Adobe Marketo Engage is as a centralized marketing hub for orchestration and execution of cross channel campaigns to...
Campaign Monitor by Marigold
4.6
Overall rating
Reviews
Software Advice offers objective, independent research and verified user reviews. We may earn a referral fee when you visit a vendor through our links.
Learn more
About Campaign Monitor by Marigold
Campaign Monitor by Marigold is a cloud-based email marketing solution that helps businesses manage new subscriptions, send email newsletters and generate reports. It caters to businesses of all sizes across various industry verticals.
The solution offers several features like customer journeys, targeted segments and more that help organizations to execute email marketing campaigns, as well as a drag-and-drop email builder, through which users can select professionally designed templates and can customize them for their own branded and unique emails.
Campaign Monitor’s tools enable users to customize and expand their email lists so they can target relevant contacts with relevant messages. The solution also provides real-time information related to email performance and campaign activity.
Users can keep track of audience behavior and their engagement with emails, content sharing and effective action items. Campaign Monitor offers integration with various third-party applications like Shopify, SalesForce, Facebook, Magneto and WordPress.
Services are offered on a monthly subscription basis that includes support via email and through an online knowledge base.
Campaign Monitor by Marigold pricing
Campaign Monitor by Marigold does not have a free version but does offer a free trial. Campaign Monitor by Marigold paid version starts at US$11.00/month.
Starting Price:
US$11.00/month
Free Version:
No
Free trial:
Yes
Alternatives to Campaign Monitor by Marigold
Emma by Marigold is a cloud-based email marketing platform that helps users design email campaigns and review their...
Audience Studio is a data management platform (DMP) designed to help businesses deliver personalized marketing...
Sales Cloud is equipped with customer relationship management (CRM) functionality that encompasses lead management,...
HubSpot is a leading growth platform. Over 52,000 total customers in more than 100 countries use HubSpot’s award-winning...
Zoho Mail, a secure, business-oriented email service, is made to cater to all your emailing needs. With top-notch...
Campaign Monitor by Marigold Reviews for UK Users
Feature rating
5 reviews of 498
View all reviews
Hannah
- Industry: Entertainment
- Company size: 10,000+ Employees
- Used Daily for 1+ year
-
Review Source
Value for Money
5
Features
4
Ease of Use
5
Customer Support
5
5
Reviewed on 28/08/2024
Simple to Learn, Visually Compelling
I would choose this over Salesforce again and again because of the streamlined user experience. Creating distribution lists and scheduling sends was so easy to understand!
Pros
I loved being able to create templates that could be duplicated and edited. This helped so much with efficiency in pushing out content-heavy biweekly emails.
Cons
There could be more creative freedom with colors, fonts, and design within the platform. I would love to be able to resize graphics easier or have a more complex graphic creation option so I did not have to go externally.
Verified Reviewer
- Industry: Marketing & Advertising
- Company size: 2–10 Employees
- Used Daily for 2+ years
-
Review Source
Value for Money
5
Features
5
Ease of Use
5
Customer Support
5
5
Reviewed on 03/12/2020
The Best Email Service Provider on the Market!
Campaign Monitor is wonderful. I recommend it enthusiastically to anyone looking for a full service, easy to use email platform.
Pros
Excellent customer service -- a human picks up the phone when you call and works with you to creatively solve problems, if you use the Premier tier. Dashboards and analytics are all intuitive and easy to use. Automation journeys are easy to build and update. Drag and drop templates are easy to use.
Cons
I wish we could establish settings to automatically scrub emails after that were inactive over a certain period. These segments are already created automatically, but we have to export files and copy in email addresses to remove subscribers. I also wish it integrated with ZeroBounce, my preferred email deliverability tool.
I also sometimes wish I could edit the HTML on particular sends.
Reasons for Switching to Campaign Monitor by Marigold
It's the best point solution on the market, at its price point. And the customer service is glorious.
Verified Reviewer
- Industry: Individual & Family Services
- Company size: 51–200 Employees
- Used Daily for 1+ year
-
Review Source
Value for Money
2
Features
3
Ease of Use
3
Customer Support
3
3
Reviewed on 22/12/2019
Do not recommend. Better Platforms for the price.
There are many platforms out there at a much lower cost that offer more robust features and functionality and that can be hooked up to Salesforce in a way that might not be as seamless but would be worth it.
Pros
It is fairly easy to use and integrates with Salesforce, which is why we chose it over Pardot when making an initial selection.
Cons
There are many limitations, from design to ability to customize the registration confirmation message (no modal???). Also, no way to tell the difference between hard bounces, which makes it impossible to automate deactivation of contacts in Salesforce.
Andy
- Industry: Nonprofit Organization Management
- Company size: 2–10 Employees
- Used Monthly for 2+ years
-
Review Source
Value for Money
5
Features
4
Ease of Use
5
Customer Support
3
5
Reviewed on 10/06/2024
Email Marketing without the Commitment
Been using it for years in a number of rolls. It is robust at any level. I love the reports more than other email systems.
Pros
I very much like the cost structure. It allows you to send emails for $5 plus a penny per email. That helps us to save $ when sending to some lists only occasionally. There are monthly subscriptions, but we use CM only when it one-off or random.
Cons
Getting help or support has been a challange, but will say it has be rare that we had to reach out.
Alternatives Considered
MailchimpReasons for Choosing Campaign Monitor by Marigold
Costs were the biggest factor for us in making this decsion.Switched From
Constant ContactReasons for Switching to Campaign Monitor by Marigold
Pricing model was unique and fit out budget and needs.
Verified Reviewer
- Industry: Education Management
- Company size: 51–200 Employees
- Used Weekly for 1+ year
-
Review Source
Value for Money
0
Features
5
Ease of Use
5
Customer Support
0
5
Reviewed on 03/03/2022
Great site for designing custom or template marketing emails
We are able to reach many people sending out our digital campaigns. With the A and B versions available in each campaign, we can learn what to add to our next campaign to get better click through rates.
Pros
Even though Campaign Monitor has email templates to use for designs I design custom emails outside the website and upload the html, which is easy enough to do and enables you to see a preview and edit it real time on the site. We also find the option to have a text only version of the email convenient. The site has its own inbox and spam testing on several clients so we know how our email will look in people's inboxes and this helps avoid email display problems as well as it ending up in a spam folder. The option to send out A and B versions of our email campaigns has been invaluable. We can see what works and what doesn't with each email campaign.
Cons
I have nothing really negative to say about this software for what I use it for. When I first started using it, the location and functionality of things on the page was not intuitive but they have made huge improvements to the website that make it easier to navigate and set things up.
