en-AU | <https://www.softwareadvice.com.au/software/224299/activepipe> |
| en-GB | <https://www.softwareadvice.co.uk/software/224299/activepipe> |
| en-IE | <https://www.softwareadvice.ie/software/224299/activepipe> |
| en-NZ | <https://www.softwareadvice.co.nz/software/224299/activepipe> |

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