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About MailUp
MailUp is a complete solution for multichannel marketing needs: newsletters, transactional emails, subscription forms, landing pages, promotions, SMS & Messaging Apps. MailUp is the easiest way to create and manage your campaigns across all communication channels in one single platform to personalize every message towards your customer.
MailUp pricing
MailUp does not have a free version but does offer a free trial. MailUp paid version starts at €39.00/month.
Starting Price:
€39.00/month
Free Version:
No
Free trial:
Yes
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MailUp Reviews for UK Users
Feature rating
5 reviews of 93
View all reviews
Balayo
- Industry: Computer Networking
- Company size: 2–10 Employees
- Used Daily for 2+ years
-
Review Source
4
Reviewed on 26/01/2024
GREAT TOOL FOR DIGITAL PRODUCT MARKETING
Overall its a great tool for email market, management and automation, though faster sending speeds and reduced pricing would greatly be of help.
Pros
1. Allows creation of distribution lists and recipient groups.
2. Great responsiveness of premade templates to all email clients both web-based
Cons
slow newletter sending speeds, which affects overall efficicacy with some big down-time.
Pricing is relatively high as my personal opinion.
Simone
- Industry: Information Technology & Services
- Company size: 2–10 Employees
- Used Weekly for 2+ years
-
Review Source
4
Reviewed on 07/09/2022
Email marketing for everybody
MailUp is a good product to manage your email campaigns, especially if you are not supported by an IT department who can take care of them. Plans are various, and you can choose to save some money if you don't need to deliver your emails too fast.
A better UI could improve the User Experience.
Pros
MailUp has a non technical approach to email marketing. Everybody can start using it, taking advantage of many available and pre-designed email templates.
Cons
The above mentioned non tech approach can lead to a bit of a mess if not handled carefully.
The user interface of the software is not always easy to use, especially the navigation through the various features is not crystal clear.
Alternatives Considered
MailchimpReasons for Choosing MailUp
Costs, and the opportunity to have a translated interface (by the time, Mailchimp had an english only version).Switched From
MailchimpReasons for Switching to MailUp
The final client made the choice, made on the assumptions of having low costs and a translated user interface.
Joshua
- Industry: Marketing & Advertising
- Company size: 2–10 Employees
- Used Weekly for 2+ years
-
Review Source
3
Reviewed on 30/06/2022
It does its job but the user experience could definitely be improved
My experience with mailup is mediocre. i have used for years and still use with some clients this solution but it is not my favorite.
Pros
The platform generally works well and is stable. Once you understand how it works, you can manage the platform without particular difficulty.
The tool is suitable for small and medium-sized enterprises that wish to professionally manage their email and SMS marketing.
Cons
The user experience leaves something rather to be desired. Many aspects of the interface are cumbersome and unclear. In general, the tool could definitely be better thought out to make the user experience far more pleasant.
Particularly boring is the inability to access from two devices at the same time without activating a paid package.
Alternatives Considered
BrevoReasons for Switching to MailUp
I find myself currently using MailUp because some of my clients set it up years ago and prefer not to face the change to a more modern platform.
Riccardo
- Industry: Mechanical or Industrial Engineering
- Company size: 11–50 Employees
- Used Weekly for 6-12 months
-
Review Source
5
Reviewed on 01/04/2024
Great tool for email marketing
Pros
AI is now integrated and works smoothly, great result
Cons
Plans are expensive but they include everything you need
Verified Reviewer
- Industry: Luxury Goods & Jewelry
- Company size: 1,001–5,000 Employees
- Used Daily for 2+ years
-
Review Source
4
Reviewed on 29/12/2022
Great product at a competitive price
The platform is easy to use and implement with the possibility to customize the integration with in-house CRM. Also the platform reliability is high with minor outage over the years. Reporting features are very useful with modern data visualization tool. Customer service is also efficient and very helpful to solve technical issue.
Pros
The list management, the visual editor for HTML coding and scheduling feature are very well implemented. Also the spam compliance and management are well treated through a dedicated service.
Cons
The content personalization is not top-notch like competitors and the mobile optimization is possible only customizing html code. The overall campaign management is a bit poor without the possibility to running a batch of delivery
