---
description: Review of Google Forms Software: system overview, features, price and cost information. Get free demos and compare to similar programs.
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title: Google Forms | Reviews, Pricing & Demos - SoftwareAdvice GB
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Breadcrumb: [Home](/) > [Forms Automation Software](/directory/4223/forms-automation/software) > [Google Forms](/software/179230/google-forms)

# Google Forms

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> Google Forms is a survey management application that helps businesses create online surveys and questionnaires to collect and organize information. Its white-label capabilities enable organizations to design personalized surveys using custom logos, images or predefined themes.&#10;&#10;Google Forms assists professionals with creating custom Q\&amp;As, surveys, polls or pop quizzes using various question types including multiple-choice, dropdowns, linear scales or checkboxes. It lets administrators embed forms to existing websites or share them with specific clients or a target audience via email links, Google Currents, Facebook and Twitter. Additionally, the collaboration feature allows teams to simultaneously create or edit surveys.&#10;&#10;Google Forms enables managers to analyze entries in real-time and gain insight into survey data via charts, graphs and automated summaries. It is available for free as a part of Google’s suite of online tools. Support is extended via FAQs, forums, a help center and other online measures.
> 
> Verdict: Rated **4.7/5** by 11432 users. Top-rated for **Likelihood to recommend**.

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## Quick Stats & Ratings

| Metric | Rating | Detail |
| **Overall** | **4.7/5** | 11432 Reviews |
| Ease of Use | 4.7/5 | Based on overall reviews |
| Customer Support | 4.4/5 | Based on overall reviews |
| Value for Money | 4.8/5 | Based on overall reviews |
| Features | 4.4/5 | Based on overall reviews |
| Recommendation percentage | 90% | (9/10 Likelihood to recommend) |

## About the vendor

- **Company**: Google

## Commercial Context

- **Starting Price**: US$0.00
- **Pricing model**:  (Free version available)
- **Pricing Details**: Google Forms is free as part of Google's online suite of tools, Google Workspace.
- **Target Audience**: Self Employed, 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+
- **Deployment & Platforms**: Cloud, SaaS, Web-based
- **Supported Languages**: English, German
- **Available Countries**: Canada, Germany, United States

## Features

- API
- Access Controls/Permissions
- Anonymous Feedback
- Autofill
- Collaboration Tools
- Conditional Logic
- Customisable Branding
- Customisable Forms
- Customisable Questions
- Customisable Templates
- Customizable Fields
- Data Analysis Tools
- Data Capture and Transfer
- Data Import/Export
- Data Visualisation
- Drag & Drop
- Dynamic Content
- Email Marketing
- Email Reminders
- Forms Creation & Design

## Integrations (107 total)

- ABC Trainerize
- AWeber
- Accredible
- Acuity Scheduling
- Agile CRM
- Airtable
- Asana
- Basecamp
- Bitly
- Box
- Brevo
- Calendly
- Chat for Jira Service Desk
- Chatwork
- ClickFunnels

... and 92 more integrations

## Support Options

- Email/Help Desk
- FAQs/Forum
- Knowledge Base
- Phone Support
- 24/7 (Live rep)
- Chat

## Category

- [Forms Automation Software](https://www.softwareadvice.co.uk/directory/4223/forms-automation/software)

## Related Categories

- [Forms Automation Software](https://www.softwareadvice.co.uk/directory/4223/forms-automation/software)
- [Survey Software](https://www.softwareadvice.co.uk/directory/4503/survey/software)
- [Data Collection Software](https://www.softwareadvice.co.uk/directory/4339/data-collection/software)

## Alternatives

1. [UmfrageOnline](https://www.softwareadvice.co.uk/software/449992/Enquetes-Maken) — 4.6/5 (1627 reviews)
2. [SurveyMonkey](https://www.softwareadvice.co.uk/software/157864/surveymonkey) — 4.6/5 (10455 reviews)
3. [Jotform](https://www.softwareadvice.co.uk/software/433821/jotform) — 4.7/5 (2885 reviews)
4. [Microsoft Forms](https://www.softwareadvice.co.uk/software/402350/microsoft-forms) — 4.6/5 (324 reviews)
5. [Connecteam](https://www.softwareadvice.co.uk/software/109560/connecteam) — 4.6/5 (5203 reviews)

## Reviews

### "Good for basic feedback collection" — 4.0/5

> **Chris** | *25 April 2026* | Computer Software | Recommendation rating: 8.0/10
> 
> **Pros**: Very easy to create simple feedback forms for any topic. I use it to solicit my direct reports for anonymous feedback on my leadership style and skills.
> 
> **Cons**: App still seems pretty basic. There should be some more advanced forms functionality by this point, and I'm surprised there is not.

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### "Student using Google Forms" — 5.0/5

> **Anshika** | *15 April 2026* | E-Learning | Recommendation rating: 10.0/10
> 
> **Pros**: I like that it is free and usable through my school account which makes it a good value for money. It is intuitive and easy to use. The survey design is very easy to follow along with and build from both the surveyer and survey taker.
> 
> **Cons**: I havent tried their customer service so i cant say anything for either way. The data collection features are good but basic and limited, which are fine for my purposes but could be better. Im not sure what features they have for process and workflow automation.
> 
> I have had a great experience making google forms and taking surveys on them because it is a very intuitive and easy to follow platform.

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### "Still Going Strong with Google Forms" — 5.0/5

> **Marci** | *23 April 2026* | Education Management | Recommendation rating: 10.0/10
> 
> **Pros**: 1. The ability for multiple people to create and/or edit the form, while also sending responses to everyone who needs them. 2. Variety of question or answer fields. 3. Our district's ability to limit certain features as needed for cybersecurity.
> 
> **Cons**: Nothing, honestly. If I can't figure out how to do something, the Google community is a wealth of information and support.
> 
> We use Google Forms more every day. It's easy to teach people how to use it - both as creators and completors.

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### "Google forms for all" — 5.0/5

> **Verified Reviewer** | *15 February 2026* | Real Estate | Recommendation rating: 9.0/10
> 
> **Pros**: That's easier to use than other products that i've used in the past. It's easy to navigate and search within the form itself to get a question answered , if you need to.
> 
> **Cons**: I can't say I have anything to say about that. I'm really happy with it and have converted everything over to forms.
> 
> Excellent. This is my new way of doing business.And I appreciate the seamless and ease of using this product.

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### "Quick forms that just work, needs better styling" — 4.0/5

> **Harshul** | *10 April 2026* | Information Technology & Services | Recommendation rating: 8.0/10
> 
> **Pros**: I can make a form in minutes at work, really quick to set up.&#10;Responses drop straight into Google Sheets so analysis is easy and fast.&#10;Sharing is simple  link, set permissions, paste in calendar or chat.&#10;Multiple choice, dropdowns and file upload work fine for most needs.&#10;Auto save means I never lose a half‑built form if my laptop dies.&#10;People filling forms don’t need accounts, so response rate is usually good
> 
> **Cons**: Design options are basic, forms look a bit plain and hard to brand.&#10;Logic branching is ok but can get messy with many paths, hard to manage.&#10;File upload is handy but storage and permissions can be confusing at work.&#10;No built‑in advanced reporting, I always export to Sheets for charts.&#10;Mobile editing is limited, I prefer to build forms on desktop.&#10;Sometimes response limits or quotas cause issues for big surveys.
> 
> Overall it’s been very useful for quick polls, signups and feedback at work.&#10;I use it for training signups, event RSVPs and quick team surveys all the time.&#10;It saves me from long email threads and makes collecting info painless.&#10;There are small annoyances with styling and complex logic, but I work around them.&#10;Integration with Sheets and Drive is the real win  makes follow up simple.&#10;Would recommend for teams who need fast, no‑fuss forms without heavy reporting needs.

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## Links

- [View on SoftwareAdvice](https://www.softwareadvice.co.uk/software/179230/google-forms)

## This page is available in the following languages

| Locale | URL |
| en | <https://www.softwareadvice.com/forms-automation/google-forms-profile/> |
| en-AU | <https://www.softwareadvice.com.au/software/179230/google-forms> |
| en-GB | <https://www.softwareadvice.co.uk/software/179230/google-forms> |
| en-IE | <https://www.softwareadvice.ie/software/179230/google-forms> |
| en-NZ | <https://www.softwareadvice.co.nz/software/179230/google-forms> |

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