--- description: Review of Enabler Software: system overview, features, price and cost information. Get free demos and compare to similar programs. image: https://gdm-localsites-assets-gfprod.imgix.net/images/software_advice/og_logo-55146305bbe7b450bea05c18e9be9c9a.png title: Enabler | Reviews, Pricing & Demos - SoftwareAdvice GB --- Breadcrumb: [Home](/) > [Campaign Management Software](/directory/2878/campaign-management/software) > [Enabler](/software/168388/enabler) # Enabler Canonical: https://www.softwareadvice.co.uk/software/168388/enabler > Enabler is a cloud-based email marketing solution featuring lead management, lead generation, campaign management and marketing analytics. It is suitable for businesses across a variety of industries in the UK. In Enabler, users can create individual marketing campaigns, and each campaign can house email templates. Users can customize their templates using the drag-and-drop editor or by uploading HTML. The solution also offers automated email personalization and dynamic content. Users can track performance of their personalized email campaigns via a range of reports, including campaign activity, demographic, browser analysis, open/click behavior and more. Enabler’s marketing automation sends personalized emails based on the actions (or inactions) of a contact. The solution also offers A/B testing so users can determine the most effective methods of outreach to customers/prospects. Other features include scheduled drip campaigns, automated trigger campaigns, audience segmentation, email tracking and lead scoring. Users can also create forms, surveys and landing pages within a campaign, stored alongside email templates. Enabler is integrable with users’ existing customer relationship management (CRM) systems, such as Salesforce and Microsoft Dynamics. The solution has API integration to automatically sync with the existing CRM, providing uninterrupted email automation. > > Verdict: Rated **3.7/5** by 3 users. Top-rated for **Likelihood to recommend**. ----- ## Quick Stats & Ratings | Metric | Rating | Detail | | **Overall** | **3.7/5** | 3 Reviews | | Ease of Use | 3.3/5 | Based on overall reviews | | Customer Support | 5.0/5 | Based on overall reviews | | Value for Money | 4.0/5 | Based on overall reviews | | Features | 3.0/5 | Based on overall reviews | | Recommendation percentage | 70% | (7/10 Likelihood to recommend) | ## About the vendor - **Company**: Pancentric Digital - **Location**: London, UK - **Founded**: 2003 ## Commercial Context - **Starting Price**: US$1,200.00 - **Pricing model**: (Free Trial) - **Pricing Details**: Contact Enabler for detailed pricing information. - **Target Audience**: 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+ - **Deployment & Platforms**: Cloud, SaaS, Web-based - **Supported Languages**: English - **Available Countries**: Belgium, Canada, Denmark, Finland, Germany, Ireland, Netherlands, Norway, Spain, Sweden, United Kingdom, United States ## Features - A/B Testing - API - Access Controls/Permissions - Activity Dashboard - Activity Tracking - Alerts/Notifications - Archiving & Retention - Autoresponders - CAN-SPAM Compliance - CRM - Campaign Analytics - Campaign Management - Campaign Scheduling - Campaign Segmentation - Canned Responses - Channel Management - Click Tracking - Contact Database - Contact Management - Content Management ## Integrations (1 total) - Salesforce Sales Cloud ## Support Options - Email/Help Desk - Phone Support - Chat ## Category - [Campaign Management Software](https://www.softwareadvice.co.uk/directory/2878/campaign-management/software) ## Related Categories - [Marketing Automation Software](https://www.softwareadvice.co.uk/directory/1686/automation/software) - [Email Management Software](https://www.softwareadvice.co.uk/directory/3433/email-tracking/software) - [Marketing Software](https://www.softwareadvice.co.uk/directory/4630/marketing/software) - [Email Marketing Software](https://www.softwareadvice.co.uk/directory/4697/email-marketing/software) - [Transactional Email Software](https://www.softwareadvice.co.uk/directory/4325/transactional-email/software) ## Alternatives 1. [Mailchimp](https://www.softwareadvice.co.uk/software/111921/mailchimp) — 4.5/5 (17576 reviews) 2. [Brevo](https://www.softwareadvice.co.uk/software/18887/brevo) — 4.6/5 (3411 reviews) 3. [Constant Contact](https://www.softwareadvice.co.uk/software/397812/constant-contact) — 4.3/5 (2915 reviews) 4. [GetResponse](https://www.softwareadvice.co.uk/software/343786/getresponse) — 4.2/5 (521 reviews) 5. [EngageBay CRM](https://www.softwareadvice.co.uk/software/83835/engagebay) — 4.7/5 (907 reviews) ## Reviews ### "Excellent email marketing platform. Took us to the next level\!" — 4.0/5 > **Jack** | *6 November 2018* | Insurance | Recommendation rating: 9.0/10 > > **Pros**: There are lots of really good features within Enabler. The drag and drop editor and automation are the best. The GDPR functionality worked really well for us too and made what was potentially a stressful situation run pretty smoothly. > > **Cons**: There's so much that can be done within Enabler that it can seem quite complex at first. Training will most definitely be needed\! > > Really positive and we have just renewed our license for another year. ----- ### "Simple, but effective" — 4.0/5 > **Remy** | *20 January 2020* | Marketing & Advertising | Recommendation rating: 6.0/10 > > **Pros**: Really easy responsive email builder is available, but still great options to customise HTML and CSS for developers > > **Cons**: No mail merge functionality should you still use traditional marketing channels > > Cheap mass email marketing platform that is easy to use and works brilliantly if linked to Pancentric's Internal Communications platform, The Hub, to allow staff permissions to utilise email templates, CRM capabilities and automation tools. ----- ### "User Experience needs work" — 3.0/5 > **Sam** | *14 February 2019* | Insurance | Recommendation rating: 6.0/10 > > **Pros**: It can make a decent looking email if I put some work into it. > > **Cons**: It takes much longer than other software I have used to make a good looking email. I often just make the whole email an image in PhotoShop and insert it as it is much quicker. The login timeout is SO short, and your changes are not auto-saved so I frequently lose progress when multi-tasking. > > It's good at managing out lists, but I wouldn't use it out of choice. We're investigating alternatives currently as nobody on the team likes it. ## Links - [View on SoftwareAdvice](https://www.softwareadvice.co.uk/software/168388/enabler) ## This page is available in the following languages | Locale | URL | | de | | | en | | | en-AU | | | en-GB | | | en-IE | | | en-NZ | | ----- ## Structured Data