--- description: Review of Matomo Software: system overview, features, price and cost information. Get free demos and compare to similar programs. image: https://gdm-localsites-assets-gfprod.imgix.net/images/software_advice/og_logo-55146305bbe7b450bea05c18e9be9c9a.png title: Matomo | Reviews, Pricing & Demos - SoftwareAdvice GB --- Breadcrumb: [Home](/) > [Data Management Software](/directory/4230/data-management/software) > [Matomo](/software/101543/matomo) # Matomo Canonical: https://www.softwareadvice.co.uk/software/101543/matomo Page: 1 / 4\ Next: [Next page](https://www.softwareadvice.co.uk/software/101543/matomo?page=2) > Take back control with Matomo. You own 100% of your website data so you ensure complete customer privacy. Data compliance covered. Matomo covers all of your GDPR, HIPAA, CCPA and PECR data compliance requirements. Matomo comes with a built-in tag manager, which allows managers to embed third-party tracking codes to websites and monitor performance across various marketing campaigns and external channels. It offers a host of features such as custom data retention, SAML and LDAP authentication, activity log, GDPR management, media analytics, customizable reports and more. Additionally, it offers white-label capabilities, which let users personalize the interface using custom logos, themes, fonts and colors. Matomo supports integration with various third-party applications including WordPress, Drupal, Magento, PrestaShop, Odoo, SharePoint and more. Pricing includes monthly subscriptions and support is extended via user guides, FAQs and other online measures. > > Verdict: Rated **4.7/5** by 62 users. Top-rated for **Likelihood to recommend**. ----- ## Quick Stats & Ratings | Metric | Rating | Detail | | **Overall** | **4.7/5** | 62 Reviews | | Ease of Use | 4.5/5 | Based on overall reviews | | Customer Support | 4.3/5 | Based on overall reviews | | Value for Money | 4.7/5 | Based on overall reviews | | Features | 4.5/5 | Based on overall reviews | | Recommendation percentage | 90% | (9/10 Likelihood to recommend) | ## About the vendor - **Company**: Matomo - **Founded**: 2007 ## Commercial Context - **Starting Price**: US$9.00 - **Pricing model**: Other (Free version available) (Free Trial) - **Pricing Details**: Per number of page views. - **Target Audience**: Self Employed, 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+ - **Deployment & Platforms**: Cloud, SaaS, Web-based, Windows (On-Premise), Linux (On-Premise) - **Supported Languages**: Arabic, Bulgarian, Catalan, Chinese, Czech, Danish, English, Estonian, Finnish, French, German, Greek, Hindi, Indonesian, Italian, Japanese, Korean, Norwegian, Polish, Portuguese, Romanian, Russian, Spanish, Swedish, Traditional Chinese, Turkish, Ukrainian, Vietnamese - **Available Countries**: Afghanistan, Albania, Algeria, American Samoa, Andorra, Angola, Anguilla, Antigua & Barbuda, Argentina, Armenia, Aruba, Australia, Austria, Azerbaijan, Bahamas, Bahrain, Bangladesh, Barbados, Belarus, Belgium and 208 more ## Features - A/B Testing - API - Activity Dashboard - Alerts/Notifications - Behavioural Analytics - Campaign Analytics - Campaign Management - Campaign Tracking - Conversion Tracking - Customer Database - Customer Journey Mapping - Customer Profiles - Customisable Branding - Customisable Dashboard - Customisable Reports - Customization - Dashboard - Dashboard Creation - Data Analysis Tools - Data Capture and Transfer ## Integrations (21 total) - Contao - DokuWiki - Dotclear - Drupal - Grafana - Jira - Joomla - LimeSurvey - LineUpr - Moodle - OpenCart - Pimcore - PrestaShop - Shopware - Sitejet ... and 6 more integrations ## Support Options - Email/Help Desk - FAQs/Forum - Knowledge Base ## Category - [Data Management Software](https://www.softwareadvice.co.uk/directory/4230/data-management/software) ## Related Categories - [Data Management Software](https://www.softwareadvice.co.uk/directory/4230/data-management/software) - [Business Intelligence Platform](https://www.softwareadvice.co.uk/directory/4336/bi/software) - [Website Optimisation Tools](https://www.softwareadvice.co.uk/directory/4680/website-optimization/software) - [Mobile Analytics Software](https://www.softwareadvice.co.uk/directory/4372/mobile-analytics/software) - [Heatmap Software](https://www.softwareadvice.co.uk/directory/4234/heatmap/software) ## Alternatives 1. [Google Analytics 360](https://www.softwareadvice.co.uk/software/137155/google-analytics) — 4.7/5 (8089 reviews) 2. [Similarweb](https://www.softwareadvice.co.uk/software/156898/similarweb-pro) — 4.6/5 (251 reviews) 3. [Looker](https://www.softwareadvice.co.uk/software/140986/looker) — 4.5/5 (282 reviews) 4. [Lucky Orange](https://www.softwareadvice.co.uk/software/324513/lucky-orange) — 4.7/5 (260 reviews) 5. [Semrush](https://www.softwareadvice.co.uk/software/355847/semrush) — 4.6/5 (2316 reviews) ## Reviews ### "Best free open source websites and apps users analytics system." — 5.0/5 > **Ali** | *29 June 2022* | Information Technology & Services | Recommendation rating: 10.0/10 > > **Pros**: Matomo is the best alternative to Google analytics and other web traffic monitoring system. Matomo is the best choice if you choose to own your website visitors analytical data, Other proprietary services like Google analytics own your data you never know what they may do with that data or what they may use it for. that's why i always recommend Matomo over any other analytics system. > > **Cons**: I don't think there is any significant cons that Matomo has. > > I have been using Matomo for about 8 or 9 years it has always been stable and secure, i always update it regularly without any issues. and it has always been reliable. ----- ### "When data is the name of the game, privacy is everything; enter, Matomo\!" — 5.0/5 > **Simon** | *15 May 2021* | Media Production | Recommendation rating: 10.0/10 > > **Pros**: The very fact that analytics can be ethical was the very thing that attracted me towards Matomo. Users coming to your site and trusting you to keep the transaction between yourselves shouldn't be worried about a third party collecting more data on you. The fact that Matomo respects peoples' privacy and wilfully doesn't track someone if they don't want to be tracked, that..., that it what makes them the best. Any data that is collected about a person's behaviour on our website never leaves our server, is not sold to a 3rd party and becomes no one else's business. This is why I personally love Matomo - to be able to host it on your own server, keep all that data from BIG BROTHER and make sure the customer is treated as a customer and not a product\! > > **Cons**: There are no dislikes and I'm not even sucking up. In the past, I've had to deal with a lot of products not working the way they were intended to work, breaking down in the middle of something, not providing accurate information. After using Matomo for over 3 years, there simply is nothing to dislike about it. Any dislike that arises would be purely because of bad hosting or bad configuration. > > \- Keeping data private. - Not letting other analytics' companies follow the consumer around. - Letting people know that their data will never be sold to a 3rd party and that their data is theirs ----- ### "Easy to use" — 4.0/5 > **Henry** | *1 June 2020* | Nonprofit Organization Management | Recommendation rating: 8.0/10 > > **Pros**: Easy to use and easy to learn. Its got everything you need out of the box. > > **Cons**: Google won't release their serch data to Matomo. ----- ### "Simple program, providing all the necessary data" — 5.0/5 > **Amadeusz** | *9 November 2021* | Computer Software | Recommendation rating: 10.0/10 > > **Pros**: Ease of adding to WordPress, or installing on cloud > > **Cons**: Quite a difficult connection to Google Analytics > > Very positive ----- ### "Very good software for analytics" — 4.0/5 > **James** | *17 April 2020* | Aviation & Aerospace | Recommendation rating: 10.0/10 > > **Pros**: Take control of your analytics and install this open source projects that offers tons of free software to use and extra modules to work with, easily affordable for any business it improves your funnel, and much more features and heatmaps you can easily implement in-house. > > **Cons**: The community is getting bigger, but at the moment you need to know what you install in your server and see all the code, better safe > > Good experience, you are provided with the code easily and open source, you have all the necessary tools to take advantage of your analytics. ----- Page: 1 / 4\ Next: [Next page](https://www.softwareadvice.co.uk/software/101543/matomo?page=2) ## Links - [View on SoftwareAdvice](https://www.softwareadvice.co.uk/software/101543/matomo) ## This page is available in the following languages | Locale | URL | | de | | | en | | | en-AU | | | en-GB | | | en-IE | | | en-NZ | | | fr | | ----- ## Structured Data