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description: Review of AdScale Software: system overview, features, price and cost information. Get free demos and compare to similar programs.
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title: AdScale | Reviews, Pricing & Demos - SoftwareAdvice GB
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# AdScale

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> AdScale is a cloud-based platform devised for digital marketers to optimize advertising performance. Based on AI, it uses machine learning algorithms to enable automation and optimization of AdWords campaigns across Google Search, Google Shopping, Google Display, Facebook, Instagram, and YouTube. It utilizes proven mathematical and statistical models combined with an intuitive user interface to help advertising agencies, private advertisers, and in-house marketing teams boost the organization's advertising performance by reducing time-consuming and repetitive tasks. AdScale can also be used by store owners who would like to advertise on different e-commerce platforms.&#10;&#10;&#10;AdScale features a detailed activity dashboard that provides insight into ad performance by visualizing key performance indicators (KPIs) and analysis of individual accounts. It allows users to automate budget management and allocation across campaigns and generates insightful recommendations on various aspects like landing page performance, ad optimization, keyword optimization, and more. Other features include click-fraud protection, customizable reports, and continuous account structure optimization.
> 
> Verdict: Rated **4.5/5** by 40 users. Top-rated for **Likelihood to recommend**.

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## Quick Stats & Ratings

| Metric | Rating | Detail |
| **Overall** | **4.5/5** | 40 Reviews |
| Ease of Use | 4.3/5 | Based on overall reviews |
| Customer Support | 4.3/5 | Based on overall reviews |
| Value for Money | 4.4/5 | Based on overall reviews |
| Features | 4.3/5 | Based on overall reviews |
| Recommendation percentage | 80% | (8/10 Likelihood to recommend) |

## About the vendor

- **Company**: AdScale
- **Location**: Yokneam, Israel
- **Founded**: 2014

## Commercial Context

- **Starting Price**: US$149.00
- **Pricing model**: Flat Rate (Free Trial)
- **Pricing Details**: AdScale for Agencies:&#10;Agency 5: €245/month (€49/account/month)&#10;Agency 15: €499/month (€33/account/month)&#10;Agency 50: €990/month (€20/account/month)&#10;Agency 100: €1745/month (€18/account/month)&#10;&#10;AdScale for Advertisers:&#10;Basic: 2% of Adspend + €99/month&#10;Pro: 2% of Adspend + €249/month&#10;Enterprise: 2% of Adspend + €499/month&#10;&#10;AdScale for eCommerce:&#10;Pricing is based on sales generated through AdScale, and starts at $39/month.
- **Target Audience**: Self Employed, 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+
- **Deployment & Platforms**: Cloud, SaaS, Web-based
- **Supported Languages**: English
- **Available Countries**: Australia, Brazil, Canada, China, Germany, India, Israel, Japan, Mexico, United Kingdom, United States

## Features

- A/B Testing
- AI/Machine Learning
- Account Alerts
- Activity Dashboard
- Ad Optimisation
- Audience Targeting
- Bid Management
- Budget Management
- Campaign Analytics
- Campaign Management
- Client Management
- Collaboration Tools
- Conversion Rate Optimisation
- Conversion Tracking
- Cross Channel Attribution
- Customisable Branding
- Customisable Reports
- Dashboard
- Data Visualisation
- Display Ad Management

## Integrations (2 total)

- Google Ads
- Google Analytics 360

## Support Options

- Email/Help Desk
- FAQs/Forum
- Knowledge Base
- Phone Support
- Chat

## Category

- [AI Marketing Tools](https://www.softwareadvice.co.uk/directory/4615/ai-marketing-tools/software)

## Related Categories

- [AI Marketing Tools](https://www.softwareadvice.co.uk/directory/4615/ai-marketing-tools/software)
- [Marketing Automation Software](https://www.softwareadvice.co.uk/directory/1686/automation/software)
- [PPC Software](https://www.softwareadvice.co.uk/directory/3908/ppc/software)
- [Advertising Agency Software](https://www.softwareadvice.co.uk/directory/4498/advertising-agency/software)
- [Display Advertising Software](https://www.softwareadvice.co.uk/directory/4656/display-advertising/software)

## Alternatives

1. [Semrush](https://www.softwareadvice.co.uk/software/355847/semrush) — 4.6/5 (2316 reviews)
2. [monday.com](https://www.softwareadvice.co.uk/software/131008/monday-com) — 4.6/5 (5726 reviews)
3. [Marketing 360](https://www.softwareadvice.co.uk/software/141364/marketing-360) — 4.5/5 (1132 reviews)
4. [Madgicx](https://www.softwareadvice.co.uk/software/78174/madgicx) — 4.3/5 (58 reviews)
5. [Asana](https://www.softwareadvice.co.uk/software/5576/asana) — 4.5/5 (13547 reviews)

## Reviews

### "A Wow ad management software" — 5.0/5

> **Verified Reviewer** | *9 January 2019* | Telecommunications | Recommendation rating: 9.0/10
> 
> **Pros**: A computer automated system for ad management. From budget management to reporting to alerts everything is automated which saves a lot on the time, money and ideation
> 
> **Cons**: The customer service system needs to be on prompt and responsive

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### "AdScale is a great app that help you optimize your Google Adwords campaigns with ease" — 5.0/5

> **Roey** | *11 April 2018* | Internet | Recommendation rating: 10.0/10
> 
> **Pros**: 1.Reports - Adwords platforms gives you zero advanteges comparing to the Adscale reporting (report scheduling, easy to understand \&amp; compare)&#13;&#10;2.Auto bid management \&amp; Budget utilization - it dosent matter if your a pro or ameteur at adwords this will take at least 60% of your day to day work and lets you put your attention to the other 40% (ads copy etc)&#13;&#10;3. Recommendations - lets you know what your missing, things that the human eye cant see at a glance.
> 
> **Cons**: Actually the cons are things that i know the developing team is working on so its a con that will turn in to a pro in the near future:&#10;The system misses on alerts that lets you know if the credit carf is expired or if the ads arent approved and so on.

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### "Watch out\!  Predatory Company - Be careful" — 2.0/5

> **Jerad** | *15 February 2023* | Food & Beverages | Recommendation rating: 0.0/10
> 
> **Pros**: segmentation, ad automation, really not too much.  Our ads never performed
> 
> **Cons**: does not lead to conversions, no actual value, no substance or features in actual software, nothing unique
> 
> WATCH OUT\! PREDATORY COMPANY\! Once you install the app it charges your account $290/month\! And will continue to charge you until you uninstall the app. Took us a few days to figure out how to uninstall (app redirects to their page).Services were not useful for us, and software is not unique or add any significant value, lots of marketing speak with not a lot of actual function, also was charged for a year without using adscale services. Never offered a refund.

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### "Good system" — 4.0/5

> **Raymond** | *24 May 2020* | Electrical/Electronic Manufacturing | Recommendation rating: 10.0/10
> 
> **Pros**: I like the most that it is easy to use. Good system.
> 
> **Cons**: A few function missing. And maybe it should be little more reports to work from.
> 
> Had a little ruff start for a period, but after a while with good help from Yana and the rest of the crew we got this system to work very well.

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### "Great product a hugh bennifit to the business" — 5.0/5

> **Jaroon** | *27 February 2021* | Retail | Recommendation rating: 10.0/10
> 
> **Pros**: Functionality of this product is amazing and very configurable
> 
> **Cons**: Takes a little time to get used to all the features, but well worth the effort
> 
> A tool that every business would truly find beneficial, allowing you to do in depth targeted marketing with ease and professionally

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## Links

- [View on SoftwareAdvice](https://www.softwareadvice.co.uk/software/178342/adscale)

## This page is available in the following languages

| Locale | URL |
| en | <https://www.softwareadvice.com/marketing/adscale-profile/> |
| en-AU | <https://www.softwareadvice.com.au/software/178342/adscale> |
| en-GB | <https://www.softwareadvice.co.uk/software/178342/adscale> |
| en-IE | <https://www.softwareadvice.ie/software/178342/adscale> |
| en-NZ | <https://www.softwareadvice.co.nz/software/178342/adscale> |

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