4.7
Overall rating
Reviews

4.7
Overall rating
Reviews

About Omnisend

Trusted by 100k+ ecommerce businesses, Omnisend’s all-in-one email marketing & SMS tool automates your marketing across the entire customer journey—reaching the right audience, with the right message at the right time. Capture and grow subscriber lists with landing pages & popups. Engage customers with ready-made email templates & newsletters. Boost conversions with pre-built automations like welcome, abandoned cart workflows, yearly birthday emails, and more. Integrates easily in 1-click with Shopify, BigCommerce, WooCommerce, Wix & more. Unlike other platforms on the market, Omnisend allows you to reach out and engage your audiences across multiple channels via the same automation workflow: email, SMS, push notifications. You can also sync your segments to Google and Facebook to create retargeting ads that deliver an immersive customer experience. With Omnisend, omnichannel marketing is an untapped opportunity that drives engagement and sales. Collect subscriber information from their first visit to your online store using eye-catching forms such as popups, embedded forms, the interactive Wheel of Fortune, and landing pages. Engage customers by sending interesting emails, including gift boxes and discount coupon codes. Respond to customers using Omnisend’s attention (marketing) automation with cart recovery and order confirmation emails. Keep customers coming back through personalized and timely automated emails, including order follow-ups and customer reactivation. Omnisend invites Freelancers and Agencies to join the Omnisend Partner Program. Win more clients and receive revenue share for referred and managed accounts. https://www.omnisend.com/partners/ Sell while you sleep with pre-built workflows across Email, SMS, Push, and more. Convert store visitors to shoppers with pre-built omnichannel automations designed for ecommerce: - Abandoned cart recovery emails - Post-sales & order follow-up emails - Product & browse abandonment - New subscribers (welcome emails) - Customers likely to churn (win back, cross-sell & reactivation emails) - Birthday + Customer feedback - All Email and SMS messages, subject lines and workflow settings are pre-built, so you can get up and running in minutes. Create beautiful and professional email campaigns and newsletters in minutes with: - A drag & drop email builder - Ready-made, responsive email templates on any device - Unique coupon codes - Automatic product picker - Product recommender (up to 8 products) - Plus, resend campaigns without any tedious manual work! Grow your Email and SMS subscriber lists by collecting email and/or SMS opt-ins with fully customizable popups, signup bars, landing pages & wheel of fortune. Find ready-made & themed templates in the Forms Library, including Back in Stock notifications & onsite promotions. Plus, a built-in Email List Cleaning tool to optimize your audience. Improve your targeting with robust segmentation and boost your conversions with well-targeted, personalized messages. Create segments for: - High-value (VIP) customers - Likely-to-churn customers - Specific category/product shoppers - First-time/repeat customers & many more data-driven types of audiences. - Combine email with SMS and push notifications - SMS available worldwide - No need to pay for multiple apps anymore! Analyze your campaigns and your customers with real-time reporting: - Sales dashboard - Campaign, automation and form performance reports - Live view of store visitor activity - Customer Lifecycle Stage breakdowns We’ll be here every step of the way to help support you, no matter what plan you’re on. All customers have access to: - 24/7 live chat & email support - On-demand Omnisend Academy training & live webinars - Full help center with articles and guides. - Dedicated Customer Success managers available on plans from $400 p/month
Omnisend Software - Email marketing & newsletters made easy
Omnisend Software - Drive revenue round-the-clock with pre-built ecommerce workflows
Omnisend Software - Convert more visitors with highly-targeted landing pages
Omnisend Software - Eye-catching email & SMS list building tools
Omnisend Software - Fast support, available 24/7
Omnisend Software - Actionable insights to help create more personalized messages
Omnisend video
Omnisend Software - Email marketing & newsletters made easy - thumbnail
Omnisend Software - Drive revenue round-the-clock with pre-built ecommerce workflows - thumbnail
Omnisend Software - Convert more visitors with highly-targeted landing pages - thumbnail
Omnisend Software - Eye-catching email & SMS list building tools - thumbnail
Omnisend Software - Fast support, available 24/7 - thumbnail

Omnisend pricing

Omnisend has a free version and does not offer a free trial. Omnisend paid version starts at US$16.00/month.

Starting Price:
US$16.00/month
Free Version:
Yes
Free trial:
No

Alternatives to Omnisend

Omnisend Reviews for UK Users

Feature rating

Value for Money
4.5
Functionality
4.5
Ease of Use
4.6
Customer Support
4.6
5 reviews of 718 View all reviews
Chetan
Chetan
  • Industry: Apparel & Fashion
  • Company size: 2–10 Employees
  • Used Daily for 6-12 months
  • Review Source
Value for Money
5
Features
5
Ease of Use
4
Customer Support
5

5
Reviewed on 04/07/2021

Best Email Marketing Software for our Ecommerce Brand!

It was a nice experience with the Omnisend. We overall loved this tool for our automations and customer engagement.

Pros

Omnisend is the best email marketing tool for our fashion brand. We have used this tool a lot for our automations and campaigns, on a daily basis.

Cons

It's kind of a complete tool in the email marketing industry, and we loved this tool a lot.

Alternatives Considered

Klaviyo and Drip

Reasons for Choosing Omnisend

It's the right tool for the email marketing as other tools, as we are on shopify.

Switched From

Klaviyo and Sendlane

Reasons for Switching to Omnisend

It's the best as compared to other tools, and has the same functionalities.
Amandine
  • Industry: Arts & Crafts
  • Company size: Self Employed
  • Used Daily for 1-5 months
  • Review Source
Value for Money
5
Features
5
Ease of Use
5
Customer Support
5

5
Reviewed on 30/11/2022

Amazing, beginner-friendly email marketing software with great customer support

Awesome! Great, friendly and quick customer support, easy to use pre-made automations and templates, free course to get started, useful contacts and segment lists. I wouldn't use any other software for my email marketing!

Pros

I am a small business and I knew how important email marketing was. However, I struggled to understand how to implement it - how to create segments, how to send out relevant emails for my target audience, how to create automations, etc. It's has truly been so easy with Omnisend! First of all, they have a free course to get you started on their software and set up your first automations (welcome, abandoned cart). This course was very helpful. They have pre-made automations which was super useful for a beginner like me. I connected Omnisend to my website and with the right set up, I now have all my contacts put in segments that are relevant to their purchases and interests, which is great to send them THE email that will make them buy my products. Bonus points for their team, who is always super quick to respond to any questions you may have and is very friendly!

Cons

The only thing that I don't really care for is email templates, but it's probably because I'm a Webdesigner and I'm used to creating my own. However, you can save pre-made layouts so that's the way I do it to gain some time when I create my emails. Their automatic branding tool could be better honestly, but it's not the main aspect of the software so I don't really care that much.

Alternatives Considered

Klaviyo

Reasons for Choosing Omnisend

MailerLite: not enough options, not professional enough.Mailchimp: too complicated to understand, set up and use as a beginner.

Switched From

MailerLite and Mailchimp

Reasons for Switching to Omnisend

Price and overall feeling of the brand. Omnisend seemed easier to use and their team answered my questions right away before I started using their software.
Smita
  • Industry: Computer Software
  • Company size: 10,000+ Employees
  • Used Weekly for 6-12 months
  • Review Source
Value for Money
4
Features
4
Ease of Use
4
Customer Support
5

4
Reviewed on 11/04/2024

Decent Software for email marketing

Overall it has been very positive, its one of the best email marketing software that i have seen so far.

Pros

Lot of inbuilt templates which makes it easy to create and send emails with ease.
It is easy to integrate with other applications, also when issues arise the customer support team is very helpful. The dashboard is very well designed and provides a overall picture of the status.

Cons

I don't have anything to dislike at this point. One point i would like to highlight is that the initial setup can be a little difficult for people without any IT background.

Eli
  • Industry: Information Technology & Services
  • Company size: 11–50 Employees
  • Used Weekly for 1+ year
  • Review Source
Value for Money
5
Features
3
Ease of Use
5
Customer Support
3

3
Reviewed on 28/11/2022

Cost effective email marketing

I like it. It's not perfect, but neither are we. It helps us get the job done efficiently and has the opportunity to grow. Plus, I have been happy with the support.

Pros

We have 2m contacts in our database, and no other tool is as cost-effective for efficiently emailing them. Omnisend also has great e-commerce functionality, like SMS and easy-to-use form builders. Our account manager has been very helpful.

Cons

This is great for B2C, not B2B. Creating lists is difficult and managing our database is almost impossible..

Renly
  • Industry: Marketing & Advertising
  • Company size: 51–200 Employees
  • Used Daily for 1+ year
  • Review Source
Value for Money
4
Features
5
Ease of Use
5
Customer Support
5

5
Reviewed on 01/02/2024

Why You Need Omnisend For Marketing

Pros

With Omnisend, we have best lead management features
It makes SMS marketing easy and also features great email marketing features
The software makes online campaign management easy

Cons

We have used Omnisend successfully and no issues arising

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