--- description: Review of Kapost Software: system overview, features, price and cost information. Get free demos and compare to similar programs. image: https://gdm-localsites-assets-gfprod.imgix.net/images/software_advice/og_logo-55146305bbe7b450bea05c18e9be9c9a.png title: Kapost | Reviews, Pricing & Demos - SoftwareAdvice GB --- Breadcrumb: [Home](/) > [Marketing Automation Software](/directory/1686/automation/software) > [Kapost](/software/21614/kapost) # Kapost Canonical: https://www.softwareadvice.co.uk/software/21614/kapost Page: 1 / 2\ Next: [Next page](https://www.softwareadvice.co.uk/software/21614/kapost?page=2) > Upland Kapost is content operations management software that helps you helps you create and distribute meaningful content to guide buyers from initial awareness to lasting loyalty. Foster close collaboration within your team to ensure that your message resonates effectively with your intended audience. Evaluate how your content performs and the influence it exerts on your campaigns. Easily access all officially approved branded content, maintain version history records, and coordinate content schedules across multiple distribution channels. Seamlessly publish and share content on various platforms using integrations within your marketing technology stack. Explore our integrations here: https://apps.kapost.com/ Upland Kapost simplifies tracking metrics at every stage of the content creation process, including: -Submitted ideas -Published content -Earned content links -Content views -Conversion of leads from content Thousands of users across B2B marketing, sales, product, and customer success use Kapost to manage the entire content lifecycle and measure content's impact throughout the buyer's journey. Top 3 reasons why customers love Kapost: 1) Harmonize go-to-market plans: Seamlessly integrate business strategy and execution by maintaining a central overview of all ongoing campaigns, gaining critical insights into their performance, and establishing a direct link between the ROI of content and specific strategic objectives. 2) Promote content accessibility: Ensure content accessibility across diverse channels. Simplify the process for teams to generate customizable content types, facilitating its prompt delivery to the intended audience at the right moment. 3) Preserve brand integrity: Maintain the essence of your brand identity and messaging in every campaign. Gain effortless access to approved content, with workflows in place to ensure approvals are in place whenever needed. > > Verdict: Rated **4.4/5** by 17 users. Top-rated for **Likelihood to recommend**. ----- ## Quick Stats & Ratings | Metric | Rating | Detail | | **Overall** | **4.4/5** | 17 Reviews | | Ease of Use | 4.2/5 | Based on overall reviews | | Customer Support | 4.5/5 | Based on overall reviews | | Value for Money | 4.2/5 | Based on overall reviews | | Features | 4.1/5 | Based on overall reviews | | Recommendation percentage | 80% | (8/10 Likelihood to recommend) | ## About the vendor - **Company**: Upland Software - **Location**: Austin, US - **Founded**: 2004 ## Commercial Context - **Starting Price**: US$3,500.00 - **Pricing Details**: KAPOST pricing starting at $3,500/month - **Target Audience**: 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+ - **Deployment & Platforms**: Cloud, SaaS, Web-based - **Supported Languages**: English - **Available Countries**: Canada, United States ## Features - API - Activity Dashboard - Alerts/Notifications - Approval Process Control - Asset Categorisation - Asset Library - Asset Sharing - Audience Targeting - CRM - Campaign Analytics - Campaign Management - Campaign Planning - Campaign Scheduling - Campaign Tracking - Categorisation/Grouping - Channel Management - Collaboration Tools - Commenting/Notes - Configurable Workflow - Content Library ## Integrations (29 total) - Adobe Experience Manager - Atomic AI - Box - Brainshark - Brightcove - Content Hub - Curata - Drupal - Google Analytics 360 - Google Docs - Hootsuite - HubSpot CRM - HubSpot Marketing Hub - Jive - Joomla ... and 14 more integrations ## Support Options - Email/Help Desk - Knowledge Base - Phone Support - Chat ## Category - [Marketing Automation Software](https://www.softwareadvice.co.uk/directory/1686/automation/software) ## Related Categories - [Marketing Automation Software](https://www.softwareadvice.co.uk/directory/1686/automation/software) - [Campaign Management Software](https://www.softwareadvice.co.uk/directory/2878/campaign-management/software) - [Marketing Software](https://www.softwareadvice.co.uk/directory/4630/marketing/software) - [Digital Asset Management Software](https://www.softwareadvice.co.uk/directory/1634/digital-asset-management/software) - [Content Marketing Software](https://www.softwareadvice.co.uk/directory/1839/content/software) ## Alternatives 1. 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This visibility enhances collaboration across our ever-growing department and company. > > **Cons**: All of the challenges have been on our side (building out processes, getting people to change behaviors). And the folks at Kapost have been very helpful by offering advice and support as we transform marketing. > > Having the ability to see all of our impending and in-progress projects allows us to better schedule and staff for upcoming needs. The ability to provide a gallery of all of our content, that is fully searchable and sortable, enables our staff to find content on their own saves a lot of time for both the marketing team, as well as the sales (or other) teams. ----- ### "Kapost is a adaptable and effective Marketing solution" — 4.0/5 > **Verified Reviewer** | *10 May 2022* | Computer Software | Recommendation rating: 9.0/10 > > **Pros**: Kapost is a mature marketing and campaign management solution which has improved our campaign process but also understanding the effectiveness of our campaigns. Insight on campaigns are quickly developed through the reporting tool and it has successfully integrated with our CRM to also help the sales team understand current and future campaigns (webinars\\in person events etc) to help drive attendence. > > **Cons**: There can be a bit of a learning curve with the initial adoption and much like all software applications some operational processes need to be changed to successfully deploy and get the most out of the solution. > > Kapost has been a great benefit for our Marketing team and has become a critical part of their campaign delivery. ----- ### "Simple platform for simple needs" — 3.0/5 > **Dina** | *5 May 2025* | Publishing | Recommendation rating: 4.0/10 > > **Pros**: It was simple in many ways and didn't require extensive training and it was easy for employees to use > > **Cons**: It was too simple of a platform for the things we needed it to do and it was too cookie cutter and not as customizable ----- ### "Requires entire team adoption, otherwise, it's a great tool." — 4.0/5 > **Verified Reviewer** | *31 May 2018* > > **Pros**: Kapost makes it so easy to track progress on a project and ensure you hit your needed deliverables. It's also easy to see where items bottleneck so you can get stuck projects back on track. I've used it for everything within a Marketing team - event coordination, press releases, blogs, data sheets, you name it. It's really easy to make it work for whatever task you are working on. > > **Cons**: It takes A LOT of implementation work. It also requires full team adoption. If there are only a couple people utilizing it, it's just not going to work to its full potential. Aside from that, we thought it would be more of a content repository and management system but it didn't have the capabilities that we were looking for. ----- ### "Easy Kapost Use" — 4.0/5 > **Taylor** | *20 July 2023* | Medical Devices | Recommendation rating: 6.0/10 > > **Pros**: I liked how organized it was and how clear it was when looking at my tasks. It's easy to use and the way it's formatted is great. > > **Cons**: The way it looks is bland and hard to read. ----- Page: 1 / 2\ Next: [Next page](https://www.softwareadvice.co.uk/software/21614/kapost?page=2) ## Links - [View on SoftwareAdvice](https://www.softwareadvice.co.uk/software/21614/kapost) ## This page is available in the following languages | Locale | URL | | de | | | en | | | en-AU | | | en-GB | | | en-IE | | | en-NZ | | ----- ## Structured Data