---
description: Compare FormAssembly vs 123FormBuilder regarding their features, reviews, pricing, specifications, screenshots & more.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/software_advice/og_logo-55146305bbe7b450bea05c18e9be9c9a.png
title: FormAssembly vs 123FormBuilder Comparison
---

Breadcrumb: [Home](/) > [Form Builder Software](/directory/4464/form-builder/software) > [FormAssembly \<span\>vs\</span\> 123FormBuilder](https://www.softwareadvice.co.uk/compare/76527/123073/form-assembly/vs/123formbuilder)

# Compare FormAssembly vs 123FormBuilder

Canonical: https://www.softwareadvice.co.uk/compare/76527/123073/form-assembly/vs/123formbuilder

> Detailed comparison between FormAssembly and 123FormBuilder. Check ratings, reviews, pricing, and features to make the best decision for your business.

-----

## At a Glance

| Metric | FormAssembly | 123FormBuilder |
| **Overall rating** | 4.5/5 | 4.4/5 |
| **Total Reviews** | 97 | 175 |
| **Starting Price** | - | US$37.00 |
| **Free Trial** | Yes | No |
| **Free Version** | No | Yes |
| **Deployment** | Cloud, SaaS, Web-based, Android (Mobile), iPhone (Mobile), iPad (Mobile) | Cloud, SaaS, Web-based, Mac (Desktop), Windows (Desktop), Linux (Desktop), Android (Mobile), iPhone (Mobile), iPad (Mobile) |
| **Support** | Email/Help Desk, FAQs/Forum, Knowledge Base, 24/7 (Live rep), Chat | Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, Chat |
| **Training** | Live Online, Webinars, Documentation, Videos | Live Online, Documentation, Videos |

## Key features

### FormAssembly

- API
- Attendee Tracking
- Autofill
- CRM
- Customisable Branding
- Customisable Templates
- Data Analysis Tools
- Document Management
- Encryption
- Event Ticketing
- Lead Capture
- Mobile Survey
- Reminders
- SSL Security
- Support Audio/Images/Video
- Survey/Poll Management
- Surveys & Feedback
- Team Collaboration
- URL Customisation
- Web Forms

### 123FormBuilder

- API
- Attendee Tracking
- Autofill
- CRM
- Customisable Branding
- Customisable Templates
- Data Analysis Tools
- Document Management
- Encryption
- Event Ticketing
- Lead Capture
- Mobile Survey
- Reminders
- SSL Security
- Support Audio/Images/Video
- Survey/Poll Management
- Surveys & Feedback
- Team Collaboration
- URL Customisation
- Web Forms

## Links

- [View FormAssembly Profile](https://www.softwareadvice.co.uk/software/76527/form-assembly)
- [View 123FormBuilder Profile](https://www.softwareadvice.co.uk/software/123073/123formbuilder)
- [View Original Comparison](https://www.softwareadvice.co.uk/compare/76527/123073/form-assembly/vs/123formbuilder)

-----

## Structured Data

<script type="application/ld+json">
  {"@context":"https://schema.org","@graph":[{"name":"FormAssembly vs 123FormBuilder Comparison","description":"Compare FormAssembly vs 123FormBuilder regarding their features, reviews, pricing, specifications, screenshots & more.","url":"https://www.softwareadvice.co.uk/compare/76527/123073/form-assembly/vs/123formbuilder","about":[{"@id":"https://www.softwareadvice.co.uk/software/76527/form-assembly#software"},{"@id":"https://www.softwareadvice.co.uk/software/123073/123formbuilder#software"}],"breadcrumb":{"@id":"https://www.softwareadvice.co.uk/compare/76527/123073/form-assembly/vs/123formbuilder#breadcrumblist"},"@type":["WebPage","CollectionPage"],"@id":"https://www.softwareadvice.co.uk/compare/76527/123073/form-assembly/vs/123formbuilder#webpage","isPartOf":{"@id":"https://www.softwareadvice.co.uk/#website"},"inLanguage":"en-GB","publisher":{"@id":"https://www.softwareadvice.co.uk/#organization"}},{"name":"FormAssembly","description":"FormAssembly is a leading enterprise data collection and automation platform that enables organizations to capture clean, compliant data from the start. \n\nWith the latest edition of our platform, FormAssembly Atlas, and its built-in AI assistant, Fai, forms and workflows build themselves, connect to Salesforce and other systems in just a few clicks, and ensure every record is structured, secure, and ready for automation or AI. In short, we eliminate the manual work of form building and data cleanup so you can move faster and make better decisions with trusted data.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductScreenshot/3747a430-d20d-4cdf-9780-88c892c38c2e.png","url":"https://www.softwareadvice.co.uk/software/76527/form-assembly","@type":"SoftwareApplication","@id":"https://www.softwareadvice.co.uk/software/76527/form-assembly#software","applicationCategory":"BusinessApplication","publisher":{"@id":"https://www.softwareadvice.co.uk/#organization"},"aggregateRating":{"@type":"AggregateRating","ratingValue":4.5,"bestRating":5,"ratingCount":97},"operatingSystem":"Cloud, Android, Platform ios, Platform ipad"},{"name":"123FormBuilder","description":"123FormBuilder is an advanced, cloud-based form builder that enables businesses of all sizes to create various online forms, including surveys, quizzes, event registrations, and order forms. With its user-friendly drag-and-drop editor, users can easily customize forms to reflect their brand identity, choosing from over 3,000 templates tailored for multiple use cases.\n\nOne of the standout features of 123FormBuilder is its robust two-way integration with Salesforce. This integration allows users to seamlessly sync data collected through forms directly into Salesforce, ensuring that lead capture, customer information, and feedback are automatically updated in real-time. With this two-way integration, users can also push data from Salesforce back into their forms, enabling dynamic updates and enhancing workflow efficiency. This functionality not only eliminates manual data entry but also allows teams to leverage Salesforce's powerful CRM capabilities alongside form data, streamlining their overall processes.\n\n123FormBuilder also supports essential functionalities such as payment processing through major gateways like PayPal, Stripe, and Authorize.Net, as well as features like conditional logic, email notifications, and analytics to track form performance, including abandonment rates. The platform integrates with numerous tools beyond Salesforce, including MailChimp, ZohoCRM, and over 4,000 applications via Zapier, allowing for a highly connected workflow across different platforms.\n\nIn 2023, 123FormBuilder has introduced significant updates, enhancing payment flow, improving analytics, and expanding its template library to ensure users have comprehensive resources for effective data collection.\n\nSupport is readily available through email, a comprehensive help center, and documentation, with flexible pricing options for both monthly and annual subscriptions. This combination of features makes 123FormBuilder a versatile choice for organizations looking to optimize their data collection processes while integrating seamlessly with their existing systems.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductScreenshot/1855c12c-880f-4be9-b78a-ac19c18a2975.png","url":"https://www.softwareadvice.co.uk/software/123073/123formbuilder","@type":"SoftwareApplication","@id":"https://www.softwareadvice.co.uk/software/123073/123formbuilder#software","applicationCategory":"BusinessApplication","publisher":{"@id":"https://www.softwareadvice.co.uk/#organization"},"aggregateRating":{"@type":"AggregateRating","ratingValue":4.4,"bestRating":5,"ratingCount":175},"offers":{"price":"37","@type":"Offer","priceCurrency":"USD"},"operatingSystem":"Cloud, Apple, Windows, Linux, Android, Platform ios, Platform ipad"},{"@type":"BreadcrumbList","itemListElement":[{"name":"Home","position":1,"item":"/","@type":"ListItem"},{"name":"Form Builder Software","position":2,"item":"/directory/4464/form-builder/software","@type":"ListItem"},{"name":"FormAssembly vs 123FormBuilder","position":3,"item":"https://www.softwareadvice.co.uk/compare/76527/123073/form-assembly/vs/123formbuilder","@type":"ListItem"}],"@id":"https://www.softwareadvice.co.uk/compare/76527/123073/form-assembly/vs/123formbuilder#breadcrumblist"}]}
</script>
