---
description: Compare ActiveCampaign vs Apollo.io regarding their features, reviews, pricing, specifications, screenshots & more.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/software_advice/og_logo-55146305bbe7b450bea05c18e9be9c9a.png
title: ActiveCampaign vs Apollo.io Comparison
---

Breadcrumb: [Home](/) > [Contact Management Software](/directory/434/contact-management/software) > [ActiveCampaign \<span\>vs\</span\> Apollo.io](https://www.softwareadvice.co.uk/compare/5398/428803/activecampaign/vs/apollo-io)

# Compare ActiveCampaign vs Apollo.io

Canonical: https://www.softwareadvice.co.uk/compare/5398/428803/activecampaign/vs/apollo-io

> Detailed comparison between ActiveCampaign and Apollo.io. Check ratings, reviews, pricing, and features to make the best decision for your business.

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## At a Glance

| Metric | ActiveCampaign | Apollo.io |
| **Overall rating** | 4.6/5 | 4.5/5 |
| **Total Reviews** | 2561 | 387 |
| **Starting Price** | US$15.00 | US$0.00 |
| **Free Trial** | Yes | Yes |
| **Free Version** | No | Yes |
| **Deployment** | Cloud, SaaS, Web-based, Mac (Desktop), Windows (Desktop), Linux (Desktop), Chromebook (Desktop), Android (Mobile), iPhone (Mobile), iPad (Mobile) | Cloud, SaaS, Web-based |
| **Support** | Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, 24/7 (Live rep), Chat | Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, Chat |
| **Training** | In Person, Live Online, Webinars, Documentation, Videos | Live Online, Webinars, Documentation, Videos |

## Key features

### ActiveCampaign

- API
- Activity Tracking
- CRM
- Content Management
- Customer Database
- Customisable Templates
- Deal Management
- Email Management
- Engagement Tracking
- GDPR Compliance
- Lead Capture
- Lead Management
- Lead Qualification
- Pipeline Reports
- Process/Workflow Automation
- Real-Time Data
- Real-Time Reporting
- Reminders
- Segmentation
- Social Media Integration

### Apollo.io

- API
- Activity Tracking
- CRM
- Content Management
- Customer Database
- Customisable Templates
- Deal Management
- Email Management
- Engagement Tracking
- GDPR Compliance
- Lead Capture
- Lead Management
- Lead Qualification
- Pipeline Reports
- Process/Workflow Automation
- Real-Time Data
- Real-Time Reporting
- Reminders
- Segmentation
- Social Media Integration

## Links

- [View ActiveCampaign Profile](https://www.softwareadvice.co.uk/software/5398/activecampaign)
- [View Apollo.io Profile](https://www.softwareadvice.co.uk/software/428803/apollo-io)
- [View Original Comparison](https://www.softwareadvice.co.uk/compare/5398/428803/activecampaign/vs/apollo-io)

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