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description: Discover the best Email Marketing Software for your organisation. Compare top Email Marketing Software tools with customer reviews, pricing and free demos.
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title: Best Email Marketing Software - 2026 Reviews, Pricing & Demos
---

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# Email Marketing Software

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## Products

1. [Klaviyo](https://www.softwareadvice.co.uk/software/63589/klaviyo) — 4.6/5 (539 reviews) — Klaviyo is the all-in-one platform built to help B2C brands drive revenue and relationships by integrating SMS and em...
2. [Mailjet](https://www.softwareadvice.co.uk/software/419161/mailjet) — 4.2/5 (456 reviews) — With GDPR-compliant infrastructure and proven deliverability, Mailjet is the best Email Marketing Software \& Emai...
3. [GetResponse](https://www.softwareadvice.co.uk/software/343786/getresponse) — 4.2/5 (527 reviews) — GetResponse is a lifecycle automation platform for businesses that want to drive more consistent, repeatable revenue ...
4. [Mailgun](https://www.softwareadvice.co.uk/software/419700/mailgun) — 4.3/5 (197 reviews) — Mailgun is a cloud-based transactional email API service designed to help developers send, track and receive emails f...
5. [HubSpot Marketing Hub](https://www.softwareadvice.co.uk/software/119437/hubspot-marketing-hub) — 4.5/5 (6258 reviews) — HubSpot is a leading growth platform. Over 52,000 total customers in more than 100 countries use HubSpot’s award-winn...
6. [Omnisend](https://www.softwareadvice.co.uk/software/100592/omnisend) — 4.7/5 (837 reviews) — Email \& SMS marketing so good, it's boring. Omnisend is built for ecommerce, and 150,000+ brands use it to run em...
7. [Enabler](https://www.softwareadvice.co.uk/software/168388/enabler) — 3.7/5 (3 reviews) — Enabler is a multi-award-winning enterprise email marketing and automation platform designed specifically for organiz...
8. [InboxAlly](https://www.softwareadvice.co.uk/software/447628/inboxally) — 4.8/5 (6 reviews) — InboxAlly is the go to solution for solving sender IP and sender domain reputation issues. The tool incorporates in y...
9. [Customer.io](https://www.softwareadvice.co.uk/software/231190/customer-io) — 4.7/5 (87 reviews) — Customer.io is a leading customer engagement platform designed for tech-savvy organizations to create personalized cu...
10. [Direct Mail](https://www.softwareadvice.co.uk/software/326004/direct-mail) — 4.8/5 (164 reviews) — Direct Mail is an email marketing solution for Mac that lets you create and send personalized emails to your list of ...
11. [EmailOctopus](https://www.softwareadvice.co.uk/software/132424/emailoctopus) — 4.8/5 (657 reviews) — EmailOctopus is an email marketing software that helps businesses design, launch and manage personalized email campai...
12. [EngageBay CRM](https://www.softwareadvice.co.uk/software/83835/engagebay) — 4.6/5 (912 reviews) — EngageBay is an AI-powered all-in-one CRM that helps small businesses and startups manage marketing, sales, and custo...
13. [Gmail](https://www.softwareadvice.co.uk/software/171529/gmail) — 4.8/5 (13564 reviews) — Gmail is a cloud-based solution that helps businesses streamline communication across the organization via emails. It...
14. [Brevo](https://www.softwareadvice.co.uk/software/18887/brevo) — 4.6/5 (3523 reviews) — Brevo Marketing Platform is an all-in-one marketing solution serving individuals, small businesses, and large enterpr...
15. [Squarespace](https://www.softwareadvice.co.uk/software/157453/squarespace) — 4.6/5 (3430 reviews) — Squarespace helps users create websites and offers an e-commerce solution for small and midsize businesses for buildi...
16. [Pipedrive](https://www.softwareadvice.co.uk/software/321306/pipedrive) — 4.5/5 (3063 reviews) — Pipedrive is a web-based sales CRM solution that helps sales teams of all sizes and industries close more deals. Pipe...
17. [Constant Contact](https://www.softwareadvice.co.uk/software/397812/constant-contact) — 4.3/5 (2953 reviews) — Constant Contact is a cloud-based digital marketing platform built for small businesses, nonprofits, and franchise or...
18. [ActiveCampaign](https://www.softwareadvice.co.uk/software/5398/activecampaign) — 4.6/5 (2571 reviews) — ActiveCampaign is a cloud-based marketing and sales automation platform serving small to mid-sized businesses through...
19. [MailerLite](https://www.softwareadvice.co.uk/software/100595/mailerlite) — 4.7/5 (2324 reviews) — MailerLite has been the email marketing platform of choice for small businesses, creators, and ecommerce brands for o...
20. [Airtable](https://www.softwareadvice.co.uk/software/205546/airtable) — 4.6/5 (2244 reviews) — Airtable is a cloud-based platform that helps businesses of all sizes — from startups to large enterprises — manage w...
21. [Systeme.io](https://www.softwareadvice.co.uk/software/334889/systemeio) — 4.8/5 (2130 reviews) — Systeme.io is an all-in-one marketing platform that helps businesses create and launch sales funnels, affiliate progr...
22. [Nimble](https://www.softwareadvice.co.uk/software/4225/nimble) — 4.4/5 (1868 reviews) — Nimble is your AI-driven CRM for smarter email marketing, engagement, and business growth. We help small businesses, ...
23. [Jobber](https://www.softwareadvice.co.uk/software/3660/jobber-lawncare) — 4.6/5 (1487 reviews) — Jobber is a cloud-based field service management platform that helps home service businesses run their operations in ...
24. [GMass](https://www.softwareadvice.co.uk/software/362051/gmass) — 4.8/5 (1423 reviews) — GMass is a cloud-based software that provides businesses with tools to create, manage and track the effectiveness of ...
25. [Odoo](https://www.softwareadvice.co.uk/software/77019/odoo-pos) — 4.2/5 (1334 reviews) — Odoo is a comprehensive, open-source suite of business applications designed to cater to the diverse needs of compani...

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## Related Categories

- [Email Tracking Software](https://www.softwareadvice.co.uk/directory/4728/email-tracking/software)
- [Email Management Software](https://www.softwareadvice.co.uk/directory/3433/email-tracking/software)
- [Transactional Email Software](https://www.softwareadvice.co.uk/directory/4325/transactional-email/software)
- [SMS Marketing Software](https://www.softwareadvice.co.uk/directory/4532/sms-marketing/software)
- [Marketing Automation Software](https://www.softwareadvice.co.uk/directory/1686/automation/software)

## Links

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## This page is available in the following languages

| Locale | URL |
| de | <https://www.softwareadvice.de/directory/4697/email-marketing/software> |
| en | <https://www.softwareadvice.com/email-marketing/> |
| en-AU | <https://www.softwareadvice.com.au/directory/4697/email-marketing/software> |
| en-GB | <https://www.softwareadvice.co.uk/directory/4697/email-marketing/software> |
| en-IE | <https://www.softwareadvice.ie/directory/4697/email-marketing/software> |
| en-NZ | <https://www.softwareadvice.co.nz/directory/4697/email-marketing/software> |
| fr | <https://www.softwareadvice.fr/directory/4697/email-marketing/software> |

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Just one system designed to move customers forward.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductLogo/5418ffe3-908a-4410-b1f8-71f47144a598.png","url":"https://www.softwareadvice.co.uk/software/343786/getresponse","@type":"ListItem"},{"name":"Mailgun","position":4,"description":"Mailgun is a cloud-based transactional email API service designed to help developers send, track and receive emails from websites or applications. Features include inbound email routing, A/B testing, batch sending, email personalization and scheduling. \n\nThe solution enables users to verify email domain names using SPF and DKIM records and maintain an authenticate mailing list in order to avoid fake/invalid addresses and ensure correct email deliverability. Using the analytics feature, marketers can gain insights into high-performing subject line and content, click-through rate (CTR) and customer's viewing patterns. Team members can utilize the send time optimization feature to determine the suitable time for launching campaigns.  \n\nMailgun offers integration with a variety of third-party applications such as OneSignal, 250ok, Bitrise, Smooch by Zendesk, Omnisend, Customer.io and more. It is available on both monthly subscriptions and pay-as-you-go basis. Support for the solution is provided via chat, phone, documentation and other online measures.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductLogo/4ec34725-5c4f-435d-b854-48b8916bb8dd.png","url":"https://www.softwareadvice.co.uk/software/419700/mailgun","@type":"ListItem"},{"name":"HubSpot Marketing Hub","position":5,"description":"HubSpot is a leading growth platform. Over 52,000 total customers in more than 100 countries use HubSpot’s award-winning software, services, and support to transform the way they attract, engage, and delight customers. Marketing Hub helps companies of all sizes create a web presence, convert online traffic into leads that can be tracked and nurtured and analyze prove your true marketing ROI. Marketing Hub is built to serve B2B and B2C customers in a variety of segments, including software, technology, accounting, construction, retail, real estate and more.\n\n\nMarketing Hub offers a variety of solutions to attract more visitors, convert more leads, close more deals and ultimately delight more customers. With integrated blogging, and content creation tools you can create more of the content your prospects crave and make it impossible for them to miss it with SEO optimization built-in. Next, convert more leads with landing pages that take minutes to build and launch and add a form, CTA, or live chat with ease. Nurture leads with world-class marketing automation and turn happy leads into delighted customers.\n\n\nHubSpot is comprised of Marketing Hub, Sales Hub, Service Hub, and a powerful free CRM, and gives companies the tools they need to Grow Better.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductLogo/5152f7c6-61ed-4168-b89f-f436d97ebccd.png","url":"https://www.softwareadvice.co.uk/software/119437/hubspot-marketing-hub","@type":"ListItem"},{"name":"Omnisend","position":6,"description":"Email & SMS marketing so good, it's boring. Omnisend is built for ecommerce, and 150,000+ brands use it to run email, SMS, web push, popups, and automations from one place. It doesn't matter if you're just getting started or running a large operation — Omnisend grows with you.\n\nBuild campaigns in a drag-and-drop editor with 250+ templates, or let Omnisend AI write the copy, subject lines, and preheaders in your brand's voice. Pre-built workflows handle welcome series, cart abandonment, browse abandonment, and post-purchase, and you can build your own without code. Segment on shopping behavior, purchase history, and engagement, with lists that update themselves — or describe an audience in plain words and AI builds the segment.\n\nAI is on every plan, free included, with no add-ons or credits. Omnisend MCP connects ChatGPT or Claude to your account, so performance checks, segment suggestions, and campaign drafts happen in one conversation.\n\nReporting traces revenue back to the campaign, automation, or channel that earned it, with 18 months of history on Pro. Connects in one click to Shopify, BigCommerce, WooCommerce, Wix, and more. Same power, smaller bill: merchants make an average of $79 for every $1 they spend.*\n\nSupport is live chat and email, 24/7 in six languages, on every plan including free, answering in about 4 minutes. Switching? Our team rebuilds every list, flow, and template in five days, free.\n\n*Average return of $79 per $1 spent is based on Omnisend internal analysis of paid-plan merchants, 2025. Results vary.","image":"https://images.g2crowd.com/uploads/product/image/afe2ad0783902875452e9c902acb3d0d/omnisend.gif","url":"https://www.softwareadvice.co.uk/software/100592/omnisend","@type":"ListItem"},{"name":"Enabler","position":7,"description":"Enabler is a multi-award-winning enterprise email marketing and automation platform designed specifically for organizations managing complex customer data and high-stakes lifecycles. While entry-level tools focus on simple broadcasts, Enabler provides a sophisticated engine for data-driven nurture programs, making it the premier choice for leading UK insurers, financial services, and B2B enterprises.\n\nAt its core, Enabler bridges the gap between back-office data and customer communications. By integrating deeply with your CRM and tech stack, it activates passive data into highly personalized, multi-step journeys that engage customers at the exact moment they are most likely to convert, upsell, or renew.\n\nThe Strategic Engine for the Insurance Lifecycle\nIn the insurance sector, where the customer journey is measured in months and years, Enabler provides the surgical precision required to manage the \"long game.\" Our platform allows you to automate every critical touchpoint of the insurance journey:\n\nLead Nurturing: Automatically follow up on new inquiries with personalized welcome sequences that build immediate brand trust.\n\nQuote-and-Follow-up (QNTU): Re-engage users who abandoned a quote with dynamic, time-sensitive reminders that include specific quote details and direct links back to their basket.\n\nOnboarding & Servicing: Guide new policyholders through their first 90 days with automated milestones, policy document delivery, and \"how-to\" guides to reduce pressure on support teams.\n\nRenewals: Trigger multi-stage renewal sequences months in advance to protect retention rates and combat premium churn, ensuring a consistent brand presence when it matters most.\n\nTop Functionality & Key Business Benefits\n1. Multi-Step Lifecycle Automation\nBuild sophisticated, automated workflows that respond to customer actions in real-time. This \"set-and-forget\" automation reduces manual administration by up to 60% while ensuring no lead or renewal opportunity is ever missed.\n\n2. Hyper-Granular Dynamic Personalization\nRelevance drives results. Our low-code engine allows you to swap out images, text, and calls-to-action based on recipient data. Ensure every customer sees the specific policy details, coverage options, or risk-specific messaging relevant to their unique profile.\n\n3. Seamless CRM & API Integration\nEnabler is an \"API-first\" platform. It acts as the activation layer for your data, integrating natively with Microsoft Dynamics, Salesforce, and bespoke insurance back-office systems to ensure communications are always fueled by the most up-to-date information.\n\n4. Advanced Analytics & 20+ Reports\nMake data-driven decisions with real-time MI. Enabler provides deep visibility into conversion tracking and long-term performance. Essential for regulated industries, our reporting provides a clear audit trail of what was sent and when.\n\n5. Integrated Lead Capture & Feedback\nUse built-in survey, poll, and form builders to capture valuable customer feedback or NPS scores directly. This data feeds back into subscriber profiles to further refine your marketing segments.\n\nWhy Choose Enabler?\nInsurance Specialism: We understand that technical accuracy, timing, and brand trust are paramount in the insurance space.\n\nRapid Time-to-Market: Build responsive, mobile-optimized emails in minutes via our Drag & Drop Studio or upload custom HTML with a seamless dynamic tagging system.\n\nSecurity & Reliability: An enterprise-grade, ISO-certified platform providing the infrastructure needed for high-volume sends and strict compliance.\n\nExpert UK Support: Benefit from an award-winning team that provides the training and strategic advice necessary to turn complex data into a competitive advantage.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductLogo/513ad3ac-736b-48b5-9574-8e8093fb5f2e.png","url":"https://www.softwareadvice.co.uk/software/168388/enabler","@type":"ListItem"},{"name":"InboxAlly","position":8,"description":"InboxAlly is the go to solution for solving sender IP and sender domain reputation issues. The tool incorporates in your sending workflow to repair and protect your email sending reputation. The power of increasing deliverability through engagement is clear when deliverability experts and email marketers see reductions in the number of emails landing in spam and see drastically higher open and click through rates.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductLogo/79e9361c-4a0b-4494-9954-99bc57f5d04c.png","url":"https://www.softwareadvice.co.uk/software/447628/inboxally","@type":"ListItem"},{"name":"Customer.io","position":9,"description":"Customer.io is a leading customer engagement platform designed for tech-savvy organizations to create personalized customer journeys that engage, convert, and scale. Use first-party data to send meaningful messages across all channels, including email, in-app, push, SMS, and webhooks. Today, 7500+ brands trust their messaging needs with Customer.io. Customer.io’s suite of products includes Journeys, a messaging automation tool, Data Pipelines, a customer data platform; and Parcel, a code editor designed for email. Founded in 2012, Customer.io is a globally distributed, remote-first company named one of the fastest-growing private companies on the 2023 Inc. 5000 list.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductLogo/91a84622-37f6-4818-a75c-5e9b62300727.png","url":"https://www.softwareadvice.co.uk/software/231190/customer-io","@type":"ListItem"},{"name":"Direct Mail","position":10,"description":"Direct Mail is an email marketing solution for Mac that lets you create and send personalized emails to your list of subscribers. Designed for SMBs and large companies alike, Direct Mail includes customizable email templates, image editing, live previews, custom email sign-up forms, automatic and manual list segmentation, email tracking, campaign analytics, subscriber activity reporting, and more. \n\nCustomize with images, videos, buttons, surveys, and more. Drag and drop images directly into your email and edit image within the app (including cropping, removing backgrounds, and adding filters). Conditional logic allows you to tailor custom content for each recipient. “Spam Tests” alert you to any mistakes before you send, including broken links, misspelt email addresses, and spam filter issues.\n\nDirect Mail allows you to target your messages to specific subscribers—either manually or automatically. Metrics include opens, clicks, unsubscribes, and bounces.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductLogo/63ded95a-35c1-4b5c-8f2d-e2e6b4304930.png","url":"https://www.softwareadvice.co.uk/software/326004/direct-mail","@type":"ListItem"},{"name":"EmailOctopus","position":11,"description":"EmailOctopus is an email marketing software that helps businesses design, launch and manage personalized email campaigns using customizable templates and the drag-and-drop editor. Organizations can use the automation functionality to schedule time-based onboarding and drip sequence campaigns for sending welcome emails or sharing newsletters and offers.\n\nEmailOctopus allows marketers to embed custom forms into existing websites to collect customer information and add pop-up forms to turn more visitors into subscribers. The platform lets administrators categorize and store subscribers’ data in a repository and send emails to contacts based on gender, age, location or other preferences. Contacts can also be segmented by campaign activity. Additionally, managers can gain insight into the performance of campaigns by tracking open, click and bounce rate through reports and analytics.\n\nEmailOctopus supports integration with various third-party applications such as Salesforce, SurveyMonkey, Shopify, Eventbrite and more through Zapier. Pricing includes monthly subscriptions based on the number of subscribers and support is extended via FAQs, an online help desk, email and live chat.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductLogo/d072dd50-e1e9-49ac-b15a-7ef3eaaefc37.png","url":"https://www.softwareadvice.co.uk/software/132424/emailoctopus","@type":"ListItem"},{"name":"EngageBay CRM","position":12,"description":"EngageBay is an AI-powered all-in-one CRM that helps small businesses and startups manage marketing, sales, and customer service from one simple, affordable platform. Trusted by over 150,000 companies worldwide, EngageBay enables teams to attract, engage, and delight customers with ease. Create content faster with AI-powered email and campaign generation, prioritize leads with AI deal scoring, and boost productivity with smart insights and automated recommendations. From marketing automation and sales CRM to helpdesk and live chat, EngageBay unifies all your growth tools to help you scale efficiently and build lasting customer relationships.\n\n\nFeatures of EngageBay include email marketing, landing pages, live chat/helpdesk, ticketing, telephony, appointment scheduling, contact management and more. It comes with a built-in CRM, which allows firms to manage and track all activities across customers, leads and deals as they proceed through pipelines. Additionally, it provides marketing capabilities for users to generate leads through automated email templates, customizable forms/popups, social media engagement and more.\n\n\nEngageBay enables businesses to use Zapier and Xero integration to connect the platform with several third-party applications such as Salesforce, Intercom, MailChimp, Hubspot and more. Pricing is available on monthly subscriptions and support is extended via documentation, phone and email.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductLogo/f68dbd37-d921-4284-a28c-535eb223074a.png","url":"https://www.softwareadvice.co.uk/software/83835/engagebay","@type":"ListItem"},{"name":"Gmail","position":13,"description":"Gmail is a cloud-based solution that helps businesses streamline communication across the organization via emails. It enables professionals to sort inbox messages into various categories and place emails into new tabs using a drag-and-drop interface.\n\nUsing Gmail's confidential mode, businesses can set an expiration date for messages and secure information by preventing unauthorized access. Managers can create personalized accounts for employees and view the schedule of upcoming meetings on an in-built calendar. Additionally, it offers mobile applications for iOS and Android devices, which lets users manage multiple accounts and receive automated notifications regarding new emails. \n\nGmail comes with an application programming interface (API), which allows organizations to modify the system and integrate it with various third-party systems. The product is available for free and support is extended via documentation","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductLogo/af2cdc9a-967d-4921-a711-ec9e1a75cf88.png","url":"https://www.softwareadvice.co.uk/software/171529/gmail","@type":"ListItem"},{"name":"Brevo","position":14,"description":"Brevo Marketing Platform is an all-in-one marketing solution serving individuals, small businesses, and large enterprises across a wide range of industries. The software is deployed via the cloud, making it accessible from any web browser without installation. Brevo Marketing Platform includes email marketing, SMS campaigns, marketing automation, CRM, live chat, and landing page tools. Email and SMS tools let businesses reach customers directly, while automation features handle repetitive tasks like follow-ups and contact segmentation. The built-in CRM helps teams track customer relationships in one place, and live chat tools support real-time website visitor engagement. Landing page builders allow businesses to create targeted campaign pages without coding. Small businesses benefit from the free plan and straightforward setup, while larger organizations can scale with advanced automation and transactional messaging features. Support is available through email, phone, live chat, and a self-service knowledge base.","image":"https://images.g2crowd.com/uploads/product/image/3546a99a47ca08dac662d31254fb64a9/brevo-brevo.png","url":"https://www.softwareadvice.co.uk/software/18887/brevo","@type":"ListItem"},{"name":"Squarespace","position":15,"description":"Squarespace helps users create websites and offers an e-commerce solution for small and midsize businesses for building online stores. Squarespace e-commerce solutions allow users to sell products and services, as well as manage inventory, shipping, accounts and taxes.\n\n\nSquarespace stores allow users to upload unlimited products to their website. Users are provided with an interactive drag-and-drop sorting tool and tags and categories to organize and manage their products. The built-in analytics tool of Squarespace helps users track customer behavior, revenue, units sold, orders and traffic in real time. The mobile app of store management lets users manage orders and inventory, scan tracking bar codes, issue returns and fulfill orders.\n\n\nSquarespace e-commerce websites provide unlimited hosting with level 1 PCI compliance and 128-bit security SSL encryption security. It has multiple payment methods including credit cards through Stripe, Apple Pay and PayPal.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductLogo/713f882b-f7a1-4f3f-a484-7af2fe13f5c3.png","url":"https://www.softwareadvice.co.uk/software/157453/squarespace","@type":"ListItem"},{"name":"Pipedrive","position":16,"description":"Pipedrive is a web-based sales CRM solution that helps sales teams of all sizes and industries close more deals. Pipedrive lets salespeople, business owners and everyone in between focus on selling with its customizable sales pipelines, real-time insights and powerful AI features.\n\nPipedrive’s interface empowers salespeople to streamline workflows and unite their tasks in one workspace. Its AI-powered tools offer personalized sales tips which assists users with winning and renewing deals.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductLogo/f2e2e04e-14be-474e-8d90-7162080c28b0.png","url":"https://www.softwareadvice.co.uk/software/321306/pipedrive","@type":"ListItem"},{"name":"Constant Contact","position":17,"description":"Constant Contact is a cloud-based digital marketing platform built for small businesses, nonprofits, and franchise organizations. It helps users create, send, and track email campaigns, manage contact lists, and run social media and SMS marketing from one place. The drag-and-drop email editor and library of templates make it straightforward to design professional-looking messages without technical skills. Contact management tools let users segment audiences and automate follow-up emails based on subscriber behavior. The platform also supports event marketing, online donation collection for nonprofits, and e-commerce integrations for online stores. Reporting tools show open rates, click activity, and campaign performance to help businesses understand what is working. Constant Contact serves a wide range of industries including retail, hospitality, education, and professional services. Support is available via phone, live chat, and an online knowledge base with guides and tutorials.","image":"https://images.g2crowd.com/uploads/product/image/9c177b894e6ccce4e4b166036320ab88/constant-contact.jpg","url":"https://www.softwareadvice.co.uk/software/397812/constant-contact","@type":"ListItem"},{"name":"ActiveCampaign","position":18,"description":"ActiveCampaign is a cloud-based marketing and sales automation platform serving small to mid-sized businesses through enterprise organizations across ecommerce, retail, education, fitness, food and beverage, SaaS, agencies, non-profits, and franchise operations. It is accessible via web browser and mobile app on iOS and Android.\n\nCore features include email marketing with a drag-and-drop designer, 900-plus pre-built automation workflows, multi-channel messaging via SMS and WhatsApp, a built-in CRM with pipeline management, landing page builder, contact segmentation, A/B testing, site tracking, custom reporting, and over 1,000 third-party integrations including Salesforce, Shopify, and Stripe.\n\nAI tools generate complete email campaigns from brand guidelines, build automations from plain-language descriptions, predict optimal send times per contact, surface high-value audience segments, and forecast deal close likelihood within the CRM. Customer data is not used to train AI models.\n\nFranchise and multi-location businesses are supported through ActiveCampaign HQ. HIPAA support is available on Enterprise plans. Pricing is contact-based with no setup fees, starting at $15 per month. A free 14-day trial and free migration assistance are included. Support is available through email, live chat, and a knowledge base.","image":"https://images.g2crowd.com/uploads/product/image/50828ef2b93af30b29edd9061533c3b9/activecampaign.jpg","url":"https://www.softwareadvice.co.uk/software/5398/activecampaign","@type":"ListItem"},{"name":"MailerLite","position":19,"description":"MailerLite has been the email marketing platform of choice for small businesses, creators, and ecommerce brands for over 15 years. From growing your list to automating your customer journey, MailerLite helps you do it with less stress while making your budget stretch further. 💰Simple, stable pricing: With pricing starting at $12/month, it’s never been more affordable to nurture loyal customers with email. ✨Grow and engage your audience in style: Build newsletters, forms, and full websites with an intuitive Drag and drop builder. Start from scratch or choose from over 150 templates that you can customize with your brand styles. 💸Sell more and keep more of your revenue: Sell your digital products, set up paid newsletter subscriptions, and manage 1-1 or group bookings (all with 0% commission fees!). Replace 3rd-party tools to save on costs and keep your data in one place. 🤖Advanced automations, executed effortlessly: Build out entire sales funnels and automated client journeys. With Bookings, you can sync Google/Outlook calendars and trigger behavior-based sequences so your clients receive relevant info the moment they schedule. 📊Better data for better decisions: Never be in the dark about performance. Get insights into metrics like sign-up sources, link clicks, and open rates. Take optimization a step further with A/B and multivariate testing to fine-tune your strategy. 💚Try MailerLite free for 14 days—our 24/7 support team is waiting to help!","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductLogo/26438247-3509-4d2d-b80c-3600664c8acd.png","url":"https://www.softwareadvice.co.uk/software/100595/mailerlite","@type":"ListItem"},{"name":"Airtable","position":20,"description":"Airtable is a cloud-based platform that helps businesses of all sizes — from startups to large enterprises — manage workflows, build custom apps, and automate data tasks without writing code. It serves teams across marketing, product management, legal operations, e-commerce, financial services, media, and technology.\n\nAt its core, Airtable combines a relational database with no-code app building tools. Teams can create custom interfaces, dashboards, and automations using drag-and-drop components or plain-language AI prompts. Multiple views — including Kanban, Gantt, and grid — let teams visualize data in the format that suits their work.\n\nAI features include field agents that generate content, categorize records, translate text, and pull in live web data automatically. Workflow automations can trigger on schedules or record changes, with outputs routed to email or Slack. All actions by humans and AI agents are logged, with role-based permissions supporting compliance needs.\n\nAirtable integrates with Slack, Salesforce, Jira, Google Drive, Dropbox, and other tools to keep data in sync across systems. Plans range from a free tier to enterprise options with advanced governance controls. Support is available through a knowledge base and online resources.","image":"https://images.g2crowd.com/uploads/product/image/d8d487b67574b56a5ad57a2f0f159a30/airtable.jpg","url":"https://www.softwareadvice.co.uk/software/205546/airtable","@type":"ListItem"},{"name":"Systeme.io","position":21,"description":"Systeme.io is an all-in-one marketing platform that helps businesses create and launch sales funnels, affiliate programs, email marketing campaigns, online courses, blogs, and websites. Marketers can utilize the platform to automatically capture leads, add rules, trigger emails and more. \n\nFeatures of Systeme.io include workflow management, tagging, A/B testing, one-click upsell, custom domains, and contact database. It provides a drag and drop interface, which allows businesses to create web pages using predefined templates and integrate membership sites and payment systems for subscribers. Additionally, businesses can utilize an editor to set up course sites, configure timed access and sell content online. \n\nIt facilitates integration with several third-party applications such as Stripe and Paypal. Pricing is available on monthly and annual subscriptions and support is extended via online measures.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductLogo/f09f8452-ca18-44b5-a3eb-495c93401121.png","url":"https://www.softwareadvice.co.uk/software/334889/systemeio","@type":"ListItem"},{"name":"Nimble","position":22,"description":"Nimble is your AI-driven CRM for smarter email marketing, engagement, and business growth.\n\nWe help small businesses, entrepreneurs, and teams nurture relationships, streamline outreach, and grow faster — all from one simple platform.\n\nNimble integrates with Microsoft 365 and Google Workspace to unify your contacts, conversations, and calendar. Use built-in email marketing and customizable web forms to capture leads, send targeted outreach, and manage relationships — without the complexity or cost of traditional CRM stacks.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductLogo/0a460f98-bfe9-4de9-a3b8-9d1a269fb560.png","url":"https://www.softwareadvice.co.uk/software/4225/nimble","@type":"ListItem"},{"name":"Jobber","position":23,"description":"Jobber is a cloud-based field service management platform that helps home service businesses run their operations in one place. From scheduling and dispatching to invoicing and customer communication, Jobber keeps work organized for both small teams and growing multi-crew operations—whether you’re in the office or on the job.\n\nDesigned for service industries like cleaning, landscaping, HVAC, plumbing, and contracting, Jobber brings key tools together in one system. Businesses can manage client details with an integrated CRM, schedule and dispatch crews in real time, track expenses, send professional quotes and invoices, and accept online bookings. Features like a self-serve client hub, automated reminders, and email follow-ups help businesses stay responsive and deliver a professional customer experience.\n\nWith AI-powered tools like Jobber Copilot, teams get recommendations and insights based on their business activity. Copilot acts as a built-in advisor, helping teams spot opportunities, handle routine tasks faster, and make informed decisions as their workload grows.\n\nJobber also includes marketing tools that help businesses stay connected with customers and bring in new work. Automated email campaigns, referral programs, and review requests help keep schedules full while strengthening relationships with existing clients.\n\nFor day-to-day job management, Jobber provides flexible scheduling, dispatching, quoting, invoicing, and follow-up tools to help teams stay on top of every job. Customer experience tools include online booking, a client hub for approvals and payments, customizable job forms, and built-in communication tools that keep clients informed.\n\nThe platform also supports business performance with reporting, credit card processing, marketing tools, and AI-powered insights. Businesses can manage recurring work, track job progress in real time, assign crews, and create professional invoices using customizable templates.\n\nJobber’s mobile app for iOS and Android keeps teams connected in the field, while integrations with payment platforms help streamline invoicing and electronic payments.\n\nBeyond software, Jobber supports service businesses with educational resources like Jobber Blueprint, along with community initiatives including events, grants, and industry insights to help businesses succeed at every stage.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductLogo/ad18d6d9-96a7-429c-af65-8beb3926ec4e.jpeg","url":"https://www.softwareadvice.co.uk/software/3660/jobber-lawncare","@type":"ListItem"},{"name":"GMass","position":24,"description":"GMass is a cloud-based software that provides businesses with tools to create, manage and track the effectiveness of email campaigns on a centralized platform. It offers a suite of features including customizable templates, real-time tracking and insights, and integrations with popular CRM and productivity platforms.\n\nGMass allows organizations to schedule, reschedule, or cancel email campaigns. The solution enables users to build, send and track emails, as well as measure and optimize email campaigns based on a variety of parameters including open rates, click-through rates and more. Other features of GMass include email personalization, email automation, and advanced list segmentation. \n\nGMass offers an integration with Google Sheets, which enables users to send emails and sync data from a spreadsheet.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductLogo/4088ee2f-adeb-4756-8e50-94f078fa2324.png","url":"https://www.softwareadvice.co.uk/software/362051/gmass","@type":"ListItem"},{"name":"Odoo","position":25,"description":"Odoo is a comprehensive, open-source suite of business applications designed to cater to the diverse needs of companies of all sizes. It offers a wide range of integrated apps that cover various business functions, from CRM and sales to inventory and accounting. One of the standout features of Odoo is its modular architecture, which allows businesses to start with a few apps and add more as needed. This scalability ensures that the platform can grow with the business, providing a seamless experience across different business functions.\n\nThe Customer Relationship Management (CRM) module helps businesses manage leads, opportunities, and customer interactions efficiently. It includes a visual sales pipeline that aids sales teams in tracking progress and managing their sales activities effectively. In terms of sales and invoicing, Odoo allows businesses to create and send professional quotations quickly. The platform supports automated invoicing, recurring invoices, and payment follow-ups, streamlining the billing process.\n\nOdoo's inventory management capabilities are robust, offering real-time tracking to help businesses maintain optimal stock levels and reduce waste. The platform includes advanced warehouse management features such as multi-warehouse support, barcode scanning, and automated replenishment. In the realm of accounting and finance, Odoo automates various tasks including bank reconciliation, expense tracking, and financial reporting. It also supports multi-currency transactions, making it suitable for businesses with international operations.\n\nThe Human Resources (HR) module helps businesses manage employee information, attendance, and leave requests. It also includes recruitment tools that streamline the hiring process, from job postings to candidate evaluation. For project management, Odoo allows businesses to create and assign tasks, set deadlines, and track progress. The platform includes collaboration tools such as document sharing and team messaging, enhancing team productivity.\n\nOdoo's e-commerce capabilities are extensive, providing tools to create and manage an online store, including product catalog management, payment processing, and order fulfillment. The e-commerce app integrates seamlessly with other Odoo apps, such as inventory and accounting, ensuring a unified business process. In terms of marketing, Odoo includes email marketing tools that help businesses create and send targeted email campaigns. It also supports social media integration, allowing businesses to manage their social media presence from within the platform.\n\nThe manufacturing module in Odoo helps businesses plan and manage their production processes, including work orders and bill of materials. It includes quality control features that help ensure product quality and compliance with industry standards. Reporting and analytics are also strong points of Odoo, offering customizable reporting tools that help businesses analyze key metrics and make data-driven decisions. The platform includes intuitive dashboards that offer real-time insights into business performance.\n\nOdoo allows for extensive customization and development, enabling businesses to develop custom modules to meet their specific needs, leveraging the platform's open-source nature. It also offers API access for integration with third-party applications and services. The platform can be deployed either in the cloud or on-premise, providing flexibility based on business preferences and requirements.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductLogo/17efceca-38ea-4e7e-83dc-2cdd9fb0987f.png","url":"https://www.softwareadvice.co.uk/software/77019/odoo-pos","@type":"ListItem"}],"numberOfItems":25}
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