--- description: Review of SugarCRM Software: system overview, features, price and cost information. Get free demos and compare to similar programs. image: https://gdm-localsites-assets-gfprod.imgix.net/images/software_advice/og_logo-55146305bbe7b450bea05c18e9be9c9a.png title: SugarCRM | Reviews, Pricing & Demos - SoftwareAdvice GB --- Breadcrumb: [Home](/) > [Online CRM Software](/directory/387/online-crm/software) > [SugarCRM](/software/21128/sugarcrm) # SugarCRM Canonical: https://www.softwareadvice.co.uk/software/21128/sugarcrm Page: 1 / 18\ Next: [Next page](https://www.softwareadvice.co.uk/software/21128/sugarcrm?page=2) > SugarCRM is a Customer Relationship Management (CRM) platform, expertly crafted to enhance interactions with prospects and customers while accelerating sales success. Renowned for its cost-effectiveness, this potent solution enables users to reduce the total cost of ownership by up to 32% according to Nucleus Research\*, all the while providing contemporary features that align with evolving needs. The platform offers intuitive dashboards, comprehensive reports, self-guided selling best practices, AI-powered insights, and an easy-to-use mobile CRM app, among others. It also boasts a high level of customisation and integration capabilities, thanks to its bidirectional API, which allows for seamless data synchronisation between SugarCRM and other business-critical systems. With its user-friendly interface coupled with its renowned superior customer support, SugarCRM aids in improving user adoption and increasing win rates, customer satisfaction, and engagement. SugarCRM is an optimal choice for all customer-facing roles, from marketing, sales, and customer success teams of medium and large enterprises. It's not just a standalone CRM solution; it's a CRM platform that can be fully integrated into your business ecosystem, providing a highly customised and efficient solution for managing customer relationships, optimising every interaction across the customer journey. Differentiators: SugarCRM investment includes: - Core Support - EU, NA, APAC - Dedicated Customer Success Manager - Unlimited modules / fields - Unlimited API calls - Unlimited workflows - Product enhancements / upgrades x 4 per year - Product support 12/5 - Embedded AI - Database Backups - Mobile Access - 2 x Sandboxes - 60GB data storage + 1GB per user - NO HIDDEN COSTS = PREDICTABLE TOTAL COST OF OWNERSHIP (TCO) - SugarCloud leverages the power of AWS in different parts of the world. Customers have the liberty to select their preferred region for data storage, ensuring that the data remains confined to that specific region. The options include: Australia - Sydney Canada - Montreal Germany - Frankfurt Singapore United Kingdom - London United States - Portland, Oregon For additional information, visit: https://www.sugarcrm.com/why-sugar/trust/security/ \*Nucleus Report: In examining the experiences of Sugar users, Nucleus Research found that compared to other CRM solutions, Sugar users can lower total cost of ownership by up to 32% whilst delivering similar functionality. https://www.sugarcrm.com/resources/nucleus-research-anatomy-of-a-decision-sugarcrm-vs-salesforce/ > > Verdict: Rated **3.8/5** by 410 users. Top-rated for **Likelihood to recommend**. ----- ## Quick Stats & Ratings | Metric | Rating | Detail | | **Overall** | **3.8/5** | 410 Reviews | | Ease of Use | 3.7/5 | Based on overall reviews | | Customer Support | 3.7/5 | Based on overall reviews | | Value for Money | 3.8/5 | Based on overall reviews | | Features | 3.8/5 | Based on overall reviews | | Recommendation percentage | 70% | (7/10 Likelihood to recommend) | ## About the vendor - **Company**: SugarCRM - **Location**: Cupertino, US - **Founded**: 2004 ## Commercial Context - **Starting Price**: US$59.00 - **Pricing model**: Per User (Free Trial) - **Pricing Details**: Sugar Sell: $49 per user per month Sugar Serve: $80 per user per month Sugar Market: $1,000 for 10K users per month (billed annually) Sugar Enterprise: $85 per user per month - **Target Audience**: Self Employed, 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+ - **Deployment & Platforms**: Cloud, SaaS, Web-based, Mac (Desktop), Windows (Desktop), Linux (Desktop), Windows (On-Premise), Linux (On-Premise), Android (Mobile), iPhone (Mobile), iPad (Mobile) - **Supported Languages**: English, French, German, Italian, Japanese, Spanish, Traditional Chinese - **Available Countries**: Australia, Austria, Belgium, Canada, China, Finland, France, Germany, India, Ireland, Isle of Man, Italy, Liechtenstein, Luxembourg, Netherlands, New Zealand, Norway, Qatar, Romania, Saudi Arabia and 8 more ## Features - A/B Testing - AI/Machine Learning - API - Activity Dashboard - Activity Tracking - Alerts/Notifications - Audience Targeting - Batch Processing - Brand Tracking - CRM - Calendar Management - Calendar Sync - Calendar/Reminder System - Campaign Analytics - Campaign Management - Channel Management - Collaboration Tools - Commission Management - Communication Management - Configurable Workflow ## Integrations (49 total) - 8x8 Cloud Communication Platform - Acuity Scheduling - Aircall - AmazingMail - Brevo - CData Arc - Campaign Monitor by Marigold - ChatGPT - CloudAgent - Constant Contact - DealHub - Docusign - Drift - Dropbox Business - Google Maps ... and 34 more integrations ## Support Options - Email/Help Desk - Knowledge Base - Phone Support - 24/7 (Live rep) - Chat ## Category - [Online CRM Software](https://www.softwareadvice.co.uk/directory/387/online-crm/software) ## Related Categories - [Online CRM Software](https://www.softwareadvice.co.uk/directory/387/online-crm/software) - [CRM Apps](https://www.softwareadvice.co.uk/directory/1491/mobile-crm/software) - [iPad CRM Software](https://www.softwareadvice.co.uk/directory/433/ipad/software) - [Contact Management Software](https://www.softwareadvice.co.uk/directory/434/contact-management/software) - [Sales Force Automation Software](https://www.softwareadvice.co.uk/directory/254/sales-force-automation/software) ## Alternatives 1. [Salesforce Sales Cloud](https://www.softwareadvice.co.uk/software/2764/salesforce-sales-cloud) — 4.4/5 (18768 reviews) 2. [HubSpot CRM](https://www.softwareadvice.co.uk/software/1854/hubspot) — 4.5/5 (4453 reviews) 3. [Zoho CRM](https://www.softwareadvice.co.uk/software/392464/zoho-crm) — 4.3/5 (6964 reviews) 4. [Bigin by Zoho CRM](https://www.softwareadvice.co.uk/software/392397/bigin-by-zoho-crm) — 4.7/5 (725 reviews) 5. [HubSpot Sales Hub](https://www.softwareadvice.co.uk/software/21946/hubspot-sales-hub) — 4.5/5 (497 reviews) ## Reviews ### "Sugar CRM is SWEET\!" — 5.0/5 > **Marvin** | *11 October 2024* | Design | Recommendation rating: 10.0/10 > > **Pros**: easy to use had a low cost open source version loved it loaded with crm features > > **Cons**: open source could be buggy this is the old drupal days lmao\! > > Positive - its a robust crm platform loaded with features ----- ### "Best crm ever" — 5.0/5 > **Chiara** | *28 April 2025* | Industrial Automation | Recommendation rating: 10.0/10 > > **Pros**: I loved the high level of customizability > > **Cons**: The way my company used it without customizing it ----- ### "Vote is out on this software" — 3.0/5 > **Diane** | *17 November 2020* | Hospitality | Recommendation rating: 6.0/10 > > **Pros**: I got the software because it was free. That's always a good thing. At first glance, it seemed like it would be easy to use and an inexpensive fix to a client tracking problem in a new division. > > **Cons**: Difficult to navigate and figure out how it worked. There was no customer service to call on and google searches for fixes proved fruitless. (this may be because we had the free version but if you want to sell me on a product and get me to upgrade, I need to be able to use it) > > We tried using this for months to track a specific product line and to manage our leads and contact information. That product line went away and so did the regular use of this product. We have it as a "back up" for our next test product line, but I'm not sure this is the best choice for us. ----- ### "Perfect for business process automation" — 4.0/5 > **Johannsen** | *21 December 2022* | Information Technology & Services | Recommendation rating: 9.0/10 > > **Pros**: Automation capabilities: SugarCRM has a range of automation features that can help businesses streamline their processes and save time. For example, it can automatically assign tasks and follow-up actions to team members, send personalized emails and alerts, and track and report on progress.Customization options: SugarCRM allows users to tailor the platform to their specific needs and processes. This is great for businesses that have unique workflow requirements or want to integrate the CRM with their existing systems.Scalability: SugarCRM can accommodate businesses of all sizes, from small startups to large enterprises. It offers a variety of pricing plans and can be customized to meet the needs of different teams and departments.Integration with other tools: SugarCRM can be integrated with a wide range of tools, including email, calendars, and social media. This makes it easy for businesses to track and manage customer interactions across multiple channels. > > **Cons**: Cost: SugarCRM can be on the pricier side, especially for smaller businesses or those with limited budgets. However, it's worth considering the long-term benefits of automating business processes and the ROI that the platform can provide.Learning curve: While SugarCRM is generally easy to use, it does have a bit of a learning curve. It may take some time for users to get comfortable with all of the features and functions of the platform. > > Overall, I would recommend SugarCRM to businesses that are looking for a CRM solution that can automate their processes and provide customization options. While there may be some upfront costs and a learning curve involved, the benefits of using SugarCRM are likely to outweigh these considerations in the long run. ----- ### "Most powerful and easy-to-use CRM to support all corporate sales and marketing activities" — 4.0/5 > **Orianne** | *13 August 2022* | Telecommunications | Recommendation rating: 9.0/10 > > **Pros**: What I like most are the synergy effects of the use of the tool by our large sales teams spread over several locations (in Spain and abroad) and our various marketing teams. We combine all customer contact points in an extremely flexible way across all departments. This simplifies our internal communication and knowledge exchange among ourselves, as well as communication with customers. The interface can be used very intuitively for an extensive CRM system thanks to its focus on a single clear navigation bar. In addition, the tool can be linked very flexibly with other systems via APIs, such as SAP, various campaign management tools, and much more. > > **Cons**: It isn't easy to become familiar with all the relevant interface features in a short time to take full advantage of these synergies. Here, you must explore using patience and occasionally, trial and error. However, you will certainly behave similarly to other enterprise-level CRM solutions. > > With SugarCRM, I keep track of new campaigns (account management), I am regularly reminded that I have performance discussions with my customers and I can switch to the corresponding customer account to find all the important data and get in touch with the customer. In addition, thanks to the ticket system, I do not forget to work on important tasks for my customers and other projects. In addition, I can optimally and smoothly inform my teammates about changes utilizing comments and notes in the customer accounts. All in all, I can only say that it is a super complete CRM solution. ----- Page: 1 / 18\ Next: [Next page](https://www.softwareadvice.co.uk/software/21128/sugarcrm?page=2) ## Links - [View on SoftwareAdvice](https://www.softwareadvice.co.uk/software/21128/sugarcrm) ## This page is available in the following languages | Locale | URL | | de | | | en | | | en-AU | | | en-GB | | | en-IE | | | en-NZ | | | fr | | ----- ## Structured Data