---
description: Review of iContact Software: system overview, features, price and cost information. Get free demos and compare to similar programs.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/software_advice/og_logo-55146305bbe7b450bea05c18e9be9c9a.png
title: iContact | Reviews, Pricing & Demos - SoftwareAdvice GB
---

Breadcrumb: [Home](/) > [Marketing Automation Software](/directory/1686/automation/software) > [iContact](/software/21842/icontact)

# iContact

Canonical: https://www.softwareadvice.co.uk/software/21842/icontact

Page: 1 / 25\
Next: [Next page](https://www.softwareadvice.co.uk/software/21842/icontact?page=2)

> iContact is a Web-based email solution that helps small and mid-sized businesses engage with their customers and grow their bottom line. &#10;&#10;With solutions from email design, list management, campaign management, landing pages, segmentation, and automation, businesses can develop and manage campaigns all from within a single solution. &#10;&#10;Additional features such as customizable email templates, schedule message delivery, split A/B testing, and SpamCheck allow businesses to control the development and delivery of email campaigns.  &#10;&#10;This complete solution is wrapped in a customer friendly dashboard that enables you to monitor all your campaigns.
> 
> Verdict: Rated **4.5/5** by 604 users. Top-rated for **Likelihood to recommend**.

-----

## Quick Stats & Ratings

| Metric | Rating | Detail |
| **Overall** | **4.5/5** | 604 Reviews |
| Ease of Use | 4.4/5 | Based on overall reviews |
| Customer Support | 4.6/5 | Based on overall reviews |
| Value for Money | 4.4/5 | Based on overall reviews |
| Features | 4.2/5 | Based on overall reviews |
| Recommendation percentage | 80% | (8/10 Likelihood to recommend) |

## About the vendor

- **Company**: iContact
- **Location**: Morrisville, US
- **Founded**: 2003

## Commercial Context

- **Starting Price**: US$14.00
- **Pricing model**: Flat Rate (Free version available)
- **Pricing Details**: Get iContact Free by visiting iContact.com, no credit card required\!
- **Target Audience**: Self Employed, 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+
- **Deployment & Platforms**: Cloud, SaaS, Web-based, Android (Mobile)
- **Supported Languages**: English
- **Available Countries**: Australia, Brazil, Canada, China, Germany, India, Japan, Mexico, US Virgin Islands, United Kingdom, United States

## Features

- A/B Testing
- API
- Access Controls/Permissions
- Activity Dashboard
- Activity Tracking
- Automated Publishing
- Automated Scheduling
- Autoresponders
- CAN-SPAM Compliance
- Campaign Analytics
- Campaign Management
- Campaign Planning
- Campaign Scheduling
- Campaign Segmentation
- Channel Management
- Click Tracking
- Contact Management
- Content Library
- Content Management
- Customer Segmentation

## Integrations (53 total)

- 123FormBuilder
- Acuity Scheduling
- Adobe Commerce
- Big Cartel
- BigCommerce
- Bloom Intelligence
- Calendly
- ClickFunnels
- Copper
- Copper
- Cyfe
- DaySmart Appointments
- Digioh
- Drupal
- Eventbrite

... and 38 more integrations

## Support Options

- FAQs/Forum
- Knowledge Base
- Phone Support
- Chat

## Category

- [Marketing Automation Software](https://www.softwareadvice.co.uk/directory/1686/automation/software)

## Related Categories

- [Marketing Automation Software](https://www.softwareadvice.co.uk/directory/1686/automation/software)
- [Campaign Management Software](https://www.softwareadvice.co.uk/directory/2878/campaign-management/software)
- [Social Media Marketing Tools](https://www.softwareadvice.co.uk/directory/3905/social-media-marketing/software)
- [Marketing Software](https://www.softwareadvice.co.uk/directory/4630/marketing/software)
- [Email Marketing Software](https://www.softwareadvice.co.uk/directory/4697/email-marketing/software)

## Alternatives

1. [Gmail](https://www.softwareadvice.co.uk/software/171529/gmail) — 4.8/5 (13411 reviews)
2. [Brevo](https://www.softwareadvice.co.uk/software/18887/brevo) — 4.6/5 (3446 reviews)
3. [Mailchimp](https://www.softwareadvice.co.uk/software/111921/mailchimp) — 4.5/5 (17604 reviews)
4. [MailerLite](https://www.softwareadvice.co.uk/software/100595/mailerlite) — 4.7/5 (2259 reviews)
5. [Constant Contact](https://www.softwareadvice.co.uk/software/397812/constant-contact) — 4.3/5 (2923 reviews)

## Reviews

### "Intuitive and Easy to Use Program" — 4.0/5

> **Verified Reviewer** | *30 October 2019* | Construction | Recommendation rating: 8.0/10
> 
> **Pros**: The software is so easy to use with little to no training.  The features and functions are logically placed on the dashboard and each screen walks you through the next step so you can have your email campaign up and running in no time.
> 
> **Cons**: There are really no analytics available to gain more insight into campaign performance and audience engagement.
> 
> We can quickly and efficiently launch email campaigns with the software.

-----

### "A more frugal and efficient option than other competitive offerings." — 4.0/5

> **Bradley** | *21 November 2023* | Food & Beverages | Recommendation rating: 8.0/10
> 
> **Pros**: Ease-of-use, template design (copy/paste) was simple and straightforward, email/lead file management was easy, and good customer support.
> 
> **Cons**: Ability to change/edit existing templates required extra support.
> 
> Good (cheaper) alternative option for email campaigns over competitors.

-----

### "My contacts with iContact" — 4.0/5

> **Karin** | *13 December 2018* | Design | Recommendation rating: 8.0/10
> 
> **Pros**: Reasonably simple to use which offers the best value for money solution for small to medium businesses. Sometimes less options are a blessing in disguise\!&#10;The release of sends can be laborious, and duplicates efforts unnecessary.
> 
> **Cons**: The support for international customers is difficult due to time constraints. When we have an urgent issue, and need assistance, the other half of the world is sleeping\! By the time they send a solution, it's weekend for us.&#10;The feed of information between SalesForce CRM and iContact isn't so great when updating contact information and segmenting lists.
> 
> iContact is a great solution for a US or American based company of medium size that needs to do email marketing. The steps to follow are simple, and templates and options provided are very helpful.

-----

### "Works great for us" — 4.0/5

> **Karen** | *12 February 2020* | Information Technology & Services | Recommendation rating: 9.0/10
> 
> **Pros**: When I want to send out an email, I go into my list of prior emails, make changes, and send. It's very easy. It has all of the functionality we need for sending out bulk emails.
> 
> **Cons**: The editor is a bit clunky. It does take a bit of time to create a new email format. Sometimes it doesn't behave like it is supposed to. But once you save that new format you can use it over and over.
> 
> We've had to contact support a couple of times and they have been helpful. The level we purchased isn't a comprehensive marketing solution. But we came back to it after having trouble with ClickDimensions, it actually works better.

-----

### "A Solid Email Platform" — 5.0/5

> **Trevor** | *20 December 2017* | Recommendation rating: 8.0/10
> 
> **Pros**: iContact is easy to use in most cases. There are tons of different templates and creating your own email template is a breeze. If you get one of the Pro plans they'll even help you make templates for future use, so that's great, too. &#10;&#10;There are plenty of ways to upload data and keep track of that data. In fact I tend to use iContact to export my data for use on other platforms because it keeps everything so nicely. My point of sale doesn't even allow the breadth of exports and options that iContact does, so it's more than just an email platform to me.&#10;&#10;Automation is visually very simple and means that I know I'm reaching my audience at the correct times. I no longer have to manually send each email, and with the automation there are tons of options to segment in addition. This means I'm not sending frivolous emails, so that keeps our open rate high.
> 
> **Cons**: I have three businesses that have to be kept separate and my only big complaint is that I can't copy automation plans or other things back and forth between them. So a lot of time is wasted redoing certain campaigns between the locations. &#10;&#10;I also think the social connectivity needs to be updated. Twitter for one is outdated and the actual website allows much more text to be posted than in-app. They're several updates behind on Twitter.
> 
> I get the ability to reach my customers and turn them into return customers week after week and year after year.

-----

Page: 1 / 25\
Next: [Next page](https://www.softwareadvice.co.uk/software/21842/icontact?page=2)

## Links

- [View on SoftwareAdvice](https://www.softwareadvice.co.uk/software/21842/icontact)

## This page is available in the following languages

| Locale | URL |
| en | <https://www.softwareadvice.com/marketing/icontact-profile/> |
| en-AU | <https://www.softwareadvice.com.au/software/21842/icontact> |
| en-GB | <https://www.softwareadvice.co.uk/software/21842/icontact> |
| en-IE | <https://www.softwareadvice.ie/software/21842/icontact> |
| en-NZ | <https://www.softwareadvice.co.nz/software/21842/icontact> |
| fr | <https://www.softwareadvice.fr/software/21842/icontact> |

-----

## Structured Data

<script type="application/ld+json">
  {"@context":"https://schema.org","@graph":[{"name":"SoftwareAdvice UK","address":{"@type":"PostalAddress","addressLocality":"Egham","addressRegion":"ENG","postalCode":"TW20 9AH","streetAddress":"Tamesis, The Glanty, Staines-upon-Thames Egham TW20 9AH United Kingdom"},"description":"Software Advice helps businesses in the UK find the best software with confidence. Compare software options and learn more from our research and user reviews.","email":"info@softwareadvice.co.uk","url":"https://www.softwareadvice.co.uk/","logo":"https://dm-localsites-assets-prod.imgix.net/images/software_advice/logo-white-d2cfd05bdd863947d19a4d1b9567dde8.svg","@type":"Organization","@id":"https://www.softwareadvice.co.uk/#organization","parentOrganization":"G2.com, Inc.","sameAs":[]},{"name":"iContact","description":"iContact is a Web-based email solution that helps small and mid-sized businesses engage with their customers and grow their bottom line. \n\nWith solutions from email design, list management, campaign management, landing pages, segmentation, and automation, businesses can develop and manage campaigns all from within a single solution. \n\nAdditional features such as customizable email templates, schedule message delivery, split A/B testing, and SpamCheck allow businesses to control the development and delivery of email campaigns.  \n\nThis complete solution is wrapped in a customer friendly dashboard that enables you to monitor all your campaigns.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductScreenshot/fd828341-96a0-4c02-9acd-5546ef02eeb0.png","url":"https://www.softwareadvice.co.uk/software/21842/icontact","@type":"SoftwareApplication","@id":"https://www.softwareadvice.co.uk/software/21842/icontact#software","applicationCategory":"BusinessApplication","publisher":{"@id":"https://www.softwareadvice.co.uk/#organization"},"aggregateRating":{"@type":"AggregateRating","bestRating":5,"ratingCount":604,"ratingValue":4.5},"offers":{"price":"14","@type":"Offer","priceCurrency":"USD"},"operatingSystem":"Cloud, Android"},{"@type":"BreadcrumbList","itemListElement":[{"name":"Home","position":1,"item":"/","@type":"ListItem"},{"name":"Marketing Automation Software","position":2,"item":"/directory/1686/automation/software","@type":"ListItem"},{"name":"iContact","position":3,"item":"/software/21842/icontact","@type":"ListItem"}],"@id":"https://www.softwareadvice.co.uk/software/21842/icontact#breadcrumblist"}]}
</script>
