Mailchimp Transactional Email

4.5
Overall rating
Reviews

4.5
Overall rating
Reviews

About Mailchimp Transactional Email

Mailchimp Transactional Email is an email management platform, which helps small businesses send personalized emails to customers via simple mail transfer protocol (SMTP) or application programming interface (API). Developers can utilize HTML template editors or in-built customizable templates to create emails. It lets teams deliver emails directly into clients’ inboxes and gain delivery insights via comprehensive reports to optimize email performance. Administrators can track the number of bounced emails, spam complaints, email rejections and unsubscribes to analyze account reputation. Additionally, Mailchimp Transactional Email enables managers to track activity logs such as open and click rates, export webhooks to other datasets and connect domains with a dedicated IP address. Mailchimp Transactional Email offers an application programming interface (API), which lets businesses utilize high-level programming languages such as Ruby, Python, Node JS and PHP to customize the platform. Pricing is based on a per month subscription and support is offered via FAQs, a knowledge base and other online measures.
Mailchimp Transactional Email Software - 1

Mailchimp Transactional Email pricing

Mailchimp Transactional Email has a free version and offers a free trial. Mailchimp Transactional Email paid version starts at US$20.00.

Starting Price:
US$20.00
Free Version:
Yes
Free trial:
Yes

Alternatives to Mailchimp Transactional Email

Mailchimp Transactional Email Reviews for UK Users

Feature rating

Value for Money
4.2
Functionality
4.4
Ease of Use
4.4
Customer Support
4.2
5 reviews of 289 View all reviews
Akarsh
Akarsh
  • Industry: Marketing & Advertising
  • Company size: 1,001–5,000 Employees
  • Used Monthly for 6-12 months
  • Review Source
Value for Money
4
Features
5
Ease of Use
5
Customer Support
5

5
Reviewed on 28/01/2023

"Mailchimp: A User-Friendly and Reliable Email Marketing Solution for Businesses"

I've had a good overall experience using Mailchimp Transactional Email. The ability to send automated, one-to-one emails such as order confirmations, password resets, and welcome messages has been extremely helpful for my business. The ability to trigger emails based on specific events, like a purchase or sign-up, has also been a great feature. The personalization options have allowed me to make the emails more relevant to each individual recipient, which has helped to improve engagement and build trust with my audience. The integration with my website and other tools has been seamless. The reporting and analytics features have helped me to track the performance and success of these emails. I haven't had any major issues with the transactional Email from Mailchimp, it has been a reliable tool for my business.

Pros

I have been using Mailchimp for my business's email marketing needs and overall, I have had a positive experience. The user interface is intuitive and easy to navigate, making it simple to create and design professional-looking email campaigns. The wide range of templates and customization options allow me to create unique and personalized emails that stand out. Additionally, the automation features have been a game changer for me, allowing me to send targeted and timely emails to my subscribers. The reporting and analytics features have also been very helpful in tracking the performance of my campaigns and making data-driven decisions.

Cons

One downside I have noticed is that the free version of Mailchimp does have some limitations, such as the number of contacts I can have and the number of emails I can send per month. Additionally, customer support can be slow to respond at times. However, overall, I would highly recommend Mailchimp as a reliable and user-friendly email marketing solution for businesses of all sizes.

Orianne
Orianne
  • Industry: Telecommunications
  • Company size: 10,000+ Employees
  • Used Daily for 1+ year
  • Review Source
Value for Money
4
Features
4
Ease of Use
4
Customer Support
4

4
Reviewed on 01/09/2022

With well-organized features and display is easy to use.

There are several different delivery services we could have used for our campaign. However, we decided on using the campaign creation screen because it's the most familiar and simple option. Creating a campaign on this screen requires no testing; its contents won't fail unless you remove critical parts such as the recipient and subject line. Additionally, you can create HTML emails on this screen— which allows for visually striking emails — easily. Currently, only plain text emails can be created with this service.

Pros

Sending newsletters via email is easy; there aren’t many options for editing HTML emails. Since their customer base primarily uses Twitter, it's beneficial to be able to link to other services used for email distribution. This makes it possible to send linked campaigns through emails and tweets from the service as an actor in the campaign. Recommended for first-time newsletter senders. This service can be tried for free; it's also the only service in its price range that automatically gathers subscribers from other systems and regularly sends out emails. By automating the tweets, the process eliminated the possibility of tweets being deleted. Plus, it reduced the amount of time people spent working manually.

Cons

Emailing members valuable information for free is possible through the analysis of multiple emails. Consequently, this allowed for effective email distribution.

Verified Reviewer
  • Used Daily for 1+ year
  • Review Source
Value for Money
3
Features
5
Ease of Use
5
Customer Support
5

3
Reviewed on 09/05/2018

Great, while we had it!

Pros

I run a busy social network. Around 6,000 users total, and 300-400 online at any given time. Due to this, I needed a transactional email service that had great deliver-ability for invitations, verifications, password changes, etc. Mandrill was recommended to me, and we were completely happy with the service. Unfortunately, when they bundled Mandrill into Mailchimp, we couldn't afford it anymore.

Cons

Unfortunately, bundling services did no favors. What previously was affordable for us no longer was. While the service is great, the way the change was implemented was sudden, leaving companies little time or recourse to find other options quickly. That solidified my decision to leave- most companies would grandfather in existing members, offer a lower rate, something. They simply provided us with addresses for other services, losing customers in the process.

Gary
Gary
  • Industry: Machinery
  • Company size: 201–500 Employees
  • Used Weekly for 1+ year
  • Review Source
Value for Money
4
Features
5
Ease of Use
4
Customer Support
5

4
Reviewed on 09/12/2022

A capable & versatile email manager for small to midsize businesses

Overall, I am very happy with Mailchimp. Our company does not do a ton of email marketing & communications, but when we do use Mailchimp, it does not disapppoint. We find it is the perfect solution for where we are at currently in our email marketing journey.

Pros

I enjoy Mailchimp's general ease of use. The layout and templates are very intuitive and the overall design language of the platform is well thought out. I also appreciate the platform's clear and easy to understand analytics and delivery data. At a glance, I can look back and see how well an email campaign performed without too much fuss.

Cons

In my experience, audience management in Mailchimp is a bit fussy and inelegant. My team has struggled to separate our internal customers from external customers easily since all the email addresses and profiles were batch uploaded when we first began using the product. While this is probably user error more than anything, I'd like to see some clearer tools to deal with audience management in the future.

Alternatives Considered

Constant Contact

Reasons for Switching to Mailchimp Transactional Email

We found the pricing of Mailchimp better aligned with our goals at the time. That, and some of our team already had familiarilty with the Mailchimp platform from past use.
Matthew
  • Industry: Design
  • Company size: Self Employed
  • Used Weekly for 2+ years
  • Review Source
Value for Money
3
Features
5
Ease of Use
3
Customer Support
4

4
Reviewed on 06/10/2023

Good for Large Teams and Companies

I generally enjoyed using MailChimp until Intuit took over. Still a great tool that is unmatched to other platforms if you have the budget and make use of all of the features.

Pros

At first, Mailchimp was a great tool for small businesses. The ease of use was unmatched and the number of tools and features was great.

Cons

As Mailchimp was aquired by Intuit, the focus became more about money and targeting large corporations than working with the small guys. The monthly subscription quickly rose on almost a quarterly basis to the point where it was no longer worth the money.

Alternatives Considered

Squarespace

Reasons for Switching to Mailchimp Transactional Email

Most familiar and I had seen the tag at the bottom of many email newsletters.

Related categories