---
description: Compare Litmus vs MailerLite regarding their features, reviews, pricing, specifications, screenshots & more.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/software_advice/og_logo-55146305bbe7b450bea05c18e9be9c9a.png
title: Litmus vs MailerLite Comparison
---

Breadcrumb: [Home](/) > [Email Tracking Software](/directory/4728/email-tracking/software) > [Litmus \<span\>vs\</span\> MailerLite](https://www.softwareadvice.co.uk/compare/96521/100595/litmus/vs/mailerlite)

# Compare Litmus vs MailerLite

Canonical: https://www.softwareadvice.co.uk/compare/96521/100595/litmus/vs/mailerlite

> Detailed comparison between Litmus and MailerLite. Check ratings, reviews, pricing, and features to make the best decision for your business.

-----

## At a Glance

| Metric | Litmus | MailerLite |
| **Overall rating** | 4.6/5 | 4.7/5 |
| **Total Reviews** | 52 | 2256 |
| **Starting Price** | US$500.00 | US$10.00 |
| **Free Trial** | Yes | Yes |
| **Free Version** | No | Yes |
| **Deployment** | Cloud, SaaS, Web-based, Mac (Desktop), Windows (Desktop) | Cloud, SaaS, Web-based, iPhone (Mobile), iPad (Mobile) |
| **Support** | Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, Chat | Email/Help Desk, FAQs/Forum, Knowledge Base, 24/7 (Live rep), Chat |
| **Training** | Live Online, Webinars, Documentation, Videos | Webinars, Documentation, Videos |

## Key features

### Litmus

- A/B Testing
- Audience Targeting
- Campaign Management
- Dynamic Content
- Email Campaign Management
- Email Distribution
- Email Management
- Email Marketing
- Email Templates
- Email Tracking
- Geolocation
- List Management
- Location Tracking
- Monitoring
- Personalisation
- Real-Time Analytics
- Reporting/Analytics
- Team Management
- Template Management
- Third-Party Integrations

### MailerLite

- A/B Testing
- Audience Targeting
- Campaign Management
- Dynamic Content
- Email Campaign Management
- Email Distribution
- Email Management
- Email Marketing
- Email Templates
- Email Tracking
- Geolocation
- List Management
- Location Tracking
- Monitoring
- Personalisation
- Real-Time Analytics
- Reporting/Analytics
- Team Management
- Template Management
- Third-Party Integrations

## Links

- [View Litmus Profile](https://www.softwareadvice.co.uk/software/96521/litmus)
- [View MailerLite Profile](https://www.softwareadvice.co.uk/software/100595/mailerlite)
- [View Original Comparison](https://www.softwareadvice.co.uk/compare/96521/100595/litmus/vs/mailerlite)

-----

## Structured Data

<script type="application/ld+json">
  {"@context":"https://schema.org","@graph":[{"name":"Litmus vs MailerLite Comparison","description":"Compare Litmus vs MailerLite regarding their features, reviews, pricing, specifications, screenshots & more.","url":"https://www.softwareadvice.co.uk/compare/96521/100595/litmus/vs/mailerlite","about":[{"@id":"https://www.softwareadvice.co.uk/software/96521/litmus#software"},{"@id":"https://www.softwareadvice.co.uk/software/100595/mailerlite#software"}],"breadcrumb":{"@id":"https://www.softwareadvice.co.uk/compare/96521/100595/litmus/vs/mailerlite#breadcrumblist"},"@type":["WebPage","CollectionPage"],"@id":"https://www.softwareadvice.co.uk/compare/96521/100595/litmus/vs/mailerlite#webpage","isPartOf":{"@id":"https://www.softwareadvice.co.uk/#website"},"inLanguage":"en-GB","publisher":{"@id":"https://www.softwareadvice.co.uk/#organization"}},{"name":"Litmus","description":"Litmus is an email marketing solution built for marketing teams in a variety of industries. It can be used to create, test, and analyze email campaigns. With this solution, businesses can manage, organize, and sort through any volume of email campaigns while also ensuring brand control and consistency. User permissions are available to give campaign access to the appropriate teams. \n\nWith the Litmus Builder feature, users can see instant email previews, navigate code in grid view, and access reusable code snippets. In addition, users can add email analytics tracking codes to collect campaign insights such as subscriber geolocation and duration of engagement. Litmus offers ESP syncing with Mailchimp, Salesforce Marketing Cloud, IBM Watson Campaign Automation, Marketo, and others. \n\nTechnical support is available via an online help center or via email. Pricing is on a monthly subscription basis and dependent on the number of users.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductScreenshot/5a0df53d-d165-4bb6-9557-0255e12eb4eb.png","url":"https://www.softwareadvice.co.uk/software/96521/litmus","@type":"SoftwareApplication","@id":"https://www.softwareadvice.co.uk/software/96521/litmus#software","applicationCategory":"BusinessApplication","publisher":{"@id":"https://www.softwareadvice.co.uk/#organization"},"aggregateRating":{"@type":"AggregateRating","ratingValue":4.6,"bestRating":5,"ratingCount":52},"offers":{"price":"500","@type":"Offer","priceCurrency":"USD"},"operatingSystem":"Cloud, Apple, Windows"},{"name":"MailerLite","description":"MailerLite has been the email marketing platform of choice for small businesses, creators, and ecommerce brands for over 15 years. From growing your list to automating your customer journey, MailerLite helps you do it with less stress while making your budget stretch further. 💰Simple, stable pricing: Send unlimited emails with every plan. With pricing starting at $10/month, it’s never been more affordable to nurture loyal customers with email. ✨Grow and engage your audience in style: Build newsletters, forms, and full websites with an intuitive Drag and drop builder. Start from scratch or choose from over 150 templates that you can customize with your brand styles. 💸Sell more and keep more of your revenue: Sell your digital products, set up paid newsletter subscriptions, and manage 1-1 or group bookings (all with 0% commission fees!). Replace 3rd-party tools to save on costs and keep your data in one place. 🤖Advanced automations, executed effortlessly: Build out entire sales funnels and automated client journeys. With Bookings, you can sync Google/Outlook calendars and trigger behavior-based sequences so your clients receive relevant info the moment they schedule. 📊Better data for better decisions: Never be in the dark about performance. Get insights into metrics like sign-up sources, link clicks, and open rates. Take optimization a step further with A/B and multivariate testing to fine-tune your strategy. 💚Try MailerLite free for 14 days—our 24/7 support team is waiting to help!","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductScreenshot/53d30d52-2d8b-4db8-9c6e-d476b5f26924.png","url":"https://www.softwareadvice.co.uk/software/100595/mailerlite","@type":"SoftwareApplication","@id":"https://www.softwareadvice.co.uk/software/100595/mailerlite#software","applicationCategory":"BusinessApplication","publisher":{"@id":"https://www.softwareadvice.co.uk/#organization"},"aggregateRating":{"@type":"AggregateRating","ratingValue":4.7,"bestRating":5,"ratingCount":2256},"offers":{"price":"10","@type":"Offer","priceCurrency":"USD"},"operatingSystem":"Cloud, Platform ios, Platform ipad"},{"@type":"BreadcrumbList","itemListElement":[{"name":"Home","position":1,"item":"/","@type":"ListItem"},{"name":"Email Tracking Software","position":2,"item":"/directory/4728/email-tracking/software","@type":"ListItem"},{"name":"Litmus vs MailerLite","position":3,"item":"https://www.softwareadvice.co.uk/compare/96521/100595/litmus/vs/mailerlite","@type":"ListItem"}],"@id":"https://www.softwareadvice.co.uk/compare/96521/100595/litmus/vs/mailerlite#breadcrumblist"}]}
</script>