--- description: Review of Oracle Marketing Software: system overview, features, price and cost information. Get free demos and compare to similar programs. image: https://gdm-localsites-assets-gfprod.imgix.net/images/software_advice/og_logo-55146305bbe7b450bea05c18e9be9c9a.png title: Oracle Marketing | Reviews, Pricing & Demos - SoftwareAdvice GB --- Breadcrumb: [Home](/) > [Marketing Automation Software](/directory/1686/automation/software) > [Oracle Marketing](/software/144346/oracle-marketing-cloud) # Oracle Marketing Canonical: https://www.softwareadvice.co.uk/software/144346/oracle-marketing-cloud Page: 1 / 3\ Next: [Next page](https://www.softwareadvice.co.uk/software/144346/oracle-marketing-cloud?page=2) > Oracle Marketing is the most comprehensive, integrated marketing solution available to launch cross-channel marketing programs and unify all prospect and customer marketing signals in a single view. This solution helps generate a higher return on digital marketing investments, create customer loyalty through superior campaign performance, and unlock real-time performance decisions during critical campaign cycles. > > Verdict: Rated **4.1/5** by 51 users. Top-rated for **Likelihood to recommend**. ----- ## Quick Stats & Ratings | Metric | Rating | Detail | | **Overall** | **4.1/5** | 51 Reviews | | Ease of Use | 3.7/5 | Based on overall reviews | | Customer Support | 3.9/5 | Based on overall reviews | | Value for Money | 3.3/5 | Based on overall reviews | | Features | 4.1/5 | Based on overall reviews | | Recommendation percentage | 70% | (7/10 Likelihood to recommend) | ## About the vendor - **Company**: Oracle - **Location**: Chicago, US - **Founded**: 1977 ## Commercial Context - **Starting Price**: US$2,000.00 - **Pricing model**: Per Feature - **Pricing Details**: Price per 10 users - **Target Audience**: 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+ - **Deployment & Platforms**: Cloud, SaaS, Web-based, Windows (Desktop), Android (Mobile) - **Supported Languages**: English, German - **Available Countries**: Australia, Canada, China, India, United Kingdom, United States ## Features - A/B Testing - Campaign Management - Dynamic Content - Email Marketing - Landing Pages/Web Forms - Lead Management - Lead Qualification - Marketing Automation - Marketing Calendar - Multi-Channel Marketing - Personalisation - ROI Tracking - Sales Analytics - Segmentation - Website Visitor Tracking ## Support Options - Phone Support - Chat ## Category - [Marketing Automation Software](https://www.softwareadvice.co.uk/directory/1686/automation/software) ## Related Categories - [Marketing Automation Software](https://www.softwareadvice.co.uk/directory/1686/automation/software) - [Brand Management Software](https://www.softwareadvice.co.uk/directory/1871/brand-management/software) - [Campaign Management Software](https://www.softwareadvice.co.uk/directory/2878/campaign-management/software) - [Marketing Software](https://www.softwareadvice.co.uk/directory/4630/marketing/software) - [Web Conferencing Software](https://www.softwareadvice.co.uk/directory/3822/conference-calling/software) ## Alternatives 1. 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[Brevo](https://www.softwareadvice.co.uk/software/18887/brevo) — 4.6/5 (3408 reviews) ## Reviews ### "Great software for sales and marketing" — 4.0/5 > **Shriya** | *2 February 2018* > > **Pros**: Automate content and social marketing, targeting, segmentation, and lead management with Oracle Marketing Cloud solution.Extensive integrations with 3rd party apps for data enrichment. > > **Cons**: Its just little expensive when compared to others in the market. ----- ### "Great for complex and unique campaigns and programs." — 4.0/5 > **Verified Reviewer** | *6 March 2018* | Computer Software > > **Pros**: We use Oracle Marketing Cloud/Eloqua for all of our marketing automation and email marketing communication needs throughout the company, both internally and externally. There's a lot of features and functionalities here and so many choices when building out segments, emails, and landing pages. > > **Cons**: The reports sometimes can be a little off and not match with other reports in the same system. When we have large canvases and campaigns, it can be slow to run our segments and thus, can delay our launches. ----- ### "Oracle marketing is solid new cloud" — 3.0/5 > **Verified Reviewer** | *11 November 2022* | Computer Software | Recommendation rating: 5.0/10 > > **Pros**: Oracle is building a new, powerful cloud. I recommend it. > > **Cons**: The Ui could be simpler. The products could be more integrated. ----- ### "Great marketing automation software once you figure out its quirks" — 4.0/5 > **Olivia** | *8 June 2017* | Computer Software | Recommendation rating: 8.0/10 > > **Pros**: Tons of flexibility with segmenting and contacts, easy to create emails and landing pages, visual layouts of campaign workflows, a lot of email statistic reports. > > **Cons**: A few things seemed more cumbersome than they should be (like not being able to create a picklist on the fly within a form, or needed to create a separate header each time if you wanted to use it for preview text). Once in a while it seemed to glitch and I'd need to "Save As" and try again to get it to work. However, we've now switched to Hubspot and I've had to do the same thing. > > Switching from Eloqua to Hubspot, there are definitely things I miss about Eloqua and in my role Eloqua seemed to fit my needs better. A benefit our company liked about Hubspot over Eloqua was the ability to track social media and get a full picture of campaign performance (versus just reporting on individual emails or landing pages in Eloqua). ----- ### "My Favorite Marketing Automation Platform" — 4.0/5 > **John** | *13 November 2018* | Marketing & Advertising | Recommendation rating: 8.0/10 > > **Pros**: Very, very powerful. I am very rarely limited by what it can do. I make up for shortfalls in other platforms (ETL, lead routing, data cleansing and standardization) along with all of the good things that a marketing automation platform can and should do. Their WYSIWYG improvements continue to get better as well. > > **Cons**: Some of the back end is still the old E-9 platfrom, which is clunky. There isn't much thought in how to keep it clean and maintained - it is difficult or impossible to archive objects like landing pages, emails, forms, programs and campaigns. This leads to a cluttered UI after you have used it for a while. > > I have used Marketo, Hubspot, Pardot, etc. This is by far, my favorite of all of them. In the others, I have had many situations where I had a business problem that I couldn't solve in it. Not with Oracle Marketing. ----- Page: 1 / 3\ Next: [Next page](https://www.softwareadvice.co.uk/software/144346/oracle-marketing-cloud?page=2) ## Links - [View on SoftwareAdvice](https://www.softwareadvice.co.uk/software/144346/oracle-marketing-cloud) ## This page is available in the following languages | Locale | URL | | en | | | en-AU | | | en-GB | | | en-IE | | | en-NZ | | ----- ## Structured Data