---
description: Review of AppFolio Investment Manager Software: system overview, features, price and cost information. Get free demos and compare to similar programs.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/software_advice/og_logo-55146305bbe7b450bea05c18e9be9c9a.png
title: AppFolio Investment Manager | Reviews, Pricing & Demos - SoftwareAdvice GB
---

Breadcrumb: [Home](/) > [Real Estate CRM Software](/directory/338/real-estate-crm/software) > [AppFolio Investment Manager](/software/149983/appfolio-investment-management)

# AppFolio Investment Manager

Canonical: https://www.softwareadvice.co.uk/software/149983/appfolio-investment-management

Page: 1 / 5\
Next: [Next page](https://www.softwareadvice.co.uk/software/149983/appfolio-investment-management?page=2)

> AppFolio Investment Manager is a real estate investment management software designed to assist firms in managing investment portfolios, investor relationships, and fundraising activities. It is suitable for real estate investment companies of various sizes.&#10;&#10;AppFolio Investment Manager includes an investor portal that provides access to real-time investment data, performance metrics, and documents such as K-1s and reports. Investment management tools automate processes such as capital raising, waterfall calculations, and distribution payments. A relationship management system centralizes investor interactions. Asset management features use AI-powered data aggregation to monitor performance across multiple portfolios.&#10;&#10;AppFolio Investment Manager incorporates security measures such as SOC1 Type 2 and SOC2 certifications, data encryption, and two-factor authentication to safeguard sensitive information. Customizable reporting features allow managers to create tailored reports for investors and internal teams. Fund structure visualization tools help represent complex investment structures, and a deal tracking system facilitates sharing potential investment opportunities with investors.
> 
> Verdict: Rated **4.7/5** by 100 users. Top-rated for **Likelihood to recommend**.

-----

## Quick Stats & Ratings

| Metric | Rating | Detail |
| **Overall** | **4.7/5** | 100 Reviews |
| Ease of Use | 4.7/5 | Based on overall reviews |
| Customer Support | 4.9/5 | Based on overall reviews |
| Value for Money | 4.8/5 | Based on overall reviews |
| Features | 4.5/5 | Based on overall reviews |
| Recommendation percentage | 90% | (9/10 Likelihood to recommend) |

## About the vendor

- **Company**: AppFolio
- **Location**: Goleta, US
- **Founded**: 2006

## Commercial Context

- **Starting Price**: US$650.00
- **Pricing model**: Other
- **Pricing Details**: Transparent pricing designed for your business. Pricing starts at $700/MONTH.
- **Target Audience**: Self Employed, 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+
- **Deployment & Platforms**: Cloud, SaaS, Web-based, Mac (Desktop), Windows (Desktop), Linux (Desktop), Chromebook (Desktop), Android (Mobile), iPhone (Mobile), iPad (Mobile)
- **Supported Languages**: English
- **Available Countries**: United States

## Features

- API
- Access Controls/Permissions
- Activity Tracking
- Alerts/Notifications
- Appointment Management
- CRM
- CRM Integration
- Campaign Management
- Client Management
- Client Portal
- Client/Property Matching
- Compliance Tracking
- Contact Database
- Contact Management
- Customer Database
- Customisable Reports
- Data Import/Export
- Data Synchronisation
- Data Visualisation
- Deal Management

## Integrations (9 total)

- ButterflyMX
- Conservice ESG
- Happy Property
- Homebase
- Knock CRM
- NetVendor
- Opiniion
- RentCheck
- ShowMojo

## Support Options

- Email/Help Desk
- FAQs/Forum
- Knowledge Base
- Phone Support
- Chat

## Category

- [Real Estate CRM Software](https://www.softwareadvice.co.uk/directory/338/real-estate-crm/software)

## Related Categories

- [Real Estate CRM Software](https://www.softwareadvice.co.uk/directory/338/real-estate-crm/software)
- [Real Estate Transaction Management Software](https://www.softwareadvice.co.uk/directory/4262/real-estate-transaction-management/software)
- [Investment Management Software](https://www.softwareadvice.co.uk/directory/4566/investment-management/software)
- [Equity Management Software](https://www.softwareadvice.co.uk/directory/4683/equity-management/software)

## Alternatives

1. [RealPage IMS](https://www.softwareadvice.co.uk/software/84974/investor-management-services) — 4.5/5 (79 reviews)
2. [Agora](https://www.softwareadvice.co.uk/software/367676/agora) — 4.5/5 (12 reviews)
3. [InvestNext](https://www.softwareadvice.co.uk/software/429443/investnext) — 4.8/5 (20 reviews)
4. [Rent Manager](https://www.softwareadvice.co.uk/software/1189/rent-manager) — 4.6/5 (604 reviews)
5. [TOP PRODUCER](https://www.softwareadvice.co.uk/software/34818/top-producer) — 4.0/5 (323 reviews)

## Reviews

### "Top Tiered Investment Management Software at a Reasonable Price" — 4.0/5

> **Verified Reviewer** | *13 May 2021* | Investment Management | Recommendation rating: 9.0/10
> 
> **Pros**: AppFolio Investment Management integrates seamlessly with AppFolio Property Manager, enabling seamless accounting. Additionally, the ability to easily create distributions and print checks via Property Manager is a big plus for us. The support team is super friendly and helpful as well\!
> 
> **Cons**: Some items require the AppFolio team to adjust them and the system is pretty unforgiving if a mistake is made (i.e. a data entry error is hard to delete without contacting support and having them do it via the backend).
> 
> I'm a very happy customer and would definitely recommend this solution\!

-----

### "On the way to a great product" — 5.0/5

> **Peter** | *7 December 2020* | Real Estate | Recommendation rating: 10.0/10
> 
> **Pros**: - The Investor view is very good and easy to understand for the investor. Good overview with easy drill down.&#10;- You can send out new investment solicitations from within the system&#10;- Integration into Email
> 
> **Cons**: Still a bit rough in some aspects like file management, if you have A LOT of files. If you only have let's say up to 10 or so files per investment, all is peachy. You can have an endless amount of files, but it is not that easy to display. They are working of making that easier on the eye.
> 
> We got rave reviews from many investors. It is a great platform and (still as of this review) costs a fraction of the leading products out there who have a few more features and are a bit more mature. However, AppFolio has been awesome in listening to reasonable requests which make the product better and hence they roll out new features often. This to me is very valuable. Try to have any of the 2-3 "leading elephants" move or change something .... Good luck. So I am very happy with the decision to go with AppFolio. It does 95% of what we need for 50% (or even less) of the price of the others.

-----

### "New user as of 2021" — 3.0/5

> **MyLan** | *13 April 2022* | Real Estate | Recommendation rating: 7.0/10
> 
> **Pros**: I love that a great deal of data is in one system, the ease of uploading, sharing, un-sharing docs as needed... and having a place for investors to go to view/track their investments.
> 
> **Cons**: It would be nice to duplicate monthly/quarterly reports where a few items can be changed rather than having to recreate the full report.&#10;Experiencing difficulties with a few investors being able to set-up their log-in to the portal.

-----

### "\[SENSITIVE CONTENT\] is the man\!\!\!" — 5.0/5

> **Eric** | *14 November 2022* | Real Estate | Recommendation rating: 10.0/10
> 
> **Pros**: Support Chat and \[SENSITIVE CONTENT\]. Great rep\!
> 
> **Cons**: email signature cannot personalize this\!

-----

### "Andover Review" — 5.0/5

> **Ryan** | *29 June 2022* | Real Estate | Recommendation rating: 10.0/10
> 
> **Pros**: Very easy to use and has been a great tool to improve efficiency in managing investor data, fundraising, and document dissemination/storage.
> 
> **Cons**: The calculations of financial waterfalls don't always match up to our deal structures so we still are using spreadsheets to calculate distributions.  In addition, the reporting features are good, but would like to see them be more customizable.
> 
> Great experience thus far.  Customer support \[SENSITIVE CONTENT\] is excellent.

-----

Page: 1 / 5\
Next: [Next page](https://www.softwareadvice.co.uk/software/149983/appfolio-investment-management?page=2)

## Links

- [View on SoftwareAdvice](https://www.softwareadvice.co.uk/software/149983/appfolio-investment-management)

## This page is available in the following languages

| Locale | URL |
| en | <https://www.softwareadvice.com/crm/appfolio-investment-management-profile/> |
| en-AU | <https://www.softwareadvice.com.au/software/149983/appfolio-investment-management> |
| en-GB | <https://www.softwareadvice.co.uk/software/149983/appfolio-investment-management> |
| en-IE | <https://www.softwareadvice.ie/software/149983/appfolio-investment-management> |
| en-NZ | <https://www.softwareadvice.co.nz/software/149983/appfolio-investment-management> |

-----

## Structured Data

<script type="application/ld+json">
  {"@context":"https://schema.org","@graph":[{"name":"SoftwareAdvice UK","address":{"@type":"PostalAddress","addressLocality":"Egham","addressRegion":"ENG","postalCode":"TW20 9AH","streetAddress":"Tamesis, The Glanty, Staines-upon-Thames Egham TW20 9AH United Kingdom"},"description":"Software Advice helps businesses in the UK find the best software with confidence. Compare software options and learn more from our research and user reviews.","email":"info@softwareadvice.co.uk","url":"https://www.softwareadvice.co.uk/","logo":"https://dm-localsites-assets-prod.imgix.net/images/software_advice/logo-white-d2cfd05bdd863947d19a4d1b9567dde8.svg","@type":"Organization","@id":"https://www.softwareadvice.co.uk/#organization","parentOrganization":"Gartner, Inc.","sameAs":[]},{"name":"AppFolio Investment Manager","description":"AppFolio Investment Manager is a real estate investment management software designed to assist firms in managing investment portfolios, investor relationships, and fundraising activities. It is suitable for real estate investment companies of various sizes.\n\nAppFolio Investment Manager includes an investor portal that provides access to real-time investment data, performance metrics, and documents such as K-1s and reports. Investment management tools automate processes such as capital raising, waterfall calculations, and distribution payments. A relationship management system centralizes investor interactions. Asset management features use AI-powered data aggregation to monitor performance across multiple portfolios.\n\nAppFolio Investment Manager incorporates security measures such as SOC1 Type 2 and SOC2 certifications, data encryption, and two-factor authentication to safeguard sensitive information. Customizable reporting features allow managers to create tailored reports for investors and internal teams. Fund structure visualization tools help represent complex investment structures, and a deal tracking system facilitates sharing potential investment opportunities with investors.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductScreenshot/5cfd96d5-fa8c-4fcd-a6a9-d0ec92805fab.jpeg","url":"https://www.softwareadvice.co.uk/software/149983/appfolio-investment-management","@type":"SoftwareApplication","@id":"https://www.softwareadvice.co.uk/software/149983/appfolio-investment-management#software","applicationCategory":"BusinessApplication","publisher":{"@id":"https://www.softwareadvice.co.uk/#organization"},"aggregateRating":{"@type":"AggregateRating","ratingValue":4.7,"bestRating":5,"ratingCount":100},"offers":{"price":"650","@type":"Offer","priceCurrency":"USD"},"operatingSystem":"Cloud, Apple, Windows, Linux, Chrome, Android, Platform ios, Platform ipad"},{"@type":"BreadcrumbList","itemListElement":[{"name":"Home","position":1,"item":"/","@type":"ListItem"},{"name":"Real Estate CRM Software","position":2,"item":"/directory/338/real-estate-crm/software","@type":"ListItem"},{"name":"AppFolio Investment Manager","position":3,"item":"/software/149983/appfolio-investment-management","@type":"ListItem"}],"@id":"https://www.softwareadvice.co.uk/software/149983/appfolio-investment-management#breadcrumblist"}]}
</script>
