--- description: Review of Instapage Software: system overview, features, price and cost information. Get free demos and compare to similar programs. image: https://gdm-localsites-assets-gfprod.imgix.net/images/software_advice/og_logo-55146305bbe7b450bea05c18e9be9c9a.png title: Instapage | Reviews, Pricing & Demos - SoftwareAdvice GB --- Breadcrumb: [Home](/) > [Personalisation Software](/directory/4276/personalization/software) > [Instapage](/software/139951/instapage) # Instapage Canonical: https://www.softwareadvice.co.uk/software/139951/instapage Page: 1 / 16\ Next: [Next page](https://www.softwareadvice.co.uk/software/139951/instapage?page=2) > Instapage is a cloud-based landing page solution designed for marketers and businesses of all sizes and verticals. Without a developer, they can build sleek, mobile-responsive web pages that improve campaign results and ROI. Those pages can then be continually optimized with A/B testing, AI content and traffic features, and a robust analytics dashboard that tracks visitors’ activities and analyzes their behavior. Instapage is built to work with Google apps, including Google Ads and Google Analytics 4, which allows users to capture audience data and share it with in-house customer relationship management and marketing automation tools. Instapage also integrates with a wide-range of third-party applications, including WordPress, Marketo, and HubSpot. The solution is available on a monthly or annual subscription basis. Customers can subscribe to the standard Build plan or secure advanced features and a dedicated conversion consultant through the Convert plan. > > Verdict: Rated **4.5/5** by 365 users. Top-rated for **Likelihood to recommend**. ----- ## Quick Stats & Ratings | Metric | Rating | Detail | | **Overall** | **4.5/5** | 365 Reviews | | Ease of Use | 4.6/5 | Based on overall reviews | | Customer Support | 4.3/5 | Based on overall reviews | | Value for Money | 4.0/5 | Based on overall reviews | | Features | 4.2/5 | Based on overall reviews | | Recommendation percentage | 80% | (8/10 Likelihood to recommend) | ## About the vendor - **Company**: airSlate - **Founded**: 2008 ## Commercial Context - **Starting Price**: US$79.00 - **Pricing model**: Flat Rate (Free Trial) - **Pricing Details**: Try Instapage free for 14 days\! All plans come with 30,000 unique visitors per month, 30 published landing pages, 5 sub-accounts, and 5 team members. Core package includes: • Drop-in pixel tracking (Google Analytics, etc...) • Unlimited A/B testing • Heatmaps • CRM integrations • Mobile responsive pages • Email integrations • SEO-friendly features • Conversion analytics • Marketing automation integrations • WordPress compatibility • Live chat support • Custom code editing • SSL certificates • Embedded pop-up forms - **Target Audience**: Self Employed, 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+ - **Deployment & Platforms**: Cloud, SaaS, Web-based, Mac (Desktop), Windows (Desktop), Linux (Desktop) - **Supported Languages**: English - **Available Countries**: Australia, Belgium, Canada, China, Denmark, Finland, France, Germany, Ireland, Italy, Japan, Mexico, Netherlands, New Zealand, Spain, United Arab Emirates, United Kingdom, United States ## Features - A/B Testing - API - Account Based Marketing - Activity Dashboard - Activity Tracking - Alerts/Notifications - Audience Targeting - Autoresponders - Behavior Analytics - Behavioural Analytics - Behavioural Targeting - CRM - Campaign Analytics - Campaign Management - Campaign Planning - Campaign Segmentation - Categorisation/Grouping - Channel Management - Click Tracking - Client Management ## Integrations (42 total) - AWeber - ActiveCampaign - AdRoll - AdRoll ABM - CallRail - Campaign Monitor by Marigold - Constant Contact - Drupal - Freshdesk - GetResponse - GoTo Webinar - Google Ads - Google Analytics 360 - Heap - HubSpot Marketing Hub ... and 27 more integrations ## Support Options - Email/Help Desk - FAQs/Forum - Knowledge Base - Phone Support - 24/7 (Live rep) - Chat ## Category - [Personalisation Software](https://www.softwareadvice.co.uk/directory/4276/personalization/software) ## Related Categories - [Personalisation Software](https://www.softwareadvice.co.uk/directory/4276/personalization/software) - [AB Testing Tools](https://www.softwareadvice.co.uk/directory/4727/ab-testing/software) - [Digital Magazine Software](https://www.softwareadvice.co.uk/directory/4155/publishing-and-subscriptions/software) - [Marketing Automation Software](https://www.softwareadvice.co.uk/directory/1686/automation/software) - [Content Marketing Software](https://www.softwareadvice.co.uk/directory/1839/content/software) ## Alternatives 1. [Divi](https://www.softwareadvice.co.uk/software/185539/divi) — 4.8/5 (1154 reviews) 2. [Wix](https://www.softwareadvice.co.uk/software/159592/wix) — 4.4/5 (10606 reviews) 3. [MailerLite](https://www.softwareadvice.co.uk/software/100595/mailerlite) — 4.7/5 (2256 reviews) 4. [Elementor](https://www.softwareadvice.co.uk/software/234007/elementor) — 4.6/5 (905 reviews) 5. [HubSpot Marketing Hub](https://www.softwareadvice.co.uk/software/119437/hubspot-marketing-hub) — 4.5/5 (6220 reviews) ## Reviews ### "My tool of choice for landing page creation" — 5.0/5 > **Carlos** | *26 May 2022* | Marketing & Advertising | Recommendation rating: 8.0/10 > > **Pros**: It allows me to create professional-looking landing pages without coding. The integrations work great to track the performance of my campaigns. It's really easy to set up and use. > > **Cons**: I wish it had better analytics. Better control over conversion actions on the pages. More design tools. The price is a little high, but I think it's worth it. > > Very good experience. I would recommend it to my colleagues. ----- ### "Elegant and powerful Langing Page platform" — 5.0/5 > **Ed** | *7 May 2022* | Marketing & Advertising | Recommendation rating: 10.0/10 > > **Pros**: The ability to run paid ads and direct prospects who click to dynamic content driven landing pages in perfect alignment with the ad they clicked on is so powerful and increased conversion and therefore driving the price per lead down and generating higher quality aka better qualified leads that our sales reps really appreciate\!\! > > **Cons**: Bluntly put, the price point. It's an amazing platform and the monthly commitment to have amp pages included in the package is much higher than other platforms and having said that it's not a true comparison because those platforms don't typically provide the dynamic content functionality when running paid ads which is full value for the money and so you're use case, IMHO, must include paid advertising to justify the increased spend > > Elegant platform with the best, simplest and clean UI/UX out there and it was a pleasure working on the platform ----- ### "Best Solution for Landing Pages" — 5.0/5 > **Verified Reviewer** | *25 July 2019* | Political Organization | Recommendation rating: 10.0/10 > > **Pros**: It's hard to pick one thing that I like most about Instapage, because there are just so many great features. They have fantastic integrations with so many other platforms. One of the main selling points was that they included integrations with the specific tools we use. Some of Instapage's competitors could only offer integration solutions like WebHooks or Zapier (as opposed to DIRECT connections). > > **Cons**: The price is fairly steep, especially when you get an Enterprise level plan. That said, I believe it well worth the price. Compared to Unbounce, and LeadPages, Instapage is a bit more expensive. ----- ### "Easiest way to create beautiful and relevant landing pages" — 5.0/5 > **Maxime** | *4 February 2026* | Computer Software | Recommendation rating: 8.0/10 > > **Pros**: The customer service is awesome, the visual builder is easy to use, there are ton of usefull integrations. > > **Cons**: The mobile version is hard to customize (everything is based on desktop version). I need more native integrations like Brevo. I can't fully customize automation emails neither. > > Everything is very easy to set up, the chatbot is a game changer when I am stuck. I could integrate every lead magnets I needed, I recommend Instapage. ----- ### "Easy way to create and manage landing pages" — 4.0/5 > **Vanessa Alejandra** | *22 September 2020* | Computer Software | Recommendation rating: 9.0/10 > > **Pros**: What I most like about Instapage is the easy way to edite and create landing pages and to integrate the platform with Active Campaign, Google Tag Manager, Google Analytics and also for installing the Facebook pixel, wich allow us to track campaigns and traffic to the website. Also the support is magnificent. All the times I contacted them requesting for help in my websites, they were very quick, agile and diligent. > > **Cons**: The less that I like, is the responsive design, for mobile. They generate an automatic design but it doesn't have a good UX design. So, the changes are made on the landing page and are "duplicated" in the responsive design but you cannot edit text or images, they must be do it on the main design of the landing. The editing for mobile should be much more intuitive. > > My experience with Instapage has been very good, it simplified me a lot when we design the landing pages of our company and allowed me to follow up with Google Analytics, Facebook and with Active Campaign (our CRM tool) and to be able to identify the leads we receive through the form. I recommend it 100% for those people who are starting to manage their company. ----- Page: 1 / 16\ Next: [Next page](https://www.softwareadvice.co.uk/software/139951/instapage?page=2) ## Links - [View on SoftwareAdvice](https://www.softwareadvice.co.uk/software/139951/instapage) ## This page is available in the following languages | Locale | URL | | de | | | en | | | en-AU | | | en-GB | | | en-IE | | | en-NZ | | | fr | | ----- ## Structured Data