--- description: Review of Moz Pro Software: system overview, features, price and cost information. Get free demos and compare to similar programs. image: https://gdm-localsites-assets-gfprod.imgix.net/images/software_advice/og_logo-55146305bbe7b450bea05c18e9be9c9a.png title: Moz Pro | Reviews, Pricing & Demos - SoftwareAdvice GB --- Breadcrumb: [Home](/) > [Link Management Software](/directory/4299/link-management-tools/software) > [Moz Pro](/software/141148/moz-pro) # Moz Pro Canonical: https://www.softwareadvice.co.uk/software/141148/moz-pro Page: 1 / 15\ Next: [Next page](https://www.softwareadvice.co.uk/software/141148/moz-pro?page=2) > Moz Pro offers a suite of SEO tools to help your business to improve rankings, increase traffic, and gain visibility in search results. Keyword research, rank tracking, site audits, and backlink analysis are the main features of the tool. With Moz Pro you can fine-tune content and marketing strategies with the help of keyword research capabilities. It also helps you outrank competition with the help of keyword suggestion tools. With Moz Pro you can identify and find ways to fix technical SEO issues that affect your site’s ranking, visibility, and traffic. Competitor tracking allows you to follow what competitors are doing and finding ways to outrank them. Weekly site audit reports help you to stay on top of the health of your website and inform you of any issues. > > Verdict: Rated **4.5/5** by 349 users. Top-rated for **Likelihood to recommend**. ----- ## Quick Stats & Ratings | Metric | Rating | Detail | | **Overall** | **4.5/5** | 349 Reviews | | Ease of Use | 4.3/5 | Based on overall reviews | | Customer Support | 4.5/5 | Based on overall reviews | | Value for Money | 4.1/5 | Based on overall reviews | | Features | 4.3/5 | Based on overall reviews | | Recommendation percentage | 80% | (8/10 Likelihood to recommend) | ## About the vendor - **Company**: Moz - **Founded**: 2004 ## Commercial Context - **Starting Price**: US$99.00 - **Pricing model**: Flat Rate (Free version available) (Free Trial) - **Pricing Details**: Moz Pro offers plans directed to different SEO needs and with features and limits increasing per plan level. Starter plan starts at $49/month, Standard plan $99/month, Medium plan $179/month, Large plan $299/month. - **Target Audience**: Self Employed, 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+ - **Deployment & Platforms**: Cloud, SaaS, Web-based - **Supported Languages**: English - **Available Countries**: Afghanistan, Albania, Algeria, American Samoa, Andorra, Angola, Anguilla, Antarctica, Antigua & Barbuda, Argentina, Armenia, Aruba, Australia, Austria, Azerbaijan, Bahamas, Bahrain, Bangladesh, Barbados, Belarus and 229 more ## Features - API - Access Controls/Permissions - Activity Dashboard - Alerts/Notifications - Audit Management - Backlink Monitoring - Brand Guidelines - Broken Link Discovery - Campaign Management - Categorisation/Grouping - Competitive Analysis - Content Management - Conversion Tracking - Customer Journey Mapping - Customisable Reports - Dashboard - Data Import/Export - Data Visualisation - Digital Asset Management - Geolocation ## Integrations (1 total) - Google Analytics 360 ## Support Options - Email/Help Desk - FAQs/Forum - Knowledge Base - 24/7 (Live rep) ## Category - [Link Management Software](https://www.softwareadvice.co.uk/directory/4299/link-management-tools/software) ## Related Categories - [Link Management Software](https://www.softwareadvice.co.uk/directory/4299/link-management-tools/software) - [Marketing Software](https://www.softwareadvice.co.uk/directory/4630/marketing/software) - [SEO Software](https://www.softwareadvice.co.uk/directory/3505/seo-platform/software) - [Website Optimisation Tools](https://www.softwareadvice.co.uk/directory/4680/website-optimization/software) - [Competitive Intelligence Software](https://www.softwareadvice.co.uk/directory/4206/competitive-intelligence/software) ## Alternatives 1. [Semrush](https://www.softwareadvice.co.uk/software/355847/semrush) — 4.6/5 (2316 reviews) 2. [Wix](https://www.softwareadvice.co.uk/software/159592/wix) — 4.4/5 (10606 reviews) 3. [Ahrefs](https://www.softwareadvice.co.uk/software/64773/ahrefs) — 4.7/5 (581 reviews) 4. [AccuRanker](https://www.softwareadvice.co.uk/software/106032/accuranker) — 4.9/5 (330 reviews) 5. [Screpy](https://www.softwareadvice.co.uk/software/252189/screpy) — 4.8/5 (236 reviews) ## Reviews ### "Best tool for Keyword research and reporting" — 5.0/5 > **Prabhakar** | *22 April 2022* | Marketing & Advertising | Recommendation rating: 9.0/10 > > **Pros**: The best thing about this tool is its reporting system. It generates very helpful and beautiful reports for me and my clients. > > **Cons**: Analyzing backlinks can be improved. MOre sorting and filters can be added. > > Moz is a little bit tough to use but it has powerful features. It is totally worth of money. ----- ### "My Favorite SEO Tool" — 4.0/5 > **Zev** | *26 July 2019* | Marketing & Advertising | Recommendation rating: 9.0/10 > > **Pros**: There are a lot of features offered and data is provided very quickly. You can easily set up and store different campaigns and a lot of insights available. > > **Cons**: Not a lot of customization in the reporting. There are also a lot of error messages that occur when utilizing the different features of the site. > > Our company is a digital marketing company so we utilize a lot of the available SEO tools and Moz is one of the favorites among my team. ----- ### "Powerful tools even at the free level." — 5.0/5 > **Kate** | *6 August 2019* | Computer Software | Recommendation rating: 9.0/10 > > **Pros**: Moz is one of the first tools I use when doing keyword research. Even at the free tier, it's a super helpful tool. They have a suite of free tools available, and each are well worth paying for. Their content is also educational and genuinely helpful. Highly recommend. > > **Cons**: There's really nothing to dislike. They offer a lot for free, and pack a lot of value into the paid tools. ----- ### "Good Value for the Cost" — 4.0/5 > **Devin** | *24 February 2021* | Insurance | Recommendation rating: 7.0/10 > > **Pros**: Moz Pro has a more intuitive \& user-friendly interface than other SEO tools and is a great option for an in-house team of mid-level SEOs - people who aren't necessarily looking to dive deeply into the super nitty-gritty stuff. > > **Cons**: The estimated keyword volumes seem to be much lower than those reported by the other tools we use. The number of ranking keywords also seems to be less than what other tools report for many URLs. > > Moz is easy to use and has been great for allowing our in-house content team to quickly perform simple keyword research. ----- ### "Moz is good SEO software but there are now better options available" — 4.0/5 > **Skyler** | *22 June 2022* | Writing & Editing | Recommendation rating: 4.0/10 > > **Pros**: I liked how Moz was able to detect technical SEO issues that I had with my website, and it picked up some additional issues that weren't found with Ahrefs. The site audit feature is also very good. > > **Cons**: The data doesn't seem to be as accurate as with Ahrefs or SEMRush. The interface is outdated and clunky. I don't like the 'Moz Spam Score' metric, which is not used by any other SEO software or Google. It appears to be an outdated metric and is only updated every 3-6 months - in the world of fast-pasted SEO, that is too infrequent for my preference. I also don't like that I reached out to customer support and just received a generic copy-paste response that didn't address my query at all. > > Moz used to be the industry-leading SEO software when Rand Fishkin was the face of the company. But after he left, Moz has kind of been passed with Ahrefs and SEMRush who offer more advanced features, a better UI, and cheaper prices. ----- Page: 1 / 15\ Next: [Next page](https://www.softwareadvice.co.uk/software/141148/moz-pro?page=2) ## Links - [View on SoftwareAdvice](https://www.softwareadvice.co.uk/software/141148/moz-pro) ## This page is available in the following languages | Locale | URL | | en | | | en-AU | | | en-GB | | | en-IE | | | en-NZ | | ----- ## Structured Data