---
description: Review of WhatsApp Software: system overview, features, price and cost information. Get free demos and compare to similar programs.
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title: WhatsApp | Reviews, Pricing & Demos - SoftwareAdvice GB
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Breadcrumb: [Home](/) > [Customer Communications Management Software](/directory/4742/customer-communications-mngt/software) > [WhatsApp](/software/285733/whatsapp)

# WhatsApp

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> WhatsApp enables businesses to connect with customers using real-time chat. The app can be used to answer customer questions in real-time while highlighting products and services. Users can create business profiles on WhatsApp with helpful information for customers such as physical addresses, business descriptions, websites, and more. The app can be downloaded as a desktop app or mobile app for iOS and Android devices. &#10;&#10;WhatsApp provides digital labels that can be used to organize contacts and chats. To save time, users can utilize quick replies when answering common questions from customers or other team members. Other WhatsApp features include group chats, file sharing, customizable notifications, voice and video calling, and more. &#10;&#10;WhatsApp is available as a free solution. Support is provided via an online help center.
> 
> Verdict: Rated **4.7/5** by 16296 users. Top-rated for **Likelihood to recommend**.

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## Quick Stats & Ratings

| Metric | Rating | Detail |
| **Overall** | **4.7/5** | 16296 Reviews |
| Ease of Use | 4.8/5 | Based on overall reviews |
| Customer Support | 4.3/5 | Based on overall reviews |
| Value for Money | 4.7/5 | Based on overall reviews |
| Features | 4.6/5 | Based on overall reviews |
| Recommendation percentage | 90% | (9/10 Likelihood to recommend) |

## About the vendor

- **Company**: WhatsApp
- **Location**: Menlo Park, US

## Commercial Context

- **Pricing model**: Per Feature (Free version available)
- **Pricing Details**: WhatsApp is available free of cost.
- **Target Audience**: Self Employed, 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+
- **Deployment & Platforms**: Cloud, SaaS, Web-based, Mac (Desktop), Windows (Desktop), Android (Mobile), iPhone (Mobile), iPad (Mobile)
- **Supported Languages**: English
- **Available Countries**: United States

## Features

- @mentions
- API
- Activity Dashboard
- Alerts/Notifications
- Audio Calls
- Autoresponders
- Batch Communications
- CRM
- Canned Responses
- Chat/Messaging
- Collaboration Tools
- File Sharing
- Interaction Tracking
- Mobile Access
- Multi-Channel Communication
- Multi-Language
- On-Demand Communications
- Personalisation
- Project Management
- Real-Time Chat

## Integrations (13 total)

- Bitrix24
- Facebook Apps and Tabs
- Freshdesk
- Hootsuite
- HubSpot CRM
- Instagram
- Meta for Business
- MightyCall
- Odoo
- Shopify
- Telegram
- Twilio
- Zendesk Suite

## Support Options

- Email/Help Desk
- FAQs/Forum
- Chat

## Category

- [Customer Communications Management Software](https://www.softwareadvice.co.uk/directory/4742/customer-communications-mngt/software)

## Related Categories

- [Customer Communications Management Software](https://www.softwareadvice.co.uk/directory/4742/customer-communications-mngt/software)
- [Live Chat Software](https://www.softwareadvice.co.uk/directory/4569/live-chat/software)
- [Team Communication Software](https://www.softwareadvice.co.uk/directory/4594/team-communication/software)

## Alternatives

1. [Slack](https://www.softwareadvice.co.uk/software/154669/slack) — 4.7/5 (24046 reviews)
2. [LiveChat](https://www.softwareadvice.co.uk/software/27068/livechat) — 4.6/5 (1715 reviews)
3. [Text Request](https://www.softwareadvice.co.uk/software/306855/text-request) — 4.6/5 (1193 reviews)
4. [LiveAgent](https://www.softwareadvice.co.uk/software/109980/liveagent) — 4.7/5 (1753 reviews)
5. [Chatway](https://www.softwareadvice.co.uk/software/432296/chatway) — 4.9/5 (77 reviews)

## Reviews

### "Good but spoiling over time." — 4.0/5

> **Norbu** | *12 February 2026* | Telecommunications | Recommendation rating: 8.0/10
> 
> **Pros**: Still the best tool to replace SMS / MMS and the research team is coming up with features which are useful for the customer base.
> 
> **Cons**: Moved to a commercial app or platform by the introduction of meta interests to the product. WhatsApp business API started spamming on the platform.
> 
> Cool and good for sure. Whereas I doubt whether I may exit from it if the thing are going further as of now.

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### "What's Up With What'sApp\!" — 4.0/5

> **Verified Reviewer** | *18 March 2026* | Entertainment | Recommendation rating: 9.0/10
> 
> **Pros**: I loved that I now can contact friends and family internationally, that it is easy to use, and the ability to share videos and photos fairly well in addition to customizable backdrops and separate group chats/categories. The ability to archive is also a great addition.
> 
> **Cons**: I dislike that the app feels "heavy handed" in the sense that it can be cumbersome to launch, a bit laggy, slows down other apps by using a lot of processing power, and has authentication issues.
> 
> Overall, WhatsApp has been a mostly positive experience for me, especially as a tool to contact those far away and share texts, plans, and files with people of varying degrees of phone usage.

-----

### "\#1 messaging app" — 5.0/5

> **Sabrina** | *1 April 2024* | Media Production | Recommendation rating: 10.0/10
> 
> **Pros**: The new features it has, like editing message after it has been sent, delete message after it has been sent, turning of read recipt from my chats also being able to send a voicenote status is cool too.
> 
> **Cons**: The length of uploading a video is too short.
> 
> It has been great its an easy way to communicate with others even being able do business calls group video calls its an amazing app.

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### "Ease of use,Customer Support , Advanced Features" — 5.0/5

> **Zeeshan** | *13 December 2025* | Building Materials | Recommendation rating: 10.0/10
> 
> **Pros**: Ease of use ,with no bugs and issues. its customer friendly interface and end to end Encryption during Chatting.
> 
> **Cons**: Its lack of ability to control , scams, phishing attempts and the spread of misinformation , especially in large Group Chats.
> 
> Overall experience is awesome , as it is user friendly, reliable , no privacy concern andis  feature Rich

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### "Helpful communication tool for customer interaction" — 5.0/5

> **Andrew** | *4 March 2026* | Hospitality | Recommendation rating: 9.0/10
> 
> **Pros**: It allows for a cheap way of strengthening our business reach and ease of use for our customers to contact us / keep updated.  A vast variety of ways to engage and reach customers is really useful.
> 
> **Cons**: With alot of products sometimes it can add extra features that we are unlikely to fully utilise due to the size of our business to maximise the impact it has.
> 
> It is an excellent tool to improve business efficiencies and reach and communicate with new customers which is really beneficial.

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## Links

- [View on SoftwareAdvice](https://www.softwareadvice.co.uk/software/285733/whatsapp)

## This page is available in the following languages

| Locale | URL |
| de | <https://www.softwareadvice.de/software/285733/whatsapp> |
| en | <https://www.softwareadvice.com/customer-communications-mngt/whatsapp-profile/> |
| en-AU | <https://www.softwareadvice.com.au/software/285733/whatsapp> |
| en-GB | <https://www.softwareadvice.co.uk/software/285733/whatsapp> |
| en-IE | <https://www.softwareadvice.ie/software/285733/whatsapp> |
| en-NZ | <https://www.softwareadvice.co.nz/software/285733/whatsapp> |

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