Oracle Marketing

4.1
Overall rating
Reviews

4.1
Overall rating
Reviews

About Oracle Marketing

Oracle Marketing is the most comprehensive, integrated marketing solution available to launch cross-channel marketing programs and unify all prospect and customer marketing signals in a single view. This solution helps generate a higher return on digital marketing investments, create customer loyalty through superior campaign performance, and unlock real-time performance decisions during critical campaign cycles.
Oracle Marketing Software - Oracle Eloqua Marketing Automation
Oracle Marketing Software - Oracle Content Management
Oracle Marketing Software - Oracle Maxymiser Testing and Optimization
Oracle Marketing video
Oracle Marketing Software - Oracle Eloqua Marketing Automation - thumbnail
Oracle Marketing Software - Oracle Content Management - thumbnail
Oracle Marketing Software - Oracle Maxymiser Testing and Optimization - thumbnail

Oracle Marketing pricing

Oracle Marketing does not have a free version. Oracle Marketing paid version starts at US$2,000.00/month.

Starting Price:
US$2,000.00/month
Free Version:
No
Free trial:
No

Alternatives to Oracle Marketing

Lead Gen & CRM (formerly SharpSpring)

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Oracle Marketing Reviews for UK Users

Feature rating

Value for Money
3.2
Functionality
4.1
Ease of Use
3.6
Customer Support
3.9
5 reviews of 50 View all reviews
Verified Reviewer
  • Industry: Computer Software
  • Company size: 51–200 Employees
  • Used Weekly for 1+ year
  • Review Source
Value for Money
2
Features
5
Ease of Use
3
Customer Support
5

5
Reviewed on 22/08/2019

Expensive and Complex, if you're into that kinda thing

Very good. I like it because I'm very tecchy. Other might find it confusing and difficult to learn.

Pros

If you can imagine it, Eloqua in the OMC can build it. Great integration options. The most developed Custom Data Objects in Marketing Automation. Form fields don't have to be mapped to lead fields.

Cons

In regard to Eloqua... It's expensive and for anyone who isn't trained in it it's complex. Not super approachable. The email and landing page builders could use some major work.

Verified Reviewer
  • Industry: Computer Software
  • Company size: 11–50 Employees
  • Used Daily for 2+ years
  • Review Source
Value for Money
4
Features
4
Ease of Use
3
Customer Support
2

4
Reviewed on 13/06/2018

A robust marketing automation tool for streamlining digital marketing and contact management

Streamlines email marketing, contact management and our Marketing to Sales processes. We have been able to clean up our database, create new processes that provide Sales with the information they need about our new leads, and report on the metrics that help us making ongoing decisions.

Pros

OMC (Or Eloqua as I still call it), it extremely deep in its functionality, features and integrations. If what you want to do isn't out of the box, or a plugin available, you can create just about any program or process within the system.

Cons

The reporting is horrible. It is not intuitive, even the customizable reports are clunky to build and take forever to load. There are even instances where there is "too much" data to load a report! How is that possible for an enterprise-level software?

Chee
  • Industry: Higher Education
  • Company size: 11–50 Employees
  • Used Weekly for 2+ years
  • Review Source
Value for Money
2
Features
2
Ease of Use
2
Customer Support
2

3
Reviewed on 05/04/2019

Workhorse, but not UI friendly.

Running big and multi-step email campaigns with over 10000 contacts is what I have been using Eloqua for.

Pros

Setting up email campaigns and landing pages are quick and easy. The A/B testing on email campaigns is a nice feature and that you can set a time range and once that's up, the winning email will be sent to the rest of your contacts.

Cons

There's a lot that Eloqua can do, but not many resources you can find to really put Eloqua in good use. The UI changes frequently, so you need to take a moment to familiarize yourself with the dashboard. The text editor provided is atrocious to use - its very glitchy. So if you're familiar with better text editors like Atom, Sublime Text or Dreamweaver - you don't get any options, nothing populates when writing tags etc.

Mark
Mark
  • Industry: Textiles
  • Company size: 1,001–5,000 Employees
  • Used Daily for 6-12 months
  • Review Source
Value for Money
4
Features
5
Ease of Use
5
Customer Support
4

4
Reviewed on 05/12/2018

Oracle Marketing Cloud

Oracle Marketing has eased our Departments working conventions due to the many functionalities it offers such as data tracking, automated report generation, reminder, hierarchy etc..

Pros

My company had purchased a 2 year contract with Oracle package which includes the Marketing Cloud of which was used by me. Changing from an old system to Oracle was done with ease and the functionality Oracle offers along with its UI and troubleshoot is great for its users. Overall i am pleased with this software.

Cons

The price for the package was quite high in its 2 year contract, also the customer support was not easy to get a hold of, at least for me.

Raghu
Raghu
  • Industry: Mechanical or Industrial Engineering
  • Company size: 10,000+ Employees
  • Used Daily for 1+ year
  • Review Source
Value for Money
4
Features
4
Ease of Use
4
Customer Support
3

4
Reviewed on 13/03/2019

Oracle Marketing Cloud: A Full fledge marketing automation solution

We use it for our marketing automation needs, mainly lead scoring and email marketing.

Pros

Seamless integration with third party tools like Dynamics, sales force.
Social integration such as twitter and Facebook give you insight of social media campaigns, this has helped us a lot.
Also, hyper cloud feature is cool which is used to create personalized micro sites using dynamic user content.

Cons

Reporting feature can be improvised.
Customer support can be improved.

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