SendGrid Reviews

4.2
Overall rating
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4.2
Overall rating
Reviews
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User Reviews Overview

About SendGrid

Twilio SendGrid is a cloud-based email marketing tool that assists marketers and developers with campaign management and audience engagement. Its key features include A/B testing, mailing list management, predefined templates,...

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Feature ratings

Value for Money
4.0
Functionality
4.1
Ease of Use
4.1
Customer Support
3.8

Browse SendGrid Reviews

742 of 742 reviews
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Dylan
Dylan
  • Industry: Computer Software
  • Company size: 11–50 Employees
  • Used Daily for 6-12 months
  • Review Source
Value for Money
4
Functionality
5
Ease of Use
5
Customer Support
0

5
Reviewed on 18/12/2023

Pretty solid product with a good reputation, but can be pricey

My overall experience with SendGrid has been positive. I appreciate its reliability, detailed analytics, and user-friendly interface. My only concerns are with pricing scalability and occasional customer support challenges, but the platform consistently delivers effective and impactful email campaigns.

Pros

SendGrids high deliverability rates, solid tracking metrics and easy to use interface make it a very attractive offering in a competitive space.

Cons

The pricing structure mean that scalability can be a concern, there are some sudden jumps in pricing. The step from 200k to 250k emails a month takes you from $89.95/mo to $249/mo which is a suddenly 3x cost increase, with similar 2x increases at the next intervals. Having unit-based pricing would be less stressful than suddenly crossing a threshold.

Alternatives Considered

HubSpot Marketing Hub and Mailchimp

Reasons for Choosing SendGrid

SendGrids developer tools made it far easier to integrate with than Mailchimp, for what we needed to do.

Switched From

Mailchimp

Reasons for Switching to SendGrid

The developer offering was much simpler, and the starting pricing was fairly attractive if a little bit of a honeypot to get you on their ladder.
Verified Reviewer
  • Industry: Information Technology & Services
  • Company size: 11–50 Employees
  • Used Daily for 1+ year
  • Review Source
Value for Money
5
Functionality
4
Ease of Use
4
Customer Support
3

5
Reviewed on 13/04/2024

Unique Way to Build a Custom Campaign manager in Record Time

We've liked it thus far, we're working on rebranding and on the email side we're ready thanks to SendGrid.

Pros

We like how there are code snippets, thorough documentation, and multiple-domain support (Something we lacked before)

Cons

I'm fond of support that makes you wait for a solution when an issue arises, but errors and documentation is thorough enough it rarely happens.

Alternatives Considered

Mailchimp

Reasons for Switching to SendGrid

We cannot disclose our previous provider, so we did switch but can't say. We chose SendGrid over Mailchimp because it's more for developers and custom solutions. MailChimp is more customer-end-user friendly.
Verified Reviewer
  • Industry: Information Technology & Services
  • Company size: 11–50 Employees
  • Used Daily for 1-5 months
  • Review Source
Value for Money
0
Functionality
5
Ease of Use
4
Customer Support
5

5
Reviewed on 04/01/2025

A Powerful Email Sending Platform.

My experience with sendgrid is very much satisfied. It provides a lot email customization.

Pros

1- SendGrid provides customizable email templates.
2- SendGrid offers robust API support, which makes it easy for developers to integrate email sending into applications.
3- SendGrid has 24/7 customer support, including chat, email, and phone support for premium users.

Cons

1- Sometimes customer support response times can be slower.

Top SendGrid Alternatives

Tyler
  • Industry: Translation & Localization
  • Company size: 2–10 Employees
  • Used Daily for 1+ year
  • Review Source
Value for Money
1
Functionality
1
Ease of Use
1
Customer Support
1

1
Reviewed on 30/12/2024

WE'VE LOST COMPLETE TRUST IN SENDGRID

Horrible email sender! We've used SendGrid for nearly 3 years now, and out of nowhere, this weekend they suspended our services claiming our account was exhibiting suspicious behavior. We use SendGrid to support email sending for our online software application. This unexpected and unwarranted outage impacted our clients and operations. We immediately reached out to customer support for assistance and received the most unhelpful and incompetent support, repeatedly being told that the Compliance Team would review our case. In the meantime, we now have to explain to our customers that we are experiencing an outage that we have no control over and no estimation on the resolution. It's incredible that a vendor would suspend services without a single warning email. We have lost complete trust in SendGrid and are now opting to switch to a different email sender.

Pros

Nothing at all.

Cons

Customer support; proactive communication; troubleshooting; reliability

Lauren
  • Industry: Consumer Services
  • Company size: 2–10 Employees
  • Used Daily for 2+ years
  • Review Source
Value for Money
4
Functionality
4
Ease of Use
5
Customer Support
4

4
Reviewed on 25/11/2024

Automated Emails With Ease

It's quick, fast and efficient and gets the job done. Very straight forward and easy to incorporate into any business with an online presence.

Pros

The ease of use and integration for automated emails

Cons

Not as much versatility in templates as I would like

Irina
  • Industry: Computer Software
  • Company size: 2–10 Employees
  • Used Daily for 2+ years
  • Review Source
Value for Money
4
Functionality
5
Ease of Use
5
Customer Support
5

5
Reviewed on 20/12/2024

Reliable and very good

Pros

Easy integration, clear UI to work with.

Cons

The design template library versioning can be confusing

Ahliman
  • Industry: Internet
  • Company size: Self Employed
  • Used Monthly for 2+ years
  • Review Source
Value for Money
3
Functionality
3
Ease of Use
5
Customer Support
3

3
Reviewed on 30/11/2024

Not too bad

SendGrid is a reliable option, like other providers, when looking for a free or paid SMTP service. However, the free plan is limited to 100 emails per day, which is quite restrictive.

Their pricing is unstable, which doesn’t inspire much confidence for the future, but apart from that, the service is excellent.

Pros

I started using SendGrid a while ago; the service is stable, the interface is pleasant to use, and the website is easy to navigate.

Cons

SendGrid often changes its pricing. A long time ago, for example, they removed or modified (I don’t remember exactly) the free plan for users, which led me to switch providers. I couldn’t say if they still follow the same practice today.

Mohammad
  • Industry: Marketing & Advertising
  • Company size: 11–50 Employees
  • Used Daily for 6-12 months
  • Review Source
Value for Money
1
Functionality
1
Ease of Use
2
Customer Support
4

2
Reviewed on 24/12/2024

Not worth the hassle despite the scalability.

Disappointing; frequent issues with reliability and support.

Pros

Scalable email delivery for larger campaigns.

Cons

Support and UI are frustratingly poor and not friendly

You
  • Industry: Education Management
  • Company size: 5,001–10,000 Employees
  • Used Daily for 6-12 months
  • Review Source
Value for Money
4
Functionality
4
Ease of Use
4
Customer Support
0

5
Reviewed on 10/12/2024

Overall Great

I used it to try and set-up my own email server essentially, but managing an email server was harder than I expected

Pros

Easy to set-up your domain with and offers a free forwarding service.

Cons

Is not able to receive or forward incoming emails without making it contrived.

Verified Reviewer
  • Industry: Information Technology & Services
  • Company size: 11–50 Employees
  • Used Weekly for 1-5 months
  • Review Source
Value for Money
5
Functionality
5
Ease of Use
5
Customer Support
5

5
Reviewed on 06/01/2025

Reliable email delivery with advance features

It us easy to use and and it gives free plan also

Pros

It gives an easy to use API which we integrate with our project

Cons

It offers limited design features. It offers basic templates

Anouar
  • Industry: E-Learning
  • Company size: 51–200 Employees
  • Used Weekly for 1+ year
  • Review Source
Value for Money
5
Functionality
5
Ease of Use
5
Customer Support
5

5
Reviewed on 22/04/2023

An excellent platform for email marketing experience.

As an excellent, I recommend it for beginners as a start.

Pros

An excellent platform, especially for beginners. It gives free trial packages for life, 100 emails per day, and it has an SMTP feature that can be linked with a programEmails can be tracked and Follow Up can be doneAnd accurate analyzes through development. There are many advantages, and it is possible to make an html form to put it on a landing page or your site to put people in a mailing list for a fee.

Cons

Yet countries in the world are banned in this company.

Ewa
  • Industry: Health, Wellness & Fitness
  • Company size: 51–200 Employees
  • Used Daily for 2+ years
  • Review Source
Value for Money
4
Functionality
4
Ease of Use
4
Customer Support
4

4
Reviewed on 28/04/2024

SendGrid: Robusta Tool for Email Marketing

Pros

I give double thumbs up to the fact that it automates email marketing which saves time.

Cons

SendGrid had all the capabilities that enables me to automate marketing strategies even though it lack offline access.

Lucia
  • Industry: Printing
  • Company size: 51–200 Employees
  • Used Daily for 2+ years
  • Review Source
Value for Money
5
Functionality
4
Ease of Use
5
Customer Support
4

4
Reviewed on 09/09/2024

A Great Email Marketing Software

Pros

I like the customer communication features offered by SendGrid.
It handles email marketing really well and SendGrid has all we need.

Cons

Not a single complication with SendGrid.

Danny
Danny
  • Industry: Computer Software
  • Company size: 11–50 Employees
  • Used Weekly for 2+ years
  • Review Source
Value for Money
3
Functionality
4
Ease of Use
4
Customer Support
3

4
Reviewed on 25/03/2024

Solid platform with a few drawbacks

For the price, I feel like SendGrid can definitely work for certain companies. It’s easy to setup and start using. If you rely heavily on campaign analytics, I’d look elsewhere.

Pros

The user interface is fairly intuitive and easy to navigate. Template and list management tools are also nice.

Cons

After SendGrid was acquired by Twilio, we saw a downgrade in service. Engagement analytics were not as reliable since many spam filters were showing as clicks. It made it hard to determine which campaigns were actually successful.

Verified Reviewer
  • Industry: Computer Software
  • Company size: 2–10 Employees
  • Used Daily for 1+ year
  • Review Source
Value for Money
5
Functionality
5
Ease of Use
5
Customer Support
5

5
Reviewed on 29/01/2024

Good email service product

I am happy with SendGrid and using this from last 2 years

Pros

Support system and Their dashboard UI, which is simple

Cons

Sometimes loading time is bit more than usual websites

Alternatives Considered

Mailchimp
Stephen
  • Industry: Computer Software
  • Company size: 2–10 Employees
  • Used Weekly for 2+ years
  • Review Source
Value for Money
5
Functionality
5
Ease of Use
5
Customer Support
5

5
Reviewed on 05/08/2023

One of the best Emailing tools out there

My overall experience is very good I have been using the platform for years now and never had any issues it works great.

Pros

I like how I was able to get set up fast and how easy the platform is to use and if I need help there is help there for you right away. I also like that I can manage my email and campaigns from one place, and you all even have a free version.

Cons

The only thing I like least is that is could be a bit cheaper or give more emails to be added for that plan for the price.

Enrico
  • Industry: Information Technology & Services
  • Company size: 51–200 Employees
  • Used Daily for 1+ year
  • Review Source
Value for Money
5
Functionality
4
Ease of Use
5
Customer Support
4

5
Reviewed on 15/02/2024

My Experience With SendGrid

Pros

I like that it comes with email security features
It makes customer engagement easy
Email marketing and tracking is easy too
It makes the best email marketing solution for business.

Cons

SendGrid has met business needs. No dislikes.

Ashley
  • Industry: Consumer Goods
  • Company size: 2–10 Employees
  • Used Daily for 2+ years
  • Review Source
Value for Money
4
Functionality
4
Ease of Use
4
Customer Support
4

5
Reviewed on 16/10/2023

Perfect for this B2C Beauty Business

Pros

We primarily utilize SendGrid to send SingleSend marketing emails and have been able to do so with great success. They make managing/segmenting your list easy to do. I love that they also offer automation, which is something we will be exploring more in the coming months. The A/B testing capabilities are also amazing.

Cons

So far, even after 2+years of using the platform, my only real complaint is I would like to be able to upload a fully embedded/clickable PDF into the platform and send. Right now that is not possible and it along with the elements, must be configured in the designer within the platform.

Albert
  • Industry: Computer Software
  • Company size: 2–10 Employees
  • Used Weekly for 1+ year
  • Review Source
Value for Money
5
Functionality
5
Ease of Use
4
Customer Support
4

5
Reviewed on 05/01/2024

Awesome transactional email service that increases delivery rate of emails

Pros

It's works as advertised. It gets transactional emails delivered on time and decreases the chance of going to spam or junk folders. It also integrates with a lot of software. The free version is great.

Cons

I wish they had better instructional videos and guides to help me with my specific use case or scenario. I had to do research on my own to complete my setup.

Arkadiusz
Arkadiusz
  • Industry: Information Technology & Services
  • Company size: 2–10 Employees
  • Used Monthly for 2+ years
  • Review Source
Value for Money
5
Functionality
5
Ease of Use
5
Customer Support
4

5
Reviewed on 01/12/2023

Opt-in hub for a client

Pros

Very easy opt-in integration for multiple landing pages and websites.

Cons

I can't really complain about SendGrid since I've been using it only for opt-in hub.

  • Industry: Information Technology & Services
  • Company size: 2–10 Employees
  • Used Weekly for Free Trial
  • Review Source
Value for Money
5
Functionality
3
Ease of Use
3
Customer Support
1

5
Reviewed on 26/10/2024

SendGrid Review

I haven't used it much other than the initial sign up, overall support wasn't good

Pros

I like that the pricing is determined by the number of emails you send, which works out free for small organizations.

Cons

their customer support was inexistent and a little frustrating given what they promised on the website

Waleed Ahmad
  • Industry: Automotive
  • Company size: 10,000+ Employees
  • Used Daily for 1+ year
  • Review Source
Value for Money
0
Functionality
5
Ease of Use
5
Customer Support
0

5
Reviewed on 04/04/2024

Emails Delivery Simplified

Pros

Best tool to send emails and also keep track of them

Cons

So far no cons. Its very easy to use and maintain.

Joe
  • Industry: Warehousing
  • Company size: 51–200 Employees
  • Used Daily for 1+ year
  • Review Source
Value for Money
3
Functionality
5
Ease of Use
5
Customer Support
5

5
Reviewed on 28/11/2023

Automating and Emailing as much as we can

Love the API, so easy to use and implement across platforms.

Pros

The API is so easy to use and implement. The dashboards and statistics is a great addition which makes our jobs easier and cuts down costs.

Cons

I wish there was a plan between FREE and BASIC. I pretty much need to send around 200-300 emails a day. Free is 100 Emails per day, and the basic plan is 1000 email per day. If there was something @ half the cost to send 300 emails a day that would be perfect!

Elle
Elle
  • Industry: Design
  • Company size: 2–10 Employees
  • Used Monthly for 1-5 months
  • Review Source
Value for Money
0
Functionality
5
Ease of Use
5
Customer Support
0

5
Reviewed on 02/02/2024

Ensures deliverability and effectiveness

Ovberall we are happy with Sendgrid - it does exactly what it advertises it should do.

Pros

It's really easy to set up campaigns and schedule them ahead of time. Then you can just forget about them until you need to check the statistics.

Cons

No downsides to using Sendgrid thus far.

Ava
Ava
  • Industry: Financial Services
  • Company size: 1,001–5,000 Employees
  • Used Daily for 2+ years
  • Review Source
Value for Money
0
Functionality
4
Ease of Use
5
Customer Support
0

4
Reviewed on 15/04/2023

Solid option for our email marketing operations.

The most significant benefit my team has gained from Sendgrid is the assurance that our transactional emails and newsletters are delivered directly to our subscribers' inboxes, rather than being filtered out as spam.

Pros

I absolutely love using Sendgrid for our email marketing needs. Its intuitive and user-friendly interface makes creating and sending professional-looking emails a breeze. The email list segmentation feature, which allows us to trigger email engagement based on user behavior within our app, has had a significant impact on our overall sales conversion workflow. Additionally, Sendgrid's reporting and analytics tools have been invaluable in measuring and identifying the strengths and weaknesses of our email campaigns through real-time data metrics. Overall, Sendgrid has been a game-changer for our email marketing efforts.

Cons

Twilio's email builder is restrictive when it comes to available design options and flexibility. One area for improvement is its drag-and-drop editor, which could benefit from more advanced customization options, such as the ability to add custom HTML or CSS for greater design flexibility.

742 reviews