---
description: Review of LoyaltyLion Software: system overview, features, price and cost information. Get free demos and compare to similar programs.
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title: LoyaltyLion | Reviews, Pricing & Demos - SoftwareAdvice GB
---

Breadcrumb: [Home](/) > [Customer Loyalty Software](/directory/4383/customer-loyalty/software) > [LoyaltyLion](/software/81501/loyaltylion)

# LoyaltyLion

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> LoyaltyLion is a cloud-based data-driven loyalty and customer engagement platform that helps small to large sized e-commerce businesses create custom loyalty programs. It allows merchants to manage customers, marketing campaigns, retention and spend rates, rewards, referrals, integrations, communication and more.&#10;&#10;&#10;LoyaltyLion offers a host of features such as loyalty emails, on-site notifications/alerts, multi-device access, customizable branding, email incentives and a CSS theme editor. The platform includes a built-in dashboard that offers insights into customer activity, referral and retention analytics, loyalty program performance and real-time statistics. Additionally, it allows customers to send referrals via links or a standalone widget.&#10;&#10;&#10;LoyaltyLion integrates with various e-commerce platforms including Shopify, Magento and BigCommerce. It also supports multiple email service providers such as Klaviyo, dotdigital and Mailchimp. The product is available as a per month subscription and support is extended via email, documentation and online helpdesk.
> 
> Verdict: Rated **4.4/5** by 19 users. Top-rated for **Likelihood to recommend**.

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## Quick Stats & Ratings

| Metric | Rating | Detail |
| **Overall** | **4.4/5** | 19 Reviews |
| Ease of Use | 4.4/5 | Based on overall reviews |
| Customer Support | 4.2/5 | Based on overall reviews |
| Value for Money | 4.2/5 | Based on overall reviews |
| Features | 4.3/5 | Based on overall reviews |
| Recommendation percentage | 80% | (8/10 Likelihood to recommend) |

## About the vendor

- **Company**: LoyaltyLion
- **Location**: London, UK
- **Founded**: 2014

## Commercial Context

- **Starting Price**: US$399.00
- **Pricing model**: Other (Free version available) (Free Trial)
- **Pricing Details**: LoyaltyLion's pricing is based on the number of orders a store receives per month. A free plan is available on Shopify, but there are four other paid plans. &#10;- Small Business (800 orders per month): $159 per month&#10;- Classic (up to 2000 orders per month): $399 per month&#10;- Advanced (up to 4000 orders per month): $699 per month&#10;- Enterprise: Contact LoyaltyLion for pricing information
- **Target Audience**: Self Employed, 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+
- **Deployment & Platforms**: Cloud, SaaS, Web-based, Mac (Desktop), Windows (Desktop)
- **Supported Languages**: Arabic, Chinese, Czech, Danish, Dutch, English, Finnish, French, German, Hebrew, Hungarian, Indonesian, Irish, Italian, Japanese, Korean, Norwegian, Polish, Portuguese, Russian, Spanish, Swedish, Thai, Traditional Chinese, Turkish, Ukrainian
- **Available Countries**: Australia, Brazil, Canada, China, Germany, India, Japan, Mexico, United Kingdom, United States

## Features

- API
- Activity Dashboard
- CRM
- Campaign Analytics
- Campaign Management
- Customer Activity Tracking
- Customisable Branding
- Discount Management
- Email Marketing
- Loyalty Program
- Member Portal
- Membership Management
- Promotions Management
- Referral Tracking
- Rewards Management
- Third-Party Integrations
- eCommerce Management

## Integrations (10 total)

- Adobe Commerce
- BigCommerce
- Feefo
- HubSpot Marketing Hub
- Klaviyo
- Mailchimp
- Shopify
- Shopify Plus
- Trustpilot
- Zendesk Suite

## Support Options

- Email/Help Desk
- FAQs/Forum
- Knowledge Base
- Phone Support
- Chat

## Category

- [Customer Loyalty Software](https://www.softwareadvice.co.uk/directory/4383/customer-loyalty/software)

## Alternatives

1. [Guusto](https://www.softwareadvice.co.uk/software/105459/guusto) — 4.9/5 (3441 reviews)
2. [RepeatMD](https://www.softwareadvice.co.uk/software/427882/repeatmd) — 4.4/5 (190 reviews)
3. [Kangaroo](https://www.softwareadvice.co.uk/software/324113/kangaroo) — 4.9/5 (248 reviews)
4. [ReadySTORE Gift Card and Loyalty](https://www.softwareadvice.co.uk/software/278379/gift-card) — 4.8/5 (37 reviews)
5. [Boomerangme](https://www.softwareadvice.co.uk/software/501190/Boomerangme) — 4.8/5 (43 reviews)

## Reviews

### "Very good loyalty software but could use a few upgrades" — 5.0/5

> **Alex** | *1 April 2019* | Retail | Recommendation rating: 8.0/10
> 
> **Pros**: It's quite easy to use and integrate with BigCommerce. They also have a lot of great features such as points for following on social media, writing reviews, referring friends, etc in addition to points for purchase. They also have a great email platform that sends our emails to customers when they sign up, when they have enough points to redeem a voucher, as well as a monthly reminder to use their points.
> 
> **Cons**: I would like to see an updated user interface. It's showing it's age. I would also like the ability for customers to automatically use their points during checkout (I believe this is available for Shopify but not BigCommerce, which we use).
> 
> Overall I've been happy with Loyalty Lion. For the price compared to other solutions out there, it can't be beat. Would highly recommend to anyone looking for a loyalty program for their store.

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### "Easy to use and efficient loyalty management system" — 5.0/5

> **Albert** | *20 February 2025* | Consumer Services | Recommendation rating: 10.0/10
> 
> **Pros**: Loyalty Lion was great in managing our loyalty system and was very easy to use
> 
> **Cons**: Keeping track of previously used rewards became slightly difficult and convoluted as the amount of rewards redeemed increased
> 
> Overall, the experience was great. The system was easy to use and user friendly.

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### "The scam of optimization" — 1.0/5

> **Clifford** | *3 August 2024* | E-Learning | Recommendation rating: 0.0/10
> 
> **Pros**: not much it started out ok but by day 4 they wanted 1800 dollars from me to continue to optimize
> 
> **Cons**: We used their money on the 1st day for a small profit, after that I would get 0 to 40 to optimize, you are required to optimize 2 sets each day. by the 4th day, they asked me to invest $1000, then by day 3 I had to pay 700 dollars to complete the 2nd set of optimization. then on the 4th day, they wanted me to give them $1800 to optimize my 2nd set. that's when I knew they had scammed me
> 
> horrible they helped me to convert money from USD to Bitcoin but ended owing them 1800 dollars by the 5 day

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### "LoyaltyLion Roars the Rewards\!" — 5.0/5

> **Tina** | *24 February 2025* | Construction | Recommendation rating: 10.0/10
> 
> **Pros**: I absolutely loved how it was able to be integrated with our existing software.
> 
> **Cons**: The only con we seen, was a one time issue and it was resolved super fast\!
> 
> Our overall experience with LoyaltyLion was/is amazing\! I would definitley recommend it to everyone\!

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### "Easy to setup and requires very little attention once the loyalty programs are running" — 5.0/5

> **Ben** | *4 December 2018* | Retail | Recommendation rating: 10.0/10
> 
> **Pros**: Once setup, this requires very little attention. The integrations are great and admin dashboard is easy to navigate and use. The customer service team are always fast to respond if you ever need them.
> 
> **Cons**: The emails that are sent out from Loyalty Lion out of the box can be basic in appearance, but with the ability to hook up with Mailchimp and Bronto etc. for sending this hasn't held us back.
> 
> Loyalty Lion are a great company to work with. They like to keep things simple, as do we, and the approach is working nicely.

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## Links

- [View on SoftwareAdvice](https://www.softwareadvice.co.uk/software/81501/loyaltylion)

## This page is available in the following languages

| Locale | URL |
| en | <https://www.softwareadvice.com/customer-loyalty/loyaltylion-profile/> |
| en-AU | <https://www.softwareadvice.com.au/software/81501/loyaltylion> |
| en-GB | <https://www.softwareadvice.co.uk/software/81501/loyaltylion> |
| en-IE | <https://www.softwareadvice.ie/software/81501/loyaltylion> |
| en-NZ | <https://www.softwareadvice.co.nz/software/81501/loyaltylion> |

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