Constant Contact Reviews

Pros

I'm pretty familiar with email software, having used four different options extensively. Constant contact was the slickest interface, the most intuitive programming, and all of the features I wanted, without being too expensive or difficult to use.

Cons

I have nothing but good things to say about constant contact. If I had to find a thing I like least, it would be the confusion between campaigns and programming.

Pros

I find it pretty easy to create emails, using the drag-and-drop formatting boxes. The formatting menu floats, sometimes where I have to look for it, but formatting text is easy, too.

Cons

The constant pressure to upgrade, spend more. I do not and will not use all the features for my own reasons, and I am insulted when support reps (disguised as sales reps) imply I am stupid or foolish.

Pros

Makes keeping connected to customers easy and manageable. Offers a wide range of integration tools to help improve workflow when conducing marketing programs
Real time feed back allows you to track success.

Cons

Limited design options that make enhancing an email marketing campaign more difficult.

Pros

As a digital marketer, I have used Constant Contact with multiple clients and companies over the past 2+ years, and have always found it to be extremely helpful. The majority of my program usage has been for email marketing, although I have heard from team members that it is excellent for social media marketing and other areas of digital marketing as well. For email marketing, I have done it all from creating a company's very first email blast to creating contact lists to monitoring the performance of email campaigns. I recall the first time I used Constant Contact to write an email newsletter for a small business, and was immediately impressed at how simple the interface was for a then-beginner like myself. I was able to change up the imagery (including font and color scheme) and add my photos and infographics. To this day, I love how Constant Contact allows users to create different contact lists for other purposes and campaigns, and the program makes it very clear when sending out emails who exactly that email will be going out to. Though I don't have as much experience with campaign analytics using Constant Contact as I do with some of the other features, I do know that it's reporting of metrics/KPIs is extremely helpful when observing the performance of a particular email and of a campaign as a whole. I look forward to using additional features offered by Constant Contact in the future, including its tools for social media marketing.

Cons

Thus far, the only issue I have with Constant Contact is related to the different features available with the three pricing plans. Although Constant Contact's pricing is good when compared to its competitors, the selection of features available with the cheapest pricing plan, Lite, is rather limited. With this plan, only one user is allowed, and not much storage is given. With email marketing, there is neither A/B testing nor segmentation, which I find to be quite frustrating. Features related to ads, SEO, and scheduling social media posts in advance are not available either. With the Standard pricing plan, there are some more ads, segmentation, and email marketing features available, but users cannot see the full scope of all that Constant Contact has to offer unless they pay for the most expensive plan. Free trials are available, which is helpful, but there is also no free plan. Some of your competitors offer free plans (albeit with limited features) in which at least the basics of the program can be used.

Pros

Based on my personal experience with Constant Contact, It's great so far because you get to use other external software with it and it's also very rich in terms of pre-designed templates which make it quick to easily create visually appealing landing pages without the need to start from scratch and they seem to well optimized for conversions -It helps to save effort and time though.- Another feature that I highly appreciate in Constant Contact it's that it actually gives you the ability to test different variations of your landing pages to identify which performs best in terms of conversion rates -well, this very amazing as it can be handy as it helps to minimize certain risks.- To get even fancier, it provides analytics that are helpful in tracking the performance of the landing pages such as page views, click-through rates, conversion rates, and much more which are essential for making data-driven decisions.

Cons

On the other hand, Constant Contact is limited in customization options. There are quite advanced features that some page builders like Brizy or Site Builder Pro offer which are completely absent in Constant Contact. This limits design potential and creativity as well.- It also lacks some advanced optimization features like dynamic text replacement, advanced targeting options, and opt-in form integration options.- To make the process even more complicated, Constant Contact offers poor SEO features. You don't even have full control over On-page SEO elements talkless of URL structure which can negatively impact organic search visibility.

Pros

It's fairly simple to use and can help keep all contacts organized.

Cons

You have to know exactly how to set up and organize your leads at the beginning, otherwise, it's difficult to change and re-categorize later on.

Alternatives Considered

Mailchimp

Reasons for Switching to Constant Contact

Price and simpliciaty.

Pros

It is easy to set up and manage your email flow and clients to grow your business

Cons

Less scalable and limited feature set compared to competitors

Pros

Simple and straight-forward to setup and it was very easy to copy old campaigns and re-use them to a new audience. We had a standard template that we would use and just copy to the next event.

Cons

Paywalls and contact limiting. Once you hit a certain amount of contacts they up-charge you.

Pros

Constant Contact is a great email platform for users who have a database of email users and are sending out monthly newsletters or segmented emails.

While they are a little behind with custom options and creating complex automations, they are in the processes of developing and launching new features and tools that allow more complex automations / journeys.

Cons

Currently, the platform has limits with automations. The builder is also somewhat limiting for designers, but is robust enough.

Pros

Easy to deploy for someone that doesn't have much experience. Templates are easy to use and varied.

Cons

Pricing could be a little less, especially for smaller businesses on a budget.

Pros

Constant Contact was our top choice for two reasons. 1. Emails are more customizable than other platforms. You can move elements side to side which you can not do on a handful of competitors' platforms. This was huge for us as the look and style of our email are extremely important. 2. Constant Contact offers the ability to create landing page sign-up forms. Total game changer and incredibly easy to create!

Cons

Frequently the platform slows or errors and the text editor covers the text box we are working on. To fix it, we have to refresh the page and likely lose our work.

Alternatives Considered

GetResponse and Mailchimp

Reasons for Choosing Constant Contact

There was more flexibility and options for email layout and design.

Switched From

Mailchimp

Reasons for Switching to Constant Contact

There was more flexibility and options for email layout and design.

Pros

In the early days of using this type of mailing software for subscription based newsletter campaigns, CC was at the top of its game and most popular. We chose it for that reason, and did it automate and streamline the process of sending email campaigns, however, the problems with CC falsely penalizing for spam caused us to switch providers.

Cons

We imported a significant subscription list which we gathered over several years. When sending a campaign upwards of 5K to 6K, there are going to bad addresses or people which decide they no longer want the content. Fair enough, however, we had a double-opt-in platform in place, and send a campaign 1x monthly. There are always going to be individuals who hit "spam" on email platforms, such as Gmail, because it's a fast way to unsubscribe and delete. This happened enough times, with just 2-3 people (out of thousands) using the Gmail spam report, that CC began to throttle and limit our service. We sent, time and time again, evidence of the double-opt-in from a particular group of spam reporters, to show we don't send unsolicited email -- ever. CC would remove the throttle, but it happened enough times that we grew irritated. If CC made it easier to unsubscribe, and Gmail made it not easier to hit a "spam" button instead of an "unsubscribe" button from CC, we wouldn't have had the issue. We felt the customer service was poor and unfair given the extremely low percentage of those who clicked "spam" (2-3 individuals) out of 5-6K recipients on a given campaign. We closed our CC account, switched, and never had the same problem with the follow-on provider, who took better care of us, and, our readers.

Alternatives Considered

Mailchimp

Reasons for Switching to Constant Contact

Seemed easy to use by multiple staff members. That wasn't a good enough reason to stay, and we didn't. We switched to Mail Chimp (happily so).

Pros

If someone were able to use Constant Contact without ever contacting customer service and if they didn't have a reputation for closing accounts, their interface is adequate for its intended purpose. It's possible to send E-Mails that appear as they do in the editor and their statistics for E-Mails that are actually able to be sent are presented well.

Cons

I spent 2 hours and 47 minutes on the phone waiting for their "deliverability team" to answer a question about SPF and DKIM and bounced messages, over six calls, before I finally gave up. I was never able to get in touch with anyone who know what he or she was talking about. I figured out the answer myself through a Google search hours later.

When I signed up for Constant Contact, a salesperson called me to upsell their services and asked what industry I was in, so I told her. I used the service for a month and spent hundreds of dollars to have my employees investigate their API.

Eventually, I complained to them about their poor wait times and someone called me to apologize. I spent 25 minutes on the phone with her and she told me I would get a 25% discount and they would get back to me about that in a few hours. After a few hours, instead of a discount, they sent me an E-Mail saying my account was closed because I was associated with an industry where I might send spam. I had only sent one message in the history of the account.

That's after I had told them before what industry I was in, and after I was helpful to them for 25 minutes of uncompensated time to tell them what was wrong with their customer service.

Alternatives Considered

Mailchimp

Reasons for Switching to Constant Contact

Their customer service agents called me and seemed like they were more helpful than the agents would be at their competitors. That turned out to be an erroneous assumption.

Pros

I like that I am able to import templates I build in BEE Pro's email builder. Maintaining customer lists is easy. The company is well-known enough to have extensive plug-ins for both WordPress and WIX sites.

Cons

Their things make their email campaign builder limited: no mobile design front-end editor, no ability to customize email width, or easily affect padding and margins.

Also, it is weird that you have to contact their customer service to remove their logo at the bottom of the email - even if you pay for the pro plans.

Alternatives Considered

SendGrid

Reasons for Choosing Constant Contact

We are a school, who's SIS system will not integrate with other software. So, we constantly have to upload lists to our email servicer. Mail chimp kept flagging our account - got very annoying.

Switched From

Mailchimp

Reasons for Switching to Constant Contact

Unlimited email sends - pricing based on contacts

Pros

1.Email Templates: Constant Contact provides a wide range of customizable email templates that make it easy for businesses to create professional-looking email campaigns.2.Contact Management: Constant Contact's contact management system allows businesses to easily manage their email lists, segment their contacts, and target specific customer groups.3.Lead Capture: The lead capture feature allows businesses to capture leads from their website and social media channels and add them to their email list.4.Reporting Analytics: Constant Contact's reporting analytics provides businesses with valuable insights into the performance of their email campaigns, allowing them to make data-driven decisions about future marketing investments.5.Integrations: Constant Contact integrates with a wide range of third-party tools and services, including CRM software, social media platforms, and eCommerce platforms, making it easy for businesses to integrate email marketing into their existing workflows.Overall, the user-friendly interface, lead capture tools, email templates, reporting analytics, and customer support are some of the most impactful features of Constant Contact. The product is generally considered to be easy to use, and the integration with existing business processes is seamless, making it a popular choice for businesses looking for a comprehensive email marketing solution.

Cons

1.Limited Design Flexibility: Some users have reported that the design flexibility of Constant Contact's email templates can be limited, making it difficult to create highly customized designs.2.Pricing: Some users have reported that Constant Contact's pricing can be higher compared to other email marketing solutions, particularly for businesses with larger contact lists.3.List Management: Some users have reported that the list management features in Constant Contact can be challenging to use, particularly for businesses with large and complex contact lists.4.Limited Automation: Some users have reported that Constant Contact's automation capabilities are limited compared to other email marketing solutions, making it difficult to create complex automated campaigns.5.Limited Integrations: Some users have reported that Constant Contact's integrations with third-party apps and services can be limited compared to other email marketing solutions, making it difficult to seamlessly integrate with existing business processes.

Pros

Constant Contact is a great platform to create all kinds of advertising campaigns, and send them to all the necessary clients, its capacity to create campaigns is superior to the competition, which helps the campaigns to be unique, with a quite different design. What I like the most about this platform is that it offers a different system to create advertising campaigns, within this platform you can create campaigns through code programming, and you can also create campaigns through the drag and drop editor, in this way, it will not be necessary that you have a programming experience, to create really attractive campaigns. Another thing that I like is that they allow nice real-time campaigns, I can see the progress of each one of them in real time, I can check how many clients have accessed the campaign and how many clients are missing to access it, like this as well as I can know from which region the visits to the campaigns come from. Lastly, I love the graphical analysis and diagrams that this platform offers me. I can see diagrams that help me predictively understand the trend that traffic is having in these campaings.

Cons

I really don't have any kind of problem with this campaign creation platform, at all times it has behaved wonderfully and has offered me a fairly stable platform, in which I can create campaigns from any device and you can monitor those from anywhwere, their accessibility is quite good and it offers a general panel, where all employees can access the same panel and create, edit and send campaigns from the same place. I'm satisfied with all the functionalities and features offered.

Pros

As an email marketing solution, CC fits most small to medium business owners needs with plenty of easy to edit templates, branded emails, newsletters, calendars, event apps, and website integrations. Additionally, business owners can set up events and registrations via the app. The templates are easy to use with varied options and designs. For more experienced handlers, HTML is available to set up templates. Emails offer clients and recipients the opportunity to opt out or stay tuned while landing the emails in their in box rather than their spam filters . Analytics are a plus and helpful to see what works and what doesn't in an email campaign. CC also integrates social media platforms. Overall it is a great all-in-one marketing tool.

Cons

While the software is generally easy to use, it is not intuitive and does on occasion produce glitchy results from missing images to random changes in text, font, and email structure. I do like the tiered pricing structure, although find CC to be far more expensive than their competitors. One of my biggest complaints is the placement of images - it doesn't really allow flexibility in design - if you are ok with their more cookie cutter template designs then its a 5 star - but the ability to place images becomes tedious and reduces the functionality. Overall the program is a go and worth the expense even if the image placement issues are annoying.

Pros

We have selected and will continue to use Constant Contact because of its exceptional usability. It's a robust system that works wonderfully for our company and meets all of our requirements for email marketing. Constant Contact's ability to let me make my own templates, run tests on campaigns, and see results in real time is its best feature. It's fantastic that I can design my emails to look unique and send them at times that are most convenient for my readers. And with Constant Contact's automation features, I can create elaborate, customized workflows that meet the specific requirements of my intended customers.

Cons

When compared to competing email marketing solutions, I find that Constant Contact's setup is a little trickier. There are alternative systems out there that are considerably less complicated and more user-friendly.

Pros

I use CC to to manage our large contact database and to send out email updates. It is great for segmenting our list -- from general interest to communications to fundraising. The automated features are great, especially that it will not allow the same email to appear in the same inbox twice. It also merges duplicate contacts. We use it across the entire organization. Constant contact is great for merging duplicate contacts, updating your address book, giving a reliable open rate and thorough reports, and allowing you to segment large email lists.

Cons

When uploading additional contacts, CC wants to see how they actively subscribed. This can be problematic when uploading an older email list (i.e. you may just have a spreadsheet of The List and they want to see more evidence). Additionally, it is a little pricey compared to competitors such as MailChimp. It would be great to be able to export email campaigns as HTML.Be extremely careful when importing contacts. Constant Contact wants to see how they actively subscribed. Sometimes it is hard to prove this when you have entered information for people you have an established relationship with, or if they verbally requested to be added. Constant Contact wants to actually see the (paper) sign-up sheet. This is unachievable for businesses/groups that have been around long enough to have established an email list based on personal relationships or when importing business cards. As for the design, sizing images can be difficult when you are using a self-designed template. As for the contact management services, representatives have very little technical knowledge and don't seem to understand marketing techniques used within certain industries.

Pros

1)Easy to use: Constant Contact has a user-friendly interface that makes it easy for users to create and send emails, even if they have little to no experience with email marketing.2)Customizable templates: Constant Contact offers a wide range of customizable templates that users can use to create professional-looking emails.3)Advanced features: Constant Contact offers advanced features such as A/B testing, segmentation, and automation, which can help users fine-tune their email campaigns and improve their results.4)Integration with social media: Constant Contact allows users to easily integrate their email campaigns with social media platforms such as Facebook, Twitter, and LinkedIn, making it easier to reach a wider audience.5)Excellent customer support: Constant Contact has a reputation for providing excellent customer support, with a team of experts available to help users with any questions or issues they may have.

Cons

1)Expensive: Constant Contact can be more expensive than some other email marketing tools, especially for users with large email lists or those who need advanced features.2)Limited customization options: While Constant Contact allows users to customize their templates, the options for customization may be limited compared to other email marketing tools.3)No free plan: Constant Contact does not offer a free plan, which may be a drawback for users on a tight budget or those who are just starting out with email marketing.4)Lack of integrations: Constant Contact does not offer as many integrations with other tools and platforms as some other email marketing tools.5)Poor deliverability: Some users have reported issues with email deliverability with Constant Contact, which can be a major issue for any email marketing campaign.

Pros

Constant Contact makes it really easy to make attractive, functional emails and to conduct email campaigns with sequencing. Building emails is done via a drag-and-drop interface (WYSIWYG), so you don't have to have any coding experience with html or css. It's really easy to schedule your campaigns, too. If you can use Outlook and Word, you should be able to get comfortable with Constant Contact pretty quickly. It's also really easy to build and manage contact lists, including importing from csv files. And Constant Contact does a good job of tracking bad email addresses and removing them from your lists, which is important because you are charged by the number of contacts you have. I also like that you can send yourself previews so you can try the messages out on different mail programs and tweak them to your liking. Once you've sent out the messages, Constant Contact offers reporting to let you know how successful your campaign was, including the click-through rate. It also sends you reports about who is being added to and removed from your contact lists. Its integration with several WordPress form plugins means it's easy to convert web traffic to email marketing recipients.

Cons

Permissions. There are basically two levels of permissions besides the account owner: campaign creator and account manager. It would be nice to have more granular control over what users can do, because account manager gives users a lot of freedom, but is necessary to work with contacts, schedule a send, etc. The other thing I don't like is how quickly the cost ramps up. Having used Emma and MailChimp, I feel like Constant Contact is the most robust platform. But it is expensive.

Pros

Constant Contact makes me happy, as I have improved the quality of all analytical procedures used in specialized marketing and ensured that they are always further developed. Everything is first class and of the highest quality, and I can complete a group marketing project with the help of their various tools. The service is quite good, and, with their use, I could integrate and customize the software without any problems. I evaluate data from social media accounts to corporate clients and various analytics management systems. There is no doubt that Constant Contact is an excellent opportunity for high-level advertising.

Cons

Constant Contact is an excellent product that has significantly impacted the creation of seamless marketing and numerous management systems.

Pros

Easy, user friendly and sooo many customizations! Mail chimp was cheaper but CC was way more automated and had many more options.

Cons

Cost started raising a bit in the last couple years. There’s so much more you can do with CC but it takes a bit of a learning curve to utilize its full potential- if you stick to basic email you’re fine but if you want to do much more which is ideal for marketing like landing pages you’ll be scratching your head for a while. Customer service is, “meh.”

Alternatives Considered

Mailchimp

Reasons for Choosing Constant Contact

Better presentation and organization.

Switched From

Microsoft Outlook

Reasons for Switching to Constant Contact

Much superior

Pros

Emails through constant contact look great, it's easy to use and customize and building email lists is very simple.

Cons

The survey feature was huge for us for the past few years, but they recently re-did this into "survey pages" which is terrible, very limited, and the exported data is always wonky. Support has been no help. This will cause me to look at other email platforms upon my renewal to look for a better "one-size-fits-all" solution.

Alternatives Considered

SurveyMonkey and Mailchimp

Pros

Constant Contact is very intuitive and user-friendly. People with no email experience can easily jump in and create nice-looking emails. Adding contacts and sending emails is also very simple! It really does all the basic things that a company would need to send emails. A perfect beginner email software!

Cons

Since I started using Constant Contact in 2019, the platform is virtually the same. We use other software (like Axios) that are constantly adding new features and content for their platform, whereas Constant Contact doesn't. Unfortunately, we have used Constant Contact to its capacity. Our emails cannot improve or change with the features that are currently available. It would be nice to see more customization in emails and better analytics reporting!