---
description: Compare Taboola vs TrueClicks regarding their features, reviews, pricing, specifications, screenshots & more.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/software_advice/og_logo-55146305bbe7b450bea05c18e9be9c9a.png
title: Taboola vs TrueClicks Comparison
---

Breadcrumb: [Home](/) > [Ad Server Software](/directory/4716/ad-server/software) > [Taboola \<span\>vs\</span\> TrueClicks](https://www.softwareadvice.co.uk/compare/78135/119764/taboola/vs/trueclicks)

# Compare Taboola vs TrueClicks

Canonical: https://www.softwareadvice.co.uk/compare/78135/119764/taboola/vs/trueclicks

> Detailed comparison between Taboola and TrueClicks. Check ratings, reviews, pricing, and features to make the best decision for your business.

-----

## At a Glance

| Metric | Taboola | TrueClicks |
| **Overall rating** | 4.5/5 | 4.5/5 |
| **Total Reviews** | 68 | 51 |
| **Starting Price** | - | US$0.00 |
| **Free Trial** | - | Yes |
| **Free Version** | No | Yes |
| **Deployment** | Cloud, SaaS, Web-based | Cloud, SaaS, Web-based |
| **Support** | Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, Chat | Email/Help Desk, Knowledge Base, Phone Support, Chat |
| **Training** | Webinars, Documentation, Videos | Live Online, Webinars, Documentation, Videos |

## Key features

### Taboola

- A/B Testing
- API
- Activity Dashboard
- Bid Management
- Budget Management
- Campaign Management
- Campaign Planning
- Campaign Segmentation
- Channel Management
- Conversion Tracking
- Customisable Reports
- Keyword Tracking
- Monitoring
- Multi-Campaign
- Multi-Channel Marketing
- Performance Management
- ROI Tracking
- Real-Time Reporting
- Reporting & Statistics
- Trend Analysis

### TrueClicks

- A/B Testing
- API
- Activity Dashboard
- Bid Management
- Budget Management
- Campaign Management
- Campaign Planning
- Campaign Segmentation
- Channel Management
- Conversion Tracking
- Customisable Reports
- Keyword Tracking
- Monitoring
- Multi-Campaign
- Multi-Channel Marketing
- Performance Management
- ROI Tracking
- Real-Time Reporting
- Reporting & Statistics
- Trend Analysis

## Links

- [View Taboola Profile](https://www.softwareadvice.co.uk/software/78135/taboola)
- [View TrueClicks Profile](https://www.softwareadvice.co.uk/software/119764/trueclicks)
- [View Original Comparison](https://www.softwareadvice.co.uk/compare/78135/119764/taboola/vs/trueclicks)

-----

## Structured Data

<script type="application/ld+json">
  {"@context":"https://schema.org","@graph":[{"name":"Taboola vs TrueClicks Comparison","description":"Compare Taboola vs TrueClicks regarding their features, reviews, pricing, specifications, screenshots & more.","url":"https://www.softwareadvice.co.uk/compare/78135/119764/taboola/vs/trueclicks","about":[{"@id":"https://www.softwareadvice.co.uk/software/78135/taboola#software"},{"@id":"https://www.softwareadvice.co.uk/software/119764/trueclicks#software"}],"breadcrumb":{"@id":"https://www.softwareadvice.co.uk/compare/78135/119764/taboola/vs/trueclicks#breadcrumblist"},"@type":["WebPage","CollectionPage"],"@id":"https://www.softwareadvice.co.uk/compare/78135/119764/taboola/vs/trueclicks#webpage","isPartOf":{"@id":"https://www.softwareadvice.co.uk/#website"},"inLanguage":"en-GB","publisher":{"@id":"https://www.softwareadvice.co.uk/#organization"}},{"name":"Taboola","description":"Taboola is a cloud-based content discovery and marketing platform that helps businesses of all sizes manage customers and website traffic. Designed for both Business to Business (B2B) and Business to Consumer (B2C) implementation, it enables tracking user behavior and interests to deliver relevant content.\n\n\nTaboola helps businesses increase brand awareness by connecting with the right audience. The key features include multi-language support, custom branding, monitoring, multichannel marketing, reporting and statistics, custom templates, social network marketing and engagement analytics.\n\n\nDesigned to help distribute content across all web platforms, it facilitates advertising management, web traffic monitoring, reader behavior analysis, campaign management and allows WordPress integration. The pricing is based on a Cost per Click (CPC) model. Support is extended via email.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductScreenshot/1a4e7848-7975-45e8-b48c-d4b8a41e5271.jpg","url":"https://www.softwareadvice.co.uk/software/78135/taboola","@type":"SoftwareApplication","@id":"https://www.softwareadvice.co.uk/software/78135/taboola#software","applicationCategory":"BusinessApplication","publisher":{"@id":"https://www.softwareadvice.co.uk/#organization"},"aggregateRating":{"@type":"AggregateRating","ratingValue":4.5,"bestRating":5,"ratingCount":68},"operatingSystem":"Cloud"},{"name":"TrueClicks","description":"TrueClicks is a cloud-based software designed for Google Ads, which help businesses create, run and manage pay per click (PPC) marketing campaigns. The platform enables organizations to sort accounts by labels, spending, customers, opportunities and other criteria and handle operations across teams.\n\n\nTrueClicks offers various features such as gamification, automated suggestions, data import, user-defined attributes, multiple campaigns, issue tracking, email notifications and more. Marketing professionals can monitor active marketing campaigns and modify account preferences to improve reach and engagement with the target audience. Additionally, account managers can identify optimization opportunities and gain insights into the performance of campaigns, conversions, quality score and other metrics via the centralized dashboard.\n\n\nTrueClicks supports integration with a variety of third-party applications like Tableau, Microsoft Power BI, Google Data Studio and Microsoft Excel. Pricing includes monthly/annual subscriptions and support is provided via email, chat and other online measures.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductScreenshot/20839319-ba6b-4615-b8c7-9ac0f7c5854b.png","url":"https://www.softwareadvice.co.uk/software/119764/trueclicks","@type":"SoftwareApplication","@id":"https://www.softwareadvice.co.uk/software/119764/trueclicks#software","applicationCategory":"BusinessApplication","publisher":{"@id":"https://www.softwareadvice.co.uk/#organization"},"aggregateRating":{"@type":"AggregateRating","ratingValue":4.5,"bestRating":5,"ratingCount":51},"offers":{"price":"0","@type":"Offer","priceCurrency":"USD"},"operatingSystem":"Cloud"},{"@type":"BreadcrumbList","itemListElement":[{"name":"Home","position":1,"item":"/","@type":"ListItem"},{"name":"Ad Server Software","position":2,"item":"/directory/4716/ad-server/software","@type":"ListItem"},{"name":"Taboola vs TrueClicks","position":3,"item":"https://www.softwareadvice.co.uk/compare/78135/119764/taboola/vs/trueclicks","@type":"ListItem"}],"@id":"https://www.softwareadvice.co.uk/compare/78135/119764/taboola/vs/trueclicks#breadcrumblist"}]}
</script>