--- description: Review of Apollo.io Software: system overview, features, price and cost information. Get free demos and compare to similar programs. image: https://gdm-localsites-assets-gfprod.imgix.net/images/software_advice/og_logo-55146305bbe7b450bea05c18e9be9c9a.png title: Apollo.io | Reviews, Pricing & Demos - SoftwareAdvice GB --- Breadcrumb: [Home](/) > [Call Recording Software](/directory/1718/call-recording/software) > [Apollo.io](/software/428803/apollo-io) # Apollo.io Canonical: https://www.softwareadvice.co.uk/software/428803/apollo-io Page: 1 / 17\ Next: [Next page](https://www.softwareadvice.co.uk/software/428803/apollo-io?page=2) > Apollo is an all-in-one sales intelligence platform with tools to help you prospect, engage, and drive more revenue. Sellers and marketers use Apollo to discover more customers in market, connect with contacts, and establish a modern go-to-market strategy. Apollo's B2B Database includes over 220M contacts and 30M companies with robust and accurate data. Teams leverage Apollo’s Engagement Suite to scale outbound activity and sequences effectively. Finally, up-level your entire go-to-market processes with Apollo's Intelligence Engine with recommendations and analytics that help you close. Founded in 2015, Apollo.io is a leading data intelligence and sales engagement platform trusted by over 10,000 customers, from rapidly growing startups to global enterprises. > > Verdict: Rated **4.5/5** by 387 users. Top-rated for **Likelihood to recommend**. ----- ## Quick Stats & Ratings | Metric | Rating | Detail | | **Overall** | **4.5/5** | 387 Reviews | | Ease of Use | 4.5/5 | Based on overall reviews | | Customer Support | 4.2/5 | Based on overall reviews | | Value for Money | 4.4/5 | Based on overall reviews | | Features | 4.5/5 | Based on overall reviews | | Recommendation percentage | 90% | (9/10 Likelihood to recommend) | ## About the vendor - **Company**: Apollo.io - **Founded**: 2015 ## Commercial Context - **Starting Price**: US$0.00 - **Pricing model**: Per User (Free version available) (Free Trial) - **Pricing Details**: Apollo.io is available across three pricing tiers, see below or find out detailed information here: https://www.apollo.io/pricing Free: $0/month - always Free Basic: $49/month Professional: $99/month - **Target Audience**: Self Employed, 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+ - **Deployment & Platforms**: Cloud, SaaS, Web-based - **Supported Languages**: English - **Available Countries**: Australia, Brazil, Canada, Chile, Colombia, France, Germany, India, Ireland, Israel, Mexico, Netherlands, New Zealand, Philippines, Portugal, Singapore, South Africa, Spain, Switzerland, United Arab Emirates and 2 more ## Features - A/B Testing - AI/Machine Learning - API - Activity Dashboard - Activity Tracking - Alerts/Notifications - Audience Targeting - Auto-Dialer - Automatic Call Distribution - Automatic Transcription - Autoresponders - B2B Lead Generation - Behavioural Analytics - Business Process Control - CRM - Calendar Management - Call List Management - Call Monitoring - Call Recording - Campaign Analytics ## Integrations (23 total) - Census - Gmail - Google Chrome - HubSpot CRM - HubSpot Marketing Hub - HubSpot Sales Hub - Koncert - Lavender - LinkedIn for Business - Mailgun - Marketo Engage - Microsoft Outlook - Nooks - Nylas - Orum ... and 8 more integrations ## Support Options - Email/Help Desk - FAQs/Forum - Knowledge Base - Phone Support - Chat ## Category - [Call Recording Software](https://www.softwareadvice.co.uk/directory/1718/call-recording/software) ## Related Categories - [Call Recording Software](https://www.softwareadvice.co.uk/directory/1718/call-recording/software) - [Buyer Intent Software](https://www.softwareadvice.co.uk/directory/4625/buyer-intent/software) - [Sales Engagement Platform Software](https://www.softwareadvice.co.uk/directory/4071/sales-engagement/software) - [Sales Forecasting Software](https://www.softwareadvice.co.uk/directory/4678/sales-forecasting/software) - [Sales Intelligence Tools](https://www.softwareadvice.co.uk/directory/4620/sales-intelligence/software) ## Alternatives 1. [Seamless](https://www.softwareadvice.co.uk/software/441610/seamless-ai) — 4.5/5 (487 reviews) 2. [Dripify](https://www.softwareadvice.co.uk/software/256302/dripify) — 4.7/5 (476 reviews) 3. [useArtemis](https://www.softwareadvice.co.uk/software/369021/useartemis) — 4.7/5 (171 reviews) 4. [Cognism](https://www.softwareadvice.co.uk/software/175843/cognism) — 4.7/5 (255 reviews) 5. [HubSpot Marketing Hub](https://www.softwareadvice.co.uk/software/119437/hubspot-marketing-hub) — 4.5/5 (6220 reviews) ## Reviews ### "Good prospecting tool, all-in-one solution but lacklustre EMEA contact data" — 5.0/5 > **Peter** | *8 January 2025* | Human Resources | Recommendation rating: 10.0/10 > > **Pros**: Easy of use, all-in-one solution for sales prospecting. > > **Cons**: Contact quality data, especially mobile numbers for EMEA. > > Overall, I had some success with it, but I needed better phone data. ----- ### "Super easy to use data enrichment tool" — 5.0/5 > **Benjamin** | *26 March 2025* | Information Technology & Services | Recommendation rating: 8.0/10 > > **Pros**: Apollo is incredibly useful and super simple to use, I mainly use it for getting prospect data into the CRM to help with sequencing. It's also brilliant that they have a chrome extension that sits on your screen so you can easily use it inside Linkedin. > > **Cons**: My only con is that if it cannot find a valid email for a prospect then you aren't able to push them to the CRM. > > Apollo has been a game changer for me. It's incredibly useful and super simple to use. I mainly rely on it to get prospect data into the CRM, which makes sequencing so much easier. I love that they have a Chrome extension that sits right on your screen, so you can seamlessly use it inside LinkedIn. It saves so much time and makes the process feel effortless. If I had to mention one thing that could be better, it's that when Apollo can't find a valid email for a prospect, you can't push them to the CRM, which can be a little frustrating. Overall, though, it's been an amazing tool that has made my workflow so much smoother and more efficient. ----- ### "Great tool\!" — 5.0/5 > **Verified Reviewer** | *16 September 2022* | Outsourcing/Offshoring | Recommendation rating: 10.0/10 > > **Pros**: I like how it gives us a lot of information we need for our contacts. Easy to use and deploy. > > **Cons**: Sometimes the accuracy of the information was an issue. ----- ### "Apollo.io — the all-in-one sales tool I wish I had at Groupon and get a lot of value from now as the \[sensitive content hidden\] of The Blogsmith" — 5.0/5 > **Maddy** | *22 November 2024* | Marketing & Advertising | Recommendation rating: 10.0/10 > > **Pros**: This is the best all-in-one sales intelligence and productivity tool I've used in over a decade executing sales functions. Apollo has an extremely straightforward user interface. The naming mechanisms for various features intuitively make sense for sales professionals, even those new to the role, which helps immensely with adoption. We periodically ask their customer support if they have resources or recommendations for metric benchmarks, approaches to personalization, and other best practices. They are always quick to share something useful. I find them to go above and beyond with value in both their product and customer experience. > > **Cons**: There are a lot of features, so it can be a little confusing to muddle through the differences between plan levels. Additionally, there are certain situations when I'm trying to complete a specific action and get confused by the user interface — but it's not my overall experience. > > I'm the decision maker for investing in this tool but not the main user. I was involved in implementing it and work with my team on a weekly basis to make sure we're making the most of our use of it. Together with my team, we continuously explore Apollo features and applications that make sense for our developing sales approach. ----- ### "Apollo is good for enrichment but lacks maturity for sales engagement" — 4.0/5 > **Alex** | *1 March 2025* | Information Technology & Services | Recommendation rating: 6.0/10 > > **Pros**: It has a strong database of Companies and Contacts to enrich your CRM. > > **Cons**: It's not intuitive and is hard for early users to navigate. It's also trying to be a CRM and a Sales Engagement tool. It is hard to know what to do when starting up. > > We use it for enrichment and it does this well. If it could guide people through its process better, and be very clear about the various different options it provides eg. Enrichment, Engagement, Conversations - and these were given to Admins to either turn on or off for users, it would be a lot easier to manage. ----- Page: 1 / 17\ Next: [Next page](https://www.softwareadvice.co.uk/software/428803/apollo-io?page=2) ## Links - [View on SoftwareAdvice](https://www.softwareadvice.co.uk/software/428803/apollo-io) ## This page is available in the following languages | Locale | URL | | de | | | en | | | en-AU | | | en-GB | | | en-IE | | | en-NZ | | | fr | | ----- ## Structured Data